Fujiyoshida Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yamanashi Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Fujiyoshida in 2025? Explore comprehensive Airbnb analytics for Fujiyoshida, Yamanashi Prefecture, Japan to uncover income potential. This 2025 STR market report for Fujiyoshida, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 130 active listings.

Whether you're considering an Airbnb investment in Fujiyoshida, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Fujiyoshida Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Fujiyoshida Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$182
The average rental revenue earned for an occupied room per day in Fujiyoshida.
Occupancy Rate(?)
59.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$35,831
Typical annual income for an Airbnb listing in Fujiyoshida. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
19.0%
Strong growth (19.0%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Fujiyoshida.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Fujiyoshida.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
130
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Fujiyoshida (2025)

Understanding the monthly revenue variations for Airbnb listings in Fujiyoshida is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Fujiyoshida is typically November, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Fujiyoshida across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,969+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,234 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,426 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,333, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Fujiyoshida

Fujiyoshida Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Fujiyoshida STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Fujiyoshida:

  • Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 62%.
  • Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Fujiyoshida

Average Daily Rate (ADR) Airbnb Trends in Fujiyoshida (2025)

Effective short term rental pricing strategy in Fujiyoshida involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Fujiyoshida typically peaks in December and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $383+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
  • Typical properties (Median) charge around $139 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Fujiyoshida

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Airbnb Seasonality Analysis & Trends in Fujiyoshida (2025)

Peak Season (November, April, May)
  • Revenue averages $3,941 per month
  • Occupancy rates average 66.8%
  • Daily rates average $187
Shoulder Season
  • Revenue averages $3,303 per month
  • Occupancy maintains around 58.1%
  • Daily rates hold near $187
Low Season (February, March, September)
  • Revenue drops to average $2,686 per month
  • Occupancy decreases to average 50.7%
  • Daily rates adjust to average $186

Seasonality Insights for Fujiyoshida

  • The Airbnb seasonality in Fujiyoshida shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Fujiyoshida's highest earning potential, with monthly revenues capable of climbing to $4,053, occupancy reaching a high of 74.5%, and ADRs peaking at $205.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,589, occupancy could drop to 45.5%, and ADRs may adjust down to $173.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Fujiyoshida.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Fujiyoshida seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Fujiyoshida (2025)

Exploring the top neighborhoods for short-term rentals in Fujiyoshida? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kawaguchiko
A scenic lakeside town offering stunning views of Mt. Fuji and a variety of outdoor activities. It attracts tourists looking for nature experiences and hot springs, making it an ideal location for Airbnb hosting.
Lake Kawaguchi, Mt. Fuji Panoramic Ropeway, Kawaguchi Asama Shrine, Oishi Park, Kawaguchiko Music Forest Museum
Fujisan World Heritage Center
A cultural and educational hub dedicated to Mt. Fuji, providing visitors with insights into the mountain's significance. It attracts tourists interested in the heritage and nature surrounding Mt. Fuji.
Fujisan World Heritage Center, Mt. Fuji, Mishima Skywalk, Fujiyoshida Museum of Local History
Shimoyoshida
A charming residential area with easy access to both Fujiyoshida city and Mt. Fuji. This area is great for guests who prefer a more local experience with the authentic vibe of Yamanashi Prefecture.
Yoshida Trailhead for Mt. Fuji, Local temples and shrines, Housenji Temple, Narusawa Ice Cave
Fuji-Q Highland
An amusement park area known for its thrilling rides and attractions, particularly popular with families and adventure seekers, making it a great spot for hosting tourists.
Fuji-Q Highland Amusement Park, Thomas Land, Highland Resort Hotel & Spa, MT. Fuji View
Fujiyoshida City Park
A park offering panoramic views of Mt. Fuji, perfect for relaxation and picnics. It attracts tourists who want to enjoy nature close to the city.
Fujiyoshida City Park, Walking trails, Scenic view of Mt. Fuji
Saiko Lake
A quieter area with beautiful lakeside views and a serene environment, attracting guests interested in peace and nature, perfect for a getaway from the city life.
Lake Saiko, Saiko Iyashi no Sato Nemba (healing village), Aokigahara Forest, Nature trails
Yoshida Trail
A popular hiking route to the summit of Mt. Fuji, attracting outdoor enthusiasts and adventurers. Great for hosting guests who want to climb Mt. Fuji.
Yoshida Trail, Mt. Fuji Summit, Hiking facilities, Local mountain huts
Gotemba Premium Outlets
A shopping area with outlet malls close to Mt. Fuji, attracting bargain hunters and tourists seeking a shopping experience after visiting the mountain.
Gotemba Premium Outlets, Shizuoka Prefectural Museum of Art, Mt. Fuji View Point

Understanding Airbnb License Requirements & STR Laws in Fujiyoshida (2025)

Yes, Fujiyoshida, Yamanashi Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Fujiyoshida to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 88% licensed listings)

Top Performing Airbnb Properties in Fujiyoshida (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Fujiyoshidabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

【1棟貸切モダン御宿】お宿 櫻川 Or Sakuragawa

【1棟貸切モダン御宿】お宿 櫻川 Or Sakuragawa

Entire Place • 4 bedrooms

$168,871
Revenue
59.3%
Occupancy
$628.43
Daily Rate
[MIYABI Building] 3/Charcoal BBQ/5 rooms/106 ㎡/P4

[MIYABI Building] 3/Charcoal BBQ/5 rooms/106 ㎡/P4

Entire Place • 5 bedrooms

$155,508
Revenue
60.1%
Occupancy
$607.52
Daily Rate
Panoramic views of Mt. Fuji / 140㎡/Luxury stay

Panoramic views of Mt. Fuji / 140㎡/Luxury stay

Entire Place • 2 bedrooms

$144,982
Revenue
72.0%
Occupancy
$500.14
Daily Rate
[MIYABI Building] 3/Charcoal BBQ/5 rooms/106 ㎡/P4

[MIYABI Building] 3/Charcoal BBQ/5 rooms/106 ㎡/P4

Entire Place • 5 bedrooms

$142,664
Revenue
69.3%
Occupancy
$569.27
Daily Rate
8m glamping dome with magnificent view of Mt.Fuji/Fully heated/Private Jacuzzi, Barrel Sauna/Roof BB

8m glamping dome with magnificent view of Mt.Fuji/Fully heated/Private Jacuzzi, Barrel Sauna/Roof BB

Entire Place • 1 bedroom

$137,015
Revenue
62.5%
Occupancy
$523.05
Daily Rate
Amazing country house for 15 people!

Amazing country house for 15 people!

Private Room • 4 bedrooms

$105,991
Revenue
74.6%
Occupancy
$510.04
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Fujiyoshida (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Fujiyoshida based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chiyoko3$467,0433574.88/5.0
Llc18898$247,9765494.72/5.0
Yu2$241,2291584.80/5.0
山崎3$202,1631664.88/5.0
Saruya9$183,64211364.30/5.0
Shoko2$179,9572255.00/5.0
Dream Resort2$150,3513164.84/5.0
Peace One Jun4$144,98712654.90/5.0
Kei1$144,982485.00/5.0
Yoshi4$136,7591964.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Fujiyoshida.

Dive Deeper: Advanced Fujiyoshida STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Fujiyoshida. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Fujiyoshida Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Fujiyoshida

  • The Fujiyoshida Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 49.2% of the 130 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 40.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Fujiyoshida, House properties are the most common (53.8%), reflecting the local real estate landscape.
  • Houses represent a significant 53.8% portion, catering likely to families or larger groups.
  • The presence of 23.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 3.1%) offer potential for unique stay experiences.

Fujiyoshida Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Fujiyoshida

  • The dominant room capacity in Fujiyoshida is 1 bedroom listings, making up 44.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in Fujiyoshida, indicating a high concentration in these sizes.
  • A significant 29.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Fujiyoshida.

Fujiyoshida Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Fujiyoshida

  • The most common guest capacity trend in Fujiyoshida vacation rentals is listings accommodating 8+ guests (32.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Fujiyoshida STR market, accounting for 47.7% of listings.
  • 49.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Fujiyoshida.
  • On average, properties in Fujiyoshida are equipped to host 4.6 guests.

Fujiyoshida Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Fujiyoshida

  • The most common availability pattern in Fujiyoshida falls within the 91-180 days range, representing 45.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 33.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Fujiyoshida (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 70.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Fujiyoshida Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (93.8%)

1 Night

122 listings

93.8% of total

2 Nights (3.1%)

2 Nights

4 listings

3.1% of total

30+ Nights (3.1%)

30+ Nights

4 listings

3.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Fujiyoshida is 1 Night, adopted by 93.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.9%) of the Fujiyoshida Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 93.8% of Fujiyoshida hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Fujiyoshida.

Fujiyoshida Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

0.8% of total

Non-refundable

1 listings

0.8% of total

Flexible (13.4%)

Flexible

17 listings

13.4% of total

Moderate (44.9%)

Moderate

57 listings

44.9% of total

Firm (18.9%)

Firm

24 listings

18.9% of total

Strict (21.3%)

Strict

27 listings

21.3% of total

Cancellation Policy Insights for Fujiyoshida

  • The prevailing Airbnb cancellation policy trend in Fujiyoshida is Moderate, used by 44.9% of listings.
  • There's a relatively balanced mix between guest-friendly (58.3%) and stricter (40.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 44.9% market standard in Fujiyoshida.
  • Regularly review your cancellation policy against competitors and market demand shifts in Fujiyoshida.

Fujiyoshida STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Fujiyoshida

  • The overall average booking lead time for vacation rentals in Fujiyoshida is 56 days.
  • Guests book furthest in advance for stays during April (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 53 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Fujiyoshida.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Fujiyoshida averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Fujiyoshida (2025)

Amenity Prevalence

Amenity Insights for Fujiyoshida

  • Essential amenities in Fujiyoshida that guests expect include: Smoke alarm, Wifi, Shampoo, Hair dryer, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Fire extinguisher, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Fujiyoshida: Smoke alarm, Wifi, Shampoo, Hair dryer, Essentials.
  • Prioritize adding missing essentials: Wifi, Shampoo, Hair dryer, Essentials.
  • Consider adding popular differentiators like Air conditioning or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Fujiyoshida to stay competitive.

Fujiyoshida Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Fujiyoshida

  • The typical guest profile for Airbnb in Fujiyoshida consists of predominantly international visitors (91%), with top international origins including Japan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 8.9% of guests.
  • Key international markets include United States (15.6%) and Japan (8.9%).
  • Top languages spoken are English (47%) followed by Chinese (12.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Japan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Fujiyoshida Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Futtsu21$4,765$425.2935%
Hakone269$4,754$284.7954%
Miyota34$4,505$282.0047%
Karuizawa103$4,388$367.8243%
Naganohara10$4,256$364.0849%
Kusatsu26$4,228$352.0740%
Fujikawaguchiko392$4,036$243.5456%
Atami131$4,016$321.7740%
Miura17$3,954$432.6439%
Shirakawa10$3,705$221.4668%

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