Miyoshi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tokushima Prefecture, Japan
Is Airbnb profitable in Miyoshi in 2025? Explore comprehensive Airbnb analytics for Miyoshi, Tokushima Prefecture, Japan to uncover income potential. This 2025 STR market report for Miyoshi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Miyoshi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Miyoshi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Miyoshi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Miyoshi (2025)
Understanding the monthly revenue variations for Airbnb listings in Miyoshi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Miyoshi is typically September, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Miyoshi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,340+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $692 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $347 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $184, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Miyoshi
Miyoshi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Miyoshi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Miyoshi:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Miyoshi
Average Daily Rate (ADR) Airbnb Trends in Miyoshi (2025)
Effective short term rental pricing strategy in Miyoshi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Miyoshi typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $180+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
- Typical properties (Median) charge around $49 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Miyoshi
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Airbnb Seasonality Analysis & Trends in Miyoshi (2025)
Peak Season (September, October, July)
- Revenue averages $685 per month
- Occupancy rates average 29.4%
- Daily rates average $92
Shoulder Season
- Revenue averages $565 per month
- Occupancy maintains around 30.6%
- Daily rates hold near $80
Low Season (January, March, June)
- Revenue drops to average $402 per month
- Occupancy decreases to average 20.4%
- Daily rates adjust to average $73
Seasonality Insights for Miyoshi
- The Airbnb seasonality in Miyoshi shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Miyoshi's highest earning potential, with monthly revenues capable of climbing to $702, occupancy reaching a high of 35.5%, and ADRs peaking at $95.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $344, occupancy could drop to 15.4%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Miyoshi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Miyoshi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Miyoshi (2025)
Exploring the top neighborhoods for short-term rentals in Miyoshi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Miyoshi City Center | The heart of Miyoshi, offering easy access to shops, restaurants, and cultural sites. A key location for visitors looking to explore local traditions and cuisine. | Somon Falls, Kibune Shrine |
| Iya Valley | Known for its stunning natural scenery and traditional vine bridges. A favorite among nature lovers and those seeking a rural retreat. | Iya Kazurabashi Bridge, Iya Valley Vine Bridge, Iya Onsen, Kamikatz Highlands, Oboke Gorge |
| Katsuura | A picturesque coastal area famous for its beautiful beaches and seafood. Ideal for tourists looking for relaxation by the sea. | Katsuura Beach, Fukushima Coast, Nankinmachi (Chinatown), Katsuura Morning Market |
| Miyoshi Hot Springs | A relaxing destination known for its hot springs and wellness offerings. Attracts visitors seeking therapeutic experiences and tranquility. | Tsurugi Onsen, Yoshino Hot Springs, Miyoshi Onsen, Cultural Festivals |
| Naruko Gorge | A scenic gorge known for its fall foliage, hiking trails, and natural beauty. Popular for outdoor activities and photography. | Naruko Gorge Hiking Trails, Autumn Leaves, River Rafting, Natural Hot Springs |
| Yoshinogawa River | A beautiful river area for water sports and fishing, popular among adventure seekers and families visiting the outdoors. | Fishing Spots, Kayaking, Scenic Walks, River Cruises |
| Ehime Road | A well-trafficked route connecting Tokushima and Ehime, offering various local eateries and attractions along the way, making it a strategic stop for travelers. | Local Food Stalls, Cultural Landmarks, Roadside Attractions |
| Shikoku Mura | An outdoor museum showcasing traditional rural architecture and culture of Shikoku. Attracts tourists interested in history and traditional crafts. | Shikoku Mura Museum, Traditional Craft Workshops, Cultural Exhibitions |
Understanding Airbnb License Requirements & STR Laws in Miyoshi (2025)
Yes, Miyoshi, Tokushima Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Miyoshi to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 59% licensed listings)
Top Performing Airbnb Properties in Miyoshi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Miyoshibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rental 4S stay Awa Ikeda Honmachi | Garden -Court side room-
Entire Place • 2 bedrooms
Rental 4S stay Awa Ikeda Honmachi | Town -Street side room-
Entire Place • 2 bedrooms
YAMAYA BASE 2
Entire Place • 2 bedrooms
Minpaku Riverside D-ai There is a simple dinner and no-fee parking lot with breakfast
Private Room • 2 bedrooms
YAMAYA BASE 1
Entire Place • 2 bedrooms
4S STAY awaikedaekimae|道-michi-
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Miyoshi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Miyoshi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 4s Stay | 2 | $38,254 | 6 | 4.67/5.0 |
| Ken | 2 | $24,068 | 77 | 4.71/5.0 |
| Host #568011795 | 8 | $17,210 | 0 | 0.00/5.0 |
| Heso | 5 | $11,890 | 127 | 4.60/5.0 |
| Aya | 1 | $11,173 | 39 | 4.92/5.0 |
| Host #220333530 | 1 | $6,250 | 3 | 4.67/5.0 |
| Hiromichi | 1 | $5,686 | 66 | 4.89/5.0 |
| 山尾 | 2 | $5,259 | 272 | 4.77/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Miyoshi.
Dive Deeper: Advanced Miyoshi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Miyoshi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMiyoshi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Miyoshi
- The Miyoshi Airbnb market composition is heavily skewed towards Private Room listings, which make up 63.6% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Miyoshi, Others properties are the most common (36.4%), reflecting the local real estate landscape.
- Houses represent a significant 31.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Miyoshi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Miyoshi
- The dominant room capacity in Miyoshi is 1 bedroom listings, making up 59.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.8% of the active Airbnb listings in Miyoshi, indicating a high concentration in these sizes.
- With over half the market (59.1%) consisting of studios or 1-bedroom units, Miyoshi is particularly well-suited for individuals or couples.
Miyoshi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Miyoshi
- The most common guest capacity trend in Miyoshi vacation rentals is listings accommodating 2 guests (45.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Miyoshi STR market, accounting for 54.6% of listings.
- A significant 45.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Miyoshi.
- 18.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Miyoshi.
- On average, properties in Miyoshi are equipped to host 2.4 guests.
Miyoshi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Miyoshi
- The most common availability pattern in Miyoshi falls within the 271-366 days range, representing 68.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Miyoshi (63.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Miyoshi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Miyoshi is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Miyoshi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Miyoshi hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Miyoshi.
Miyoshi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
64.3% of total
Moderate
5 listings
35.7% of total
Cancellation Policy Insights for Miyoshi
- The prevailing Airbnb cancellation policy trend in Miyoshi is Flexible, used by 64.3% of listings.
- The market strongly favors guest-friendly terms, with 100.0% of listings offering Flexible or Moderate policies. This suggests guests in Miyoshi may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.3% market standard in Miyoshi.
- Given the high prevalence of Flexible policies (64.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Miyoshi.
Miyoshi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Miyoshi
- The overall average booking lead time for vacation rentals in Miyoshi is 35 days.
- Guests book furthest in advance for stays during November (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (47 days avg.) sees the longest lead times, while Summer (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Miyoshi.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Miyoshi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Miyoshi (2025)
Amenity Prevalence
Amenity Insights for Miyoshi
- Essential amenities in Miyoshi that guests expect include: Air conditioning, Shampoo, Kitchen, Free parking on premises, Heating, Essentials, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Wifi, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Miyoshi: Air conditioning, Shampoo, Kitchen, Free parking on premises, Heating, Essentials, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Hair dryer or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Miyoshi to stay competitive.
Miyoshi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Miyoshi
- The typical guest profile for Airbnb in Miyoshi consists of predominantly international visitors (78%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 22.1% of guests.
- Key international markets include Japan (22.1%) and United States (11.8%).
- Top languages spoken are English (38.9%) followed by Japanese (15.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Miyoshi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamiawaji | 28 | $4,182 | $361.67 | 41% |
| Naoshima | 18 | $3,995 | $199.95 | 71% |
| Awaji | 87 | $3,352 | $266.98 | 41% |
| Sanuki | 28 | $2,629 | $160.42 | 40% |
| Sumoto | 45 | $2,497 | $216.16 | 34% |
| Kure | 12 | $2,392 | $234.98 | 32% |
| Tonosho | 49 | $2,136 | $136.82 | 47% |
| Matsue | 25 | $1,958 | $144.41 | 41% |
| Izumo | 11 | $1,931 | $163.96 | 37% |
| Hatsukaichi | 62 | $1,892 | $166.63 | 37% |