Popotla Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Baja California, Mexico
Is Airbnb profitable in Popotla in 2025? Explore comprehensive Airbnb analytics for Popotla, Baja California, Mexico to uncover income potential. This 2025 STR market report for Popotla, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 289 active listings.
Whether you're considering an Airbnb investment in Popotla, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Popotla Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Popotla Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Popotla (2025)
Understanding the monthly revenue variations for Airbnb listings in Popotla is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Popotla is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Popotla across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,925 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,570 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $681, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Popotla
Popotla Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Popotla STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Popotla:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Popotla
Average Daily Rate (ADR) Airbnb Trends in Popotla (2025)
Effective short term rental pricing strategy in Popotla involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Popotla typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $292+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $174 per night.
- Entry-level properties (Bottom 25%) earn around $137 per night.
Average Daily Rate (ADR) Trend by Month in Popotla
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Airbnb Seasonality Analysis & Trends in Popotla (2025)
Peak Season (July, June, May)
- Revenue averages $3,059 per month
- Occupancy rates average 37.2%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,894 per month
- Occupancy maintains around 30.6%
- Daily rates hold near $194
Low Season (January, February, March)
- Revenue drops to average $1,180 per month
- Occupancy decreases to average 23.5%
- Daily rates adjust to average $173
Seasonality Insights for Popotla
- The Airbnb seasonality in Popotla shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Popotla's highest earning potential, with monthly revenues capable of climbing to $3,283, occupancy reaching a high of 50.5%, and ADRs peaking at $216.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,022, occupancy could drop to 20.8%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Popotla.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Popotla seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Popotla (2025)
Exploring the top neighborhoods for short-term rentals in Popotla? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Popotla Beach | A beautiful beach area known for its scenic views and water activities. Ideal for tourists looking for a coastal escape with plenty of outdoor activities. | Popotla Beach, Surfing and water sports, Fresh seafood restaurants, Beachfront bars, Scenic sunset views |
| Aquarium of Baja California | A popular attraction for families and tourists, this aquarium showcases the rich marine life of Baja California. Close to dining and shopping, making it a family-friendly spot. | Aquarium of Baja California, Interactive exhibits, Gift shop, Nearby restaurants, Picnic areas |
| El Coral | A vibrant area known for its colorful scenery and local culture. It’s great for visitors looking to experience the local lifestyle and community events. | Local markets, Street food stalls, Cultural festivals, Art galleries, Shops and boutiques |
| Punta Bandera | This area offers stunning views of the ocean and is famous for whale watching. A perfect spot for nature lovers and adventure seekers. | Whale watching tours, Scenic hiking trails, Photography spots, Camping areas, Wildlife observation |
| Rosarito | A nearby town known for its beaches and nightlife. Tourists often visit Rosarito for a lively beach experience and vibrant nightlife. | Rosarito Beach, Nightlife clubs, Seafood restaurants, Artisan markets, Surfing opportunities |
| Puerto Nuevo | Famous for its lobster and gourmet dining options. A charming seaside village that draws food lovers and those looking for a relaxing getaway. | Puerto Nuevo lobster restaurants, Seaside views, Shopping for handicrafts, Seasonal festivals, Cultural experiences |
| La Fonda | A popular spot known for its picturesque views and laid-back atmosphere. Great for tourists looking for relaxation and good food by the beach. | Dining with ocean views, Beach activities, Local art scene, Yoga retreats, Scenic walks |
| Terraza del Pacifico | A beachfront area known for its resort-style amenities and family-friendly activities. Perfect for families and larger groups looking for comfort and fun. | Family resorts, Swimming pools, Water sports rentals, Beach clubs, Walking paths along the shore |
Understanding Airbnb License Requirements & STR Laws in Popotla (2025)
While Popotla, Baja California, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Popotla to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Popotla (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Popotlabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oceanfront Villa Amor
Entire Place • 3 bedrooms
Oceanfront Villa Felicidad
Entire Place • 3 bedrooms
Oceanfront Villa Paz
Entire Place • 3 bedrooms
Incredible view. Cozy and Modern beach House
Entire Place • 2 bedrooms
Amazing Oceanfront hi-rise PENTHOUSE in Rosarito!
Entire Place • 3 bedrooms
ocean view home
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Popotla (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Popotla based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Christian Omar | 36 | $752,497 | 2856 | 4.85/5.0 |
| Amy | 5 | $246,751 | 226 | 4.99/5.0 |
| Scot | 10 | $220,576 | 2071 | 4.82/5.0 |
| Cortney | 3 | $212,247 | 1181 | 4.97/5.0 |
| Vacasa Mexico | 7 | $123,427 | 39 | 3.70/5.0 |
| Jose | 3 | $114,949 | 1300 | 4.89/5.0 |
| Paul | 2 | $76,815 | 324 | 4.96/5.0 |
| Luis Carlos Y Rocio | 2 | $72,083 | 156 | 4.64/5.0 |
| Brenda | 4 | $69,492 | 204 | 4.97/5.0 |
| Olga Gabriela | 3 | $67,408 | 236 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Popotla.
Dive Deeper: Advanced Popotla STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Popotla. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPopotla Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Popotla
- The Popotla Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 289 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Popotla, Apartment/Condo properties are the most common (63.3%), reflecting the local real estate landscape.
- Houses represent a significant 29.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays, others (combined 7.3%) offer potential for unique stay experiences.
Popotla Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Popotla
- The dominant room capacity in Popotla is 2 bedrooms listings, making up 55.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 79.9% of the active Airbnb listings in Popotla, indicating a high concentration in these sizes.
- A significant 29.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Popotla.
Popotla Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Popotla
- The most common guest capacity trend in Popotla vacation rentals is listings accommodating 6 guests (52.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Popotla STR market, accounting for 70.2% of listings.
- 68.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Popotla.
- On average, properties in Popotla are equipped to host 5.5 guests.
Popotla Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Popotla
- The most common availability pattern in Popotla falls within the 271-366 days range, representing 60.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Popotla (29.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Popotla Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
107 listings
38.8% of total
2 Nights
119 listings
43.1% of total
3 Nights
10 listings
3.6% of total
4-6 Nights
2 listings
0.7% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
37 listings
13.4% of total
Key Insights
- The most prevalent minimum stay requirement in Popotla is 2 Nights, adopted by 43.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.9%) of the Popotla Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.4%) caters to monthly stays (30+ nights) in Popotla, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 43.1% of Popotla hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Popotla.
Popotla Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
1.9% of total
Flexible
34 listings
13.1% of total
Moderate
48 listings
18.5% of total
Firm
75 listings
28.8% of total
Strict
98 listings
37.7% of total
Cancellation Policy Insights for Popotla
- The prevailing Airbnb cancellation policy trend in Popotla is Strict, used by 37.7% of listings.
- A majority (66.5%) of hosts in Popotla utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.7% market standard in Popotla.
- With 37.7% using Strict terms, this is a viable option in Popotla, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Popotla.
Popotla STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Popotla
- The overall average booking lead time for vacation rentals in Popotla is 32 days.
- Guests book furthest in advance for stays during August (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (41 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Popotla.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Popotla averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Popotla (2025)
Amenity Prevalence
Amenity Insights for Popotla
- Essential amenities in Popotla that guests expect include: Wifi, TV, Kitchen, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Popotla: Wifi, TV, Kitchen, Free parking on premises, Hot water.
- Prioritize adding missing essentials: Wifi, TV, Kitchen, Free parking on premises, Hot water.
- Consider adding popular differentiators like Essentials or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Popotla to stay competitive.
Popotla Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Popotla
- The typical guest profile for Airbnb in Popotla consists of predominantly international visitors (89%), with top international origins including Mexico, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 11.0% of guests.
- Key international markets include United States (88.3%) and Mexico (11%).
- Top languages spoken are English (51.3%) followed by Spanish (43.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Mexico.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Popotla Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Rancho San Diego | 26 | $8,486 | $514.80 | 53% |
| Thousand Palms | 32 | $8,286 | $679.73 | 42% |
| GlenOak Hills | 37 | $7,383 | $604.16 | 40% |
| Del Mar | 114 | $7,107 | $617.54 | 49% |
| Newport Beach | 1,263 | $6,978 | $638.41 | 45% |
| Tenaja | 10 | $6,811 | $584.25 | 47% |
| Manhattan Beach | 230 | $6,766 | $492.47 | 52% |
| Rancho Santa Fe | 29 | $6,753 | $823.12 | 42% |
| Avalon | 216 | $6,558 | $624.27 | 38% |
| Lakeside | 34 | $6,212 | $473.19 | 49% |