Ueda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nagano Prefecture, Japan
Is Airbnb profitable in Ueda in 2025? Explore comprehensive Airbnb analytics for Ueda, Nagano Prefecture, Japan to uncover income potential. This 2025 STR market report for Ueda, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Ueda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ueda Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ueda Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ueda (2025)
Understanding the monthly revenue variations for Airbnb listings in Ueda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ueda is typically November, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ueda across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,352+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,225 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $981 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $570, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ueda
Ueda Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ueda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ueda:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ueda
Average Daily Rate (ADR) Airbnb Trends in Ueda (2025)
Effective short term rental pricing strategy in Ueda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ueda typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $245+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
- Typical properties (Median) charge around $68 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Ueda
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Airbnb Seasonality Analysis & Trends in Ueda (2025)
Peak Season (November, October, August)
- Revenue averages $2,407 per month
- Occupancy rates average 58.2%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,949 per month
- Occupancy maintains around 49.4%
- Daily rates hold near $115
Low Season (February, March, June)
- Revenue drops to average $1,514 per month
- Occupancy decreases to average 41.9%
- Daily rates adjust to average $120
Seasonality Insights for Ueda
- The Airbnb seasonality in Ueda shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ueda's highest earning potential, with monthly revenues capable of climbing to $2,806, occupancy reaching a high of 63.3%, and ADRs peaking at $144.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,243, occupancy could drop to 39.8%, and ADRs may adjust down to $106.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ueda.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ueda seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ueda (2025)
Exploring the top neighborhoods for short-term rentals in Ueda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Ueda City Center | The vibrant heart of Ueda with easy access to shops, restaurants, and cultural attractions. Ideal for tourists wanting to explore local Japanese culture and cuisine. | Ueda Castle, Ueda City Museum, Shiroshita Park, Ueda Onsen, Kongoji Temple |
Anrakuji Temple Area | A peaceful and tranquil area attracting visitors interested in spirituality and nature, perfect for those seeking a quiet retreat amidst beautiful surroundings. | Anrakuji Temple, Beautiful nature trails, Local ryokans, Scenic views of the mountains |
Nagano Prefectural Art Museum | An art lover's paradise located near the botanical gardens and cultural sites, appealing to both tourists and art enthusiasts. | Nagano Prefectural Art Museum, Ueda Green Park, Art exhibits, Cultural workshops |
Chikuma River Riverside | Picturesque river views and outdoor activities make this area a great choice for nature lovers and families looking for recreational activities. | Chikuma River, Bicycle paths, Picnic areas, Fishing spots, Scenic walking trails |
Yamabikoso | Situated near ski resorts and hiking trails, this area is ideal for winter sports enthusiasts and outdoor adventurers. | Ski resorts, Hiking trails, Mountain views, Hot springs |
Sumiyoshicho | A residential area close to historical sites providing a glimpse into local life while being convenient for tourists. | Katsutakaji Shrine, Local shops, Community markets |
Asama Onsen | Famous for its hot springs, this area attracts visitors looking for relaxation and wellness experiences in a serene environment. | Asama Onsen hot springs, Relaxing ryokans, Nature trails, Healing spa retreats |
Ueda's Traditional Neighborhoods | Authentic Japanese atmosphere with traditional architecture, appeal to tourists wanting to experience Japan's rich heritage. | Traditional wooden houses, Local craft shops, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Ueda (2025)
Yes, Ueda, Nagano Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ueda to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 72% licensed listings)
Top Performing Airbnb Properties in Ueda (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Uedabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern luxury, classic style, onsen entry included
Entire Place • 3 bedrooms

Guesthouse in Historic Hot Spring Village, Entire
Entire Place • 4 bedrooms

Limited to one group per day · Masonry House, surrounded by a garden that colors the four seasons
Entire Place • 2 bedrooms

Shinshu Ueda Bessho Onsen Town, an entire building where you can go to an entire home and workcation
Entire Place • 5 bedrooms

Ueda - hostel mog〈1日1組限定 一棟貸し〉
Private Room • 8 bedrooms
![[Limited to one group per day] Private cottage surrounded by nature in Sugadaira Kogen.Close to Sani](https://a0.muscache.com/im/pictures/cb573905-b691-4138-b5ff-02755bce813e.jpg?im_w=480&im_format=avif)
[Limited to one group per day] Private cottage surrounded by nature in Sugadaira Kogen.Close to Sani
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ueda (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ueda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Rumi & Roberto | 6 | $130,682 | 1242 | 4.95/5.0 |
Matt And Maya | 1 | $99,315 | 180 | 4.99/5.0 |
Host #194779006 | 3 | $51,272 | 5 | 0.00/5.0 |
厚次 | 1 | $47,380 | 67 | 4.99/5.0 |
Noriko | 1 | $41,394 | 39 | 4.95/5.0 |
Yoko | 1 | $23,075 | 60 | 4.92/5.0 |
Rentaro | 1 | $15,059 | 14 | 4.93/5.0 |
Granpia | 2 | $12,307 | 285 | 4.71/5.0 |
Host #27352813 | 1 | $8,140 | 6 | 5.00/5.0 |
Sayaka | 1 | $8,064 | 266 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ueda.
Dive Deeper: Advanced Ueda STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ueda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUeda Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ueda
- The Ueda Airbnb market composition is heavily skewed towards Private Room listings, which make up 55.6% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ueda, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
- The presence of 22.2% Hotel/Boutique listings indicates integration with traditional hospitality.
Ueda Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ueda
- The dominant room capacity in Ueda is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 5+ bedrooms properties represent 50.0% of the active Airbnb listings in Ueda, indicating a high concentration in these sizes.
- A significant 22.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ueda.
Ueda Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ueda
- The most common guest capacity trend in Ueda vacation rentals is listings accommodating 8+ guests (22.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Ueda STR market, accounting for 33.3% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ueda.
- On average, properties in Ueda are equipped to host 3.3 guests.
Ueda Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ueda
- The most common availability pattern in Ueda falls within the 91-180 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 38.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Ueda (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 61.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ueda Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
88.9% of total
2 Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Ueda is 1 Night, adopted by 88.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Ueda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 88.9% of Ueda hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ueda.
Ueda Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
7.1% of total
Moderate
9 listings
64.3% of total
Firm
2 listings
14.3% of total
Strict
2 listings
14.3% of total
Cancellation Policy Insights for Ueda
- The prevailing Airbnb cancellation policy trend in Ueda is Moderate, used by 64.3% of listings.
- The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Ueda may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 64.3% market standard in Ueda.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ueda.
Ueda STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ueda
- The overall average booking lead time for vacation rentals in Ueda is 40 days.
- Guests book furthest in advance for stays during January (average 64 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (51 days avg.) sees the longest lead times, while Spring (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Ueda.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Ueda averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ueda (2025)
Amenity Prevalence
Amenity Insights for Ueda
- Essential amenities in Ueda that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ueda: Smoke alarm.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ueda to stay competitive.
Ueda Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ueda
- The typical guest profile for Airbnb in Ueda consists of predominantly international visitors (76%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 24.1% of guests.
- Key international markets include Japan (24.1%) and United States (24.1%).
- Top languages spoken are English (43.4%) followed by Japanese (15.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ueda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Futtsu | 21 | $4,765 | $425.29 | 35% |
Hakone | 269 | $4,754 | $284.79 | 54% |
Miyota | 34 | $4,505 | $282.00 | 47% |
Karuizawa | 103 | $4,388 | $367.82 | 43% |
Naganohara | 10 | $4,256 | $364.08 | 49% |
Kusatsu | 26 | $4,228 | $352.07 | 40% |
Fujikawaguchiko | 392 | $4,036 | $243.54 | 56% |
Atami | 131 | $4,016 | $321.77 | 40% |
Miura | 17 | $3,954 | $432.64 | 39% |
Shirakawa | 10 | $3,705 | $221.46 | 68% |