Miyazaki Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Miyazaki Prefecture, Japan
Is Airbnb profitable in Miyazaki in 2025? Explore comprehensive Airbnb analytics for Miyazaki, Miyazaki Prefecture, Japan to uncover income potential. This 2025 STR market report for Miyazaki, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 86 active listings.
Whether you're considering an Airbnb investment in Miyazaki, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Miyazaki Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Miyazaki Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Miyazaki (2025)
Understanding the monthly revenue variations for Airbnb listings in Miyazaki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Miyazaki is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Miyazaki across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,520+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,486 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $632 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $306, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Miyazaki
Miyazaki Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Miyazaki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Miyazaki:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Miyazaki
Average Daily Rate (ADR) Airbnb Trends in Miyazaki (2025)
Effective short term rental pricing strategy in Miyazaki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Miyazaki typically peaks in February and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $110 or more.
- Typical properties (Median) charge around $63 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Miyazaki
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Airbnb Seasonality Analysis & Trends in Miyazaki (2025)
Peak Season (August, February, May)
- Revenue averages $1,593 per month
- Occupancy rates average 42.9%
- Daily rates average $99
Shoulder Season
- Revenue averages $1,400 per month
- Occupancy maintains around 37.5%
- Daily rates hold near $98
Low Season (October, November, December)
- Revenue drops to average $1,117 per month
- Occupancy decreases to average 35.8%
- Daily rates adjust to average $106
Seasonality Insights for Miyazaki
- The Airbnb seasonality in Miyazaki shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Miyazaki's highest earning potential, with monthly revenues capable of climbing to $1,603, occupancy reaching a high of 44.5%, and ADRs peaking at $128.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,062, occupancy could drop to 33.3%, and ADRs may adjust down to $83.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Miyazaki.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Miyazaki seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Miyazaki (2025)
Exploring the top neighborhoods for short-term rentals in Miyazaki? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Yasukuni | A picturesque area with traditional Japanese architecture and access to key cultural sites. Attracts tourists seeking an authentic Japanese experience and history. | Aoshima Island, Aoshima Shrine, Heiwadai Park, Miyazaki City Phoenix Zoo, Miyazaki Prefectural Art Museum |
| Miyazaki City Center | The bustling heart of Miyazaki, filled with shops, restaurants, and entertainment. Ideal for urban explorers and travelers looking for convenience and modern amenities. | Miyazaki City Tourist Information Center, Heiwadai Park, Miyazaki City Phoenix Zoo, Shopping Street in Miyazaki City, Local markets |
| Aoshima | A beautiful island known for its natural scenery and beach activities. A popular spot for relaxation and communal gatherings for visitors of all ages. | Aoshima Beach, Aoshima Island, Aoshima Shrine, Jinja Shrine, Kiyotake Beach |
| Kembuchi | A quieter area that offers a local experience, surrounded by natural beauty and less touristy attractions, perfect for those looking to escape the urban hustle. | Kembuchi Park, Local farms and markets, Scenic walking trails, Traditional tea houses |
| Nobeoka | Known for its historic sites and beautiful coastline, this area is perfect for travelers looking to explore cultural heritage and nature together. | Nobeoka Castle Ruins, Minami Nobeoka Beach, Katariba Falls, Local seafood markets |
| Takachiho | Famous for its stunning gorges and shrines, Takachiho attracts nature lovers and those seeking spiritual experiences in Japan. | Takachiho Gorge, Takachiho Shrine, Manai Falls, Boat rides in Takachiho Gorge, Local festivals |
| Hyuga | A coastal area known for its sandy beaches and surf spots, ideal for visitors who love beach activities and water sports. | Hyuga Beach, Oshika Shrine, Sun Messe Nichinan, Surfing spots, Local seafood cuisine |
| Saito | A rural area that offers a glimpse of traditional Japanese life and agriculture, attracting those interested in eco-tourism and rural retreats. | Saito Shrine, Bamboo grove trails, Local farming experiences, Saito City flower parks |
Understanding Airbnb License Requirements & STR Laws in Miyazaki (2025)
Yes, Miyazaki, Miyazaki Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Miyazaki to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 79% licensed listings)
Top Performing Airbnb Properties in Miyazaki (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Miyazakibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[Open in February 2023] The LogHouse | Aoshima Qingdao | Rent a villa | Rent a house.](https://a0.muscache.com/im/pictures/miso/Hosting-785043675516498922/original/9c8da213-9ca0-423b-901e-2dce7ea4c3eb.jpeg?im_w=480&im_format=avif)
[Open in February 2023] The LogHouse | Aoshima Qingdao | Rent a villa | Rent a house.
Entire Place • 3 bedrooms
About 10 minutes to Qingdao!Rakuten STAY HOUSE x WILL STYLE 宮崎青島【102】
Entire Place • 3 bedrooms
About 10 minutes to Qingdao!Rakuten STAY HOUSE x WILL STYLE 宮崎青島【101】
Entire Place • 3 bedrooms
![[Travel Inn Kinari] 1 pair per day only_Exclusive to a nostalgic house where the clear stream of the](https://a0.muscache.com/im/pictures/miso/Hosting-7925046/original/98dfae13-8b1a-4cb1-aa22-cb3d82a72f81.jpeg?im_w=480&im_format=avif)
[Travel Inn Kinari] 1 pair per day only_Exclusive to a nostalgic house where the clear stream of the
Entire Place • 2 bedrooms
A house surrounded by nature, 10 minutes from the airport and a few minutes from the surf point, Umi
Entire Place • 4 bedrooms
MAX8 Ppl / Sauna Available / BBQ Grill / Wood Bath
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Miyazaki (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Miyazaki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 宮崎青島 | 2 | $142,812 | 52 | 4.58/5.0 |
| Dreamlike Cottage | 1 | $94,007 | 50 | 4.90/5.0 |
| Host #562807034 | 3 | $87,571 | 0 | 0.00/5.0 |
| ホテリエ | 9 | $74,632 | 59 | 3.59/5.0 |
| Katsuhiro | 1 | $56,775 | 295 | 4.91/5.0 |
| Sukchul | 2 | $46,449 | 63 | 4.96/5.0 |
| Sugita | 8 | $41,363 | 59 | 2.81/5.0 |
| Yoshimitsu | 5 | $35,329 | 314 | 4.88/5.0 |
| 慎二 | 1 | $32,373 | 324 | 4.97/5.0 |
| Host #26707718 | 1 | $30,851 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Miyazaki.
Dive Deeper: Advanced Miyazaki STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Miyazaki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMiyazaki Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Miyazaki
- The Miyazaki Airbnb market composition is heavily skewed towards Private Room listings, which make up 57% of the 86 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Miyazaki, House properties are the most common (38.4%), reflecting the local real estate landscape.
- Houses represent a significant 38.4% portion, catering likely to families or larger groups.
- The presence of 33.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Miyazaki Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Miyazaki
- The dominant room capacity in Miyazaki is 1 bedroom listings, making up 47.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 61.7% of the active Airbnb listings in Miyazaki, indicating a high concentration in these sizes.
- A significant 22.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Miyazaki.
Miyazaki Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Miyazaki
- The most common guest capacity trend in Miyazaki vacation rentals is listings accommodating 4 guests (19.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Miyazaki STR market, accounting for 38.4% of listings.
- 22.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Miyazaki.
- On average, properties in Miyazaki are equipped to host 3.3 guests.
Miyazaki Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Miyazaki
- The most common availability pattern in Miyazaki falls within the 271-366 days range, representing 43% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Miyazaki (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Miyazaki Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
71 listings
86.6% of total
2 Nights
10 listings
12.2% of total
7-29 Nights
1 listings
1.2% of total
Key Insights
- The most prevalent minimum stay requirement in Miyazaki is 1 Night, adopted by 86.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.8%) of the Miyazaki Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 86.6% of Miyazaki hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Miyazaki.
Miyazaki Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
30.1% of total
Moderate
27 listings
37% of total
Firm
5 listings
6.8% of total
Strict
19 listings
26% of total
Cancellation Policy Insights for Miyazaki
- The prevailing Airbnb cancellation policy trend in Miyazaki is Moderate, used by 37% of listings.
- There's a relatively balanced mix between guest-friendly (67.1%) and stricter (32.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37% market standard in Miyazaki.
- Regularly review your cancellation policy against competitors and market demand shifts in Miyazaki.
Miyazaki STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Miyazaki
- The overall average booking lead time for vacation rentals in Miyazaki is 43 days.
- Guests book furthest in advance for stays during September (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Miyazaki.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Miyazaki averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Miyazaki (2025)
Amenity Prevalence
Amenity Insights for Miyazaki
- Essential amenities in Miyazaki that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Miyazaki: Wifi, Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Miyazaki to stay competitive.
Miyazaki Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Miyazaki
- The typical guest profile for Airbnb in Miyazaki consists of a mix of domestic (36%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 35.5% of guests.
- Key international markets include Japan (35.5%) and United States (10%).
- Top languages spoken are English (39.5%) followed by Japanese (22.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Miyazaki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamiaso | 14 | $3,174 | $173.84 | 67% |
| Nichinan | 11 | $1,941 | $213.23 | 40% |
| Aso | 28 | $1,695 | $133.44 | 47% |
| Kirishima | 26 | $1,615 | $143.99 | 41% |
| Kamiamakusa | 21 | $1,604 | $157.33 | 40% |
| Yakushima | 80 | $1,426 | $115.69 | 48% |
| Ibusuki | 11 | $1,416 | $84.43 | 42% |
| Izumi | 11 | $1,246 | $247.07 | 27% |
| Kumamoto | 221 | $1,130 | $72.81 | 51% |
| Kagoshima | 101 | $1,086 | $106.95 | 40% |