Airbnb Market Analytics, Statistics and Data in Nopoló, Baja California Sur, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Nopoló? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Nopoló:
How much do Airbnb hosts make on average per month in Nopoló?
The short-term rental market in Nopoló shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,299 per month
- Strong performing properties (top 25%) make $3,583 or more
- Best-in-class properties (top 10%) achieve $5,068+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,222
Revenue Variations by Month
Occupancy Rates Throughout the Year in Nopoló
The market in Nopoló shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 37% occupancy rates
- Strong performing properties (top 25%) achieve 59% or higher
- Best-in-class properties (top 10%) reach 80%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Nopoló
Daily rates in Nopoló vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $181 per night
- Strong performing properties (top 25%) secure $239 or more
- Best-in-class properties (top 10%) pull in $341+ per night
- Entry-level properties (bottom 25%) earn around $146
Daily Rate Variations by Month
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Seasonality patterns in Nopoló
Peak Season (March, February, April)
- Revenue peaks at $3973.00 per month
- Occupancy rates reach 57.63%
- Daily rates average $240.68
Shoulder Season
- Revenue averages $2733.91 per month
- Occupancy maintains 40.40%
- Daily rates hold at $235.31
Low Season (December, August, September)
- Revenue drops to $1604.50 per month
- Occupancy decreases to 26.40%
- Daily rates adjust to $226.38
Is it still profitable to do Airbnb in Nopoló in 2025?
Yes! Nopoló demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and strong monthly revenue averaging $2734 and The market's 116 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Nopoló
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Costa Baja Resort & Spa | An upscale resort area with access to beautiful beaches and a marina, making it perfect for tourists looking for luxury and relaxation. | Costa Baja Marina, Baja Club, Private Beach, Spa & Wellness Facilities, Golf Course |
| La Paz Malecon | The iconic waterfront promenade in La Paz offers a vibrant atmosphere with restaurants, shops, and stunning views of the Sea of Cortez, appealing to both tourists and locals. | Malecón de La Paz, Beaches, Cultural Events, Outdoor Dining, Shopping |
| Balandra Beach | Famous for its crystal-clear waters and stunning natural beauty, a premier spot for beach lovers and water sports enthusiasts. | Beach Activities, Scenic Views, Snorkeling, Kayaking, Relaxing by the Beach |
| El Tecolote Beach | Known for its beautiful beaches and laid-back atmosphere, it attracts visitors looking for a serene retreat away from the city. | Beach Relaxation, Water Sports, Food Stalls, Natural Scenery, Sunset Views |
| San Jose del Cabo | An upscale area with a charming old town, known for art galleries, restaurants, and proximity to stunning beaches and golf courses. | Art Walk, San Jose estuary, Beaches, Galleries, Fine Dining |
| Todos Santos | A magical town known for its artistic community and stunning coastal views, attracting visitors seeking a unique cultural experience. | Hotel California, Pueblo Magico, Art Galleries, Surfing, Cultural Events |
| La Ventana | A world-renowned kiteboarding and windsurfing destination, popular with outdoor enthusiasts and adventure seekers. | Water Sports, Kiteboarding Lessons, Local Restaurants, Beach Activities, Sunbathing |
| Cabo Pulmo | A national park with one of the oldest coral reefs in the eastern Pacific, making it a top destination for divers and nature lovers. | Snorkeling/Diving, Coral Reefs, Ecotourism, Beaches, Wildlife Viewing |
Do you need a license for Airbnb in Nopoló?
We recommend checking directly with Nopoló's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Nopoló
Casa Zora: Sun and Private Pool!
Entire Place • 4 bedrooms
Casa Miramar in Nopoló, Loreto BCS
Entire Place • 4 bedrooms
Loreto Bay Poolside Living + Steps from the Beach
Entire Place • 3 bedrooms
Casa Dorado: Beach, pools, family fun!
Entire Place • 5 bedrooms
Casa Baja - sleeps 8 in 4 Kings!
Entire Place • 4 bedrooms
Loreto Bay Custom Home Right By the Beach!
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Nopoló
Additional analytics on vacation rental, real estate, short term rental data in Nopoló
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (100%), with house and apartment & condo properties comprising 94.9% of inventory
Room Capacity Distribution
Analysis of 116 properties in Nopoló shows that 2 bedrooms properties are most prevalent, making up 62.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 85.3% of all listings.
Key Insights
- Most common: 2 bedrooms (62.1%)
- Least common: 5+ bedrooms (1.7%)
- Market concentration: 85.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 116 properties in Nopoló reveals that 6 guests properties dominate the market, representing 38.8% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 75.0% of the market.
Key Insights
- Most common capacity: 6 guests (38.8% of market)
- Least common capacity: 7 guests (0.9% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 75.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 116 properties in Nopoló, the most common availability pattern is 271-366 days (46.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.5% of properties).
Key Insights
- Most common availability window: 271-366 days (46.6%)
- Most common booking duration: 91-180 days (34.5%)
- Properties with high availability (180+ days): 81.0%
- Properties with long-term bookings (180+ days): 20.7%
Minimum Stay Distributions
1 Night
12 listings
11.1% of total
2 Nights
13 listings
12% of total
3 Nights
59 listings
54.6% of total
4-6 Nights
19 listings
17.6% of total
7-29 Nights
3 listings
2.8% of total
30+ Nights
2 listings
1.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 23.1%
- Mid-length stays (4-6 nights) represent 17.6% of listings
- Monthly+ stays (1.9%) suggest a stable extended-stay market
- High market flexibility with 77.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
3 listings
3% of total
Super Strict 60 Days
1 listings
1% of total
Flexible
10 listings
10.1% of total
Moderate
9 listings
9.1% of total
Firm
22 listings
22.2% of total
Strict
54 listings
54.5% of total
Key Insights
- Strict is the preferred policy at 54.5% of listings
- Stricter policies (Firm & Strict) dominate at 76.7% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.0% of listings
Recommendations
- The market supports stricter policies, with 76.7% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Mar, Apr, averaging 104 days
- Shortest booking windows are in Sep, Jul, Aug, averaging 51 days
- Fall shows the longest average booking window at 88 days, while Summer has the shortest at 52 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 88 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Nopoló
Every property in Nopoló comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 31.1% of total guests, indicating a moderate local market presence.
- Primary international markets: Mexico (31.2%) and Canada (7.3%)
- English is the top language at 50.7%, followed by Spanish (42.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.2%
Recommendations
- Target marketing campaigns for San Diego and Tijuana markets
- Develop localized content for Mexico and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Nopoló. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| La Paz | 1,679 | $1,434 | $120.22 | 45% |
| Chametla | 20 | $1,225 | $84.75 | 50% |
| Loreto | 277 | $1,142 | $122.20 | 35% |
| El Centenario | 67 | $1,084 | $120.10 | 37% |
| Heroica Mulegé | 69 | $1,078 | $91.21 | 43% |
| San Juanico | 20 | $724 | $122.18 | 28% |
| Ciudad Constitución | 16 | $485 | $61.36 | 37% |
| Puerto San Carlos | 24 | $358 | $93.15 | 23% |
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