Shirako Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiba Prefecture, Japan

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Shirako in 2025? Explore comprehensive Airbnb analytics for Shirako, Chiba Prefecture, Japan to uncover income potential. This 2025 STR market report for Shirako, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.

Whether you're considering an Airbnb investment in Shirako, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shirako Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Shirako Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$325
The average rental revenue earned for an occupied room per day in Shirako.
Occupancy Rate(?)
32.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$35,171
Typical annual income for an Airbnb listing in Shirako. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
68.5%
Strong growth (68.5%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Shirako.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Shirako.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
17
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Shirako (2025)

Understanding the monthly revenue variations for Airbnb listings in Shirako is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shirako is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shirako across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,272+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,926 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,066 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $844, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shirako

Shirako Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Shirako STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shirako:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shirako

Average Daily Rate (ADR) Airbnb Trends in Shirako (2025)

Effective short term rental pricing strategy in Shirako involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shirako typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $580+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $446 or more.
  • Typical properties (Median) charge around $183 per night.
  • Entry-level properties (Bottom 25%) earn around $106 per night.

Average Daily Rate (ADR) Trend by Month in Shirako

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Airbnb Seasonality Analysis & Trends in Shirako (2025)

Peak Season (June, August, April)
  • Revenue averages $5,529 per month
  • Occupancy rates average 41.7%
  • Daily rates average $305
Shoulder Season
  • Revenue averages $3,538 per month
  • Occupancy maintains around 35.5%
  • Daily rates hold near $290
Low Season (January, February, December)
  • Revenue drops to average $2,561 per month
  • Occupancy decreases to average 30.6%
  • Daily rates adjust to average $285

Seasonality Insights for Shirako

  • The Airbnb seasonality in Shirako shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Shirako's highest earning potential, with monthly revenues capable of climbing to $6,060, occupancy reaching a high of 51.1%, and ADRs peaking at $317.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,026, occupancy could drop to 21.4%, and ADRs may adjust down to $269.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shirako.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Shirako seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Shirako (2025)

Exploring the top neighborhoods for short-term rentals in Shirako? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Shirako Beach
A beautiful beach known for its stunning ocean views and relaxing atmosphere. Ideal for those looking to enjoy seaside activities and nature.
Shirako Beach, Shirako Onsen, Shirako Seaside Park, United States Army Japan Shirako Training Area, Chiba Flower Park
Shirako Onsen
Famous for its hot springs, Shirako Onsen draws many tourists seeking wellness and relaxation. Perfect for travelers looking to indulge in traditional Japanese ryokan experiences.
Shirako Onsen, Myokenzan Shimogamo Shrine, Fresh seafood restaurants, Nature trails, Local markets
Choshi
A nearby city with a strong fishing tradition and historical significance, Choshi is attractive for visitors seeking cultural experiences and fresh seafood.
Choshi Electric Railway, Inubosaki Lighthouse, Choshi Fish Market, Choshi Port Tower, Choshi Shrine
Kujukuri Beach
Known for its long stretch of sandy beaches, Kujukuri Beach is popular for surfing and beach sports, making it a fun area for younger travelers.
Kujukuri Beach, Surf rental shops, Beach cafes, Kujukuri Matsubara, Shikizaki Park
Katsuura
Katsuura is renowned for its beautiful coastline and great local food, especially fresh seafood, attracting tourists looking for culinary experiences by the sea.
Katsuura Morning Market, Tateyama Kurobe Alpine Route, Katsuura Temple, Local seafood restaurants, Scenic coastal views
Isumi
A tranquil town that offers a more rural Japanese experience, Isumi is great for visitors wanting to escape the city and enjoy nature, as well as outdoor activities.
Isumi Tsurigaoka Shrine, Isumi River, Outdoor hiking, Local farms, Scenic countryside vistas
Narita
Famous for Narita International Airport, this area is also rich in history with its temples and cultural sites, perfect for short stays before flights.
Naritasan Shinshoji Temple, Narita Omotesando, Narita Airport Museum, Local traditional shops, Cultural festivals
Tateyama
A coastal city with beautiful beaches and scenic mountains, Tateyama is ideal for nature lovers and those seeking outdoor adventures such as hiking and beach activities.
Tateyama Castle, Tateyama Bay, Tateyama Flower Park, Local seafood markets, Hiking trails in the hills

Understanding Airbnb License Requirements & STR Laws in Shirako (2025)

Yes, Shirako, Chiba Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shirako to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 88% licensed listings)

Top Performing Airbnb Properties in Shirako (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shirakobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

[Rent one villa · 99base Villa] Sauna, BBQ, billiards, and sup!

[Rent one villa · 99base Villa] Sauna, BBQ, billiards, and sup!

Entire Place • 3 bedrooms

$162,853
Revenue
78.4%
Occupancy
$528.23
Daily Rate
Barrel sauna outdoor jacuzzi BBQ 14 people with dog accompanied by natural lawn garden 30 tatami liv

Barrel sauna outdoor jacuzzi BBQ 14 people with dog accompanied by natural lawn garden 30 tatami liv

Entire Place • 4 bedrooms

$93,263
Revenue
22.8%
Occupancy
$593.71
Daily Rate
I [ColorBeeVilla Kujukuri Shirako] Swimming Pool Rental Villa/Sauna/BBQ/Dog Run

I [ColorBeeVilla Kujukuri Shirako] Swimming Pool Rental Villa/Sauna/BBQ/Dog Run

Entire Place • 3 bedrooms

$71,530
Revenue
49.4%
Occupancy
$349.32
Daily Rate
No booking fee · Check-out 10:30, 8 minutes on the coast, free BBQ [Sauna, hot fire, 1 building rent

No booking fee · Check-out 10:30, 8 minutes on the coast, free BBQ [Sauna, hot fire, 1 building rent

Entire Place • 4 bedrooms

$66,858
Revenue
34.1%
Occupancy
$505.57
Daily Rate
[Entire building · 24-hour stay] 5 minutes to the sea!BBQ from noon! Switch is unlimited on the big

[Entire building · 24-hour stay] 5 minutes to the sea!BBQ from noon! Switch is unlimited on the big

Entire Place • 5 bedrooms

$44,321
Revenue
22.9%
Occupancy
$471.72
Daily Rate
Old Japanese style house/Renovated/BBQ/Garden

Old Japanese style house/Renovated/BBQ/Garden

Entire Place • 2 bedrooms

$31,214
Revenue
38.3%
Occupancy
$164.49
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Shirako (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Shirako based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
九十九villa1$162,853484.90/5.0
Coastal Bliss1$93,263265.00/5.0
優姫1$71,530164.81/5.0
Re Bace Shirako1$66,8581414.75/5.0
Sato1$44,3211454.86/5.0
房総ステイ1$31,21485.00/5.0
Toshiki1$30,8733554.75/5.0
Compass Stay1$22,959734.78/5.0
Host #1357619542$21,19200.00/5.0
Pqd1$15,391404.03/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shirako.

Dive Deeper: Advanced Shirako STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shirako. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shirako Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shirako

  • The Shirako Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.2% of the 17 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Shirako, House properties are the most common (94.1%), reflecting the local real estate landscape.
  • Houses represent a significant 94.1% portion, catering likely to families or larger groups.

Shirako Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shirako

  • The dominant room capacity in Shirako is 1 bedroom listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 58.8% of the active Airbnb listings in Shirako, indicating a high concentration in these sizes.
  • A significant 41.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shirako.

Shirako Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shirako

  • The most common guest capacity trend in Shirako vacation rentals is listings accommodating 8+ guests (52.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Shirako STR market, accounting for 70.5% of listings.
  • 82.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shirako.
  • On average, properties in Shirako are equipped to host 6.6 guests.

Shirako Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shirako

  • The most common availability pattern in Shirako falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Shirako (29.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Shirako Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (88.2%)

1 Night

15 listings

88.2% of total

30+ Nights (11.8%)

30+ Nights

2 listings

11.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Shirako is 1 Night, adopted by 88.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.2%) of the Shirako Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.8%) caters to monthly stays (30+ nights) in Shirako, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 88.2% of Shirako hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shirako.

Shirako Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.7%)

Flexible

1 listings

6.7% of total

Moderate (33.3%)

Moderate

5 listings

33.3% of total

Firm (26.7%)

Firm

4 listings

26.7% of total

Strict (33.3%)

Strict

5 listings

33.3% of total

Cancellation Policy Insights for Shirako

  • The prevailing Airbnb cancellation policy trend in Shirako is Moderate, used by 33.3% of listings.
  • A majority (60.0%) of hosts in Shirako utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Shirako.
  • With 33.3% using Strict terms, this is a viable option in Shirako, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shirako.

Shirako STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Shirako

  • The overall average booking lead time for vacation rentals in Shirako is 22 days.
  • Guests book furthest in advance for stays during March (average 36 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (25 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Shirako.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 36 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 25 days) to capture early planners.
  • Monitor your own booking lead times against these Shirako averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Shirako (2025)

Amenity Prevalence

Amenity Insights for Shirako

  • Essential amenities in Shirako that guests expect include: Kitchen, Smoke alarm, Free parking on premises, Refrigerator, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Shampoo, Essentials, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shirako: Kitchen, Smoke alarm, Free parking on premises, Refrigerator, Air conditioning.
  • Consider adding popular differentiators like Shampoo or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shirako to stay competitive.

Shirako Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shirako

  • The typical guest profile for Airbnb in Shirako consists of primarily domestic travelers (85%), often arriving from nearby Setagaya City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
  • Domestic travelers account for 85.2% of guests.
  • Key international markets include Japan (85.2%) and United States (4.4%).
  • Top languages spoken are Japanese (62.8%) followed by English (24%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Setagaya City and Tokyo.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Shirako Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Futtsu21$4,765$425.2935%
Hakone269$4,754$284.7954%
Kamogawa28$4,315$315.5440%
Atami131$4,016$321.7740%
Miura17$3,954$432.6439%
Hokota15$3,676$240.1649%
Tateyama29$3,571$329.0331%
Ichinomiya89$3,556$248.5337%
Katsuura22$3,307$251.6437%
Kashima20$3,170$210.4338%

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