Tamano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Okayama Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tamano in 2025? Explore comprehensive Airbnb analytics for Tamano, Okayama Prefecture, Japan to uncover income potential. This 2025 STR market report for Tamano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.

Whether you're considering an Airbnb investment in Tamano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tamano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tamano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$77
The average rental revenue earned for an occupied room per day in Tamano.
Occupancy Rate(?)
39.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,275
Typical annual income for an Airbnb listing in Tamano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
20.1%
Strong growth (20.1%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Tamano.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Tamano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
59
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tamano (2025)

Understanding the monthly revenue variations for Airbnb listings in Tamano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tamano is typically November, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tamano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,764+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,727 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $803 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $411, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tamano

Tamano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tamano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tamano:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tamano

Average Daily Rate (ADR) Airbnb Trends in Tamano (2025)

Effective short term rental pricing strategy in Tamano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tamano typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $178+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $42 per night.

Average Daily Rate (ADR) Trend by Month in Tamano

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Airbnb Seasonality Analysis & Trends in Tamano (2025)

Peak Season (November, October, May)
  • Revenue averages $1,533 per month
  • Occupancy rates average 51.7%
  • Daily rates average $111
Shoulder Season
  • Revenue averages $1,159 per month
  • Occupancy maintains around 40.6%
  • Daily rates hold near $110
Low Season (January, March, July)
  • Revenue drops to average $995 per month
  • Occupancy decreases to average 33.6%
  • Daily rates adjust to average $97

Seasonality Insights for Tamano

  • The Airbnb seasonality in Tamano shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tamano's highest earning potential, with monthly revenues capable of climbing to $1,609, occupancy reaching a high of 59.1%, and ADRs peaking at $127.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $934, occupancy could drop to 30.2%, and ADRs may adjust down to $81.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tamano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tamano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tamano (2025)

Exploring the top neighborhoods for short-term rentals in Tamano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kurashiki
Famous for its historical buildings, traditional warehouses, and scenic canal views. A picturesque area that attracts tourists interested in history and culture.
Kurashiki Bikan Historical Quarter, Ohara Museum of Art, Kurashiki Ivy Square, Seladon Museum, Kurashiki River
Okayama City
The capital of Okayama Prefecture and known for its beautiful parks and historical sites. It attracts both business and leisure travelers.
Okayama Korakuen Garden, Okayama Castle, Bikan Historical Quarter, Okayama Art Museum, Yumeji Art Museum
Kibitsu Shrine
A historic shrine that is part of a significant cultural heritage site. It attracts visitors interested in traditional Japanese culture and spirituality.
Kibitsu Shrine, Mizushima Island, Kibitsu's Ancient Trail, Regional Crafts Museum
Hayashima
A charming area known for its natural beauty and proximity to Okayama and Kurashiki. Perfect for travelers looking to escape the city.
Hayashima Beach, Rural countryside, Local markets
Setouchi
Known for its beautiful scenic vistas of the Seto Inland Sea. Ideal for tourists looking for a coastal experience.
Setonaikai National Park, Shimanami Kaido cycling route, Local seafood experiences
Tamano
Tamano offers a blend of urban and natural attractions, being close to major nearby cities while surrounded by beautiful landscapes.
Tamano Art Museum, Hamaari Park, Tamano City Aquarium
Naoshima
An island famous for its contemporary art museums and installations, attracting art enthusiasts from around the world.
Chichu Art Museum, Benesse House Museum, Naoshima Bath, Art House Project
Takamatsu
Not far from Okayama, Takamatsu is known for its gardens and cultural sites. A good area for travelers going to Shikoku.
Ritsurin Garden, Takamatsu Castle, Shikoku Mura, Shopping in Marugame

Understanding Airbnb License Requirements & STR Laws in Tamano (2025)

Yes, Tamano, Okayama Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tamano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 95% licensed listings)

Top Performing Airbnb Properties in Tamano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tamanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Iroriyado Gen

Iroriyado Gen

Entire Place • 3 bedrooms

$38,281
Revenue
45.4%
Occupancy
$175.37
Daily Rate
101: 5 minutes by car from Uno Station to Naoshima Island for up to 8 people

101: 5 minutes by car from Uno Station to Naoshima Island for up to 8 people

Private Room • 2 bedrooms

$37,682
Revenue
63.0%
Occupancy
$144.06
Daily Rate
Daily inn Asaboruke: 5 minutes by car from Uno Station to Naoshima for up to 7 people rent an entire

Daily inn Asaboruke: 5 minutes by car from Uno Station to Naoshima for up to 7 people rent an entire

Entire Place • 2 bedrooms

$37,256
Revenue
72.7%
Occupancy
$140.63
Daily Rate
Nagi unoport 1 group per day

Nagi unoport 1 group per day

Entire Place • 1 bedroom

$36,436
Revenue
73.7%
Occupancy
$134.38
Daily Rate
Entire rental accommodation for one group per day.Fully equipped with a fire pit.There is also BBQ a

Entire rental accommodation for one group per day.Fully equipped with a fire pit.There is also BBQ a

Entire Place • 1 bedroom

$36,261
Revenue
59.6%
Occupancy
$190.43
Daily Rate
Architect Hotel room201/3 min Uno Port

Architect Hotel room201/3 min Uno Port

Private Room • 1 bedroom

$33,465
Revenue
78.3%
Occupancy
$109.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tamano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tamano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ryokan9$148,1511433.91/5.0
Alisa3$103,8623344.87/5.0
Uno Nido2$56,6751834.97/5.0
Uno Port Inn5$48,5931154.87/5.0
Enzo13$41,3172364.75/5.0
祐一1$38,28194.44/5.0
Brett2$36,9973904.92/5.0
Hiromi1$36,4361314.98/5.0
Kenichi1$36,26185.00/5.0
Hym3$32,75917744.60/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tamano.

Dive Deeper: Advanced Tamano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tamano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tamano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tamano

  • The Tamano Airbnb market composition is heavily skewed towards Private Room listings, which make up 69.5% of the 59 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tamano, House properties are the most common (33.9%), reflecting the local real estate landscape.
  • Houses represent a significant 33.9% portion, catering likely to families or larger groups.
  • The presence of 32.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Tamano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tamano

  • The dominant room capacity in Tamano is 1 bedroom listings, making up 50.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 59.3% of the active Airbnb listings in Tamano, indicating a high concentration in these sizes.
  • With over half the market (50.8%) consisting of studios or 1-bedroom units, Tamano is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (3.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Tamano.

Tamano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tamano

  • The most common guest capacity trend in Tamano vacation rentals is listings accommodating 2 guests (28.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Tamano STR market, accounting for 35.6% of listings.
  • 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tamano.
  • On average, properties in Tamano are equipped to host 2.2 guests.

Tamano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tamano

  • The most common availability pattern in Tamano falls within the 271-366 days range, representing 37.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Tamano (30.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tamano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (94.9%)

1 Night

56 listings

94.9% of total

2 Nights (5.1%)

2 Nights

3 listings

5.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Tamano is 1 Night, adopted by 94.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Tamano Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 94.9% of Tamano hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tamano.

Tamano Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

1.7% of total

Flexible (17.2%)

Flexible

10 listings

17.2% of total

Moderate (39.7%)

Moderate

23 listings

39.7% of total

Firm (17.2%)

Firm

10 listings

17.2% of total

Strict (24.1%)

Strict

14 listings

24.1% of total

Cancellation Policy Insights for Tamano

  • The prevailing Airbnb cancellation policy trend in Tamano is Moderate, used by 39.7% of listings.
  • There's a relatively balanced mix between guest-friendly (56.9%) and stricter (41.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.7% market standard in Tamano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tamano.

Tamano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tamano

  • The overall average booking lead time for vacation rentals in Tamano is 41 days.
  • Guests book furthest in advance for stays during June (average 72 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (55 days avg.) sees the longest lead times, while Spring (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Tamano.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 72 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 55 days) to capture early planners.
  • Monitor your own booking lead times against these Tamano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tamano (2025)

Amenity Prevalence

Amenity Insights for Tamano

  • Essential amenities in Tamano that guests expect include: Smoke alarm, Air conditioning, Shampoo, Washer, Hair dryer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Essentials, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tamano: Smoke alarm, Air conditioning, Shampoo, Washer, Hair dryer.
  • Prioritize adding missing essentials: Air conditioning, Shampoo, Washer, Hair dryer.
  • Consider adding popular differentiators like Heating or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tamano to stay competitive.

Tamano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tamano

  • The typical guest profile for Airbnb in Tamano consists of predominantly international visitors (97%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 3.3% of guests.
  • Key international markets include Australia (16.5%) and United States (11.8%).
  • Top languages spoken are English (43.9%) followed by French (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tamano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Minamiawaji28$4,182$361.6741%
Naoshima18$3,995$199.9571%
Awaji87$3,352$266.9841%
Sanuki28$2,629$160.4240%
Sumoto45$2,497$216.1634%
Kure12$2,392$234.9832%
Tonosho49$2,136$136.8247%
Matsue25$1,958$144.4141%
Izumo11$1,931$163.9637%
Hatsukaichi62$1,892$166.6237%

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