Obihiro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hokkaido Prefecture, Japan
Is Airbnb profitable in Obihiro in 2025? Explore comprehensive Airbnb analytics for Obihiro, Hokkaido Prefecture, Japan to uncover income potential. This 2025 STR market report for Obihiro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Obihiro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Obihiro Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Obihiro Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Obihiro (2025)
Understanding the monthly revenue variations for Airbnb listings in Obihiro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Obihiro is typically September, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Obihiro across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,123+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $918 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $398 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $213, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Obihiro
Obihiro Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Obihiro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Obihiro:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Obihiro
Average Daily Rate (ADR) Airbnb Trends in Obihiro (2025)
Effective short term rental pricing strategy in Obihiro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Obihiro typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $122+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
- Typical properties (Median) charge around $31 per night.
- Entry-level properties (Bottom 25%) earn around $19 per night.
Average Daily Rate (ADR) Trend by Month in Obihiro
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Airbnb Seasonality Analysis & Trends in Obihiro (2025)
Peak Season (September, November, August)
- Revenue averages $999 per month
- Occupancy rates average 51.2%
- Daily rates average $47
Shoulder Season
- Revenue averages $787 per month
- Occupancy maintains around 39.8%
- Daily rates hold near $50
Low Season (March, April, December)
- Revenue drops to average $562 per month
- Occupancy decreases to average 29.4%
- Daily rates adjust to average $52
Seasonality Insights for Obihiro
- The Airbnb seasonality in Obihiro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Obihiro's highest earning potential, with monthly revenues capable of climbing to $1,036, occupancy reaching a high of 59.4%, and ADRs peaking at $57.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $420, occupancy could drop to 23.5%, and ADRs may adjust down to $45.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Obihiro.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Obihiro seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Obihiro (2025)
Exploring the top neighborhoods for short-term rentals in Obihiro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Tokachi River Area | Scenic riverside location that offers beautiful views and access to nature. Perfect for outdoor activities and relaxing stays. | Tokachi River, Obihiro City Park, Obihiro Zoo, Tenrin-ji Temple, Tokachi Ecology Park |
Obihiro City Center | The vibrant heart of Obihiro with shopping, dining, and entertainment options. Ideal for guests looking to experience local culture and amenities. | Obihiro Station, Shopping Street, Obihiro Beer Garden, Biei Farm, Tokachi Wine |
Daisetsuzan National Park | Stunning national park featuring beautiful landscapes, hiking trails, and hot springs. Great for nature lovers and adventure seekers. | Mount Asahi, Sounkyo Gorge, Ginga and Ryusei Falls, Kamikawa Onsen, Daisetsuzan Volcanic Group |
Biei Hills | Renowned for picturesque rolling hills and flower fields, this area attracts photographers and nature enthusiasts. | Shirogane Blue Pond, Farm Tomita, Biei’s Patchwork Road, Shikisai-no-Oka, Blue Pond |
Obihiro Food Street | Famous for its culinary offerings, particularly the local specialties of ramen and sōmen. Attracts food enthusiasts from all around. | Obihiro Ramen Village, Mikuriya Sōmen, Local izakayas, Farm-to-table restaurants, Tokachi Beef |
Obihiro Hot Springs | Known for its relaxing hot spring baths and wellness facilities. Popular with travelers looking to unwind and rejuvenate. | Yunokawa Onsen, Tokachigawa Onsen, Various ryokan, Spa facilities, Outdoor onsen experiences |
Obihiro Museum of Art | Cultural hotspot showcasing contemporary and local artists, draws art lovers and culturally inclined tourists. | Obihiro Museum of Art, Art exhibitions, Seasonal art events, Workshops, Cultural programs |
Tokachi International Agricultural Initiative Center | A unique place for those interested in sustainable agricultural practices and innovations. | Agricultural exhibitions, Workshops on sustainable farming, Local produce shops, Culinary classes, Farm tours |
Understanding Airbnb License Requirements & STR Laws in Obihiro (2025)
Yes, Obihiro, Hokkaido Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Obihiro to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 96% licensed listings)
Top Performing Airbnb Properties in Obihiro (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Obihirobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

LDK35, 187 ㎡!Rent on the 2nd floor!
Entire Place • 3 bedrooms

Downtown Obihiro area!It can accommodate up to 8 guests!It is private and perfect for groups or fami
Private Room • 2 bedrooms

Host type, 5 or more to 8 people.Convenience store, right by the hot spring!
Private Room • 1 bedroom

Kannon Sauna "Experience the Real Farm life!"
Entire Place • 1 bedroom

Farm Stay Biei
Entire Place • 1 bedroom
![[Detached house] Entire rental "Obihiro City" family, group, group greeting (Obihiro City)](https://a0.muscache.com/im/pictures/miso/Hosting-656389315431010984/original/43a4479e-094e-4567-bfef-eb481af2caca.jpeg?im_w=480&im_format=avif)
[Detached house] Entire rental "Obihiro City" family, group, group greeting (Obihiro City)
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Obihiro (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Obihiro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Shinji & Midori | 4 | $32,233 | 106 | 4.94/5.0 |
Toyama | 2 | $31,158 | 265 | 4.88/5.0 |
日本トレランス | 1 | $29,994 | 27 | 4.96/5.0 |
Daisuke | 1 | $26,314 | 16 | 5.00/5.0 |
Yoshio | 9 | $17,506 | 219 | 4.51/5.0 |
淳 | 3 | $10,440 | 31 | 4.88/5.0 |
Fukuhiro | 1 | $7,180 | 14 | 5.00/5.0 |
黒山 | 1 | $5,624 | 258 | 4.95/5.0 |
Rie And Aki | 1 | $4,755 | 390 | 4.96/5.0 |
Host #42638052 | 1 | $1,294 | 236 | 4.56/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Obihiro.
Dive Deeper: Advanced Obihiro STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Obihiro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsObihiro Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Obihiro
- The Obihiro Airbnb market composition is heavily skewed towards Private Room listings, which make up 75% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Obihiro, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 41.7% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.
Obihiro Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Obihiro
- The dominant room capacity in Obihiro is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 41.6% of the active Airbnb listings in Obihiro, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (8.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Obihiro.
Obihiro Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Obihiro
- The most common guest capacity trend in Obihiro vacation rentals is listings accommodating 1 guest (16.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 1 guest and 8+ guests dominate the Obihiro STR market, accounting for 33.4% of listings.
- 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Obihiro.
- On average, properties in Obihiro are equipped to host 2.1 guests.
Obihiro Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Obihiro
- The most common availability pattern in Obihiro falls within the 271-366 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Obihiro (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Obihiro Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
47.8% of total
2 Nights
7 listings
30.4% of total
7-29 Nights
4 listings
17.4% of total
30+ Nights
1 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Obihiro is 1 Night, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.2%) of the Obihiro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.8% of Obihiro hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Obihiro.
Obihiro Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
25% of total
Moderate
12 listings
50% of total
Firm
5 listings
20.8% of total
Strict
1 listings
4.2% of total
Cancellation Policy Insights for Obihiro
- The prevailing Airbnb cancellation policy trend in Obihiro is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Obihiro may expect booking flexibility.
- Strict cancellation policies are quite rare (4.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Obihiro.
- Using a Strict policy might deter some guests, as only 4.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Obihiro.
Obihiro STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Obihiro
- The overall average booking lead time for vacation rentals in Obihiro is 30 days.
- Guests book furthest in advance for stays during July (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Spring (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Obihiro.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Obihiro averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Obihiro (2025)
Amenity Prevalence
Amenity Insights for Obihiro
- Essential amenities in Obihiro that guests expect include: Hot water, Heating, Smoke alarm, Free parking on premises, Shampoo, Wifi, Fire extinguisher, Hair dryer, Hangers. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Obihiro: Hot water, Heating, Smoke alarm, Free parking on premises, Shampoo, Wifi, Fire extinguisher, Hair dryer, Hangers.
- Prioritize adding missing essentials: Fire extinguisher, Hair dryer, Hangers.
- Consider adding popular differentiators like TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Obihiro to stay competitive.
Obihiro Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Obihiro
- The typical guest profile for Airbnb in Obihiro consists of a mix of domestic (46%) and international guests, with top international origins including Singapore, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 45.5% of guests.
- Key international markets include Japan (45.5%) and Singapore (9.8%).
- Top languages spoken are Japanese (35%) followed by English (32.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Obihiro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Teshikaga | 15 | $4,102 | $254.54 | 45% |
Kamifurano | 23 | $3,600 | $230.91 | 52% |
Furano | 173 | $2,775 | $308.27 | 36% |
Biei | 58 | $2,126 | $178.39 | 43% |
Pippu | 10 | $2,093 | $160.60 | 48% |
Nakafurano | 24 | $2,077 | $227.30 | 36% |
Higashikawa | 17 | $1,872 | $157.87 | 39% |
Abashiri | 11 | $1,805 | $115.44 | 46% |
Asahikawa | 138 | $1,347 | $123.59 | 35% |
Shimizu | 15 | $1,172 | $82.25 | 59% |