Isumi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiba Prefecture, Japan
Is Airbnb profitable in Isumi in 2025? Explore comprehensive Airbnb analytics for Isumi, Chiba Prefecture, Japan to uncover income potential. This 2025 STR market report for Isumi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 94 active listings.
Whether you're considering an Airbnb investment in Isumi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Isumi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Isumi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Isumi (2025)
Understanding the monthly revenue variations for Airbnb listings in Isumi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Isumi is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Isumi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,118+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,007 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,973 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $773, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Isumi
Isumi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Isumi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Isumi:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Isumi
Average Daily Rate (ADR) Airbnb Trends in Isumi (2025)
Effective short term rental pricing strategy in Isumi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Isumi typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $585+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $395 or more.
- Typical properties (Median) charge around $198 per night.
- Entry-level properties (Bottom 25%) earn around $110 per night.
Average Daily Rate (ADR) Trend by Month in Isumi
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Airbnb Seasonality Analysis & Trends in Isumi (2025)
Peak Season (August, May, April)
- Revenue averages $5,096 per month
- Occupancy rates average 37.1%
- Daily rates average $269
Shoulder Season
- Revenue averages $3,668 per month
- Occupancy maintains around 33.7%
- Daily rates hold near $277
Low Season (February, October, November)
- Revenue drops to average $2,872 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $271
Seasonality Insights for Isumi
- The Airbnb seasonality in Isumi shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Isumi's highest earning potential, with monthly revenues capable of climbing to $5,365, occupancy reaching a high of 51.1%, and ADRs peaking at $292.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,813, occupancy could drop to 26.1%, and ADRs may adjust down to $261.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Isumi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Isumi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Isumi (2025)
Exploring the top neighborhoods for short-term rentals in Isumi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Isumi Beach | A beautiful coastal area known for its scenic beaches and surf culture. Ideal for tourists looking to enjoy the sun and sea activities. | Isumi Beach, Surfing spots, Swimming areas, Beachfront restaurants, Nature trails |
| Katsuura | A charming fishing town famous for its fresh seafood and picturesque harbor. Great for visitors seeking a relaxing seaside getaway with delicious food options. | Katsuura Morning Market, Katsuura Beach, Tateyama Kurobe Alpine Route, Local fish restaurants, Scenic harbor views |
| Oho Cape | A stunning natural landmark offering breathtaking ocean views and tranquility. Perfect for nature lovers and those looking to escape the city hustle. | Oho Cape Lighthouse, Panoramic views of the Pacific Ocean, Hiking trails along the coast, Picnic areas |
| Kujukuri Beach | One of the longest beaches in Japan, known for its beautiful sands and excellent surfing conditions. A popular spot for water sports enthusiasts. | Kujukuri Beach, Surfing schools, Beach cafes, Fishing opportunities, Sand dunes |
| Hota | A rural area with charming rural scenery and quaint countryside, great for tourists looking for a peaceful retreat away from urban areas. | Local farms, Hota Station, Countryside walks, Seasonal festivals |
| Isumi City | The main urban center of the area with all necessary amenities and close proximity to natural attractions. Perfect for those seeking urban convenience near nature. | Isumi City Park, Local markets, Shopping areas, Cultural sites |
| Tama-cho | A quaint neighborhood known for its traditional Japanese culture and friendly locals. Ideal for those wanting an authentic local experience. | Traditional houses, Local shrines, Cultural festivals, Artisan shops |
| Nakanoshima | A scenic island that offers a tranquil environment and various outdoor activities. Attracts nature lovers and adventure seekers. | Beaches, Bicycle rentals, Canoeing spots, Marine activities, Nature tours |
Understanding Airbnb License Requirements & STR Laws in Isumi (2025)
Yes, Isumi, Chiba Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Isumi to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 88% licensed listings)
Top Performing Airbnb Properties in Isumi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Isumibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2025 New Year's Sauna Free Offer!Luxury time in HOKULLANIelua!January February only
Entire Place • 3 bedrooms
DAICHI ISUMI, less than a villa camp where you can feel close to nature
Entire Place • 3 bedrooms
Taito Coastal Retreat, Lux Villa, 26H Stay
Entire Place • 3 bedrooms
2022 № 1 Accommodation! Direct access to the️ beach!️ Winter OK! Heated BBQ with️ roof!️ Karaoke!️ C
Entire Place • 4 bedrooms
【Hokulani by the sea】Modern Villa with Pool + BBQ
Entire Place • 3 bedrooms
1棟貸切900坪！露天風呂.サウナ.焚き火 トランポリン、BBQ、5寝室 20人宿泊可！朝食付！
Private Room • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Isumi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Isumi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| HOKULANI By The Sea | 2 | $370,686 | 338 | 4.92/5.0 |
| Go | 3 | $231,775 | 321 | 4.97/5.0 |
| My Land | 3 | $221,932 | 275 | 4.85/5.0 |
| 竜 | 1 | $216,341 | 10 | 4.80/5.0 |
| Yoji | 12 | $196,750 | 131 | 4.12/5.0 |
| Laguna | 6 | $186,635 | 982 | 4.87/5.0 |
| Satoshi | 1 | $153,452 | 71 | 4.93/5.0 |
| Ryosuke | 1 | $141,534 | 308 | 4.93/5.0 |
| Host #131117116 | 1 | $129,380 | 303 | 4.85/5.0 |
| Sea | 1 | $122,487 | 5 | 4.20/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Isumi.
Dive Deeper: Advanced Isumi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Isumi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIsumi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Isumi
- The Isumi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.4% of the 94 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Isumi, House properties are the most common (62.8%), reflecting the local real estate landscape.
- Houses represent a significant 62.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, apartment/condo (combined 7.5%) offer potential for unique stay experiences.
Isumi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Isumi
- The dominant room capacity in Isumi is 3 bedrooms listings, making up 29.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Isumi, indicating a high concentration in these sizes.
- A significant 45.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Isumi.
Isumi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Isumi
- The most common guest capacity trend in Isumi vacation rentals is listings accommodating 8+ guests (44.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Isumi STR market, accounting for 61.7% of listings.
- 67.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Isumi.
- On average, properties in Isumi are equipped to host 6.1 guests.
Isumi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Isumi
- The most common availability pattern in Isumi falls within the 271-366 days range, representing 44.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Isumi (27.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Isumi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
89 listings
97.8% of total
2 Nights
1 listings
1.1% of total
4-6 Nights
1 listings
1.1% of total
Key Insights
- The most prevalent minimum stay requirement in Isumi is 1 Night, adopted by 97.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (98.9%) of the Isumi Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 97.8% of Isumi hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Isumi.
Isumi Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
3.5% of total
Flexible
6 listings
7.1% of total
Moderate
24 listings
28.2% of total
Firm
20 listings
23.5% of total
Strict
32 listings
37.6% of total
Cancellation Policy Insights for Isumi
- The prevailing Airbnb cancellation policy trend in Isumi is Strict, used by 37.6% of listings.
- A majority (61.1%) of hosts in Isumi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.6% market standard in Isumi.
- With 37.6% using Strict terms, this is a viable option in Isumi, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Isumi.
Isumi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Isumi
- The overall average booking lead time for vacation rentals in Isumi is 25 days.
- Guests book furthest in advance for stays during June (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (36 days avg.) sees the longest lead times, while Fall (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Isumi.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Isumi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Isumi (2025)
Amenity Prevalence
Amenity Insights for Isumi
- Essential amenities in Isumi that guests expect include: Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Heating, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Isumi: Air conditioning, Smoke alarm.
- Prioritize adding missing essentials: Air conditioning, Smoke alarm.
- Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Isumi to stay competitive.
Isumi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Isumi
- The typical guest profile for Airbnb in Isumi consists of primarily domestic travelers (90%), often arriving from nearby Tokyo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Japanese or English.
- Domestic travelers account for 89.5% of guests.
- Key international markets include Japan (89.5%) and United States (2.7%).
- Top languages spoken are Japanese (58.2%) followed by English (27.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Tokyo and Yokohama.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Isumi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Futtsu | 21 | $4,765 | $425.29 | 35% |
| Hakone | 269 | $4,754 | $284.79 | 54% |
| Kamogawa | 28 | $4,315 | $315.54 | 40% |
| Atami | 131 | $4,016 | $321.77 | 40% |
| Miura | 17 | $3,954 | $432.64 | 39% |
| Hokota | 15 | $3,676 | $240.16 | 49% |
| Tateyama | 29 | $3,571 | $329.03 | 31% |
| Ichinomiya | 89 | $3,556 | $248.53 | 37% |
| Katsuura | 22 | $3,307 | $251.64 | 37% |
| Kashima | 20 | $3,170 | $210.43 | 38% |