Uji Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kyoto Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Uji in 2025? Explore comprehensive Airbnb analytics for Uji, Kyoto Prefecture, Japan to uncover income potential. This 2025 STR market report for Uji, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Uji, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Uji Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Uji Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$72
The average rental revenue earned for an occupied room per day in Uji.
Occupancy Rate(?)
39.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,704
Typical annual income for an Airbnb listing in Uji. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
114.2%
Strong growth (114.2%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Uji.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Uji.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Uji (2025)

Understanding the monthly revenue variations for Airbnb listings in Uji is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Uji is typically November, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Uji across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,545+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,149 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $818 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $421, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Uji

Uji Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Uji STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Uji:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Uji

Average Daily Rate (ADR) Airbnb Trends in Uji (2025)

Effective short term rental pricing strategy in Uji involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Uji typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $128+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $73 or more.
  • Typical properties (Median) charge around $59 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Uji

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Airbnb Seasonality Analysis & Trends in Uji (2025)

Peak Season (November, April, May)
  • Revenue averages $1,360 per month
  • Occupancy rates average 61.1%
  • Daily rates average $88
Shoulder Season
  • Revenue averages $883 per month
  • Occupancy maintains around 40.3%
  • Daily rates hold near $86
Low Season (January, February, September)
  • Revenue drops to average $558 per month
  • Occupancy decreases to average 30.4%
  • Daily rates adjust to average $79

Seasonality Insights for Uji

  • The Airbnb seasonality in Uji shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Uji's highest earning potential, with monthly revenues capable of climbing to $1,423, occupancy reaching a high of 69.8%, and ADRs peaking at $94.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $455, occupancy could drop to 25.9%, and ADRs may adjust down to $73.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Uji.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Uji seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Uji (2025)

Exploring the top neighborhoods for short-term rentals in Uji? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Uji River Area
A scenic locale along the Uji River that attracts tourists for its beautiful views and traditional atmosphere. Close to historical sites and temples, making it ideal for guests seeking cultural experiences.
Ujigami Shrine, Byodoin Temple, Uji River, Uji Tea Museum, Uji City Tea Ceremony Museum, Fukushima River Park
Uji Tea Hills
Famous for its lush tea fields and serene landscapes. Popular with visitors interested in tea culture and traditional Japanese experiences, offering a unique stay in the heart of Uji.
Uji Tea Gardens, Taei Shrine, Uji City Historical Museum, Tea picking experiences, Uji Green Tea Shops
Uji City Center
The bustling center of Uji featuring shops, restaurants, and easy access to historical attractions. Great for urban travelers looking to explore the local culture and cuisine.
Uji Shopping Street, Local restaurants and cafes, Uji City Hall, Uji Cultural Center
Obaku Temple Area
A serene area known for its historical temple complex, providing a tranquil environment perfect for retreat travelers. It's a unique experience for guests interested in Zen culture.
Obaku San Nanten-ji Temple, Obaku Temple Garden, Kizu River Side Park
Daikichi Area
A quaint, traditional neighborhood offering a glimpse into local life and culture. A peaceful area away from the bustle of the city, great for guests seeking relaxation.
Daikichi Tea House, Local artisan shops, Traditional craft workshops
Yamada Area
Known for its beautiful countryside and historic sites. Offers a unique and authentic experience for guests looking to enjoy rural Japan.
Nanzenji Temple, Yamada Shrine, Uji River Cycling Paths
Katsura River Area
A picturesque area that offers scenic walking paths along the Katsura River, ideal for nature lovers and those wanting to experience Japan's natural beauty.
Katsura River Boat Cruises, Katsura Historical Park, River view cafes
Higashi Uji
A developing area with new attractions and accommodations, appealing to modern travelers seeking convenience and newer facilities while still enjoying proximity to traditional sites.
Higashi Uji Shopping District, Higashi Uji Park, Cafes and local eateries

Understanding Airbnb License Requirements & STR Laws in Uji (2025)

Yes, Uji, Kyoto Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Uji to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 68% licensed listings)

Top Performing Airbnb Properties in Uji (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ujibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

[Kyoto] Spacious and retro house 77 ㎡ | Near local supermarket/station | Family and group welcome |

[Kyoto] Spacious and retro house 77 ㎡ | Near local supermarket/station | Family and group welcome |

Entire Place • 2 bedrooms

$27,436
Revenue
26.9%
Occupancy
$165.56
Daily Rate
Rentals | 6 | Parking lot available | 80m2 | Phoenix Hall 5 | Picture Book Full Family Welcome | Hik

Rentals | 6 | Parking lot available | 80m2 | Phoenix Hall 5 | Picture Book Full Family Welcome | Hik

Entire Place • 1 bedroom

$20,809
Revenue
88.6%
Occupancy
$59.38
Daily Rate
築100年程、京町屋、宇治茶宿(Uji Tea Inn)106室、和室十人部屋、共用トイレ、シャワー

築100年程、京町屋、宇治茶宿(Uji Tea Inn)106室、和室十人部屋、共用トイレ、シャワー

Private Room • 1 bedroom

$16,315
Revenue
18.0%
Occupancy
$326.02
Daily Rate

Private Room • 1 bedroom

$11,802
Revenue
43.4%
Occupancy
$54.73
Daily Rate
7-minute walk from JR Uji Station/Shower/Shared toilet/Western-style room · Private room/Up to 3 peo

7-minute walk from JR Uji Station/Shower/Shared toilet/Western-style room · Private room/Up to 3 peo

Private Room • 1 bedroom

$11,459
Revenue
36.9%
Occupancy
$56.51
Daily Rate
7min walk from JR Uji station/add.hostel/ Dormitory Bunk bed/Max 4ppl

7min walk from JR Uji station/add.hostel/ Dormitory Bunk bed/Max 4ppl

Private Room • 1 bedroom

$10,978
Revenue
55.7%
Occupancy
$44.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Uji (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Uji based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
政博11$76,234242.15/5.0
太一3$34,239654.68/5.0
Friendly Mayumi1$27,436784.94/5.0
Luffy3$20,8511664.69/5.0
Yuka1$20,809405.00/5.0
Chikashi1$8,838544.89/5.0
Yasunari1$1,736164.06/5.0
管理人1$1,336364.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Uji.

Dive Deeper: Advanced Uji STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Uji. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Uji Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Uji

  • The Uji Airbnb market composition is heavily skewed towards Private Room listings, which make up 77.3% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Uji, House properties are the most common (72.7%), reflecting the local real estate landscape.
  • Houses represent a significant 72.7% portion, catering likely to families or larger groups.
  • The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Uji Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Uji

  • The dominant room capacity in Uji is 1 bedroom listings, making up 77.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 86.4% of the active Airbnb listings in Uji, indicating a high concentration in these sizes.
  • With over half the market (77.3%) consisting of studios or 1-bedroom units, Uji is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (9.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Uji.

Uji Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Uji

  • The most common guest capacity trend in Uji vacation rentals is listings accommodating 4 guests (22.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Uji STR market, accounting for 40.9% of listings.
  • 13.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Uji.
  • On average, properties in Uji are equipped to host 3.1 guests.

Uji Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Uji

  • The most common availability pattern in Uji falls within the 271-366 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Uji (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Uji Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (95.5%)

1 Night

21 listings

95.5% of total

2 Nights (4.5%)

2 Nights

1 listings

4.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Uji is 1 Night, adopted by 95.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Uji Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 95.5% of Uji hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Uji.

Uji Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.3%)

Flexible

1 listings

6.3% of total

Moderate (75%)

Moderate

12 listings

75% of total

Firm (6.3%)

Firm

1 listings

6.3% of total

Strict (12.5%)

Strict

2 listings

12.5% of total

Cancellation Policy Insights for Uji

  • The prevailing Airbnb cancellation policy trend in Uji is Moderate, used by 75% of listings.
  • The market strongly favors guest-friendly terms, with 81.3% of listings offering Flexible or Moderate policies. This suggests guests in Uji may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 75% market standard in Uji.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Uji.

Uji STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Uji

  • The overall average booking lead time for vacation rentals in Uji is 31 days.
  • Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (53 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Uji.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
  • Monitor your own booking lead times against these Uji averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Uji (2025)

Amenity Prevalence

Amenity Insights for Uji

  • Essential amenities in Uji that guests expect include: Heating, Hair dryer, Shampoo, Fire extinguisher, Smoke alarm, Wifi, Air conditioning, Hangers, Essentials, Body soap. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Uji: Heating, Hair dryer, Shampoo, Fire extinguisher, Smoke alarm, Wifi, Air conditioning, Hangers, Essentials, Body soap.
  • Prioritize adding missing essentials: Body soap.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Uji to stay competitive.

Uji Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Uji

  • The typical guest profile for Airbnb in Uji consists of predominantly international visitors (87%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 13.3% of guests.
  • Key international markets include China (27.3%) and United States (16%).
  • Top languages spoken are English (37.4%) followed by Chinese (27.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Uji Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Minamiawaji28$4,182$361.6741%
Shima32$3,426$228.8047%
Awaji87$3,352$266.9841%
Kyoto3,288$3,051$179.3058%
Sanuki28$2,629$160.4240%
Sumoto45$2,497$216.1634%
Kuwana20$2,285$153.7856%
Nagoya457$2,217$129.7859%
Tamba-Sasayama11$2,210$161.6749%
Tonosho49$2,136$136.8247%

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