Hyuga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Miyazaki Prefecture, Japan
Is Airbnb profitable in Hyuga in 2025? Explore comprehensive Airbnb analytics for Hyuga, Miyazaki Prefecture, Japan to uncover income potential. This 2025 STR market report for Hyuga, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 47 active listings.
Whether you're considering an Airbnb investment in Hyuga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hyuga Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hyuga Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hyuga (2025)
Understanding the monthly revenue variations for Airbnb listings in Hyuga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hyuga is typically August, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hyuga across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,314+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $605 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $318 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $182, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hyuga
Hyuga Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hyuga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hyuga:
- Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hyuga
Average Daily Rate (ADR) Airbnb Trends in Hyuga (2025)
Effective short term rental pricing strategy in Hyuga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hyuga typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $153+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $101 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Hyuga
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Airbnb Seasonality Analysis & Trends in Hyuga (2025)
Peak Season (August, February, May)
- Revenue averages $744 per month
- Occupancy rates average 25.7%
- Daily rates average $103
Shoulder Season
- Revenue averages $562 per month
- Occupancy maintains around 22.8%
- Daily rates hold near $89
Low Season (January, April, June)
- Revenue drops to average $460 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $100
Seasonality Insights for Hyuga
- The Airbnb seasonality in Hyuga shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hyuga's highest earning potential, with monthly revenues capable of climbing to $901, occupancy reaching a high of 33.4%, and ADRs peaking at $115.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $438, occupancy could drop to 14.3%, and ADRs may adjust down to $81.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hyuga.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hyuga seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hyuga (2025)
Exploring the top neighborhoods for short-term rentals in Hyuga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Aoshima | Aoshima is famous for its beautiful beach and tropical scenery. It attracts tourists for swimming, sunbathing, and enjoying the unique 'Aoshima-jima' island with its stunning rock formations and the Aoshima Shrine. | Aoshima Beach, Aoshima Shrine, Oni no Sentakuita, Aoshima Island, Aoshima Tropical Village |
| Hyuga City Center | The city center offers a vibrant atmosphere with a mix of shops, restaurants, and local attractions. It's ideal for visitors wanting to experience the local culture and dining options. | Hyuga Shrine, Sun Messe Nichinan, local markets, cultural festivals, Hyuga City Museum |
| Nango Coast | Known for its scenic coastline and beautiful views of the Pacific Ocean, Nango Coast is perfect for those interested in marine activities and relaxation near the sea. | Nango Beach, surfing spots, seafood restaurants, scenic viewpoints, marine sports facilities |
| Omi Shrine Area | This area is known for its cultural significance and natural beauty. The shrine and its surroundings attract visitors interested in history and nature alike. | Omi Shrine, walking trails, natural parks, scenic picnic spots, historical monuments |
| Miyazaki Wildlife Conservation Center | Visitors can explore local wildlife and enjoy a unique experience related to nature and conservation, making it a great area for nature lovers. | wildlife exhibits, nature trails, educational programs, family-friendly activities, picnic areas |
| Higashi-Hyuga | A relaxing area with local beaches and nature parks, ideal for tourists looking for tranquility while still being close to urban amenities. | Higashi Beach, local hiking trails, nature parks, coastal views, fishing spots |
| Kagura Festival Site | Known for its festivals, this site attracts tourists during event times, making it a lively area to experience local culture and traditions. | Kagura performances, local festivals, traditional crafts, food stalls, cultural experiences |
| Shirahama | Shirahama boasts beautiful white-sand beaches and is popular for hot springs and resorts, making it a sought-after vacation spot. | Shirahama Beach, Onsen (hot springs), Shirahama Museum, beachfront resorts, water sports activities |
Understanding Airbnb License Requirements & STR Laws in Hyuga (2025)
Yes, Hyuga, Miyazaki Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hyuga to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 79% licensed listings)
Top Performing Airbnb Properties in Hyuga (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hyugabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
THINK STYLE
Entire Place • 2 bedrooms
Villa Ocean Blue. Ocean & Mountain Views 110sqm
Entire Place • 3 bedrooms
![[Sunshine's Inn] 150-Year-Old Machiya Stay in the Reservation District](https://a0.muscache.com/im/pictures/miso/Hosting-1069856134182829063/original/ad830a26-ff04-448c-943a-7977f402e688.jpeg?im_w=480&im_format=avif)
[Sunshine's Inn] 150-Year-Old Machiya Stay in the Reservation District
Entire Place • 1 bedroom
Indigo - Rural living house
Entire Place • 2 bedrooms
一棟貸し切りプラン(要相談)【宮崎県日向市金が浜まで徒歩５分】ゲストハウス グーフィー
Entire Place • 1 bedroom
Hyuga SurfCamp 110 - Cozy Cottage w Terrace & Loft
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hyuga (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hyuga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hyuga | 15 | $46,771 | 380 | 4.52/5.0 |
| The Villa Share | 1 | $32,485 | 21 | 4.52/5.0 |
| Craig | 1 | $30,268 | 96 | 4.93/5.0 |
| Locona | 9 | $18,680 | 22 | 4.87/5.0 |
| 雅之 | 6 | $16,544 | 224 | 4.80/5.0 |
| Necco | 1 | $14,512 | 18 | 4.72/5.0 |
| Yokoyama Tomomi | 2 | $14,091 | 14 | 4.93/5.0 |
| Emi | 1 | $13,122 | 45 | 4.93/5.0 |
| Yuri | 2 | $5,954 | 48 | 4.81/5.0 |
| 宇田津 | 4 | $5,763 | 36 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hyuga.
Dive Deeper: Advanced Hyuga STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hyuga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHyuga Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hyuga
- The Hyuga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.5% of the 47 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hyuga, House properties are the most common (76.6%), reflecting the local real estate landscape.
- Houses represent a significant 76.6% portion, catering likely to families or larger groups.
- The presence of 6.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, apartment/condo (combined 8.6%) offer potential for unique stay experiences.
Hyuga Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hyuga
- The dominant room capacity in Hyuga is 1 bedroom listings, making up 70.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.0% of the active Airbnb listings in Hyuga, indicating a high concentration in these sizes.
- With over half the market (70.2%) consisting of studios or 1-bedroom units, Hyuga is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (2.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Hyuga.
Hyuga Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hyuga
- The most common guest capacity trend in Hyuga vacation rentals is listings accommodating 4 guests (40.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Hyuga STR market, accounting for 59.5% of listings.
- 34.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hyuga.
- On average, properties in Hyuga are equipped to host 4.3 guests.
Hyuga Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hyuga
- The most common availability pattern in Hyuga falls within the 271-366 days range, representing 83% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Hyuga (51.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hyuga Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
93.6% of total
2 Nights
2 listings
4.3% of total
30+ Nights
1 listings
2.1% of total
Key Insights
- The most prevalent minimum stay requirement in Hyuga is 1 Night, adopted by 93.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.9%) of the Hyuga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.1%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 93.6% of Hyuga hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hyuga.
Hyuga Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
2.1% of total
Non-refundable
5 listings
10.6% of total
Flexible
7 listings
14.9% of total
Moderate
31 listings
66% of total
Firm
1 listings
2.1% of total
Strict
2 listings
4.3% of total
Cancellation Policy Insights for Hyuga
- The prevailing Airbnb cancellation policy trend in Hyuga is Moderate, used by 66% of listings.
- The market strongly favors guest-friendly terms, with 80.9% of listings offering Flexible or Moderate policies. This suggests guests in Hyuga may expect booking flexibility.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 66% market standard in Hyuga.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Hyuga.
Hyuga STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hyuga
- The overall average booking lead time for vacation rentals in Hyuga is 39 days.
- Guests book furthest in advance for stays during April (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (46 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Hyuga.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Hyuga averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hyuga (2025)
Amenity Prevalence
Amenity Insights for Hyuga
- Essential amenities in Hyuga that guests expect include: Air conditioning, Wifi, Fire extinguisher, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hyuga: Air conditioning, Wifi, Fire extinguisher, Free parking on premises.
- Prioritize adding missing essentials: Fire extinguisher, Free parking on premises.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hyuga to stay competitive.
Hyuga Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hyuga
- The typical guest profile for Airbnb in Hyuga consists of predominantly international visitors (71%), with top international origins including Singapore, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 28.7% of guests.
- Key international markets include Japan (28.7%) and Singapore (10.4%).
- Top languages spoken are English (34.4%) followed by Japanese (19.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Singapore.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hyuga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamioguni | 20 | $3,495 | $289.16 | 55% |
| Itoshima | 62 | $3,436 | $225.64 | 56% |
| Yufu | 125 | $3,226 | $254.48 | 48% |
| Ukiha | 15 | $2,559 | $252.56 | 40% |
| Minamiaso | 29 | $2,155 | $177.40 | 53% |
| Asakura | 11 | $2,086 | $170.30 | 52% |
| Fukuoka | 1,186 | $1,969 | $139.01 | 56% |
| Nichinan | 15 | $1,862 | $226.31 | 36% |
| Dazaifu | 30 | $1,791 | $150.64 | 41% |
| Aso | 33 | $1,767 | $160.58 | 47% |