Tonosho Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kagawa Prefecture, Japan
Is Airbnb profitable in Tonosho in 2025? Explore comprehensive Airbnb analytics for Tonosho, Kagawa Prefecture, Japan to uncover income potential. This 2025 STR market report for Tonosho, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.
Whether you're considering an Airbnb investment in Tonosho, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tonosho Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tonosho Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tonosho (2025)
Understanding the monthly revenue variations for Airbnb listings in Tonosho is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tonosho is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tonosho across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,309+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,051 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,493 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $701, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tonosho
Tonosho Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tonosho STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tonosho:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tonosho
Average Daily Rate (ADR) Airbnb Trends in Tonosho (2025)
Effective short term rental pricing strategy in Tonosho involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tonosho typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Tonosho
Get Live Tonosho Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Tonosho (2025)
Peak Season (May, August, April)
- Revenue averages $2,882 per month
- Occupancy rates average 52.3%
- Daily rates average $161
Shoulder Season
- Revenue averages $2,435 per month
- Occupancy maintains around 49.2%
- Daily rates hold near $154
Low Season (January, February, March)
- Revenue drops to average $2,003 per month
- Occupancy decreases to average 37.0%
- Daily rates adjust to average $146
Seasonality Insights for Tonosho
- The Airbnb seasonality in Tonosho shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tonosho's highest earning potential, with monthly revenues capable of climbing to $3,024, occupancy reaching a high of 61.0%, and ADRs peaking at $161.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,913, occupancy could drop to 34.0%, and ADRs may adjust down to $138.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tonosho.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tonosho seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tonosho (2025)
Exploring the top neighborhoods for short-term rentals in Tonosho? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tonosho Port Area | This area offers stunning views of the Seto Inland Sea and is a central spot for visitors arriving in Tonosho. It's ideal for tourists looking for convenience and scenic beauty. | Tonosho Port, Kankakei Gorge, Shodoshima Olive Park, Olive Tree Park |
| Kankakei Gorge | Famous for its breathtaking natural scenery and hiking trails, Kankakei Gorge attracts nature lovers and adventure seekers. It's a perfect getaway location for guests wanting to experience the outdoors. | Kankakei Ropeway, Kankakei Gorge Hiking Trails, Tensho-ji Temple, Scenic viewpoints |
| Olive Village | Known for its olive cultivation, this area is unique and offers a taste of local agriculture. Great for guests interested in food, culture, and agritourism. | Olive Park, Olive Oil Museum, Olive Oil tasting experiences |
| Shodoshima Island | Accessible by ferry, Shodoshima Island is known for its historical sites and production of olive oil and soy sauce. This draws tourists interested in local cuisine and history. | Shodoshima Olive Park, Kankakei, Mizushima Island |
| Tonosho Town Center | The heart of Tonosho with shops, restaurants, and local markets. Perfect for travelers wanting a more urban experience with local culture. | Shopping streets, Local eateries, Cultural festivals |
| Seto Inland Sea | Famous for its picturesque landscapes and tranquil waters. A great place for leisure and relaxation, attracting families and couples. | Cruises around the islands, Fishing, Beach activities |
| Hiking Trails | Tonosho is surrounded by mountains and nature trails, making it a prime location for hiking enthusiasts and eco-tourists. | Hiking routes, Nature observation, Bird watching |
| Cultural Sites | Rich in culture, Tonosho has several temples and historical sites that attract visitors interested in Japanese history and spirituality. | Jinjya Shrine, Local temples, Cultural heritage sites |
Understanding Airbnb License Requirements & STR Laws in Tonosho (2025)
Yes, Tonosho, Kagawa Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tonosho to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 86% licensed listings)
Top Performing Airbnb Properties in Tonosho (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tonoshobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury rest in a private villa surrounded by mountains and sea
Entire Place • 3 bedrooms
![[YUI-ISHIYA] Spacious Japanese House -3 Rooms-](https://a0.muscache.com/im/pictures/7988b3ce-c7b3-4de6-a153-b1a42734815d.jpg?im_w=480&im_format=avif)
[YUI-ISHIYA] Spacious Japanese House -3 Rooms-
Entire Place • 3 bedrooms
【Teshima’s Ocean View Retreat Tokuto】King Villa
Entire Place • 3 bedrooms
【Teshima’s Ocean View Retreat Tokuto】Queen Villa
Entire Place • 2 bedrooms
Limited to one group per day, a traditional Japanese ryokan "Kananatami" blending into the scenery o
Entire Place • 2 bedrooms
![[Teshima] YUI: Traditional Japanese Folk House](https://a0.muscache.com/im/pictures/3c4c2c16-01e7-4e57-8ca5-9cef4c9b00e1.jpg?im_w=480&im_format=avif)
[Teshima] YUI: Traditional Japanese Folk House
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tonosho (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tonosho based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Yui | 5 | $228,309 | 809 | 4.92/5.0 |
| Eeyan | 1 | $165,236 | 22 | 4.82/5.0 |
| Tokuto | 2 | $146,536 | 180 | 5.00/5.0 |
| Shoko | 13 | $145,631 | 759 | 3.36/5.0 |
| さやか | 2 | $70,590 | 36 | 2.44/5.0 |
| 小百合 | 1 | $51,236 | 30 | 4.93/5.0 |
| La Krasse Angelroad WEST | 2 | $48,685 | 4 | 2.50/5.0 |
| La Krasse Angelroad | 2 | $43,170 | 18 | 2.38/5.0 |
| Asami | 1 | $42,256 | 21 | 5.00/5.0 |
| Goro&Yuki | 1 | $41,101 | 62 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tonosho.
Dive Deeper: Advanced Tonosho STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tonosho. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTonosho Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tonosho
- The Tonosho Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 53.1% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 46.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Tonosho, House properties are the most common (65.3%), reflecting the local real estate landscape.
- Houses represent a significant 65.3% portion, catering likely to families or larger groups.
- The presence of 18.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Tonosho Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tonosho
- The dominant room capacity in Tonosho is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.1% of the active Airbnb listings in Tonosho, indicating a high concentration in these sizes.
- A significant 22.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tonosho.
Tonosho Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tonosho
- The most common guest capacity trend in Tonosho vacation rentals is listings accommodating 4 guests (18.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Tonosho STR market, accounting for 32.7% of listings.
- 32.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tonosho.
- On average, properties in Tonosho are equipped to host 3.7 guests.
Tonosho Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tonosho
- The most common availability pattern in Tonosho falls within the 181-270 days range, representing 44.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tonosho (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tonosho Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
45 listings
93.8% of total
4-6 Nights
1 listings
2.1% of total
30+ Nights
2 listings
4.2% of total
Key Insights
- The most prevalent minimum stay requirement in Tonosho is 1 Night, adopted by 93.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.8%) of the Tonosho Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 93.8% of Tonosho hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tonosho.
Tonosho Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
11.6% of total
Moderate
25 listings
58.1% of total
Firm
5 listings
11.6% of total
Strict
8 listings
18.6% of total
Cancellation Policy Insights for Tonosho
- The prevailing Airbnb cancellation policy trend in Tonosho is Moderate, used by 58.1% of listings.
- There's a relatively balanced mix between guest-friendly (69.7%) and stricter (30.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 58.1% market standard in Tonosho.
- Regularly review your cancellation policy against competitors and market demand shifts in Tonosho.
Tonosho STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tonosho
- The overall average booking lead time for vacation rentals in Tonosho is 40 days.
- Guests book furthest in advance for stays during May (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (54 days avg.) sees the longest lead times, while Fall (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Tonosho.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Tonosho averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tonosho (2025)
Amenity Prevalence
Amenity Insights for Tonosho
- Essential amenities in Tonosho that guests expect include: Air conditioning, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Shampoo, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tonosho: Air conditioning, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Shampoo to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tonosho to stay competitive.
Tonosho Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tonosho
- The typical guest profile for Airbnb in Tonosho consists of predominantly international visitors (82%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 18.4% of guests.
- Key international markets include Japan (18.4%) and United States (14.6%).
- Top languages spoken are English (39.5%) followed by Japanese (12.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tonosho Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamiawaji | 28 | $4,182 | $361.67 | 41% |
| Naoshima | 18 | $3,995 | $199.95 | 71% |
| Awaji | 87 | $3,352 | $266.98 | 41% |
| Kyoto | 3,288 | $3,051 | $179.30 | 58% |
| Sanuki | 28 | $2,629 | $160.42 | 40% |
| Sumoto | 45 | $2,497 | $216.16 | 34% |
| Tamba-Sasayama | 11 | $2,210 | $161.67 | 49% |
| Matsue | 25 | $1,958 | $144.41 | 41% |
| Kurashiki | 50 | $1,878 | $176.12 | 44% |
| Mitoyo | 35 | $1,871 | $161.50 | 43% |