Airbnb Market Analytics, Statistics and Data in Città di Castello, Umbria, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Città di Castello? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Città di Castello:
How much do Airbnb hosts make on average per month in Città di Castello?
The short-term rental market in Città di Castello shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $953 per month
- Strong performing properties (top 25%) make $2,202 or more
- Best-in-class properties (top 10%) achieve $4,073+ monthly
- Entry-level properties (bottom 25%) typically earn around $445
Revenue Variations by Month
Occupancy Rates Throughout the Year in Città di Castello
The market in Città di Castello shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 67%+occupancy
- Entry-level properties (bottom 25%) average around 12%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Città di Castello
Daily rates in Città di Castello vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $125 per night
- Strong performing properties (top 25%) secure $224 or more
- Best-in-class properties (top 10%) pull in $506+ per night
- Entry-level properties (bottom 25%) earn around $77
Daily Rate Variations by Month
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Seasonality patterns in Città di Castello
Peak Season (July, August, May)
- Revenue peaks at $3656.10 per month
- Occupancy rates reach 46.46%
- Daily rates average $250.55
Shoulder Season
- Revenue averages $1860.83 per month
- Occupancy maintains 31.21%
- Daily rates hold at $224.94
Low Season (January, February, December)
- Revenue drops to $979.69 per month
- Occupancy decreases to 21.97%
- Daily rates adjust to $198.04
Is it still profitable to do Airbnb in Città di Castello in 2025?
Yes! Città di Castello demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 31% and solid monthly revenue averaging $1861 and The market's 156 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Città di Castello
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Storico | The historic center of Città di Castello offers charming streets, ancient buildings, and a vibrant atmosphere. It attracts tourists interested in art, history, and culture, making it an ideal location for Airbnb. | Palazzo Comunale, Church of San Francesco, Museo di Città di Castello, Piazza Matteotti, Pinacoteca Comunale |
| San Secondo | A residential area close to the center, San Secondo is family-friendly and quiet, perfect for longer stays. It offers a homey atmosphere with easy access to local amenities and parks. | Parco di Città di Castello, local markets, family-friendly dining options |
| Piazza della Repubblica | This vibrant square is a popular meeting point and hosts local events. It's lively and filled with cafes and shops, attracting both locals and visitors alike. | Cafes and restaurants, craft markets, cultural events |
| Viale A. Manzoni | A main thoroughfare leading to the city center, this area has several shops and services that cater to tourists. It's beneficial for those looking for convenience and accessibility. | Shopping areas, local eateries, proximity to the main attractions |
| Borgo Sant'Angelo | Known for its picturesque streets and traditional Umbrian architecture, this neighborhood is perfect for travelers looking to experience authentic local life. | Historic churches, local artisan shops, scenic views |
| Fraz. San Bartolomeo | A quiet area on the outskirts of the town known for its countryside appeal. Suitable for guests seeking peace and nature, yet within reach of urban attractions. | Nature trails, vineyards, farms |
| Viale dei Platani | This area offers a mix of residential comfort and tourist access. It is suited for families and groups looking to stay together in a spacious environment. | Parks, playgrounds, families-oriented activities |
| Colle della Trinità | Overlooking Città di Castello, this scenic area is perfect for those wanting tranquility, beautiful views, and a touch of nature while still being near the city. | Panoramic viewpoints, hiking paths, charming picnic spots |
Do you need a license for Airbnb in Città di Castello?
Yes, Città di Castello requires a license for operating an Airbnb. Current market data shows 51% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Città di Castello
Biribino (entire property)(max 27 people)
Entire Place • 11 bedrooms
Fantastic Villa - Infinity pool
Entire Place • 5 bedrooms
Due Torri, Umbrian elegance
Entire Place • 4 bedrooms
Casa Isabella - Villa with pool and sauna
Entire Place • 3 bedrooms
PoloTuristicoUmbria Villa Cerreto with Pool
Entire Place • 4 bedrooms
Villa Elisa | Private Pool, Air/Co & Amazing View
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Città di Castello
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maurizio | 3 | $145,531 | 21 | 3.13/5.0 |
| Renato | 6 | $91,501 | 132 | 4.90/5.0 |
| Ludovico | 1 | $84,746 | 6 | 5.00/5.0 |
| 264438575 | 2 | $80,840 | 0 | 0.00/5.0 |
| Dante | 3 | $78,884 | 6 | 1.60/5.0 |
| David | 1 | $78,138 | 5 | 5.00/5.0 |
| Florian | 1 | $75,722 | 28 | 4.68/5.0 |
| Luciano | 1 | $68,811 | 12 | 4.92/5.0 |
| 385077235 | 1 | $57,151 | 0 | 0.00/5.0 |
| Posarelli Villas | 1 | $51,349 | 3 | 4.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Città di Castello
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91%), with house and apartment & condo properties comprising 93.6% of inventory
- Untapped potential in outdoor & mobile, boutique & hotels, unique stays segments (6.4% combined)
Room Capacity Distribution
Analysis of 156 properties in Città di Castello shows that 2 bedrooms properties are most prevalent, making up 33.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 62.2% of all listings.
Key Insights
- Most common: 2 bedrooms (33.3%)
- Least common: 4 bedrooms (7.7%)
- Market concentration: 62.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 156 properties in Città di Castello reveals that 4 guests properties dominate the market, representing 21.8% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 41.7% of the market.
Key Insights
- Most common capacity: 4 guests (21.8% of market)
- Least common capacity: 7 guests (6.4% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 41.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 156 properties in Città di Castello, the most common availability pattern is 271-366 days (73.7% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.8% of properties).
Key Insights
- Most common availability window: 271-366 days (73.7%)
- Most common booking duration: 31-90 days (37.8%)
- Properties with high availability (180+ days): 89.7%
- Properties with long-term bookings (180+ days): 10.3%
Minimum Stay Distributions
1 Night
36 listings
26.7% of total
2 Nights
40 listings
29.6% of total
3 Nights
24 listings
17.8% of total
4-6 Nights
24 listings
17.8% of total
7-29 Nights
5 listings
3.7% of total
30+ Nights
6 listings
4.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 56.3%
- Mid-length stays (4-6 nights) represent 17.8% of listings
- Monthly+ stays (4.4%) suggest a stable extended-stay market
- High market flexibility with 74.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
10 listings
8.1% of total
Super Strict 60 Days
5 listings
4% of total
Flexible
40 listings
32.3% of total
Moderate
36 listings
29% of total
Strict
33 listings
26.6% of total
Key Insights
- Flexible is the preferred policy at 32.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 61.3% of the market
- Strong market consensus around Flexible policies
- Super Strict 60 Days policies are least common at 4.0% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jul, Jun, averaging 74 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 37 days
- Summer shows the longest average booking window at 74 days, while Winter has the shortest at 37 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 74 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Città di Castello
Below is the distribution of amenities across listings in Città di Castello:
Traveler Demographics
Key Insights
- Domestic travelers make up 39% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (17.8%) and United Kingdom (10.9%)
- English is the top language at 40.3%, followed by Italian (25.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.7%
Recommendations
- Target marketing campaigns for Rome and Milan markets
- Develop localized content for Germany and United Kingdom
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Città di Castello. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Parrano | 19 | $2,951 | $341.44 | 34% |
| Buonconvento | 70 | $2,882 | $528.86 | 40% |
| Monte Castello di Vibio | 24 | $2,872 | $787.06 | 36% |
| Guardea | 15 | $2,863 | $327.45 | 36% |
| Florence | 9,738 | $2,845 | $205.30 | 53% |
| Marcialla | 24 | $2,839 | $257.39 | 55% |
| Impruneta | 144 | $2,795 | $254.59 | 44% |
| Nonantola | 16 | $2,691 | $169.23 | 37% |
| Collazzone | 37 | $2,521 | $396.83 | 31% |
| Tignano | 12 | $3,464 | $504.45 | 34% |
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