Miura Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kanagawa Prefecture, Japan
Is Airbnb profitable in Miura in 2025? Explore comprehensive Airbnb analytics for Miura, Kanagawa Prefecture, Japan to uncover income potential. This 2025 STR market report for Miura, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Miura, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Miura Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Miura Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Miura (2025)
Understanding the monthly revenue variations for Airbnb listings in Miura is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Miura is typically August, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Miura across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,689+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,224 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,477 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $984, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Miura
Miura Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Miura STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Miura:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Miura
Average Daily Rate (ADR) Airbnb Trends in Miura (2025)
Effective short term rental pricing strategy in Miura involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Miura typically peaks in January and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $763+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $367 or more.
- Typical properties (Median) charge around $223 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Miura
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Airbnb Seasonality Analysis & Trends in Miura (2025)
Peak Season (August, April, June)
- Revenue averages $6,003 per month
- Occupancy rates average 48.3%
- Daily rates average $377
Shoulder Season
- Revenue averages $4,118 per month
- Occupancy maintains around 34.0%
- Daily rates hold near $385
Low Season (January, March, September)
- Revenue drops to average $3,328 per month
- Occupancy decreases to average 32.1%
- Daily rates adjust to average $403
Seasonality Insights for Miura
- The Airbnb seasonality in Miura shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Miura's highest earning potential, with monthly revenues capable of climbing to $7,228, occupancy reaching a high of 61.7%, and ADRs peaking at $446.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,076, occupancy could drop to 25.8%, and ADRs may adjust down to $357.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Miura.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Miura seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Miura (2025)
Exploring the top neighborhoods for short-term rentals in Miura? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zushi Beach | A popular beach destination known for its scenic coastline and vibrant beach culture. Ideal for vacationers looking to enjoy sun, sand, and surf in a relaxing atmosphere. | Zushi Beach, Zushi Marina, Enoshima Island, Miura Peninsula, Zushi's Seafood Market |
| Miura Peninsula | Famous for its beautiful nature, hiking trails, and scenic views. Attracts nature lovers and outdoor enthusiasts seeking adventure and tranquility. | Miura Peninsula, Cape Kuranohama, Jogashima Island, Kurihama Flower Park, Hiking trails |
| Hayama | A tranquil town with luxurious seaside villas and a quiet beach atmosphere. Popular among affluent travelers and those looking for a serene getaway. | Hayama Beach, Yokosuka Naval Port, Sengokuhara, Hayama Park, Hayama Marina |
| Yokosuka | A city with a rich naval history and access to various attractions, making it appealing for both tourists and military families. | Yokosuka Naval Base, Sarushima Island, Yokosuka Museum of Art, Kannonzaki Lighthouse, Kamakura nearby |
| Kamakura | Famous for its historical temples and beautiful beaches. Attracts tourists interested in Japanese culture and history. | Great Buddha of Kamakura, Hase-dera Temple, Kamakura Beach, Kamakura Hiking Trails, Shopping streets |
| Miura City Center | A convenient urban area with local shops, eateries, and easy access to transport. Suitable for guests looking for a more local experience. | Miura City Mall, Local eateries, Public parks, Cultural events, Community festivals |
| Hayama Marina | Known for its upscale atmosphere and proximity to beautiful beaches, it’s a favorite for yacht enthusiasts and beachgoers alike. | Hayama Marina, Beachfront restaurants, Yacht clubs, Water sports, Art events |
| Shonandai | A suburban area with a relaxed vibe and close-knit community atmosphere, suitable for families and longer stays. | Shonandai Cultural Center, Shopping malls, Public parks, Family-friendly restaurants, Annual festivals |
Understanding Airbnb License Requirements & STR Laws in Miura (2025)
Yes, Miura, Kanagawa Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Miura to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 88% licensed listings)
Top Performing Airbnb Properties in Miura (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Miurabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Moroisoso Luxury Villa BBQ Private Pool & Beach
Entire Place • 4 bedrooms
富士山や江ノ島まで見渡せる絶景の丘の豪邸。3部屋全て利用可能。
Entire Place • 3 bedrooms
1 min. walk to the sea / Mare Miura Kaigan
Entire Place • 2 bedrooms
Ocean view villa on the Miura Coast, spacious living and garden.2 vehicles can be parked, VOD can be
Entire Place • 4 bedrooms
Villa Miura Coast: Misaki Station and the sea are within the walking area!A house cottage recommende
Entire Place • 3 bedrooms
Ocean view villa on Miura Beach.Lounge in the spacious living room and garden.2 vehicles allowed [Bu
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Miura (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Miura based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Moroisoso | 1 | $195,932 | 34 | 4.88/5.0 |
| Host #14749023 | 2 | $154,214 | 1 | 0.00/5.0 |
| Kyohei Suzuki | 2 | $107,902 | 109 | 4.83/5.0 |
| Mare | 1 | $106,205 | 23 | 4.48/5.0 |
| Michiyo | 1 | $54,756 | 33 | 4.64/5.0 |
| FFproject | 1 | $42,872 | 57 | 4.86/5.0 |
| Chihiro | 1 | $42,419 | 78 | 4.94/5.0 |
| KASHA Tokyo | 1 | $28,963 | 174 | 4.88/5.0 |
| Lsc Hotels | 1 | $17,927 | 48 | 4.60/5.0 |
| 洋 | 1 | $16,306 | 138 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Miura.
Dive Deeper: Advanced Miura STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Miura. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMiura Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Miura
- The Miura Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Miura, House properties are the most common (88.2%), reflecting the local real estate landscape.
- Houses represent a significant 88.2% portion, catering likely to families or larger groups.
Miura Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Miura
- The dominant room capacity in Miura is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 76.5% of the active Airbnb listings in Miura, indicating a high concentration in these sizes.
- A significant 52.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Miura.
Miura Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Miura
- The most common guest capacity trend in Miura vacation rentals is listings accommodating 8+ guests (64.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Miura STR market, accounting for 76.5% of listings.
- 70.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Miura.
- On average, properties in Miura are equipped to host 6.3 guests.
Miura Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Miura
- The most common availability pattern in Miura falls within the 181-270 days range, representing 35.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Miura (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 47.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Miura Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
94.1% of total
3 Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Miura is 1 Night, adopted by 94.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.1%) of the Miura Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.1% of Miura hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Miura.
Miura Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
13.3% of total
Moderate
3 listings
20% of total
Firm
3 listings
20% of total
Strict
7 listings
46.7% of total
Cancellation Policy Insights for Miura
- The prevailing Airbnb cancellation policy trend in Miura is Strict, used by 46.7% of listings.
- A majority (66.7%) of hosts in Miura utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.7% market standard in Miura.
- With 46.7% using Strict terms, this is a viable option in Miura, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Miura.
Miura STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Miura
- The overall average booking lead time for vacation rentals in Miura is 25 days.
- Guests book furthest in advance for stays during June (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (44 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Miura.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Miura averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Miura (2025)
Amenity Prevalence
Amenity Insights for Miura
- Essential amenities in Miura that guests expect include: Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Miura: Air conditioning, Heating.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Miura to stay competitive.
Miura Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Miura
- The typical guest profile for Airbnb in Miura consists of primarily domestic travelers (71%), often arriving from nearby Tokyo Prefecture, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 71.2% of guests.
- Key international markets include Japan (71.2%) and United States (11.1%).
- Top languages spoken are Japanese (46.1%) followed by English (32.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tokyo Prefecture and Yokohama.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Miura Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Futtsu | 21 | $4,765 | $425.29 | 35% |
| Hakone | 269 | $4,754 | $284.79 | 54% |
| Miyota | 34 | $4,505 | $282.00 | 47% |
| Karuizawa | 103 | $4,388 | $367.82 | 43% |
| Kamogawa | 28 | $4,315 | $315.54 | 40% |
| Naganohara | 10 | $4,256 | $364.08 | 49% |
| Kusatsu | 26 | $4,228 | $352.07 | 40% |
| Fujikawaguchiko | 392 | $4,036 | $243.54 | 56% |
| Atami | 131 | $4,016 | $321.77 | 40% |
| Hokota | 15 | $3,676 | $240.16 | 49% |