Airbnb Market Analytics, Statistics and Data in San Ġwann, Central Region, Malta
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in San Ġwann? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in San Ġwann:
How much do Airbnb hosts make on average per month in San Ġwann?
The short-term rental market in San Ġwann shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,241 per month
- Strong performing properties (top 25%) make $2,790 or more
- Best-in-class properties (top 10%) achieve $4,346+ monthly
- Entry-level properties (bottom 25%) typically earn around $621
Revenue Variations by Month
Occupancy Rates Throughout the Year in San Ġwann
The market in San Ġwann shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 51% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in San Ġwann
Daily rates in San Ġwann vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $70 per night
- Strong performing properties (top 25%) secure $126 or more
- Best-in-class properties (top 10%) pull in $199+ per night
- Entry-level properties (bottom 25%) earn around $38
Daily Rate Variations by Month
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Seasonality patterns in San Ġwann
Peak Season (August, July, June)
- Revenue peaks at $2770.86 per month
- Occupancy rates reach 66.24%
- Daily rates average $112.80
Shoulder Season
- Revenue averages $1904.70 per month
- Occupancy maintains 49.46%
- Daily rates hold at $94.16
Low Season (November, December, January)
- Revenue drops to $869.09 per month
- Occupancy decreases to 29.94%
- Daily rates adjust to $71.85
Is it still profitable to do Airbnb in San Ġwann in 2025?
Yes! San Ġwann demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and solid monthly revenue averaging $1905 and The market's 187 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in San Ġwann
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Balluta Bay | A picturesque bay area known for its stunning views, beautiful promenade, and vibrant dining scene. Popular with tourists seeking beach access and nightlife. | Balluta Bay Promenade, St. Julian's Bay, Paceville nightlife, Church of Our Lady of Mount Carmel, Exiles Beach |
| St. Julian's | A bustling town known for its vibrant nightlife, fine dining, and entertainment options. Ideal for attracting tourists looking to enjoy the nightlife and coastal views with easy access to nearby beaches. | Paceville, Spinola Bay, St. George's Bay, The Portomaso Marina, Casino Malta |
| Sliema | A popular tourist destination known for its shopping, restaurants, and picturesque seafront. Offers a mix of relaxation and entertainment, suitable for families and young travelers. | Sliema Promenade, The Point Shopping Mall, Fort Tigne, Tigné Point, Independence Gardens |
| Embassy of the Republic of Malta | An area rich in culture and history, offering visitors a glimpse into local traditions and lifestyles. Attracts those interested in experiencing the local Maltese culture. | Malta National Aquarium, Dingli Cliffs, Mdina Old City, The Silent City, St. Paul's Cathedral |
| Msida | A charming town with a beautiful harbor and strong community vibe. Great for visitors who appreciate local life and want to explore nearby attractions. | Msida Bastion Historic Garden, St. Joseph Church, Msida Marina, University of Malta, Fort Manoel |
| Birkirkara | As one of Malta's largest towns, it offers a good mix of residential and commercial areas. Less touristy but ideal for longer stays and cultural immersion. | Birkirkara Parish Church, The Old Railway Station, Birkirkara Football Club, Upper Barracca Gardens, Skyparks Business Centre |
| Pietà | A central area close to Valletta, ideal for those wanting access to the capital's rich history and attractions while enjoying a quieter local neighborhood. | Pietà Seafront, The National Museum of Archeology, Pietà Parish Church, Fort Saint Elmo, Valletta Waterfront |
| Valletta | The capital city of Malta, known for its rich history, stunning architecture, and cultural attractions. A prime location for tourists wanting to explore historical sites. | St. John's Co-Cathedral, Upper Barracca Gardens, Valletta Waterfront, The National Museum of Fine Arts, Fort St. Elmo |
Do you need a license for Airbnb in San Ġwann?
We recommend checking directly with San Ġwann's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in San Ġwann
Stunning 4BR Villa with Huge Terrace in Kappara
Entire Place • 4 bedrooms
H3 - Modern and Spacious 3 Bedroom Apartment
Entire Place • 3 bedrooms
Penthouse + BBQ Kitchen Island & Massive living
Entire Place • 3 bedrooms
Award Winning Style & Comfort in St Julian’s
Entire Place • 3 bedrooms
Your Luxury Malta Home!
Entire Place • 3 bedrooms
Modern & spacious 3-Bedroom Apt in San Gwann
Entire Place • 3 bedrooms
Top Performing Professional Hosts in San Ġwann
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Bert | 11 | $301,066 | 202 | 4.82/5.0 |
| Matthew | 6 | $282,432 | 39 | 3.78/5.0 |
| Karl | 8 | $219,059 | 61 | 4.72/5.0 |
| Karl | 7 | $179,599 | 95 | 4.54/5.0 |
| Silvio | 4 | $144,653 | 30 | 4.62/5.0 |
| András | 3 | $81,708 | 33 | 4.35/5.0 |
| Jessica | 7 | $74,623 | 398 | 4.78/5.0 |
| ThreeSIXTY Estates | 1 | $47,089 | 32 | 4.78/5.0 |
| ThreeSIXTY Estates | 3 | $46,440 | 47 | 4.55/5.0 |
| Christiano | 1 | $45,991 | 210 | 4.75/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in San Ġwann
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (51.3%), with apartment & condo and house properties comprising 94.2% of inventory
- Untapped potential in others segments (0.5% combined)
Room Capacity Distribution
Analysis of 187 properties in San Ġwann shows that 1 bedroom properties are most prevalent, making up 40.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 63.1% of all listings.
Key Insights
- Most common: 1 bedroom (40.6%)
- Least common: 4 bedrooms (0.5%)
- Market concentration: 63.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 187 properties in San Ġwann reveals that 2 guests properties dominate the market, representing 17.1% of all listings. The average property accommodates 2.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 31.6% of the market.
Key Insights
- Most common capacity: 2 guests (17.1% of market)
- Least common capacity: 7 guests (1.1% of market)
- Average guest capacity: 2.7 guests per property
- Market concentration: 31.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 187 properties in San Ġwann, the most common availability pattern is 271-366 days (47.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31% of properties).
Key Insights
- Most common availability window: 271-366 days (47.6%)
- Most common booking duration: 31-90 days (31%)
- Properties with high availability (180+ days): 73.8%
- Properties with long-term bookings (180+ days): 26.7%
Minimum Stay Distributions
1 Night
57 listings
32.9% of total
2 Nights
41 listings
23.7% of total
3 Nights
32 listings
18.5% of total
4-6 Nights
28 listings
16.2% of total
30+ Nights
15 listings
8.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 56.6%
- Mid-length stays (4-6 nights) represent 16.2% of listings
- Monthly+ stays (8.7%) suggest a stable extended-stay market
- High market flexibility with 75.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
36 listings
25.2% of total
Moderate
41 listings
28.7% of total
Firm
38 listings
26.6% of total
Strict
28 listings
19.6% of total
Key Insights
- Moderate is the preferred policy at 28.7% of listings
- The market shows a balanced distribution between guest-friendly (53.9%) and strict (46.2%) policies
- Strict policies are least common at 19.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Apr, averaging 82 days
- Shortest booking windows are in Feb, Dec, Nov, averaging 40 days
- Summer shows the longest average booking window at 77 days, while Winter has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 77 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Nov when lead times are shortest
Popular Airbnb Amenities in San Ġwann
Below is the distribution of amenities across listings in San Ġwann:
Traveler Demographics
Key Insights
- Domestic travelers make up 1.4% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (21.5%) and Italy (20.2%)
- English is the top language at 50.9%, followed by French (17.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 14.6%
Recommendations
- Target marketing campaigns for London and Paris markets
- Develop localized content for United Kingdom and Italy
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding San Ġwann. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Mdina | 14 | $3,447 | $265.90 | 52% |
| Għasri | 54 | $2,410 | $234.32 | 40% |
| Valletta | 548 | $2,304 | $167.50 | 53% |
| Mellieħa | 397 | $2,263 | $181.67 | 50% |
| Xgħajra | 12 | $2,215 | $143.02 | 48% |
| Sliema | 1,145 | $2,130 | $166.54 | 51% |
| Floriana | 124 | $2,063 | $129.53 | 59% |
| Kalkara | 26 | $2,052 | $125.24 | 60% |
| Saint Julian's | 864 | $2,025 | $158.24 | 53% |
| Birgu | 90 | $2,021 | $132.72 | 59% |
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