Airbnb Market Analytics, Statistics and Data in Celaya, Guanajuato, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Celaya? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Celaya:
How much do Airbnb hosts make on average per month in Celaya?
The short-term rental market in Celaya shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $405 per month
- Strong performing properties (top 25%) make $788 or more
- Best-in-class properties (top 10%) achieve $1,165+ monthly
- Entry-level properties (bottom 25%) typically earn around $152
Revenue Variations by Month
Occupancy Rates Throughout the Year in Celaya
The market in Celaya shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Celaya
Daily rates in Celaya vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $32 per night
- Strong performing properties (top 25%) secure $46 or more
- Best-in-class properties (top 10%) pull in $65+ per night
- Entry-level properties (bottom 25%) earn around $22
Daily Rate Variations by Month
Get Live Celaya Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Celaya
Peak Season (April, June, March)
- Revenue peaks at $705.67 per month
- Occupancy rates reach 44.06%
- Daily rates average $47.24
Shoulder Season
- Revenue averages $534.96 per month
- Occupancy maintains 35.63%
- Daily rates hold at $45.58
Low Season (July, September, January)
- Revenue drops to $325.34 per month
- Occupancy decreases to 26.48%
- Daily rates adjust to $41.88
Is it still profitable to do Airbnb in Celaya in 2025?
Yes! Celaya demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 36% and monthly revenue averaging $535 and The market's 158 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Celaya
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The heart of Celaya with significant cultural heritage. A great location for visitors who want to explore historical sites, local markets, and traditional cuisine. | Parroquia del Señor de la Salud, Jardin Principal, Templo Del Carmen, Museo de Celaya, Casa de la Cultura |
| Colonia Valle Verde | A residential area that is becoming popular due to its proximity to local amenities and parks, ideal for both families and solo travelers. | Parque Xochipilli, Plaza Valle Verde, Local restaurants, Cultural community events |
| Colonia Santa Teresa | Quiet neighborhood that offers a more local experience, with parks and welcoming community vibes. Especially appealing to longer-term guests. | Parque de las Américas, Local shops, Cultural festivals |
| Zona Plateada | An emerging area known for its modern apartments and amenities, attracting business travelers and young professionals. | Cinemex, Supermarkets, Nearby business centers |
| Colonia Emiliano Zapata | A family-friendly neighborhood with parks and community activities, appealing to visitors looking for a laid-back experience. | Parque Ecológico, Cultural events, Local eateries |
| Colonia San Juanico | A charming area with a blend of local culture and modern convenience, perfect for travelers wanting to experience everyday life in Celaya. | Local markets, Traditional restaurants, Community parks |
| Colonia Morelos | Located near important commercial areas, great for those wanting to explore the shopping and dining options available in the city. | Plaza Cibeles, Shopping centers, Cafes and bistros |
| La Luz | A vibrant neighborhood with a mix of local and regional businesses, popular with younger crowds and travelers looking for vibrant nightlife. | Cafes, Bars, Local entertainment spots |
Do you need a license for Airbnb in Celaya?
We recommend checking directly with Celaya's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Celaya
Casa Deluxe Celaya
Entire Place • 3 bedrooms
Comfortable and central private apartment
Entire Place • 3 bedrooms
Private equipped house with controlled access
Entire Place • 3 bedrooms
House with 2 bedrooms, in private with security
Entire Place • 2 bedrooms
4-bedroom house in private with pool.
Entire Place • 4 bedrooms
Casa de la Villa Nueva.
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Celaya
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 2ndhome | 9 | $41,819 | 686 | 4.60/5.0 |
| Judith | 16 | $39,056 | 173 | 2.09/5.0 |
| Jerry | 2 | $32,401 | 99 | 5.00/5.0 |
| Felix | 2 | $30,628 | 83 | 4.88/5.0 |
| Maria Fernanda | 3 | $26,346 | 295 | 4.76/5.0 |
| Minerva | 15 | $23,632 | 454 | 4.78/5.0 |
| Rosa Hilda | 8 | $20,185 | 228 | 4.71/5.0 |
| Reyna Maria | 2 | $19,660 | 36 | 4.79/5.0 |
| María | 4 | $19,612 | 92 | 4.68/5.0 |
| Gis | 5 | $18,801 | 144 | 3.63/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Celaya
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (59.5%), with house and apartment & condo properties comprising 80.4% of inventory
Room Capacity Distribution
Analysis of 158 properties in Celaya shows that 2 bedrooms properties are most prevalent, making up 24.7% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 47.5% of all listings.
Key Insights
- Most common: 2 bedrooms (24.7%)
- Least common: 5+ bedrooms (3.8%)
- Market concentration: 47.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 158 properties in Celaya reveals that 4 guests properties dominate the market, representing 22.2% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 42.4% of the market.
Key Insights
- Most common capacity: 4 guests (22.2% of market)
- Least common capacity: 3 guests (3.2% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 42.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 158 properties in Celaya, the most common availability pattern is 271-366 days (53.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31.6% of properties).
Key Insights
- Most common availability window: 271-366 days (53.8%)
- Most common booking duration: 31-90 days (31.6%)
- Properties with high availability (180+ days): 82.9%
- Properties with long-term bookings (180+ days): 17.1%
Minimum Stay Distributions
1 Night
80 listings
59.7% of total
2 Nights
42 listings
31.3% of total
3 Nights
8 listings
6% of total
7-29 Nights
3 listings
2.2% of total
30+ Nights
1 listings
0.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 91.0%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0.7%) suggest a stable extended-stay market
- High market flexibility with 97.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
81 listings
61.8% of total
Moderate
36 listings
27.5% of total
Firm
9 listings
6.9% of total
Strict
5 listings
3.8% of total
Key Insights
- Flexible is the preferred policy at 61.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 89.3% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 3.8% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Oct, Nov, averaging 15 days
- Shortest booking windows are in Feb, Aug, Jun, averaging 8 days
- Winter shows the longest average booking window at 13 days, while Summer has the shortest at 9 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 13 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jun when lead times are shortest
Popular Airbnb Amenities in Celaya
Below is the distribution of amenities across listings in Celaya:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.8% of total guests, indicating a dominant local market share.
- Primary international markets: United States (4.3%) and France (0.3%)
- Spanish is the top language at 62.9%, followed by English (31.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.8%
Recommendations
- Target marketing campaigns for Mexico City and Celaya markets
- Develop localized content for United States and France
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Celaya. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| El Santuario | 34 | $3,780 | $432.95 | 30% |
| Cerro Gordo | 37 | $3,659 | $440.37 | 28% |
| Tepeji del Rio de Ocampo | 12 | $3,468 | $315.90 | 31% |
| Alcocer | 11 | $3,059 | $226.44 | 43% |
| Tzibantzá | 12 | $2,481 | $244.92 | 27% |
| La Tortuga | 66 | $2,311 | $230.05 | 33% |
| Avandaro | 228 | $2,259 | $422.10 | 26% |
| Ejido San Gaspar | 50 | $2,030 | $386.05 | 23% |
| San Pablo Tolimán | 11 | $1,905 | $218.08 | 21% |
| Lomas de Comanjilla | 15 | $1,878 | $221.73 | 26% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights