Minakami Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gunma Prefecture, Japan
Is Airbnb profitable in Minakami in 2025? Explore comprehensive Airbnb analytics for Minakami, Gunma Prefecture, Japan to uncover income potential. This 2025 STR market report for Minakami, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Minakami, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Minakami Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Minakami Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Minakami (2025)
Understanding the monthly revenue variations for Airbnb listings in Minakami is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Minakami is typically February, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Minakami across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,876+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,607 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,747 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $498, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Minakami
Minakami Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Minakami STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Minakami:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Minakami
Average Daily Rate (ADR) Airbnb Trends in Minakami (2025)
Effective short term rental pricing strategy in Minakami involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Minakami typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $473+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $318 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Minakami
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Airbnb Seasonality Analysis & Trends in Minakami (2025)
Peak Season (February, January, April)
- Revenue averages $5,408 per month
- Occupancy rates average 49.9%
- Daily rates average $219
Shoulder Season
- Revenue averages $4,012 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $210
Low Season (July, September, October)
- Revenue drops to average $2,838 per month
- Occupancy decreases to average 34.7%
- Daily rates adjust to average $196
Seasonality Insights for Minakami
- The Airbnb seasonality in Minakami shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Minakami's highest earning potential, with monthly revenues capable of climbing to $5,663, occupancy reaching a high of 65.4%, and ADRs peaking at $231.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,602, occupancy could drop to 27.1%, and ADRs may adjust down to $193.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Minakami.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Minakami seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Minakami (2025)
Exploring the top neighborhoods for short-term rentals in Minakami? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Yukawa | A popular destination for hot springs and outdoor activities. This area offers stunning views of the mountains and easy access to skiing and hiking. | Yukawa Onsen, Minakami Ski Resort, Takaragawa Onsen, Hiking Trails, Hot Air Balloon Rides |
| Naeba | Known for its ski resorts, Naeba attracts winter sports enthusiasts. The area is also famous for outdoor festivals and events during the summer. | Naeba Ski Resort, Naeba Onsen, Events and Festivals, Outdoor Sports, Scenic Views |
| Minakami Village | The heart of Minakami, this village is a hub for adventure sports and wellness retreats, offering a quaint local experience. | Minakami Onsen, Rafting and Canyoning, Minakami Shrine, Local Restaurants, Cafes and Shops |
| Mizunuma | A serene area known for its beautiful landscapes and rivers. Perfect for visitors looking for peace and nature. | Mizunuma Lake, Scenic Walks, Fishing Spots, Nature Photography, Canoeing |
| Tokigate | Famous for its outdoor activities and rich natural beauty, Tokigate is a draw for both tourists and weekend getaways. | Tokigate Park, Hiking Routes, Stargazing, Picnic Areas, Waterfall Tours |
| Unekami | A charming and quiet location, Unekami is ideal for those seeking tranquility and immersion in nature. | Unakami Onsen, Forest Trails, Wildlife Spotting, Nature Reserves, Local Craft Shops |
| Suharu | Known for its scenic beauty and accessibility to the mountains, Suharu is popular in both summer and winter. | Suharu Ski Area, Mountain Views, Hiking and Biking Trails, Cultural Sites, Hot Spring Baths |
| Kamikouchi | Close to various natural parks and hiking trails, Kamikouchi is popular among nature lovers and adventure seekers. | Kamikouchi National Park, River Walks, Biodiversity, Camping Grounds, Seasonal Festivals |
Understanding Airbnb License Requirements & STR Laws in Minakami (2025)
Yes, Minakami, Gunma Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Minakami to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 95% licensed listings)
Top Performing Airbnb Properties in Minakami (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Minakamibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Forest Lounge Hot Springs ~Enjoy BBQ ~
Entire Place • 9 bedrooms
Momi-no-Ki! Cozy Lodge for Private Ski Retreats
Entire Place • 7 bedrooms
![Guesthouse with private sauna and restaurant [10 min walk from Mizuki Station] [Water Interchange] 7](https://a0.muscache.com/im/pictures/miso/Hosting-832232174103161329/original/74d80f44-3f6e-4199-89bf-56b9b0d3474a.jpeg?im_w=480&im_format=avif)
Guesthouse with private sauna and restaurant [10 min walk from Mizuki Station] [Water Interchange] 7
Entire Place • 3 bedrooms
"Time to leave the hustle and bustle" Accommodates up to 6 people Mt. Tanigawa 10 minutes Train [Yub
Entire Place • 3 bedrooms
Rental villa "wind + horn" with a view of Mt. Tanigawa Onsen · Nature · Activities · Camp
Entire Place • 2 bedrooms
A luxurious time in the most fortunate healing mansion source spring
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Minakami (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Minakami based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| サンバード | 1 | $122,189 | 29 | 4.79/5.0 |
| Zack | 1 | $115,679 | 109 | 5.00/5.0 |
| 稲田 | 1 | $88,736 | 40 | 4.98/5.0 |
| Keiichi | 1 | $58,562 | 69 | 4.96/5.0 |
| Kein | 1 | $57,012 | 4 | 5.00/5.0 |
| Seiko | 2 | $37,089 | 124 | 4.71/5.0 |
| 将太郎 | 1 | $32,116 | 56 | 4.88/5.0 |
| Craig | 1 | $11,727 | 60 | 4.73/5.0 |
| 明美 | 1 | $10,349 | 13 | 4.92/5.0 |
| Masatoshi | 2 | $5,775 | 16 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Minakami.
Dive Deeper: Advanced Minakami STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Minakami. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMinakami Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Minakami
- The Minakami Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 47.6% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 42.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Minakami, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.8%) offer potential for unique stay experiences.
Minakami Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Minakami
- The dominant room capacity in Minakami is 3 bedrooms listings, making up 23.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 47.6% of the active Airbnb listings in Minakami, indicating a high concentration in these sizes.
- A significant 47.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Minakami.
Minakami Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Minakami
- The most common guest capacity trend in Minakami vacation rentals is listings accommodating 8+ guests (42.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Minakami STR market, accounting for 61.9% of listings.
- 61.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Minakami.
- On average, properties in Minakami are equipped to host 5.0 guests.
Minakami Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Minakami
- The most common availability pattern in Minakami falls within the 271-366 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Minakami (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Minakami Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
85.7% of total
2 Nights
1 listings
4.8% of total
7-29 Nights
1 listings
4.8% of total
30+ Nights
1 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Minakami is 1 Night, adopted by 85.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.5%) of the Minakami Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 85.7% of Minakami hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Minakami.
Minakami Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
15% of total
Moderate
10 listings
50% of total
Firm
4 listings
20% of total
Strict
3 listings
15% of total
Cancellation Policy Insights for Minakami
- The prevailing Airbnb cancellation policy trend in Minakami is Moderate, used by 50% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (35.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Minakami.
- Regularly review your cancellation policy against competitors and market demand shifts in Minakami.
Minakami STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Minakami
- The overall average booking lead time for vacation rentals in Minakami is 35 days.
- Guests book furthest in advance for stays during November (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (52 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Minakami.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Minakami averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Minakami (2025)
Amenity Prevalence
Amenity Insights for Minakami
- Essential amenities in Minakami that guests expect include: Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Fire extinguisher, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Minakami: Heating, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Fire extinguisher or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Minakami to stay competitive.
Minakami Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Minakami
- The typical guest profile for Airbnb in Minakami consists of a mix of domestic (54%) and international guests, often arriving from nearby Yokohama, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 53.6% of guests.
- Key international markets include Japan (53.6%) and United States (11.3%).
- Top languages spoken are Japanese (36.5%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Minakami Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Futtsu | 21 | $4,765 | $425.29 | 35% |
| Hakone | 269 | $4,754 | $284.79 | 54% |
| Miyota | 34 | $4,505 | $282.00 | 47% |
| Karuizawa | 103 | $4,388 | $367.82 | 43% |
| Naganohara | 10 | $4,256 | $364.08 | 49% |
| Kusatsu | 26 | $4,228 | $352.07 | 40% |
| Fujikawaguchiko | 392 | $4,036 | $243.54 | 56% |
| Atami | 131 | $4,016 | $321.77 | 40% |
| Miura | 17 | $3,954 | $432.64 | 39% |
| Shirakawa | 10 | $3,705 | $221.46 | 68% |