Onjuku Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiba Prefecture, Japan
Is Airbnb profitable in Onjuku in 2025? Explore comprehensive Airbnb analytics for Onjuku, Chiba Prefecture, Japan to uncover income potential. This 2025 STR market report for Onjuku, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Onjuku, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Onjuku Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Onjuku Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Onjuku (2025)
Understanding the monthly revenue variations for Airbnb listings in Onjuku is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Onjuku is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Onjuku across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,459+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,128 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $952 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $346, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Onjuku
Onjuku Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Onjuku STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Onjuku:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Onjuku
Average Daily Rate (ADR) Airbnb Trends in Onjuku (2025)
Effective short term rental pricing strategy in Onjuku involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Onjuku typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $362+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Onjuku
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Airbnb Seasonality Analysis & Trends in Onjuku (2025)
Peak Season (August, May, July)
- Revenue averages $2,461 per month
- Occupancy rates average 44.1%
- Daily rates average $164
Shoulder Season
- Revenue averages $1,588 per month
- Occupancy maintains around 26.1%
- Daily rates hold near $163
Low Season (February, October, November)
- Revenue drops to average $807 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $150
Seasonality Insights for Onjuku
- The Airbnb seasonality in Onjuku shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Onjuku's highest earning potential, with monthly revenues capable of climbing to $2,924, occupancy reaching a high of 61.4%, and ADRs peaking at $173.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $767, occupancy could drop to 18.8%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Onjuku.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Onjuku seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Onjuku (2025)
Exploring the top neighborhoods for short-term rentals in Onjuku? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Onjuku Beach | A beautiful, long stretch of sand known for its relaxing atmosphere and surf culture. It attracts many visitors for beach activities and water sports, making it ideal for vacation rentals. | Onjuku Beach, Onjuku Surfing, Taito Rock, Ose Beach, Futomi Beach |
| Kazusa-Kamatari | A quaint coastal area that offers serene landscapes and a quiet retreat for tourists. Its proximity to Onjuku Beach makes it a good choice for those seeking peace while being near the ocean. | Kamatari Coast, Shiramizu Amida-ji, Kamenoko Island, Cycling paths along the coast, Local seafood restaurants |
| Futomi | An area that allows visitors to experience traditional Japanese culture while enjoying beautiful seaside views. It's great for guests interested in local heritage and a slower pace of life. | Futomi Beach, Futomi Temple, Local markets, Nakanoshima Island, Scenic walking trails |
| Onjuku Town Center | The central area of Onjuku, filled with shops, restaurants, and conveniences. This is a lively area that draws visitors who want to explore local culture and dining. | Onjuku Town Hall, Local festivals and events, Shops and cafes, The Onjuku Community Center |
| Isumi City | Close to Onjuku, offering a mix of beautiful nature and cultural sites. It's an excellent area for travelers interested in hiking and exploring traditional Japanese villages. | Isumi Railway, Cape Wada, Hiking trails, Local traditional crafts, Isumi Art Museum |
| Chikura | A charming fishing village nearby, perfect for those looking for a genuine seaside experience and fresh seafood. It offers a laid-back atmosphere with various local attractions. | Chikura Beach, Fishing experiences, Local seafood markets, Shrines and temples, Scenic coastal walks |
| Morito | Known for its stunning coastal views and tranquility, making it an attractive destination for visitors wanting to relax by the sea or explore nature. | Morito Beach, Morito Shrine, Hiking paths, Scenic viewpoints, Seashell collecting |
| Taito Rock | A notable natural landmark in the area, ideal for tourists interested in scenic views and outdoor activities. Offers a unique geological formation that attracts adventurers and photographers. | Taito Rock, Coastal hiking trails, Dramatic sunset views, Local wildlife observation, Photography spots |
Understanding Airbnb License Requirements & STR Laws in Onjuku (2025)
Yes, Onjuku, Chiba Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Onjuku to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 86% licensed listings)
Top Performing Airbnb Properties in Onjuku (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Onjukubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![[MAX16ppl]/Chiba/Private house/118 ㎡/4LDK/BBQ OK](https://a0.muscache.com/im/pictures/miso/Hosting-790252242708040645/original/ab9ea3ca-b950-43ff-8873-b02b9fa9418c.jpeg?im_w=480&im_format=avif)
[MAX16ppl]/Chiba/Private house/118 ㎡/4LDK/BBQ OK
Entire Place • 4 bedrooms
RK/OnjukuChiba/5min to the beach/Netflix available
Entire Place • 3 bedrooms
![[Charcoal fired seven-wheel BBQ in a private accommodation with a cool breeze] Limited to 1 pair 150](https://a0.muscache.com/im/pictures/hosting/Hosting-26957732/original/e534f374-0e93-4a41-a423-0561eef62fbb.jpeg?im_w=480&im_format=avif)
[Charcoal fired seven-wheel BBQ in a private accommodation with a cool breeze] Limited to 1 pair 150
Entire Place • 5 bedrooms
Wave Villa with Ocean Views
Entire Place • 4 bedrooms
Hana House - BBQ and hot shower right on beach
Entire Place • 2 bedrooms
surf inn iwada beach house by the sea
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Onjuku (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Onjuku based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Takayuki | 6 | $78,830 | 17 | 1.42/5.0 |
| Sakura | 4 | $74,522 | 653 | 4.80/5.0 |
| Akiko | 1 | $60,066 | 47 | 4.79/5.0 |
| 株式会社 Vaмos | 1 | $58,529 | 36 | 4.94/5.0 |
| Shou | 1 | $53,661 | 318 | 4.95/5.0 |
| Joe | 1 | $51,778 | 36 | 4.97/5.0 |
| ウィステリア | 3 | $33,301 | 279 | 4.76/5.0 |
| Celine | 2 | $31,969 | 22 | 2.40/5.0 |
| Akira | 1 | $20,725 | 77 | 4.87/5.0 |
| Chika | 1 | $20,121 | 90 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Onjuku.
Dive Deeper: Advanced Onjuku STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Onjuku. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOnjuku Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Onjuku
- The Onjuku Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.1% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 42.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Onjuku, House properties are the most common (62.9%), reflecting the local real estate landscape.
- Houses represent a significant 62.9% portion, catering likely to families or larger groups.
Onjuku Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Onjuku
- The dominant room capacity in Onjuku is 1 bedroom listings, making up 42.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.5% of the active Airbnb listings in Onjuku, indicating a high concentration in these sizes.
- A significant 20.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Onjuku.
Onjuku Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Onjuku
- The most common guest capacity trend in Onjuku vacation rentals is listings accommodating 8+ guests (25.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 5 guests dominate the Onjuku STR market, accounting for 48.6% of listings.
- 37.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Onjuku.
- On average, properties in Onjuku are equipped to host 4.7 guests.
Onjuku Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Onjuku
- The most common availability pattern in Onjuku falls within the 271-366 days range, representing 51.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Onjuku (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Onjuku Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
34 listings
97.1% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Onjuku is 1 Night, adopted by 97.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (97.1%) of the Onjuku Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97.1% of Onjuku hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Onjuku.
Onjuku Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
6.7% of total
Moderate
13 listings
43.3% of total
Firm
7 listings
23.3% of total
Strict
8 listings
26.7% of total
Cancellation Policy Insights for Onjuku
- The prevailing Airbnb cancellation policy trend in Onjuku is Moderate, used by 43.3% of listings.
- There's a relatively balanced mix between guest-friendly (43.3%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 43.3% market standard in Onjuku.
- Regularly review your cancellation policy against competitors and market demand shifts in Onjuku.
Onjuku STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Onjuku
- The overall average booking lead time for vacation rentals in Onjuku is 22 days.
- Guests book furthest in advance for stays during July (average 46 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (35 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Onjuku.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 46 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Onjuku averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Onjuku (2025)
Amenity Prevalence
Amenity Insights for Onjuku
- Essential amenities in Onjuku that guests expect include: Fire extinguisher, Smoke alarm, Shampoo, Washer, Dishes and silverware, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Onjuku: Fire extinguisher, Smoke alarm, Shampoo, Washer, Dishes and silverware, Air conditioning.
- Prioritize adding missing essentials: Washer, Dishes and silverware, Air conditioning.
- Consider adding popular differentiators like Hair dryer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Onjuku to stay competitive.
Onjuku Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Onjuku
- The typical guest profile for Airbnb in Onjuku consists of primarily domestic travelers (74%), often arriving from nearby Tokyo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 73.7% of guests.
- Key international markets include Japan (73.7%) and United States (8.5%).
- Top languages spoken are Japanese (42.4%) followed by English (34.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tokyo and Tokyo Prefecture.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Onjuku Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Futtsu | 21 | $4,765 | $425.29 | 35% |
| Hakone | 269 | $4,754 | $284.79 | 54% |
| Kamogawa | 28 | $4,315 | $315.54 | 40% |
| Atami | 131 | $4,016 | $321.77 | 40% |
| Miura | 17 | $3,954 | $432.64 | 39% |
| Hokota | 15 | $3,676 | $240.16 | 49% |
| Tateyama | 29 | $3,571 | $329.03 | 31% |
| Ichinomiya | 89 | $3,556 | $248.53 | 37% |
| Katsuura | 22 | $3,307 | $251.64 | 37% |
| Kashima | 20 | $3,170 | $210.43 | 38% |