Toyooka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hyogo Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Toyooka in 2025? Explore comprehensive Airbnb analytics for Toyooka, Hyogo Prefecture, Japan to uncover income potential. This 2025 STR market report for Toyooka, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Toyooka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Toyooka Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Toyooka Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$143
The average rental revenue earned for an occupied room per day in Toyooka.
Occupancy Rate(?)
43.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,806
Typical annual income for an Airbnb listing in Toyooka. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
24.4%
Strong growth (24.4%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in Toyooka.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Toyooka.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Toyooka (2025)

Understanding the monthly revenue variations for Airbnb listings in Toyooka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Toyooka is typically November, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Toyooka across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,013+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,486 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,060 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $501, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Toyooka

Toyooka Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Toyooka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Toyooka:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Toyooka

Average Daily Rate (ADR) Airbnb Trends in Toyooka (2025)

Effective short term rental pricing strategy in Toyooka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Toyooka typically peaks in January and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $223 or more.
  • Typical properties (Median) charge around $76 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Toyooka

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Airbnb Seasonality Analysis & Trends in Toyooka (2025)

Peak Season (November, August, April)
  • Revenue averages $2,330 per month
  • Occupancy rates average 52.9%
  • Daily rates average $131
Shoulder Season
  • Revenue averages $1,890 per month
  • Occupancy maintains around 43.1%
  • Daily rates hold near $136
Low Season (January, February, September)
  • Revenue drops to average $1,529 per month
  • Occupancy decreases to average 40.3%
  • Daily rates adjust to average $152

Seasonality Insights for Toyooka

  • The Airbnb seasonality in Toyooka shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Toyooka's highest earning potential, with monthly revenues capable of climbing to $2,555, occupancy reaching a high of 56.2%, and ADRs peaking at $166.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,521, occupancy could drop to 33.2%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Toyooka.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Toyooka seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Toyooka (2025)

Exploring the top neighborhoods for short-term rentals in Toyooka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kinosaki Onsen
Famous for its beautiful hot springs and traditional ryokan inns. A popular destination for relaxation and cultural experiences, attracting tourists year-round.
Kinosaki Onsen Town, Zangremo, Kinosaki Marine World, Genbudo Park, Okuno Onsen
Toyooka City Center
The bustling heart of Toyooka, with shopping, dining, and access to local attractions. A great base for visitors exploring the wider Hyogo area.
Toyooka Castle Ruins, Tajima Sheep Farm, Toyooka City Museum, Asago City
Maruyama Coast
A scenic coastal area known for its beautiful beach and outdoor activities. Ideal for families and beach lovers looking for a seaside getaway.
Maruyama Sunset Beach, Kinosaki Seaside Park, Fishing and boating activities, Tajima Farmers' Market
Banshu-Toyooka Area
A cultural area with a rich history and beautiful natural landscapes. Attracts visitors interested in rural tourism and local cuisine.
Banshu-Jiragawa River, Kurodani Temple, Local farm tours, Tajima region culinary experiences
Takeno Beach
A popular beach destination known for its clear waters and sandy shores. Great for summer travelers looking for relaxation and water sports.
Takeno Beach, Marine activities, Takeno Shellmound, Local seafood restaurants
Hachikubo
A serene mountain area attracting nature lovers and outdoor enthusiasts. Offers hiking and beautiful views of the surrounding nature.
Hachikubo Highland, Hiking trails, Local flora and fauna, Scenic viewpoints
Kinosaki Country Club
An ideal spot for golf enthusiasts looking to enjoy a round amidst scenic views. Close to the hot spring areas but offers a different recreational option.
Kinosaki Country Club golf course, Dining at the club, Golf events and tournaments
Maruyama Park
A local park that offers leisure and recreational activities. Great for families and those wanting to enjoy nature without venturing too far.
Walking trails, Picnic areas, Local sports facilities, Seasonal events

Understanding Airbnb License Requirements & STR Laws in Toyooka (2025)

Yes, Toyooka, Hyogo Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Toyooka to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 86% licensed listings)

Top Performing Airbnb Properties in Toyooka (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Toyookabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Entire house!Sound OK! BBQ! Kayaking!Sup! Fireworks! An inn where you can make summer memories by sw

Entire house!Sound OK! BBQ! Kayaking!Sup! Fireworks! An inn where you can make summer memories by sw

Entire Place • 4 bedrooms

$66,873
Revenue
61.4%
Occupancy
$306.99
Daily Rate
Great for big trips!The entire house is rented!

Great for big trips!The entire house is rented!

Entire Place • 9 bedrooms

$50,424
Revenue
23.3%
Occupancy
$367.63
Daily Rate
3mins->Kinosaki Sta./Renovated Kominka/1~9ppl

3mins->Kinosaki Sta./Renovated Kominka/1~9ppl

Entire Place • 2 bedrooms

$48,244
Revenue
72.2%
Occupancy
$241.64
Daily Rate
The whole house is rented/right on the beach/It is a 10-minute drive to Kinosaki Onsen and Marine Wo

The whole house is rented/right on the beach/It is a 10-minute drive to Kinosaki Onsen and Marine Wo

Entire Place • 5 bedrooms

$34,536
Revenue
37.5%
Occupancy
$240.68
Daily Rate
Up to 13 people  Bookstore & cafe bar guest house

Up to 13 people Bookstore & cafe bar guest house

Entire Place • 4 bedrooms

$34,221
Revenue
26.2%
Occupancy
$564.57
Daily Rate
Kinosaki Homey Stay in the best Onsen town

Kinosaki Homey Stay in the best Onsen town

Private Room • 3 bedrooms

$31,536
Revenue
83.2%
Occupancy
$110.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Toyooka (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Toyooka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Yuko4$79,5001514.80/5.0
崇史4$79,3362444.83/5.0
Hostel Act5$66,0792044.94/5.0
Kitada1$50,424184.56/5.0
城崎温泉一棟貸しの実家宿きのいえ1$48,244224.86/5.0
Karin1$34,536394.79/5.0
Kinosaki Knot5$28,505513.97/5.0
Kazabi 〜かざび〜1$27,118434.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Toyooka.

Dive Deeper: Advanced Toyooka STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Toyooka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Toyooka Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Toyooka

  • The Toyooka Airbnb market composition is heavily skewed towards Private Room listings, which make up 54.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Toyooka, Hotel/Boutique properties are the most common (40.9%), reflecting the local real estate landscape.
  • Houses represent a significant 36.4% portion, catering likely to families or larger groups.
  • The presence of 40.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Toyooka Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Toyooka

  • The dominant room capacity in Toyooka is 1 bedroom listings, making up 27.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 40.9% of the active Airbnb listings in Toyooka, indicating a high concentration in these sizes.
  • A significant 36.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Toyooka.

Toyooka Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Toyooka

  • The most common guest capacity trend in Toyooka vacation rentals is listings accommodating 8+ guests (31.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Toyooka STR market, accounting for 45.4% of listings.
  • 40.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Toyooka.
  • On average, properties in Toyooka are equipped to host 4.0 guests.

Toyooka Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Toyooka

  • The most common availability pattern in Toyooka falls within the 91-180 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 59.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Toyooka (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Toyooka Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (90.5%)

1 Night

19 listings

90.5% of total

2 Nights (9.5%)

2 Nights

2 listings

9.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Toyooka is 1 Night, adopted by 90.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Toyooka Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 90.5% of Toyooka hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Toyooka.

Toyooka Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (14.3%)

Flexible

3 listings

14.3% of total

Moderate (76.2%)

Moderate

16 listings

76.2% of total

Firm (9.5%)

Firm

2 listings

9.5% of total

Cancellation Policy Insights for Toyooka

  • The prevailing Airbnb cancellation policy trend in Toyooka is Moderate, used by 76.2% of listings.
  • The market strongly favors guest-friendly terms, with 90.5% of listings offering Flexible or Moderate policies. This suggests guests in Toyooka may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 76.2% market standard in Toyooka.
  • Regularly review your cancellation policy against competitors and market demand shifts in Toyooka.

Toyooka STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Toyooka

  • The overall average booking lead time for vacation rentals in Toyooka is 28 days.
  • Guests book furthest in advance for stays during November (average 39 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (36 days avg.) sees the longest lead times, while Summer (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Toyooka.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Toyooka averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Toyooka (2025)

Amenity Prevalence

Amenity Insights for Toyooka

  • Essential amenities in Toyooka that guests expect include: Hair dryer, Air conditioning, Heating, Fire extinguisher, Smoke alarm, Hangers, Essentials, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Toyooka: Hair dryer, Air conditioning, Heating, Fire extinguisher, Smoke alarm, Hangers, Essentials, Wifi.
  • Prioritize adding missing essentials: Hangers, Essentials, Wifi.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Toyooka to stay competitive.

Toyooka Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Toyooka

  • The typical guest profile for Airbnb in Toyooka consists of predominantly international visitors (85%), with top international origins including Japan, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
  • Domestic travelers account for 15.1% of guests.
  • Key international markets include United States (24.5%) and Japan (15.1%).
  • Top languages spoken are English (43.4%) followed by Japanese (15.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Japan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Toyooka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Minamiawaji28$4,182$361.6741%
Naoshima18$3,995$199.9571%
Awaji87$3,352$266.9841%
Kyoto3,288$3,051$179.3058%
Sanuki28$2,629$160.4240%
Sumoto45$2,497$216.1634%
Tamba-Sasayama11$2,210$161.6749%
Tonosho49$2,136$136.8247%
Matsue25$1,958$144.4141%
Kurashiki50$1,878$176.1244%

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