Tapachula Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiapas, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tapachula in 2025? Explore comprehensive Airbnb analytics for Tapachula, Chiapas, Mexico to uncover income potential. This 2025 STR market report for Tapachula, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 133 active listings.

Whether you're considering an Airbnb investment in Tapachula, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tapachula Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tapachula Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$41
The average rental revenue earned for an occupied room per day in Tapachula.
Occupancy Rate(?)
38.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,223
Typical annual income for an Airbnb listing in Tapachula. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.2%
Slight decrease (-3.2%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Tapachula.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Tapachula.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
133
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tapachula (2025)

Understanding the monthly revenue variations for Airbnb listings in Tapachula is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tapachula is typically December, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tapachula across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,264+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $785 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $404 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $178, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tapachula

Tapachula Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tapachula STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tapachula:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tapachula

Average Daily Rate (ADR) Airbnb Trends in Tapachula (2025)

Effective short term rental pricing strategy in Tapachula involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tapachula typically peaks in March and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $73+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $48 or more.
  • Typical properties (Median) charge around $32 per night.
  • Entry-level properties (Bottom 25%) earn around $23 per night.

Average Daily Rate (ADR) Trend by Month in Tapachula

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Airbnb Seasonality Analysis & Trends in Tapachula (2025)

Peak Season (December, June, May)
  • Revenue averages $721 per month
  • Occupancy rates average 41.5%
  • Daily rates average $43
Shoulder Season
  • Revenue averages $577 per month
  • Occupancy maintains around 42.6%
  • Daily rates hold near $42
Low Season (February, March, August)
  • Revenue drops to average $390 per month
  • Occupancy decreases to average 31.9%
  • Daily rates adjust to average $43

Seasonality Insights for Tapachula

  • The Airbnb seasonality in Tapachula shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tapachula's highest earning potential, with monthly revenues capable of climbing to $803, occupancy reaching a high of 56.9%, and ADRs peaking at $44.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $344, occupancy could drop to 29.0%, and ADRs may adjust down to $40.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tapachula.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tapachula seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tapachula (2025)

Exploring the top neighborhoods for short-term rentals in Tapachula? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The historic center of Tapachula, filled with colonial architecture and cultural heritage. Ideal for tourists wanting to explore the rich history and local culture.
Zócalo Tapachula, Cathedral of Tapachula, Museum of Soconusco, Casa de Cultura, Teatro de la Ciudad
Parque Bicentenario
A popular green space in Tapachula that offers recreational and cultural activities. Attractive for families and travelers seeking a relaxing environment.
Parque Bicentenario, Outdoor sports facilities, Cultural events, Children's playgrounds, Scenic walking paths
Tapachula Airport Area
Proximity to the international airport makes this area convenient for travelers. Suitable for short-term stays and business visitors.
Aeropuerto Internacional de Tapachula, Business hotels, Car rental services
Pueblo Nuevo
A developing neighborhood with increasing amenities and local businesses. Offers a more authentic experience of local life in Tapachula.
Local markets, Street food, Community events, Cultural festivals
El Carmen
A residential area that is becoming popular for visitors seeking a quieter stay with easy access to urban conveniences.
Local shops, Parks, Dining options
Maya Beach
A beach area nearby that appeals to tourists looking for a coastal relaxation experience. Great for personalized and unique Airbnb stays.
Beaches, Water sports, Nature walks, Sunset views
Los Altos de Tapachula
An upscale neighborhood known for its beautiful homes and views. Great for luxury Airbnb offerings.
Scenic views, Gated communities, Cafés and boutiques
Chiapas de Corzo
A nearby town that provides a cultural experience distinct from Tapachula's urban environment. Attractive for tourists interested in history and culture of Chiapas.
Mudejar architecture, Chiapas River, Local festivals, Handicraft markets

Understanding Airbnb License Requirements & STR Laws in Tapachula (2025)

While Tapachula, Chiapas, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tapachula to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Tapachula (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tapachulabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

the house of a thousand leaves

the house of a thousand leaves

Entire Place • 3 bedrooms

$19,288
Revenue
69.8%
Occupancy
$68.03
Daily Rate
" the house of the gardens"

" the house of the gardens"

Entire Place • 3 bedrooms

$18,918
Revenue
67.3%
Occupancy
$70.71
Daily Rate
Casa Amplia Centrtrica, for Families and Executives.

Casa Amplia Centrtrica, for Families and Executives.

Entire Place • 3 bedrooms

$18,437
Revenue
54.8%
Occupancy
$111.23
Daily Rate
" la casa de Mali"

" la casa de Mali"

Entire Place • 3 bedrooms

$18,129
Revenue
64.0%
Occupancy
$70.71
Daily Rate
Ixchel Villas:House in Fracc Priv, Comfort,Central

Ixchel Villas:House in Fracc Priv, Comfort,Central

Entire Place • 3 bedrooms

$17,661
Revenue
54.6%
Occupancy
$62.66
Daily Rate
Fresh with an excellent location

Fresh with an excellent location

Entire Place • 3 bedrooms

$16,589
Revenue
35.0%
Occupancy
$78.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tapachula (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tapachula based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Hypatia11$65,6734494.81/5.0
Enrique17$58,07516564.62/5.0
Violeta Del Carmen2$38,2062034.96/5.0
Mildred2$29,1511364.85/5.0
Lk Corporation10$27,018603.13/5.0
Daniela2$18,7201344.88/5.0
Hans1$18,437144.93/5.0
Violeta Del Carmen1$18,1291404.93/5.0
Daniel1$16,589164.94/5.0
Maria Eugenia1$15,9161504.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tapachula.

Dive Deeper: Advanced Tapachula STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tapachula. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tapachula Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tapachula

  • The Tapachula Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 55.6% of the 133 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 42.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Tapachula, Apartment/Condo properties are the most common (42.9%), reflecting the local real estate landscape.
  • Houses represent a significant 37.6% portion, catering likely to families or larger groups.
  • The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.3%) offer potential for unique stay experiences.

Tapachula Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tapachula

  • The dominant room capacity in Tapachula is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.1% of the active Airbnb listings in Tapachula, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Tapachula.

Tapachula Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tapachula

  • The most common guest capacity trend in Tapachula vacation rentals is listings accommodating 2 guests (18.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Tapachula STR market, accounting for 35.3% of listings.
  • 23.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tapachula.
  • On average, properties in Tapachula are equipped to host 3.4 guests.

Tapachula Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tapachula

  • The most common availability pattern in Tapachula falls within the 271-366 days range, representing 53.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tapachula (33.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tapachula Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (78.4%)

1 Night

98 listings

78.4% of total

2 Nights (14.4%)

2 Nights

18 listings

14.4% of total

3 Nights (3.2%)

3 Nights

4 listings

3.2% of total

4-6 Nights (0.8%)

4-6 Nights

1 listings

0.8% of total

7-29 Nights (0.8%)

7-29 Nights

1 listings

0.8% of total

30+ Nights (2.4%)

30+ Nights

3 listings

2.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Tapachula is 1 Night, adopted by 78.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (92.8%) of the Tapachula Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.4%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 78.4% of Tapachula hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tapachula.

Tapachula Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (54.6%)

Flexible

65 listings

54.6% of total

Moderate (20.2%)

Moderate

24 listings

20.2% of total

Firm

2 listings

1.7% of total

Strict (23.5%)

Strict

28 listings

23.5% of total

Cancellation Policy Insights for Tapachula

  • The prevailing Airbnb cancellation policy trend in Tapachula is Flexible, used by 54.6% of listings.
  • The market strongly favors guest-friendly terms, with 74.8% of listings offering Flexible or Moderate policies. This suggests guests in Tapachula may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 54.6% market standard in Tapachula.
  • Given the high prevalence of Flexible policies (54.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tapachula.

Tapachula STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tapachula

  • The overall average booking lead time for vacation rentals in Tapachula is 13 days.
  • Guests book furthest in advance for stays during May (average 20 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (16 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (13 days) as a baseline for your pricing and availability strategy in Tapachula.
  • Target marketing efforts for the Spring season well in advance (at least 16 days) to capture early planners.
  • Monitor your own booking lead times against these Tapachula averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tapachula (2025)

Amenity Prevalence

Amenity Insights for Tapachula

  • Essential amenities in Tapachula that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tapachula: Wifi, Air conditioning, TV.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tapachula to stay competitive.

Tapachula Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tapachula

  • The typical guest profile for Airbnb in Tapachula consists of primarily domestic travelers (67%), often arriving from nearby Tuxtla Gutiérrez, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 66.5% of guests.
  • Key international markets include Mexico (66.5%) and Guatemala (12.2%).
  • Top languages spoken are Spanish (61.4%) followed by English (29.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Tuxtla Gutiérrez and Mexico City.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tapachula Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Agua Escondida12$3,372$252.3436%
Santa Catarina Palopó48$2,793$227.3743%
San Jorge La Laguna23$2,670$193.9847%
Santiago Atitlán93$1,729$188.2732%
Santa Cruz La Laguna95$1,508$106.8342%
Jaibalito42$1,492$105.3645%
Tzununá43$1,479$110.5637%
San Antonio Palopo16$1,453$146.8530%
San Marcos La Laguna252$1,407$114.7944%
San Felipe22$1,387$142.2130%

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