Ena Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Gifu Prefecture, Japan
Is Airbnb profitable in Ena in 2025? Explore comprehensive Airbnb analytics for Ena, Gifu Prefecture, Japan to uncover income potential. This 2025 STR market report for Ena, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Ena, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ena Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ena Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ena (2025)
Understanding the monthly revenue variations for Airbnb listings in Ena is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ena is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ena across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,171+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,399 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $807 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $381, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ena
Ena Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ena STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ena:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ena
Average Daily Rate (ADR) Airbnb Trends in Ena (2025)
Effective short term rental pricing strategy in Ena involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ena typically peaks in March and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Ena
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Airbnb Seasonality Analysis & Trends in Ena (2025)
Peak Season (October, November, April)
- Revenue averages $1,494 per month
- Occupancy rates average 47.1%
- Daily rates average $94
Shoulder Season
- Revenue averages $1,228 per month
- Occupancy maintains around 37.7%
- Daily rates hold near $93
Low Season (January, February, July)
- Revenue drops to average $836 per month
- Occupancy decreases to average 32.9%
- Daily rates adjust to average $95
Seasonality Insights for Ena
- The Airbnb seasonality in Ena shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ena's highest earning potential, with monthly revenues capable of climbing to $1,589, occupancy reaching a high of 54.4%, and ADRs peaking at $98.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $653, occupancy could drop to 18.6%, and ADRs may adjust down to $88.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ena.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ena seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ena (2025)
Exploring the top neighborhoods for short-term rentals in Ena? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ena City Center | The heart of Ena with easy access to local shops, restaurants, and cultural sites. It's a prime location for travelers looking to explore the local culture and history of Gifu Prefecture. | Ena Gorge, Kisogawa River, Ena City Museum, Yuya Onsen, Kaundouji Temple |
| Mizunami | A nearby city known for its historical significance and beautiful nature. Attracts visitors interested in traditional Japanese culture and outdoor activities. | Mizunami Castle, Sansen-ji Temple, Kiso River, Mizunami Historical Museum, Local hot springs |
| Iwamura | A charming area known for its traditional streets and pottery. It's ideal for guests interested in artisanal crafts and rural experiences. | Iwamura Castle Ruins, Iwamura Pottery, Historical streets, Nature trails, Tea houses |
| Gero Onsen | One of Japan's most famous hot spring towns, attracting tourists seeking relaxation and traditional ryokan experiences. | Gero Onsen hot springs, Gero Onsen Shrine, Gero Onsen Museum, Kisogawa River, Scenic views |
| Takayama | Though slightly further, it's a very popular destination known for its well-preserved Edo period houses and vibrant morning markets. A great location for cultural immersion. | Takayama Jinya, Hida Folk Village, Morning Markets, Lion Dance Festival, Historic old town |
| Gujo Hachiman | Known for its beautiful waterways and traditional architecture. It provides unique experiences for those interested in Japan's history and nature. | Gujo Hachiman Castle, Cultural arts workshops, Local festivals, Scenic rivers, Onsen |
| Nagoya | The nearest major city, offering urban experiences, shopping, and attractions. It's convenient for guests to explore both urban and rural Japan. | Nagoya Castle, Atsuta Shrine, Osu Kannon, Shopping districts, Cultural museums |
| Kani | A smaller nearby city with local attractions and quick access to the scenic countryside, making it a nice getaway for tourists. | Kani Castle, Nature parks, Local shops and restaurants, Cycling routes, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Ena (2025)
Yes, Ena, Gifu Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ena to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 91% licensed listings)
Top Performing Airbnb Properties in Ena (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Enabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Experience Japanese culture through an old house.
Entire Place • 1 bedroom
![RIADNANA 1 private building [Stay in Moroccan style "Riyad" hotel]](https://a0.muscache.com/im/pictures/hosting/Hosting-39046653/original/1e508c93-e559-420b-a4e2-9df89d46a2b3.jpeg?im_w=480&im_format=avif)
RIADNANA 1 private building [Stay in Moroccan style "Riyad" hotel]
Entire Place • 4 bedrooms
Cottage Iwamura one cottage rental! BBQ, Party
Entire Place • 1 bedroom
House for 8 people in the Japanese countryside
Entire Place • 3 bedrooms
for 2 nights stay, Mordern Zen temple、Free Shuttle
Entire Place • 1 bedroom
6 pers. house in Gifu
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ena (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ena based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Yuki | 1 | $60,362 | 11 | 4.91/5.0 |
| Nami | 2 | $47,955 | 83 | 4.99/5.0 |
| Keiko | 5 | $39,321 | 265 | 4.84/5.0 |
| Koda､Kero | 3 | $36,746 | 262 | 4.97/5.0 |
| Yuichi | 1 | $20,422 | 63 | 4.89/5.0 |
| 重樹 | 3 | $19,214 | 249 | 4.90/5.0 |
| Sonoco | 1 | $14,879 | 47 | 4.94/5.0 |
| 裕貴 | 1 | $13,845 | 48 | 4.98/5.0 |
| 南城 | 2 | $13,731 | 157 | 4.97/5.0 |
| 直之 | 1 | $9,507 | 24 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ena.
Dive Deeper: Advanced Ena STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ena. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEna Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ena
- The Ena Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 52.2% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 43.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Ena, House properties are the most common (52.2%), reflecting the local real estate landscape.
- Houses represent a significant 52.2% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
Ena Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ena
- The dominant room capacity in Ena is 1 bedroom listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.2% of the active Airbnb listings in Ena, indicating a high concentration in these sizes.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ena.
Ena Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ena
- The most common guest capacity trend in Ena vacation rentals is listings accommodating 8+ guests (21.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Ena STR market, accounting for 34.7% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ena.
- On average, properties in Ena are equipped to host 3.7 guests.
Ena Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ena
- The most common availability pattern in Ena falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ena (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ena Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
87% of total
2 Nights
1 listings
4.3% of total
30+ Nights
2 listings
8.7% of total
Key Insights
- The most prevalent minimum stay requirement in Ena is 1 Night, adopted by 87% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.3%) of the Ena Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 87% of Ena hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ena.
Ena Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
60.9% of total
Moderate
4 listings
17.4% of total
Firm
1 listings
4.3% of total
Strict
4 listings
17.4% of total
Cancellation Policy Insights for Ena
- The prevailing Airbnb cancellation policy trend in Ena is Flexible, used by 60.9% of listings.
- The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Ena may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 60.9% market standard in Ena.
- Given the high prevalence of Flexible policies (60.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Ena.
Ena STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ena
- The overall average booking lead time for vacation rentals in Ena is 30 days.
- Guests book furthest in advance for stays during November (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Summer (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Ena.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Ena averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ena (2025)
Amenity Prevalence
Amenity Insights for Ena
- Essential amenities in Ena that guests expect include: Wifi, Shampoo, Smoke alarm, Essentials, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ena: Wifi, Shampoo, Smoke alarm, Essentials, Free parking on premises.
- Prioritize adding missing essentials: Shampoo, Smoke alarm, Essentials, Free parking on premises.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ena to stay competitive.
Ena Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ena
- The typical guest profile for Airbnb in Ena consists of predominantly international visitors (74%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 26.5% of guests.
- Key international markets include Japan (26.5%) and France (12.3%).
- Top languages spoken are English (40.5%) followed by Japanese (16.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ena Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Miyota | 34 | $4,505 | $282.00 | 47% |
| Karuizawa | 103 | $4,388 | $367.82 | 43% |
| Naganohara | 10 | $4,256 | $364.08 | 49% |
| Kusatsu | 26 | $4,228 | $352.07 | 40% |
| Fujikawaguchiko | 392 | $4,036 | $243.54 | 56% |
| Shirakawa | 10 | $3,705 | $221.46 | 68% |
| Yamanakako | 145 | $3,511 | $339.30 | 42% |
| Tsuru | 20 | $3,500 | $217.84 | 57% |
| Shima | 32 | $3,426 | $228.80 | 47% |
| Hakuba | 519 | $3,380 | $392.03 | 37% |