Yufu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Oita Prefecture, Japan
Is Airbnb profitable in Yufu in 2025? Explore comprehensive Airbnb analytics for Yufu, Oita Prefecture, Japan to uncover income potential. This 2025 STR market report for Yufu, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.
Whether you're considering an Airbnb investment in Yufu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Yufu Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Yufu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Yufu (2025)
Understanding the monthly revenue variations for Airbnb listings in Yufu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Yufu is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Yufu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,099+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,492 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,567 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,793, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Yufu
Yufu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Yufu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Yufu:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Yufu
Average Daily Rate (ADR) Airbnb Trends in Yufu (2025)
Effective short term rental pricing strategy in Yufu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Yufu typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $374+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $290 or more.
- Typical properties (Median) charge around $218 per night.
- Entry-level properties (Bottom 25%) earn around $150 per night.
Average Daily Rate (ADR) Trend by Month in Yufu
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Airbnb Seasonality Analysis & Trends in Yufu (2025)
Peak Season (January, December, November)
- Revenue averages $4,684 per month
- Occupancy rates average 60.2%
- Daily rates average $255
Shoulder Season
- Revenue averages $3,754 per month
- Occupancy maintains around 52.2%
- Daily rates hold near $226
Low Season (June, July, September)
- Revenue drops to average $3,194 per month
- Occupancy decreases to average 46.4%
- Daily rates adjust to average $211
Seasonality Insights for Yufu
- The Airbnb seasonality in Yufu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Yufu's highest earning potential, with monthly revenues capable of climbing to $4,692, occupancy reaching a high of 64.7%, and ADRs peaking at $259.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,903, occupancy could drop to 44.1%, and ADRs may adjust down to $210.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Yufu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Yufu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Yufu (2025)
Exploring the top neighborhoods for short-term rentals in Yufu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Yufuin | Famous hot spring resort town known for its picturesque scenery and rich cultural experiences. A top destination for travelers seeking relaxation and traditional Japanese hospitality, with a variety of ryokan and inns offering unique stays. | Yufuin Onsen, Lake Kinrinko, Mount Yufu, Yufuin Floral Village, Yufuin Trick Art Museum |
| Beppu | Nearby city renowned for its hot springs and vibrant atmosphere. Offers a variety of activities, many hot spring facilities, and is a popular destination for day trips from Yufu. | Beppu Onsen, Hell Tour (Jigoku Meguri), Beppu Tower, Takegawara Onsen, Beppu Park |
| Kijima Kogen Park | Amusement park offering a range of attractions and activities, suitable for families visiting the region. Adds entertainment value for guests looking for fun experiences beyond relaxation. | Kijima Kogen Park rides, Recreation facilities, Nature trails, Events and festivals |
| Yufuin Stained Glass Museum | Unique museum showcasing beautiful stained glass art. Attracts tourists interested in art and culture, making it an appealing spot for those looking to enrich their stay. | Stained Glass Exhibits, Workshops and Events, Beautiful Garden |
| Sanjusangendo Temple | A historical temple located in Yufu, offering a glimpse into Japan's cultural heritage. Prominent for those who appreciate historic architecture and serene environments. | Sanjusangendo Temple, Japanese Gardens, Cultural events |
| Shitan | Quieter rural area near Yufu, ideal for guests wanting a peaceful retreat amidst nature. Offers a traditional Japanese countryside experience. | Rice Paddy Views, Local Farms, Hiking Trails |
| Minami Yufu | A picturesque area with beautiful landscapes and traditional ryokans. Attracts couples and families seeking a romantic getaway or relaxing time. | Scenic Views, Local Cuisine, Cultural Experiences |
| Kusatsu | While not directly in Yufu, it's a well-known hot spring area that can be an attraction point for those exploring Yufu and surrounding regions. Offers a broader onsen experience in nearby Kusatsu. | Kusatsu Onsen, Yubatake (Yuba Lake), Health Spa Facilities |
Understanding Airbnb License Requirements & STR Laws in Yufu (2025)
Yes, Yufu, Oita Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Yufu to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 83% licensed listings)
Top Performing Airbnb Properties in Yufu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Yufubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Terra Yufuin pool
Entire Place • 3 bedrooms
(吉野桜)2 story house with beautiful cherry tree.
Entire Place • 5 bedrooms
Kawamoto villa 3466（BBQ equipment free rental）
Entire Place • 4 bedrooms
Yojo no bi Outdoor Hot spring. 2 parking lot.
Entire Place • 3 bedrooms
Toki no manimani! Outdoor Hot spring.
Entire Place • 3 bedrooms
【Room Only】Hot spring facility with a MtYufu view!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Yufu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Yufu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maki&Toru | 14 | $754,617 | 3498 | 4.80/5.0 |
| Sotel | 6 | $228,486 | 1239 | 4.88/5.0 |
| Rio | 3 | $216,099 | 739 | 4.83/5.0 |
| かわもと | 4 | $198,108 | 13 | 1.21/5.0 |
| Kensho | 2 | $192,908 | 867 | 4.75/5.0 |
| Toshi & Wakana | 8 | $180,589 | 281 | 4.67/5.0 |
| Mai | 2 | $163,493 | 401 | 4.77/5.0 |
| Hana | 2 | $163,330 | 167 | 4.82/5.0 |
| Emi | 3 | $160,540 | 911 | 4.70/5.0 |
| Hinata | 4 | $156,449 | 456 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Yufu.
Dive Deeper: Advanced Yufu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Yufu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsYufu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Yufu
- The Yufu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.4% of the 102 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Yufu, House properties are the most common (79.4%), reflecting the local real estate landscape.
- Houses represent a significant 79.4% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 2.0%) offer potential for unique stay experiences.
Yufu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Yufu
- The dominant room capacity in Yufu is 3 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 56.9% of the active Airbnb listings in Yufu, indicating a high concentration in these sizes.
- A significant 53.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Yufu.
Yufu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Yufu
- The most common guest capacity trend in Yufu vacation rentals is listings accommodating 8+ guests (59.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Yufu STR market, accounting for 68.6% of listings.
- 76.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Yufu.
- On average, properties in Yufu are equipped to host 6.3 guests.
Yufu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Yufu
- The most common availability pattern in Yufu falls within the 91-180 days range, representing 37.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 45.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Yufu (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 56.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Yufu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
100 listings
99% of total
2 Nights
1 listings
1% of total
Key Insights
- The most prevalent minimum stay requirement in Yufu is 1 Night, adopted by 99% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Yufu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 99% of Yufu hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Yufu.
Yufu Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
2.2% of total
Flexible
9 listings
9.9% of total
Moderate
53 listings
58.2% of total
Firm
12 listings
13.2% of total
Strict
15 listings
16.5% of total
Cancellation Policy Insights for Yufu
- The prevailing Airbnb cancellation policy trend in Yufu is Moderate, used by 58.2% of listings.
- There's a relatively balanced mix between guest-friendly (68.1%) and stricter (29.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 58.2% market standard in Yufu.
- Regularly review your cancellation policy against competitors and market demand shifts in Yufu.
Yufu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Yufu
- The overall average booking lead time for vacation rentals in Yufu is 48 days.
- Guests book furthest in advance for stays during November (average 60 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (55 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Yufu.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 55 days) to capture early planners.
- Monitor your own booking lead times against these Yufu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Yufu (2025)
Amenity Prevalence
Amenity Insights for Yufu
- Essential amenities in Yufu that guests expect include: Air conditioning, Wifi, Hair dryer, Shampoo, Heating, Kitchen, Smoke alarm, Refrigerator, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Yufu: Air conditioning, Wifi, Hair dryer, Shampoo, Heating, Kitchen, Smoke alarm, Refrigerator, Essentials.
- Prioritize adding missing essentials: Wifi, Hair dryer, Shampoo, Heating, Kitchen, Smoke alarm, Refrigerator, Essentials.
- Consider adding popular differentiators like TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Yufu to stay competitive.
Yufu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Yufu
- The typical guest profile for Airbnb in Yufu consists of predominantly international visitors (92%), with top international origins including South Korea, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 7.6% of guests.
- Key international markets include Hong Kong (23.2%) and South Korea (17.3%).
- Top languages spoken are English (43.7%) followed by Chinese (28.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from South Korea.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Yufu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ukiha | 10 | $3,797 | $249.05 | 51% |
| Minamioguni | 19 | $3,676 | $288.14 | 55% |
| Itoshima | 56 | $3,546 | $211.24 | 57% |
| Minamiaso | 14 | $3,174 | $173.84 | 67% |
| Kure | 12 | $2,392 | $234.98 | 32% |
| Hagi | 12 | $2,027 | $162.86 | 49% |
| Fukuoka | 1,024 | $1,924 | $122.51 | 56% |
| Hatsukaichi | 62 | $1,892 | $166.62 | 37% |
| Dazaifu | 27 | $1,761 | $136.11 | 40% |
| Iyo | 10 | $1,755 | $89.99 | 55% |