Higashiizu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Shizuoka Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Higashiizu in 2025? Explore comprehensive Airbnb analytics for Higashiizu, Shizuoka Prefecture, Japan to uncover income potential. This 2025 STR market report for Higashiizu, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 55 active listings.

Whether you're considering an Airbnb investment in Higashiizu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Higashiizu Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Higashiizu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$190
The average rental revenue earned for an occupied room per day in Higashiizu.
Occupancy Rate(?)
33.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,277
Typical annual income for an Airbnb listing in Higashiizu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
16.8%
Strong growth (16.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Higashiizu.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Higashiizu.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
55
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Higashiizu (2025)

Understanding the monthly revenue variations for Airbnb listings in Higashiizu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Higashiizu is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Higashiizu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,873+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,864 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,325 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $663, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Higashiizu

Higashiizu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Higashiizu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Higashiizu:

  • Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Higashiizu

Average Daily Rate (ADR) Airbnb Trends in Higashiizu (2025)

Effective short term rental pricing strategy in Higashiizu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Higashiizu typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $376+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $240 or more.
  • Typical properties (Median) charge around $149 per night.
  • Entry-level properties (Bottom 25%) earn around $83 per night.

Average Daily Rate (ADR) Trend by Month in Higashiizu

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Airbnb Seasonality Analysis & Trends in Higashiizu (2025)

Peak Season (August, April, June)
  • Revenue averages $3,065 per month
  • Occupancy rates average 39.3%
  • Daily rates average $206
Shoulder Season
  • Revenue averages $2,021 per month
  • Occupancy maintains around 34.0%
  • Daily rates hold near $191
Low Season (January, February, October)
  • Revenue drops to average $1,471 per month
  • Occupancy decreases to average 27.7%
  • Daily rates adjust to average $187

Seasonality Insights for Higashiizu

  • The Airbnb seasonality in Higashiizu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Higashiizu's highest earning potential, with monthly revenues capable of climbing to $3,796, occupancy reaching a high of 55.5%, and ADRs peaking at $227.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,344, occupancy could drop to 22.6%, and ADRs may adjust down to $175.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Higashiizu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Higashiizu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Higashiizu (2025)

Exploring the top neighborhoods for short-term rentals in Higashiizu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Izu Kogen
A popular resort area known for its beautiful ocean views, hot springs, and close proximity to hiking trails. Ideal for travelers seeking relaxation and outdoor activities.
Izu Kogen Highlands, Mount Omuro, Izu Teddy Bear Museum, Izu Kogen Beer House, Jogasaki Coast
Shuzenji Onsen
Famous for its historic hot springs and picturesque setting along the river, making it a perfect choice for guests looking for a tranquil, traditional Japanese experience.
Shuzenji Temple, Shuzenji Onsen, Shuzenji Niji no Sato, Izu Animal Kingdom, Kusakabe Heritage House
Atami
A well-known seaside resort town with various entertainment options, beautiful beaches, and access to hot springs, attracting both domestic and international tourists.
Atami Sun Beach, Atami Castle, Akao Herb and Rose Garden, MOA Museum of Art, Atami Onsen
Kawazu
Famous for its cherry blossoms in spring and scenic coastal views. Perfect for nature lovers and travelers seeking a quiet retreat in a charming town.
Kawazu Cherry Blossom Festival, Kawazu-Nanadaru Waterfalls, Kawazu Bagatelle Park, Kawazu Onsen, Shirahama beach
Ito
Known for its hot springs and beautiful coastline, Ito is a popular destination for those seeking relaxation and water activities, making it ideal for families and couples.
Ito Onsen, Mito Sea Paradise, Ito Marine Town, Izu Granpal Park, Gora Park
Izukogen Heights
A serene area in the Izu Peninsula with great views and outdoor activities. It's perfect for visitors interested in nature and a peaceful environment.
Kano-ji Temple, Gardens of Ocean View, Izu Biosphere Reserve, Fishing and water sports, Nature hiking trails
Nanmadol
A tranquil fishing village known for its authentic local culture and beautiful seaside, appealing to travelers wanting an off-the-beaten-path experience.
Local seafood markets, Fishing excursions, Balmy beaches, Cultural festivals, Traditional Japanese inns
Kawana
A scenic area offering luxurious resorts and beautiful golf courses, attracting travelers looking for upscale experiences and scenic ocean views.
Kawana Hotel, Kawana Umisaki Golf Club, Kawana Beach, Izu Oceanic Park, Attractions like golf and high-end dining

Understanding Airbnb License Requirements & STR Laws in Higashiizu (2025)

Yes, Higashiizu, Shizuoka Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Higashiizu to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 80% licensed listings)

Top Performing Airbnb Properties in Higashiizu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Higashiizubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Scenic view! 1 private house with a luxury hot spring sauna overlooking the rias-style coast of Izu

Scenic view! 1 private house with a luxury hot spring sauna overlooking the rias-style coast of Izu

Entire Place • 3 bedrooms

$87,850
Revenue
45.4%
Occupancy
$508.41
Daily Rate
A pleasant and cozy space with the unrest of the river. Have a wonderful time watching Izu Kogen sig

A pleasant and cozy space with the unrest of the river. Have a wonderful time watching Izu Kogen sig

Entire Place • 4 bedrooms

$73,400
Revenue
42.6%
Occupancy
$337.93
Daily Rate
Private Log-house with spectacular view (Pets OK)

Private Log-house with spectacular view (Pets OK)

Entire Place • 2 bedrooms

$69,070
Revenue
63.0%
Occupancy
$269.90
Daily Rate
15-40 people/BBQ * Karaoke/17 min walk/15 free parking lot *

15-40 people/BBQ * Karaoke/17 min walk/15 free parking lot *

Entire Place • 12 bedrooms

$68,126
Revenue
27.9%
Occupancy
$730.88
Daily Rate
A panoramic of the sea and the starry sky of Izu.BBQ on a scenic wooden deck.Onsen, Izu Kogen, Shimo

A panoramic of the sea and the starry sky of Izu.BBQ on a scenic wooden deck.Onsen, Izu Kogen, Shimo

Entire Place • 3 bedrooms

$60,122
Revenue
35.3%
Occupancy
$425.34
Daily Rate
A panoramic view of Moon Road from the mountains of Amagi.BBQ terrace with awning.
Sauna, hearth, ho

A panoramic view of Moon Road from the mountains of Amagi.BBQ terrace with awning. Sauna, hearth, ho

Entire Place • 2 bedrooms

$49,865
Revenue
67.5%
Occupancy
$166.96
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Higashiizu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Higashiizu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kunio4$150,8522924.83/5.0
4$107,1303374.33/5.0
スマートステイ1$87,8501434.85/5.0
Reception3$86,786153.20/5.0
Akane1$73,400424.60/5.0
Ai1$69,070274.89/5.0
Hirotake1$60,1221964.86/5.0
Host #4072225675$50,31900.00/5.0
Kyohei1$45,1661354.87/5.0
Yuki4$36,932584.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Higashiizu.

Dive Deeper: Advanced Higashiizu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Higashiizu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Higashiizu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Higashiizu

  • The Higashiizu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.6% of the 55 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Higashiizu, House properties are the most common (61.8%), reflecting the local real estate landscape.
  • Houses represent a significant 61.8% portion, catering likely to families or larger groups.
  • The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Higashiizu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Higashiizu

  • The dominant room capacity in Higashiizu is 2 bedrooms listings, making up 43.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 65.4% of the active Airbnb listings in Higashiizu, indicating a high concentration in these sizes.
  • A significant 36.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Higashiizu.

Higashiizu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Higashiizu

  • The most common guest capacity trend in Higashiizu vacation rentals is listings accommodating 8+ guests (43.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Higashiizu STR market, accounting for 61.8% of listings.
  • 69.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Higashiizu.
  • On average, properties in Higashiizu are equipped to host 6.0 guests.

Higashiizu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Higashiizu

  • The most common availability pattern in Higashiizu falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Higashiizu (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Higashiizu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (100%)

1 Night

51 listings

100% of total

Key Insights

  • The most prevalent minimum stay requirement in Higashiizu is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Higashiizu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 100% of Higashiizu hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Higashiizu.

Higashiizu Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.4%)

Flexible

8 listings

17.4% of total

Moderate (41.3%)

Moderate

19 listings

41.3% of total

Firm (19.6%)

Firm

9 listings

19.6% of total

Strict (21.7%)

Strict

10 listings

21.7% of total

Cancellation Policy Insights for Higashiizu

  • The prevailing Airbnb cancellation policy trend in Higashiizu is Moderate, used by 41.3% of listings.
  • There's a relatively balanced mix between guest-friendly (58.7%) and stricter (41.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 41.3% market standard in Higashiizu.
  • Regularly review your cancellation policy against competitors and market demand shifts in Higashiizu.

Higashiizu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Higashiizu

  • The overall average booking lead time for vacation rentals in Higashiizu is 27 days.
  • Guests book furthest in advance for stays during April (average 37 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (33 days avg.) sees the longest lead times, while Fall (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Higashiizu.
  • Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Higashiizu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Higashiizu (2025)

Amenity Prevalence

Amenity Insights for Higashiizu

  • Essential amenities in Higashiizu that guests expect include: Air conditioning, Heating, Smoke alarm, Hair dryer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Shampoo, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Higashiizu: Air conditioning, Heating, Smoke alarm, Hair dryer.
  • Prioritize adding missing essentials: Hair dryer.
  • Consider adding popular differentiators like Refrigerator or Shampoo to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Higashiizu to stay competitive.

Higashiizu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Higashiizu

  • The typical guest profile for Airbnb in Higashiizu consists of a mix of domestic (63%) and international guests, often arriving from nearby Tokyo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
  • Domestic travelers account for 62.9% of guests.
  • Key international markets include Japan (62.9%) and China (15.4%).
  • Top languages spoken are Japanese (40.1%) followed by English (31%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Tokyo and Tokyo Prefecture.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Higashiizu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Futtsu21$4,765$425.2935%
Hakone269$4,754$284.7954%
Kamogawa28$4,315$315.5440%
Fujikawaguchiko392$4,036$243.5456%
Atami131$4,016$321.7740%
Miura17$3,954$432.6439%
Tateyama29$3,571$329.0331%
Ichinomiya89$3,556$248.5337%
Yamanakako145$3,511$339.3042%
Tsuru20$3,500$217.8457%

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