Primo Tapia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico
Is Airbnb profitable in Primo Tapia in 2025? Explore comprehensive Airbnb analytics for Primo Tapia, Baja California, Mexico to uncover income potential. This 2025 STR market report for Primo Tapia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 145 active listings.
Whether you're considering an Airbnb investment in Primo Tapia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Primo Tapia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Primo Tapia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Primo Tapia (2025)
Understanding the monthly revenue variations for Airbnb listings in Primo Tapia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Primo Tapia is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Primo Tapia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,464+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,139 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,561 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $621, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Primo Tapia
Primo Tapia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Primo Tapia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Primo Tapia:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 18%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Primo Tapia
Average Daily Rate (ADR) Airbnb Trends in Primo Tapia (2025)
Effective short term rental pricing strategy in Primo Tapia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Primo Tapia typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $620+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $339 or more.
- Typical properties (Median) charge around $201 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Primo Tapia
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Airbnb Seasonality Analysis & Trends in Primo Tapia (2025)
Peak Season (May, April, June)
- Revenue averages $4,684 per month
- Occupancy rates average 24.4%
- Daily rates average $327
Shoulder Season
- Revenue averages $2,127 per month
- Occupancy maintains around 24.4%
- Daily rates hold near $312
Low Season (January, February, November)
- Revenue drops to average $1,344 per month
- Occupancy decreases to average 22.3%
- Daily rates adjust to average $269
Seasonality Insights for Primo Tapia
- The Airbnb seasonality in Primo Tapia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Primo Tapia's highest earning potential, with monthly revenues capable of climbing to $4,925, occupancy reaching a high of 34.2%, and ADRs peaking at $349.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,198, occupancy could drop to 16.9%, and ADRs may adjust down to $265.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Primo Tapia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Primo Tapia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Primo Tapia (2025)
Exploring the top neighborhoods for short-term rentals in Primo Tapia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Punta Banda | A popular coastal area with beautiful ocean views and proximity to hot springs. Ideal for family getaways and romantic retreats, attracting visitors looking for relaxation and natural beauty. | La Bufadora, Punta Banda Hot Springs, Punta Banda Beach, Scenic coastal roads, Water sports activities |
Primo Tapia Beach | Known for its long stretches of sandy beaches, Primo Tapia Beach is a great spot for vacationers seeking sun and surf. It’s perfect for water sports enthusiasts and families. | Primo Tapia Beach, Surfing spots, Fiestas de la Playa, Beachfront dining, Local markets |
El Morro | A more laid-back area with beautiful beaches and less commercial development. Perfect for travelers looking for peace and quiet, nature walks, and authentic local experiences. | El Morro Beach, Coastal trails, Natural scenery, Local eateries, Bird watching |
Las Gaviotas | A popular spot among tourists for its vibrant community and beach activities, Las Gaviotas offers a mix of relaxation and entertainment, making it ideal for Airbnb hosting. | Las Gaviotas Beach, Local shops, Artisan markets, Beach volleyball, Sunset views |
La Salina | An emerging area that features beautiful beaches and a more local atmosphere, La Salina is a hidden gem for visitors looking for tranquility and an authentic experience away from the crowds. | La Salina Beach, Quaint local cafes, Kayaking spots, Surfing locations, Natural beauty |
Pescadero | A quaint fishing village that provides travelers with an authentic taste of local life. Great for those interested in fishing, boating, or community events. | Pescadero Beach, Fishing opportunities, Local festivals, Authentic restaurants, Community art |
San Antonio Del Mar | This gated community near Primo Tapia offers security and luxury with beachfront properties. It's a prime location for those looking to attract higher-end clientele. | Private beach access, Exclusive community events, Luxury dining, Scenic views, Surfing lessons |
Salsipuedes | Famous for its rugged coastal beauty and outdoor activities, Salsipuedes attracts adventurous travelers looking for thrilling experiences like off-roading and fishing. | Salsipuedes Beach, Off-road trails, Fishing spots, Camping areas, Scenic viewpoints |
Understanding Airbnb License Requirements & STR Laws in Primo Tapia (2025)
While Primo Tapia, Baja California, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Primo Tapia to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Primo Tapia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Primo Tapiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Oceanfront Paradise | Infinity Pool-Spa | Firepit
Entire Place • 7 bedrooms

Oceanfront Estate, Sleeps 24, Beach,Jacuzzi, Pool
Entire Place • 8 bedrooms

Luna Oceanfront- sleeps 20+, Pool, jacuzzi & beach
Entire Place • 4 bedrooms

Casa Mar de Puerto Nuevo
Entire Place • 5 bedrooms

*Vistamar*- beach, pool, hot tub, bbq & firepit
Entire Place • 3 bedrooms

Rosarito Beach, 5 BDR/5 Bath House- Remodeled
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Primo Tapia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Primo Tapia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Ulises | 5 | $420,014 | 216 | 4.79/5.0 |
Arturo | 15 | $395,652 | 98 | 3.30/5.0 |
Lizzy | 1 | $123,994 | 153 | 4.91/5.0 |
Lidia | 15 | $101,519 | 145 | 3.43/5.0 |
Kimberly Francisco | 2 | $85,497 | 70 | 4.95/5.0 |
Jose G. | 2 | $74,789 | 114 | 4.93/5.0 |
Gustavo | 1 | $73,874 | 46 | 5.00/5.0 |
Crystal | 3 | $69,190 | 25 | 5.00/5.0 |
Gabriel | 1 | $64,109 | 16 | 4.94/5.0 |
Alfonso | 1 | $61,502 | 100 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Primo Tapia.
Dive Deeper: Advanced Primo Tapia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Primo Tapia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPrimo Tapia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Primo Tapia
- The Primo Tapia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.9% of the 145 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Primo Tapia, House properties are the most common (69%), reflecting the local real estate landscape.
- Houses represent a significant 69% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.1%) offer potential for unique stay experiences.
Primo Tapia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Primo Tapia
- The dominant room capacity in Primo Tapia is 1 bedroom listings, making up 24.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 46.9% of the active Airbnb listings in Primo Tapia, indicating a high concentration in these sizes.
- A significant 42.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Primo Tapia.
Primo Tapia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Primo Tapia
- The most common guest capacity trend in Primo Tapia vacation rentals is listings accommodating 8+ guests (42.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Primo Tapia STR market, accounting for 58.7% of listings.
- 62.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Primo Tapia.
- On average, properties in Primo Tapia are equipped to host 5.6 guests.
Primo Tapia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Primo Tapia
- The most common availability pattern in Primo Tapia falls within the 271-366 days range, representing 73.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Primo Tapia (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Primo Tapia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
39 listings
28.1% of total
2 Nights
77 listings
55.4% of total
3 Nights
3 listings
2.2% of total
4-6 Nights
5 listings
3.6% of total
7-29 Nights
1 listings
0.7% of total
30+ Nights
14 listings
10.1% of total
Key Insights
- The most prevalent minimum stay requirement in Primo Tapia is 2 Nights, adopted by 55.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.5%) of the Primo Tapia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.1%) caters to monthly stays (30+ nights) in Primo Tapia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.4% of Primo Tapia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Primo Tapia.
Primo Tapia Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
9 listings
7.6% of total
Flexible
34 listings
28.6% of total
Moderate
25 listings
21% of total
Firm
14 listings
11.8% of total
Strict
37 listings
31.1% of total
Cancellation Policy Insights for Primo Tapia
- The prevailing Airbnb cancellation policy trend in Primo Tapia is Strict, used by 31.1% of listings.
- There's a relatively balanced mix between guest-friendly (49.6%) and stricter (42.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 31.1% market standard in Primo Tapia.
- With 31.1% using Strict terms, this is a viable option in Primo Tapia, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Primo Tapia.
Primo Tapia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Primo Tapia
- The overall average booking lead time for vacation rentals in Primo Tapia is 42 days.
- Guests book furthest in advance for stays during August (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (55 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Primo Tapia.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Primo Tapia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Primo Tapia (2025)
Amenity Prevalence
Amenity Insights for Primo Tapia
- Essential amenities in Primo Tapia that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Primo Tapia: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Primo Tapia to stay competitive.
Primo Tapia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Primo Tapia
- The typical guest profile for Airbnb in Primo Tapia consists of predominantly international visitors (79%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 21.2% of guests.
- Key international markets include United States (77.4%) and Mexico (21.2%).
- Top languages spoken are English (47.8%) followed by Spanish (47%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Primo Tapia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
Thousand Palms | 32 | $8,286 | $679.73 | 42% |
GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
Del Mar | 114 | $7,107 | $617.54 | 49% |
Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
Tenaja | 10 | $6,811 | $584.25 | 47% |
Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
Lakeside | 34 | $6,212 | $473.19 | 49% |
Bermuda Dunes | 142 | $6,113 | $599.75 | 38% |
Santa Margarita Ranchos | 17 | $6,092 | $477.27 | 38% |