Sumoto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hyogo Prefecture, Japan
Is Airbnb profitable in Sumoto in 2025? Explore comprehensive Airbnb analytics for Sumoto, Hyogo Prefecture, Japan to uncover income potential. This 2025 STR market report for Sumoto, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Sumoto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sumoto Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sumoto Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sumoto (2025)
Understanding the monthly revenue variations for Airbnb listings in Sumoto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sumoto is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sumoto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,801+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,471 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,479 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $687, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sumoto
Sumoto Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sumoto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sumoto:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sumoto
Average Daily Rate (ADR) Airbnb Trends in Sumoto (2025)
Effective short term rental pricing strategy in Sumoto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sumoto typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $447+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Sumoto
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Airbnb Seasonality Analysis & Trends in Sumoto (2025)
Peak Season (August, June, September)
- Revenue averages $3,830 per month
- Occupancy rates average 37.8%
- Daily rates average $239
Shoulder Season
- Revenue averages $2,971 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $214
Low Season (January, February, April)
- Revenue drops to average $2,348 per month
- Occupancy decreases to average 27.9%
- Daily rates adjust to average $202
Seasonality Insights for Sumoto
- The Airbnb seasonality in Sumoto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sumoto's highest earning potential, with monthly revenues capable of climbing to $4,405, occupancy reaching a high of 49.0%, and ADRs peaking at $265.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,222, occupancy could drop to 17.4%, and ADRs may adjust down to $175.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sumoto.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sumoto seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sumoto (2025)
Exploring the top neighborhoods for short-term rentals in Sumoto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sumoto Beach | A beautiful beach area popular with tourists looking for sun and sea experiences. Ideal for those who want direct beach access and a relaxing vacation atmosphere. | Sumoto Beach, Sumoto Onsen, Nishiki Beach, Kokubunji Temple, Awaji Island, Sumoto Castle |
| Awaji Island | A nearby island that is famous for its natural beauty, fresh seafood, and cultural sites. Great for travelers seeking a tranquil getaway surrounded by nature. | Awaji Yumebutai, Naruto Whirlpools, Awaji Island National Park, Hana Westerly Beach, Izakaya restaurants, Onsen hot springs |
| Sumoto City Center | The bustling heart of Sumoto, featuring shops, restaurants, and cultural attractions. Ideal for guests seeking convenience and access to local culture. | Sumoto City Hall, Sumoto Aquarium, Local markets, Sumoto Historical Museum, Cafes and local cuisine |
| Senkoji Temple | A historic temple area providing spiritual experiences and stunning views. Attractive for visitors who appreciate history and culture. | Senkoji Temple, Cultural exhibitions, Forest trails, Scenic viewpoints |
| Higashiura | Known for its serene beaches and local seafood restaurants, a great location for visitors wanting a quieter beach experience. | Higashiura Beach, Fresh seafood markets, Local festivals, Traditional inns |
| Tsuna | A serene rural area ideal for nature lovers, offering hiking and outdoor activities, perfect for guests looking to escape the city. | Tsuna Nature Park, Hiking trails, Local farms, Cultural sites |
| Minami Awaji | Popular for its beautiful coastline and scenic views. Attracts those interested in outdoor activities such as hiking and water sports. | Minami Awaji beaches, Hiking trails, Scenic viewpoints, Water activities |
| Naruto | Famous for the Naruto Whirlpools and beautiful coastal scenery, appealing for tourists looking for unique natural phenomena and sightseeing. | Naruto Whirlpools, Naruto Park, Eshima Ohashi Bridge, Onsen resorts, Local seafood |
Understanding Airbnb License Requirements & STR Laws in Sumoto (2025)
Yes, Sumoto, Hyogo Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sumoto to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 96% licensed listings)
Top Performing Airbnb Properties in Sumoto (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sumotobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Approximately 400 tsubo ocean views
Entire Place • 4 bedrooms
Awaji Island. Live with goats and ponies to grow wheat.Baking bread.BBQ terrace in the wilderness.
Entire Place • 3 bedrooms
Rent luxury villa overlooking the ocean pets OK
Entire Place • 3 bedrooms
【Goshikihama Villa】Free Parking｜Sunset TerranceBBQ
Entire Place • 2 bedrooms
30 Sec to the Sea! Dog-Friendly Villa with Sauna
Entire Place • 3 bedrooms
![[Pet friendly] One private villa with wood fire sauna and pool](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6ODAzODk5ODg2MDgzMjE0MTIz/original/2f977ba5-8eb0-4765-9893-5c1771b6c0a8.jpeg?im_w=480&im_format=avif)
[Pet friendly] One private villa with wood fire sauna and pool
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sumoto (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sumoto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| ゆう | 7 | $179,244 | 301 | 4.57/5.0 |
| HOUS AGAL Beach Club And Villa | 2 | $135,924 | 32 | 4.78/5.0 |
| Glamping Villa 鮫家 | 1 | $130,813 | 99 | 4.79/5.0 |
| Ryota | 1 | $127,139 | 95 | 4.96/5.0 |
| 正祥 | 1 | $108,980 | 4 | 4.25/5.0 |
| Saki | 1 | $101,927 | 21 | 4.62/5.0 |
| 大輔 | 1 | $96,834 | 39 | 4.92/5.0 |
| Host #427162701 | 1 | $92,245 | 2 | 0.00/5.0 |
| Maki | 6 | $70,042 | 341 | 4.39/5.0 |
| 日塔 | 9 | $47,933 | 112 | 4.43/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sumoto.
Dive Deeper: Advanced Sumoto STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sumoto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSumoto Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sumoto
- The Sumoto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.9% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Sumoto, House properties are the most common (53.3%), reflecting the local real estate landscape.
- Houses represent a significant 53.3% portion, catering likely to families or larger groups.
- The presence of 17.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.2%) offer potential for unique stay experiences.
Sumoto Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sumoto
- The dominant room capacity in Sumoto is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.9% of the active Airbnb listings in Sumoto, indicating a high concentration in these sizes.
- A significant 24.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sumoto.
Sumoto Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sumoto
- The most common guest capacity trend in Sumoto vacation rentals is listings accommodating 8+ guests (40%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 5 guests dominate the Sumoto STR market, accounting for 57.8% of listings.
- 51.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sumoto.
- On average, properties in Sumoto are equipped to host 5.2 guests.
Sumoto Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sumoto
- The most common availability pattern in Sumoto falls within the 271-366 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sumoto (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 24.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sumoto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
44 listings
97.8% of total
7-29 Nights
1 listings
2.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sumoto is 1 Night, adopted by 97.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.8%) of the Sumoto Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97.8% of Sumoto hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sumoto.
Sumoto Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
34.9% of total
Moderate
12 listings
27.9% of total
Firm
15 listings
34.9% of total
Strict
1 listings
2.3% of total
Cancellation Policy Insights for Sumoto
- The prevailing Airbnb cancellation policy trend in Sumoto is Flexible, used by 34.9% of listings.
- There's a relatively balanced mix between guest-friendly (62.8%) and stricter (37.2%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (2.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.9% market standard in Sumoto.
- Using a Strict policy might deter some guests, as only 2.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sumoto.
Sumoto STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sumoto
- The overall average booking lead time for vacation rentals in Sumoto is 25 days.
- Guests book furthest in advance for stays during November (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (31 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Sumoto.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Sumoto averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sumoto (2025)
Amenity Prevalence
Amenity Insights for Sumoto
- Essential amenities in Sumoto that guests expect include: Smoke alarm, Shampoo. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Air conditioning, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sumoto: Smoke alarm, Shampoo.
- Prioritize adding missing essentials: Shampoo.
- Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sumoto to stay competitive.
Sumoto Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sumoto
- The typical guest profile for Airbnb in Sumoto consists of primarily domestic travelers (79%), often arriving from nearby Osaka, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 79.2% of guests.
- Key international markets include Japan (79.2%) and Hong Kong (7.9%).
- Top languages spoken are Japanese (54.3%) followed by English (24.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Osaka and Kobe.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sumoto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Minamiawaji | 28 | $4,182 | $361.67 | 41% |
| Naoshima | 18 | $3,995 | $199.95 | 71% |
| Awaji | 87 | $3,352 | $266.98 | 41% |
| Kyoto | 3,288 | $3,051 | $179.30 | 58% |
| Sanuki | 28 | $2,629 | $160.42 | 40% |
| Tamba-Sasayama | 11 | $2,210 | $161.67 | 49% |
| Tonosho | 49 | $2,136 | $136.82 | 47% |
| Matsue | 25 | $1,958 | $144.41 | 41% |
| Kurashiki | 50 | $1,878 | $176.12 | 44% |
| Mitoyo | 35 | $1,871 | $161.50 | 43% |