Airbnb Market Analytics, Statistics and Data in Spello, Umbria, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Spello? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Spello:
How much do Airbnb hosts make on average per month in Spello?
The short-term rental market in Spello shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,141 per month
- Strong performing properties (top 25%) make $2,038 or more
- Best-in-class properties (top 10%) achieve $3,181+ monthly
- Entry-level properties (bottom 25%) typically earn around $524
Revenue Variations by Month
Occupancy Rates Throughout the Year in Spello
The market in Spello shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 29% occupancy rates
- Strong performing properties (top 25%) achieve 53% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Spello
Daily rates in Spello vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $105 per night
- Strong performing properties (top 25%) secure $149 or more
- Best-in-class properties (top 10%) pull in $251+ per night
- Entry-level properties (bottom 25%) earn around $83
Daily Rate Variations by Month
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Seasonality patterns in Spello
Peak Season (August, May, July)
- Revenue peaks at $2143.48 per month
- Occupancy rates reach 49.69%
- Daily rates average $157.72
Shoulder Season
- Revenue averages $1552.35 per month
- Occupancy maintains 35.12%
- Daily rates hold at $146.48
Low Season (November, December, January)
- Revenue drops to $772.72 per month
- Occupancy decreases to 20.88%
- Daily rates adjust to $137.20
Is it still profitable to do Airbnb in Spello in 2025?
Yes! Spello demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and monthly revenue averaging $1552 and The market's 139 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Spello
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Storico | The historic center of Spello is charming with narrow streets, medieval architecture, and a rich cultural heritage. An ideal location for tourists wanting to explore the beauty of Umbria. | Santa Maria Maggiore, Porta Consolare, Villa Fidelia, Monastero di San Benedetto, annual Infiorate festival |
| Monte Subasio Park | This area is renowned for its stunning natural scenery and hiking opportunities. It's perfect for eco-tourists and nature lovers looking for a peaceful retreat. | Hiking trails, St. Francis Hermitage, Panoramic views of Assisi and Umbria |
| Piazza della Repubblica | A central square surrounded by quaint cafes and shops, attracting both locals and tourists. Great for visitors who enjoy a vibrant local atmosphere with social and cultural activities. | Cafes and restaurants, Cultural events, Local market |
| Via Giulia | A picturesque and quieter street lined with charming residences. Offers a more local experience while being close to all attractions, ideal for families and longer stays. | Traditional restaurants, Art shops, Local artisan workshops |
| San Lorenzo | A serene neighborhood with beautiful views of the surrounding hills and valleys. Attracts visitors seeking tranquility and a taste of authentic Umbrian life. | Countryside views, Local wineries, Historical sites |
| Via del Teatro | Close to the historical theater and other cultural venues. This area is favored by arts enthusiasts looking to experience Spello's cultural offerings. | Teatro di Spello, Art galleries, Cultural festivals |
| Surrounding Vineyards | This area boasts stunning landscapes of vineyards and olive groves. Perfect for wine tourism and those looking for a rural getaway. | Wine tasting, Olive oil tours, Scenic drives |
| Local Markets | Various local markets are great for experiencing the local culture and buying authentic Umbrian products. Ideal for foodies and cultural explorers. | Weekly markets, Local produce, Crafted goods |
Do you need a license for Airbnb in Spello?
Yes, Spello requires a license for operating an Airbnb. Current market data shows 55% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Spello
Casa Porta Fontevecchia panoramic.
Entire Place • 2 bedrooms
VillaSubasioRelax, Umbria, Spello, Assisi, swimming pool
Entire Place • 4 bedrooms
VillaElisa ResidenzaStoricaWellness
Entire Place • 3 bedrooms
La Casa dell 'Abate
Entire Place • 2 bedrooms
Country Garden House: Tranquility in Spello Center
Entire Place • 3 bedrooms
SPELLO HOUSE Altana bright suite
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Spello
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alessio | 3 | $90,786 | 127 | 5.00/5.0 |
| Monica | 9 | $81,720 | 151 | 1.67/5.0 |
| Silvia | 1 | $81,420 | 22 | 5.00/5.0 |
| Sonora E Walter | 7 | $79,276 | 182 | 4.91/5.0 |
| Barbara | 1 | $69,429 | 61 | 5.00/5.0 |
| Argen | 3 | $58,943 | 281 | 4.97/5.0 |
| Gina | 4 | $58,430 | 81 | 4.76/5.0 |
| Manuela | 2 | $54,295 | 253 | 4.96/5.0 |
| Stefania | 2 | $48,266 | 96 | 4.93/5.0 |
| Paolo | 3 | $47,149 | 213 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Spello
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89.9%), with apartment & condo and house properties comprising 90.6% of inventory
- Untapped potential in outdoor & mobile segments (2.9% combined)
Room Capacity Distribution
Analysis of 139 properties in Spello shows that 1 bedroom properties are most prevalent, making up 41.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 77.7% of all listings.
Key Insights
- Most common: 1 bedroom (41.7%)
- Least common: 5+ bedrooms (2.2%)
- Market concentration: 77.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 139 properties in Spello reveals that 4 guests properties dominate the market, representing 26.6% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 48.9% of the market.
Key Insights
- Most common capacity: 4 guests (26.6% of market)
- Least common capacity: 8+ guests (5% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 48.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 139 properties in Spello, the most common availability pattern is 271-366 days (58.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (32.4% of properties).
Key Insights
- Most common availability window: 271-366 days (58.3%)
- Most common booking duration: 31-90 days (32.4%)
- Properties with high availability (180+ days): 82.7%
- Properties with long-term bookings (180+ days): 18.0%
Minimum Stay Distributions
1 Night
17 listings
13.6% of total
2 Nights
70 listings
56% of total
3 Nights
16 listings
12.8% of total
4-6 Nights
6 listings
4.8% of total
7-29 Nights
4 listings
3.2% of total
30+ Nights
12 listings
9.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 69.6%
- Mid-length stays (4-6 nights) represent 4.8% of listings
- Monthly+ stays (9.6%) suggest a stable extended-stay market
- High market flexibility with 82.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
27 listings
24.8% of total
Moderate
70 listings
64.2% of total
Strict
12 listings
11% of total
Key Insights
- Moderate is the preferred policy at 64.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 89.0% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 11.0% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Apr, averaging 98 days
- Shortest booking windows are in Nov, Jan, Mar, averaging 50 days
- Spring shows the longest average booking window at 81 days, while Winter has the shortest at 52 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 81 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Mar when lead times are shortest
Popular Airbnb Amenities in Spello
Every property in Spello comes standard with Heating. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 29.5% of total guests, indicating a moderate local market presence.
- Primary international markets: Italy (35.4%) and Australia (10.4%)
- English is the top language at 52.9%, followed by Italian (21.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.9%
Recommendations
- Target marketing campaigns for Rome and Milan markets
- Develop localized content for Italy and Australia
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Spello. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Tignano | 12 | $3,464 | $504.45 | 34% |
| Parrano | 19 | $2,951 | $341.44 | 34% |
| Rome | 23,488 | $2,907 | $204.86 | 52% |
| Buonconvento | 70 | $2,882 | $528.86 | 40% |
| Monte Castello di Vibio | 24 | $2,872 | $787.06 | 36% |
| Guardea | 15 | $2,863 | $327.45 | 36% |
| Florence | 9,738 | $2,845 | $205.30 | 53% |
| Marcialla | 24 | $2,839 | $257.39 | 55% |
| Impruneta | 144 | $2,795 | $254.59 | 44% |
| Collazzone | 37 | $2,521 | $396.83 | 31% |
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