Ichihara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiba Prefecture, Japan
Is Airbnb profitable in Ichihara in 2025? Explore comprehensive Airbnb analytics for Ichihara, Chiba Prefecture, Japan to uncover income potential. This 2025 STR market report for Ichihara, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Ichihara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ichihara Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ichihara Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ichihara (2025)
Understanding the monthly revenue variations for Airbnb listings in Ichihara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ichihara is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ichihara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,576+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,387 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $700 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $407, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ichihara
Ichihara Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ichihara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ichihara:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ichihara
Average Daily Rate (ADR) Airbnb Trends in Ichihara (2025)
Effective short term rental pricing strategy in Ichihara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ichihara typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $87 per night.
- Entry-level properties (Bottom 25%) earn around $38 per night.
Average Daily Rate (ADR) Trend by Month in Ichihara
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Airbnb Seasonality Analysis & Trends in Ichihara (2025)
Peak Season (August, March, November)
- Revenue averages $1,740 per month
- Occupancy rates average 41.5%
- Daily rates average $149
Shoulder Season
- Revenue averages $1,292 per month
- Occupancy maintains around 33.3%
- Daily rates hold near $155
Low Season (May, June, October)
- Revenue drops to average $1,129 per month
- Occupancy decreases to average 28.1%
- Daily rates adjust to average $150
Seasonality Insights for Ichihara
- The Airbnb seasonality in Ichihara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ichihara's highest earning potential, with monthly revenues capable of climbing to $2,395, occupancy reaching a high of 50.8%, and ADRs peaking at $173.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,053, occupancy could drop to 22.6%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ichihara.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ichihara seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ichihara (2025)
Exploring the top neighborhoods for short-term rentals in Ichihara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Tsurumaki | A serene area known for its natural beauty, making it perfect for travelers seeking a peaceful getaway. Close to parks and scenic views. | Tsurumaki Park, Ichihara Elephant Kingdom, Tengu Mountain, Boso no Mura, Yatomi Park |
| Matsubara | Known for its historical sites and traditional atmosphere, this area attracts visitors interested in culture and heritage. | Matsubara Shrine, Ichihara History Museum, Katsushika Hokusai Museum, Iwaizumi Shrine, Matsubara Green Space |
| Tateyama Bay | Stunning coastal area with beautiful views of the sea and outdoor activities. Ideal for beach lovers and adventure seekers. | Tateyama Bay, Sunosaki Lighthouse, Tateyama Marine Park, Tateyama City Museum, Walk along the coast |
| Kujukuri | Famous for its long beaches and surfing spots, this area is perfect for beachgoers and water sports enthusiasts. | Kujukuri Beach, Kujukuri Seaside Park, Surfing spots, Jibasan Farmers Market, Shimizu Beach |
| Tomisato | A great location with easy access to major attractions in Chiba, offering travelers a suburban feel with urban access. | Tomisato City History Museum, Shiosai Park, Chiba Zoological Park, Mount Nokogiri, Local markets |
| Choshi | Known for its fishing and delicious seafood, Choshi attracts culinary enthusiasts and those looking for authentic local experiences. | Choshi Port, Inubosaki Lighthouse, Choshi Electric Railway, Kameiwa Cave, Fresh seafood markets |
| Osaka | Offers a mix of modern urban life and traditional culture, appealing to both business travelers and tourists. | Osaka Castle, Dotonbori, Universal Studios Japan, Shinsaibashi Shopping District, Osaka Aquarium |
| Kisarazu | A city known for its recreational facilities and proximity to Tokyo, making it a convenient location for visitors to the Tokyo Bay area. | Kisarazu Outlet Shopping Mall, Umihotaru PA, Kisarazu City Art Museum, Kisarazu Park, Tokyo Bay ferry |
Understanding Airbnb License Requirements & STR Laws in Ichihara (2025)
Yes, Ichihara, Chiba Prefecture, Japan enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ichihara to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 73% licensed listings)
Top Performing Airbnb Properties in Ichihara (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ichiharabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ichihara Kazutaya: A modern private cottage with a large estate surrounded by nature, recommended fo
Entire Place • 3 bedrooms
BBQ, pets, karaoke, nature
Private Room • 4 bedrooms
Historical Japanese House w/Free Karaoke & jacuzzi
Entire Place • 4 bedrooms
Popular with families! 45min drive from airport
Entire Place • 3 bedrooms
Traditional Japanese House w/ Netflix & free bikes
Entire Place • 3 bedrooms
An inn with an Irori fireplace/a private vacation with family and friends in a rented old house with
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ichihara (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ichihara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 千葉県市原店 | 7 | $72,989 | 69 | 4.57/5.0 |
| Michiyo | 1 | $65,313 | 17 | 5.00/5.0 |
| Hana | 1 | $29,406 | 20 | 4.75/5.0 |
| Shinya | 3 | $20,850 | 149 | 4.62/5.0 |
| Toshi | 1 | $18,889 | 27 | 4.93/5.0 |
| 璐 | 1 | $14,388 | 77 | 4.64/5.0 |
| Sakiko | 10 | $11,295 | 62 | 4.76/5.0 |
| 豊彦 | 4 | $11,091 | 2 | N/A/5.0 |
| エイジ | 1 | $3,184 | 30 | 4.73/5.0 |
| 力 | 1 | $2,882 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ichihara.
Dive Deeper: Advanced Ichihara STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ichihara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIchihara Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ichihara
- The Ichihara Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ichihara, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
Ichihara Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ichihara
- The dominant room capacity in Ichihara is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 60.0% of the active Airbnb listings in Ichihara, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ichihara.
Ichihara Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ichihara
- The most common guest capacity trend in Ichihara vacation rentals is listings accommodating 8+ guests (36.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Ichihara STR market, accounting for 53.4% of listings.
- 53.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ichihara.
- On average, properties in Ichihara are equipped to host 4.5 guests.
Ichihara Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ichihara
- The most common availability pattern in Ichihara falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ichihara (53.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ichihara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
60% of total
2 Nights
4 listings
13.3% of total
4-6 Nights
2 listings
6.7% of total
30+ Nights
6 listings
20% of total
Key Insights
- The most prevalent minimum stay requirement in Ichihara is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.3%) of the Ichihara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20%) caters to monthly stays (30+ nights) in Ichihara, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60% of Ichihara hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ichihara.
Ichihara Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
10% of total
Moderate
16 listings
53.3% of total
Firm
5 listings
16.7% of total
Strict
6 listings
20% of total
Cancellation Policy Insights for Ichihara
- The prevailing Airbnb cancellation policy trend in Ichihara is Moderate, used by 53.3% of listings.
- There's a relatively balanced mix between guest-friendly (63.3%) and stricter (36.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 53.3% market standard in Ichihara.
- Regularly review your cancellation policy against competitors and market demand shifts in Ichihara.
Ichihara STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ichihara
- The overall average booking lead time for vacation rentals in Ichihara is 29 days.
- Guests book furthest in advance for stays during January (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (47 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Ichihara.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Ichihara averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ichihara (2025)
Amenity Prevalence
Amenity Insights for Ichihara
- Essential amenities in Ichihara that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ichihara: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ichihara to stay competitive.
Ichihara Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ichihara
- The typical guest profile for Airbnb in Ichihara consists of a mix of domestic (45%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Japanese.
- Domestic travelers account for 44.9% of guests.
- Key international markets include Japan (44.9%) and United States (10.3%).
- Top languages spoken are English (42.9%) followed by Japanese (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ichihara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hakone | 306 | $4,230 | $314.00 | 51% |
| Futtsu | 29 | $4,091 | $393.45 | 39% |
| Kamogawa | 32 | $3,975 | $310.10 | 41% |
| Kyonan | 14 | $3,444 | $430.70 | 40% |
| Hokota | 15 | $3,267 | $247.21 | 46% |
| Ichinomiya | 103 | $2,990 | $263.96 | 36% |
| Miura | 22 | $2,912 | $443.23 | 32% |
| Tateyama | 49 | $2,837 | $443.26 | 29% |
| Otaki | 13 | $2,797 | $319.20 | 29% |
| Atami | 202 | $2,793 | $312.36 | 35% |