Airbnb Market Analytics, Statistics and Data in Yufu, Oita Prefecture, Japan
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Yufu? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Yufu:
How much do Airbnb hosts make on average per month in Yufu?
The short-term rental market in Yufu shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,702 per month
- Strong performing properties (top 25%) make $5,576 or more
- Best-in-class properties (top 10%) achieve $7,205+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,793
Revenue Variations by Month
Occupancy Rates Throughout the Year in Yufu
The market in Yufu shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 58% occupancy rates
- Strong performing properties (top 25%) achieve 77% or higher
- Best-in-class properties (top 10%) reach 89%+occupancy
- Entry-level properties (bottom 25%) average around 32%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Yufu
Daily rates in Yufu vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $217 per night
- Strong performing properties (top 25%) secure $288 or more
- Best-in-class properties (top 10%) pull in $361+ per night
- Entry-level properties (bottom 25%) earn around $147
Daily Rate Variations by Month
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Seasonality patterns in Yufu
Peak Season (November, December, March)
- Revenue peaks at $4704.75 per month
- Occupancy rates reach 68.20%
- Daily rates average $264.60
Shoulder Season
- Revenue averages $3926.26 per month
- Occupancy maintains 54.24%
- Daily rates hold at $226.56
Low Season (June, July, September)
- Revenue drops to $3147.06 per month
- Occupancy decreases to 45.76%
- Daily rates adjust to $204.45
Is it still profitable to do Airbnb in Yufu in 2025?
Yes! Yufu demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 54% and strong monthly revenue averaging $3926 and The market's 103 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Yufu
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Yufuin | A picturesque hot spring town famous for its scenic views and traditional ryokan (inns). Highly sought after for visitors wanting to relax in nature and enjoy the onsen experience. | Lake Kinrinko, Yufuin Floral Village, Yufuin Trick Art Museum, Mount Yufu, Yufuin Onsen |
| Runu no Mori | A unique eco-park in the region, attracting families and nature enthusiasts. Offers a peaceful retreat surrounded by greenery and themed attractions. | Nature trails, Themed exhibits, Picnic areas, Cafes |
| Kinrinko Lake | Known for its beautiful views and serene environment. Ideal for tours and leisurely walks, a favorite among photographers and nature lovers. | Boat rentals, Walking paths, Nearby cafes, Scenic viewpoints |
| Yufuin Station Area | A convenient area for tourists arriving by train. Close to shops, ryokans, and is the starting point for many local tours. | Visitor Center, Shopping streets, Local cuisine options |
| Tsukahara Highlands | Famous for its stunning nature and hiking routes. Appeals to adventure tourists and those looking to experience rural Japan. | Hiking trails, Stunning vistas, Local wildlife |
| Bungo Plateau | A serene area known for its vast grasslands and traditional farming culture. Perfect for guests wanting a peaceful rural experience. | Scenic drives, Agritourism, Traditional farm experiences |
| Yufu City Center | The central hub of Yufu, vibrant with shops, restaurants, and local culture. Great for those who want to immerse themselves in local life. | Cafes, Local markets, Souvenir shops |
| Kijima Kogen Park | An amusement and nature park great for families and children. Offers a range of activities for all ages, making it a fun destination. | Amusement rides, Nature trails, Playgrounds |
Do you need a license for Airbnb in Yufu?
Yes, Yufu requires a license for operating an Airbnb. Current market data shows 82% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Yufu
(吉野桜)2 story house with beautiful cherry tree.
Entire Place • 5 bedrooms
Yojo no bi Outdoor Hot spring. 2 parking lot.
Entire Place • 3 bedrooms
Toki no manimani! Outdoor Hot spring.
Entire Place • 3 bedrooms
Kawamoto villa 3466（BBQ equipment free rental）
Entire Place • 4 bedrooms
Yufuin Tsukahara Kogen Sanctuary Villa is a private villa for one group per day with Mt. Yufu in fro
Entire Place • 2 bedrooms
Kotonone 「Mai」Cozy house with private hot spring
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Yufu
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maki&Toru | 14 | $782,658 | 3498 | 4.80/5.0 |
| Sotel | 6 | $229,162 | 1239 | 4.88/5.0 |
| Rio | 3 | $221,758 | 739 | 4.83/5.0 |
| Kensho | 2 | $198,787 | 867 | 4.75/5.0 |
| Toshi & Wakana | 8 | $183,915 | 281 | 4.67/5.0 |
| Mai | 2 | $165,958 | 401 | 4.77/5.0 |
| Hana | 2 | $162,975 | 167 | 4.82/5.0 |
| かわもと | 4 | $153,806 | 13 | 1.21/5.0 |
| Emi | 3 | $149,041 | 911 | 4.70/5.0 |
| Hinata | 4 | $144,318 | 456 | 4.70/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Yufu
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (78.6%), with house and boutique & hotels properties comprising 92.3% of inventory
- Strong specialty sector (20.4%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in apartment & condo segments (1.9% combined)
Room Capacity Distribution
Analysis of 103 properties in Yufu shows that 3 bedrooms properties are most prevalent, making up 35% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 55.3% of all listings.
Key Insights
- Most common: 3 bedrooms (35%)
- Least common: 5+ bedrooms (7.8%)
- Market concentration: 55.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 103 properties in Yufu reveals that 8+ guests properties dominate the market, representing 59.2% of all listings. The average property accommodates 6.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 68.0% of the market.
Key Insights
- Most common capacity: 8+ guests (59.2% of market)
- Least common capacity: 2 guests (1.9% of market)
- Average guest capacity: 6.4 guests per property
- Market concentration: 68.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 103 properties in Yufu, the most common availability pattern is 91-180 days (33% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (34% of properties).
Key Insights
- Most common availability window: 91-180 days (33%)
- Most common booking duration: 181-270 days (34%)
- Properties with high availability (180+ days): 48.5%
- Properties with long-term bookings (180+ days): 53.4%
Minimum Stay Distributions
1 Night
98 listings
100% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 100.0%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 100.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
2.2% of total
Flexible
12 listings
12.9% of total
Moderate
53 listings
57% of total
Firm
11 listings
11.8% of total
Strict
15 listings
16.1% of total
Key Insights
- Moderate is the preferred policy at 57.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 69.9% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 2.2% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Feb, Mar, averaging 60 days
- Shortest booking windows are in Dec, Aug, Sep, averaging 43 days
- Spring shows the longest average booking window at 57 days, while Summer has the shortest at 49 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 57 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Sep when lead times are shortest
Popular Airbnb Amenities in Yufu
Every property in Yufu comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 8.3% of total guests, indicating a mostly international-driven market.
- Primary international markets: South Korea (27.7%) and Taiwan (17.7%)
- English is the top language at 45.5%, followed by Chinese (29.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.5%
Recommendations
- Target marketing campaigns for Seoul and Taipei markets
- Develop localized content for South Korea and Taiwan
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Yufu. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Minamioguni | 18 | $4,201 | $282.57 | 55% |
| Ukiha | 10 | $3,763 | $249.44 | 53% |
| Itoshima | 58 | $3,756 | $209.67 | 55% |
| Minamiaso | 14 | $3,135 | $162.99 | 66% |
| Kure | 12 | $2,636 | $231.40 | 36% |
| Hatsukaichi | 62 | $1,929 | $162.91 | 37% |
| Fukuoka | 1,061 | $1,887 | $119.67 | 55% |
| Dazaifu | 27 | $1,852 | $135.82 | 40% |
| Hagi | 13 | $1,805 | $148.09 | 46% |
| Iyo | 10 | $1,797 | $91.04 | 56% |
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