Kawasaki Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kanagawa Prefecture, Japan
Is Airbnb profitable in Kawasaki in 2025? Explore comprehensive Airbnb analytics for Kawasaki, Kanagawa Prefecture, Japan to uncover income potential. This 2025 STR market report for Kawasaki, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Kawasaki, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kawasaki Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Kawasaki Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Kawasaki (2025)
Understanding the monthly revenue variations for Airbnb listings in Kawasaki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kawasaki is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kawasaki across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,566+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,495 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,017 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $601, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Kawasaki
Kawasaki Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Kawasaki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kawasaki:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 80% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Kawasaki
Average Daily Rate (ADR) Airbnb Trends in Kawasaki (2025)
Effective short term rental pricing strategy in Kawasaki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kawasaki typically peaks in September and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $502+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $81 or more.
- Typical properties (Median) charge around $55 per night.
- Entry-level properties (Bottom 25%) earn around $42 per night.
Average Daily Rate (ADR) Trend by Month in Kawasaki
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Airbnb Seasonality Analysis & Trends in Kawasaki (2025)
Peak Season (December, June, May)
- Revenue averages $1,591 per month
- Occupancy rates average 62.6%
- Daily rates average $147
Shoulder Season
- Revenue averages $1,449 per month
- Occupancy maintains around 53.4%
- Daily rates hold near $147
Low Season (February, March, April)
- Revenue drops to average $1,140 per month
- Occupancy decreases to average 53.0%
- Daily rates adjust to average $109
Seasonality Insights for Kawasaki
- The Airbnb seasonality in Kawasaki shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Kawasaki's highest earning potential, with monthly revenues capable of climbing to $1,607, occupancy reaching a high of 65.5%, and ADRs peaking at $185.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,024, occupancy could drop to 44.6%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kawasaki.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Kawasaki seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Kawasaki (2025)
Exploring the top neighborhoods for short-term rentals in Kawasaki? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kawasaki Station | The city's major transportation hub with easy access to Tokyo and Yokohama. Perfect for business travelers and tourists looking for convenience with shopping and dining options nearby. | La Cittadella, Kawasaki Daishi Heiken-ji Temple, Tama Plaza Terrace, Kawasaki World, Kawasaki Heavy Industries Museum, Shopping malls and restaurants |
| Kawasaki Daishi | A historical and cultural area centered around the famous Kawasaki Daishi Temple. It attracts visitors during festivals and seeks cultural experiences. | Kawasaki Daishi Temple, Shinmei Shrine, Heiken-ji Temple Festival, Street food stalls, Local artisan shops, Cultural festivals |
| Tama River | A scenic area along the Tama River with parks and recreational activities. Ideal for families and nature lovers looking for relaxing stays. | Tama River Cycling Path, Tama River Park, BBQ areas, Nature walks, Riverside cafes, Bird watching |
| Musashikosugi | A bustling area with a mix of residential and commercial spaces. Popular among young families and commuters to Tokyo for its accessibility and urban amenities. | Musashikosugi Station, Shopping centers, Restaurants and cafes, Parks and playgrounds, Civic facilities, Local events |
| Motomoshi | A quieter neighborhood known for its residential atmosphere but with access to parks and family-friendly activities. Great for long-term stays and family visitors. | Ikuta Ryokuchi Park, Local parks, Family-friendly attractions, Kindergartens and schools, Community events, Cafes |
| Yamato | A suburb known for its residential charm and quiet environment. Ideal for visitors wanting a peaceful retreat while being close to urban attractions. | Yamato Park, Shopping streets, Local dining options, Cultural institutions, Historical sites, Community festivals |
| Kawasaki Ward | A vibrant urban area with shops, restaurants, and nightlife. Attracts a mix of tourists and locals looking for a lively experience. | Kawasaki Shopping Street, Nightlife spots, Food markets, Art galleries, Local entertainment, Cultural events |
| Nakahara Ward | Rich in parks and family-friendly activities, this area is great for multi-generational family visits to explore nature and local culture. | Yamato River, Nakahara Park, Local temples, Community events, Cycle paths, Outdoor sports areas |
Understanding Airbnb License Requirements & STR Laws in Kawasaki (2025)
Yes, Kawasaki, Kanagawa Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kawasaki to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 83% licensed listings)
Top Performing Airbnb Properties in Kawasaki (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Kawasakibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Near Shibuya! 150㎡ Private floor + Japanese Garden
Entire Place • 5 bedrooms
It is a two-story house, a stylish room where you can relax in a large space without the middle of t
Entire Place • 4 bedrooms
A Quiet House by Kawasaki Station - "Sakula"
Entire Place • 2 bedrooms
highSpeed-WiFi &carport,Free
Entire Place • 4 bedrooms
History exciting city Tokyo
Entire Place • 1 bedroom
One set limited.25 minutes to Shinjuku, 90 minutes to Hakone.A house in a quiet outskirts full of na
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Kawasaki (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Kawasaki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Taro Hanako | 1 | $103,164 | 13 | 5.00/5.0 |
| カンキ | 1 | $60,913 | 142 | 4.87/5.0 |
| 俊 | 10 | $47,338 | 305 | 4.58/5.0 |
| Takemasa | 3 | $36,666 | 244 | 4.86/5.0 |
| Sadie | 2 | $35,180 | 63 | 4.78/5.0 |
| Yui | 2 | $35,099 | 110 | 4.98/5.0 |
| Akira | 3 | $29,639 | 424 | 4.54/5.0 |
| Yasu | 3 | $23,799 | 210 | 4.84/5.0 |
| Sawada | 1 | $22,529 | 132 | 4.92/5.0 |
| Matcha Terrace | 1 | $21,447 | 52 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kawasaki.
Dive Deeper: Advanced Kawasaki STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kawasaki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKawasaki Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Kawasaki
- The Kawasaki Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56.3% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 43.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Kawasaki, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 39.6% portion, catering likely to families or larger groups.
- The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.1%) offer potential for unique stay experiences.
Kawasaki Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Kawasaki
- The dominant room capacity in Kawasaki is 1 bedroom listings, making up 62.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.3% of the active Airbnb listings in Kawasaki, indicating a high concentration in these sizes.
- With over half the market (62.5%) consisting of studios or 1-bedroom units, Kawasaki is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Kawasaki.
Kawasaki Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Kawasaki
- The most common guest capacity trend in Kawasaki vacation rentals is listings accommodating 2 guests (31.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Kawasaki STR market, accounting for 56.3% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kawasaki.
- On average, properties in Kawasaki are equipped to host 2.9 guests.
Kawasaki Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Kawasaki
- The most common availability pattern in Kawasaki falls within the 181-270 days range, representing 31.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Kawasaki (31.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Kawasaki Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
42.2% of total
2 Nights
6 listings
13.3% of total
3 Nights
6 listings
13.3% of total
4-6 Nights
2 listings
4.4% of total
7-29 Nights
5 listings
11.1% of total
30+ Nights
7 listings
15.6% of total
Key Insights
- The most prevalent minimum stay requirement in Kawasaki is 1 Night, adopted by 42.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (15.6%) caters to monthly stays (30+ nights) in Kawasaki, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.2% of Kawasaki hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kawasaki.
Kawasaki Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
9.1% of total
Moderate
8 listings
18.2% of total
Firm
4 listings
9.1% of total
Strict
28 listings
63.6% of total
Cancellation Policy Insights for Kawasaki
- The prevailing Airbnb cancellation policy trend in Kawasaki is Strict, used by 63.6% of listings.
- A majority (72.7%) of hosts in Kawasaki utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 63.6% market standard in Kawasaki.
- With 63.6% using Strict terms, this is a viable option in Kawasaki, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Kawasaki.
Kawasaki STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Kawasaki
- The overall average booking lead time for vacation rentals in Kawasaki is 81 days.
- Guests book furthest in advance for stays during July (average 108 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 59 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (64 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Kawasaki.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 108 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Kawasaki averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Kawasaki (2025)
Amenity Prevalence
Amenity Insights for Kawasaki
- Essential amenities in Kawasaki that guests expect include: Wifi, Smoke alarm, Washer, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Heating, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Kawasaki: Wifi, Smoke alarm, Washer, Air conditioning.
- Consider adding popular differentiators like Essentials or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Kawasaki to stay competitive.
Kawasaki Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Kawasaki
- The typical guest profile for Airbnb in Kawasaki consists of predominantly international visitors (84%), with top international origins including Japan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 15.9% of guests.
- Key international markets include United States (30.3%) and Japan (15.9%).
- Top languages spoken are English (44.4%) followed by Japanese (15.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Japan.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Kawasaki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Futtsu | 21 | $4,765 | $425.29 | 35% |
| Hakone | 269 | $4,754 | $284.79 | 54% |
| Miyota | 34 | $4,505 | $282.00 | 47% |
| Karuizawa | 103 | $4,388 | $367.82 | 43% |
| Kamogawa | 28 | $4,315 | $315.54 | 40% |
| Naganohara | 10 | $4,256 | $364.08 | 49% |
| Kusatsu | 26 | $4,228 | $352.07 | 40% |
| Fujikawaguchiko | 392 | $4,036 | $243.54 | 56% |
| Atami | 131 | $4,016 | $321.77 | 40% |
| Miura | 17 | $3,954 | $432.64 | 39% |