Yokkaichi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mie Prefecture, Japan
Is Airbnb profitable in Yokkaichi in 2025? Explore comprehensive Airbnb analytics for Yokkaichi, Mie Prefecture, Japan to uncover income potential. This 2025 STR market report for Yokkaichi, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Yokkaichi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Yokkaichi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Yokkaichi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Yokkaichi (2025)
Understanding the monthly revenue variations for Airbnb listings in Yokkaichi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Yokkaichi is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Yokkaichi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,950+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,406 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $925 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $630, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Yokkaichi
Yokkaichi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Yokkaichi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Yokkaichi:
- Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Yokkaichi
Average Daily Rate (ADR) Airbnb Trends in Yokkaichi (2025)
Effective short term rental pricing strategy in Yokkaichi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Yokkaichi typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $126+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Yokkaichi
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Airbnb Seasonality Analysis & Trends in Yokkaichi (2025)
Peak Season (August, March, July)
- Revenue averages $1,564 per month
- Occupancy rates average 49.2%
- Daily rates average $95
Shoulder Season
- Revenue averages $986 per month
- Occupancy maintains around 35.6%
- Daily rates hold near $88
Low Season (January, June, October)
- Revenue drops to average $664 per month
- Occupancy decreases to average 26.8%
- Daily rates adjust to average $84
Seasonality Insights for Yokkaichi
- The Airbnb seasonality in Yokkaichi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Yokkaichi's highest earning potential, with monthly revenues capable of climbing to $1,934, occupancy reaching a high of 59.4%, and ADRs peaking at $102.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $605, occupancy could drop to 24.6%, and ADRs may adjust down to $80.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Yokkaichi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Yokkaichi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Yokkaichi (2025)
Exploring the top neighborhoods for short-term rentals in Yokkaichi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Yokkaichi Port | A vibrant area that offers beautiful waterfront views and easy access to attractions. Ideal for travelers looking to enjoy a mix of nature and urban life. | Yokkaichi Port Building, Yokkaichi-Gateway Park, Suiran Park, Yokkaichi Museum, The Yokkaichi Dome |
| Yokkaichi City Center | The bustling heart of Yokkaichi, perfect for those wanting to explore the local culture, dining, and shopping experiences. | Yokkaichi City Museum, Yokkaichi Daibutsu, Local shopping arcades, Restaurants and cafes, Yokkaichi Festival events |
| Kuwana | A neighboring city with historical significance and cultural attractions, appealing to visitors interested in traditional experiences and convenience to Yokkaichi. | Kuwana Castle, Tsubaki Grand Shrine, Yamamoto-tei, Matsukiya Park, Kuwana flower festivals |
| Tsu City | Nearby Tsu offers a mix of natural beauty and urban amenities, attracting guests looking for a quiet stay with access to city life. | Tsu Castle, Tsu Marine Pia, Shinjuku Gyoen Garden, Mizuki Park, Local onsen baths |
| Seki City | Famous for its traditional knife-making and scenic landscapes, it’s a great draw for those interested in artisanal crafts and nature. | Seki City Knife Museum, Seki Castle ruins, Camp Kijimada, Local scenic rivers, Outdoor activities |
| Ise City | Known for the Ise Grand Shrine, it attracts many tourists looking to experience Japan's spiritual heritage. | Ise Grand Shrine, Ise Shrine Geku, Oharai-machi, Okage Yokocho, Ise Sea Fishing |
| Mie Prefectural Art Museum | An important cultural site offering exhibitions and events, attracting art lovers and cultural tourists. | Art exhibitions, Cultural events, Nearby gardens, Workshops, Local cuisine nearby |
| Ninjadera | A unique area known for its history as a secret ninja training ground, appealing to tourists interested in Japanese history and culture. | Ninjadera Temple, Ninja experience attractions, Local cultural festivals, Historical museums, Nearby nature parks |
Understanding Airbnb License Requirements & STR Laws in Yokkaichi (2025)
Yes, Yokkaichi, Mie Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Yokkaichi to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 68% licensed listings)
Top Performing Airbnb Properties in Yokkaichi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Yokkaichibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Check-in from 12: 00, can accommodate up to 6 people, 4 parking spaces, Suzuka Circuit is about 25 m
Private Room • 2 bedrooms
Spacious Yokkaichi Home Base in by Yadoya (宿屋)
Entire Place • 6 bedrooms
Perfect Cozy House With Free Parking
Entire Place • 5 bedrooms
Private house 5 mins walk from Kintetsu Yokkaichi
Entire Place • 3 bedrooms
Comfortable homestay in Nishishinchi Yokkaichi .
Entire Place • 3 bedrooms
Check-in from 12: 00, sleeps up to 3, 1 car parking, Suzuka Circuit is about 25 minutes by car, Ise
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Yokkaichi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Yokkaichi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maki | 11 | $106,579 | 620 | 4.63/5.0 |
| Yadoya | 2 | $40,636 | 37 | 4.92/5.0 |
| Nishihara | 2 | $37,065 | 22 | 4.87/5.0 |
| Suda | 1 | $11,209 | 15 | 4.73/5.0 |
| Akiyoshi&Keiko | 1 | $4,136 | 390 | 4.94/5.0 |
| Takayuki | 1 | $3,988 | 17 | 4.94/5.0 |
| 美保子 | 1 | $592 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Yokkaichi.
Dive Deeper: Advanced Yokkaichi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Yokkaichi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsYokkaichi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Yokkaichi
- The Yokkaichi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Yokkaichi, House properties are the most common (89.5%), reflecting the local real estate landscape.
- Houses represent a significant 89.5% portion, catering likely to families or larger groups.
Yokkaichi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Yokkaichi
- The dominant room capacity in Yokkaichi is 3 bedrooms listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 57.9% of the active Airbnb listings in Yokkaichi, indicating a high concentration in these sizes.
- A significant 68.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Yokkaichi.
Yokkaichi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Yokkaichi
- The most common guest capacity trend in Yokkaichi vacation rentals is listings accommodating 8+ guests (63.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Yokkaichi STR market, accounting for 79.0% of listings.
- 79.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Yokkaichi.
- On average, properties in Yokkaichi are equipped to host 6.2 guests.
Yokkaichi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Yokkaichi
- The most common availability pattern in Yokkaichi falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Yokkaichi (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Yokkaichi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
94.7% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Yokkaichi is 1 Night, adopted by 94.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.7%) of the Yokkaichi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.7% of Yokkaichi hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Yokkaichi.
Yokkaichi Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
15 listings
78.9% of total
Firm
3 listings
15.8% of total
Strict
1 listings
5.3% of total
Cancellation Policy Insights for Yokkaichi
- The prevailing Airbnb cancellation policy trend in Yokkaichi is Moderate, used by 78.9% of listings.
- The market strongly favors guest-friendly terms, with 78.9% of listings offering Flexible or Moderate policies. This suggests guests in Yokkaichi may expect booking flexibility.
- Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 78.9% market standard in Yokkaichi.
- Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Yokkaichi.
Yokkaichi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Yokkaichi
- The overall average booking lead time for vacation rentals in Yokkaichi is 37 days.
- Guests book furthest in advance for stays during April (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (46 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Yokkaichi.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Yokkaichi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Yokkaichi (2025)
Amenity Prevalence
Amenity Insights for Yokkaichi
- Essential amenities in Yokkaichi that guests expect include: Washer, Air conditioning, Smoke alarm, Free parking on premises, TV, Wifi, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hair dryer, Shampoo are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Yokkaichi: Washer, Air conditioning, Smoke alarm, Free parking on premises, TV, Wifi, Fire extinguisher.
- Consider adding popular differentiators like Kitchen or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Yokkaichi to stay competitive.
Yokkaichi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Yokkaichi
- The typical guest profile for Airbnb in Yokkaichi consists of a mix of domestic (50%) and international guests, with top international origins including Hong Kong, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 49.5% of guests.
- Key international markets include Japan (49.5%) and Hong Kong (16.5%).
- Top languages spoken are English (35.7%) followed by Japanese (28.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Yokkaichi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Shima | 34 | $3,501 | $258.44 | 46% |
| Higashiomi | 11 | $3,126 | $222.69 | 45% |
| Kyoto | 3,603 | $3,060 | $190.92 | 58% |
| Kuwana | 21 | $2,130 | $155.72 | 54% |
| Nagoya | 524 | $2,119 | $138.31 | 58% |
| Omihachiman | 11 | $2,070 | $173.87 | 44% |
| Nantan | 27 | $2,060 | $330.10 | 35% |
| Tamba-Sasayama | 14 | $1,745 | $264.07 | 41% |
| Gamagori | 11 | $1,737 | $178.93 | 34% |
| Takashima | 85 | $1,732 | $166.99 | 34% |