Sesto Fiorentino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Sesto Fiorentino in 2025? Explore comprehensive Airbnb analytics for Sesto Fiorentino, Tuscany, Italy to uncover income potential. This 2025 STR market report for Sesto Fiorentino, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 49 active listings.

Whether you're considering an Airbnb investment in Sesto Fiorentino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sesto Fiorentino Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sesto Fiorentino Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$179
The average rental revenue earned for an occupied room per day in Sesto Fiorentino.
Occupancy Rate(?)
40.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,066
Typical annual income for an Airbnb listing in Sesto Fiorentino. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.9%
Positive growth (2.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Sesto Fiorentino.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sesto Fiorentino.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
49
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sesto Fiorentino (2025)

Understanding the monthly revenue variations for Airbnb listings in Sesto Fiorentino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sesto Fiorentino is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sesto Fiorentino across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,264+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,435 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,527 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $867, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sesto Fiorentino

Sesto Fiorentino Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sesto Fiorentino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sesto Fiorentino:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sesto Fiorentino

Average Daily Rate (ADR) Airbnb Trends in Sesto Fiorentino (2025)

Effective short term rental pricing strategy in Sesto Fiorentino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sesto Fiorentino typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $146 or more.
  • Typical properties (Median) charge around $108 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Sesto Fiorentino

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Airbnb Seasonality Analysis & Trends in Sesto Fiorentino (2025)

Peak Season (June, May, August)
  • Revenue averages $3,409 per month
  • Occupancy rates average 53.1%
  • Daily rates average $169
Shoulder Season
  • Revenue averages $2,231 per month
  • Occupancy maintains around 45.3%
  • Daily rates hold near $156
Low Season (January, February, December)
  • Revenue drops to average $892 per month
  • Occupancy decreases to average 22.6%
  • Daily rates adjust to average $147

Seasonality Insights for Sesto Fiorentino

  • The Airbnb seasonality in Sesto Fiorentino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sesto Fiorentino's highest earning potential, with monthly revenues capable of climbing to $3,479, occupancy reaching a high of 60.5%, and ADRs peaking at $186.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $801, occupancy could drop to 19.1%, and ADRs may adjust down to $140.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sesto Fiorentino.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sesto Fiorentino seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sesto Fiorentino (2025)

Exploring the top neighborhoods for short-term rentals in Sesto Fiorentino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Sesto Fiorentino
The heart of Sesto Fiorentino, with access to local shops, restaurants, and culture. It's well-connected to Florence, making it ideal for tourists seeking convenience and experiences in Tuscany.
Church of San Giovanni Battista, Villa Gerini, Piazza Vittorio Veneto, Museo Nazionale del Bargello, Parco della Pieve, Local markets
Sesto Fiorentino's Hills
This area offers serene views and a peaceful environment, appealing to those looking for a retreat from city life while still being close to Florence. Perfect for families and nature lovers.
Parco della Barchessa, Hiking trails, Local vineyards, Scenic outlooks, Cultural sites nearby
Era di Vigaio
A residential neighborhood that provides a local living experience with easy access to all amenities. Great for longer stays and travelers who want a taste of everyday life in Tuscany.
Local cafes, Small shops, Proximity to public transport, Nearby parks, Community events
Nasco
A quiet and charming area, ideal for travelers seeking tranquility but still close to major attractions. Attracts those who appreciate nature and local cuisine.
Natural parks, Traditional restaurants, Artisan shops, Wine tasting tours, Local festivals
Ponte di Mezzo
Located near the main transport routes, this area is convenient for tourists traveling to Florence and other Tuscan destinations. It is favored for its accessibility and local feel.
Transport links, Nearby supermarkets, Cafes and restaurants, Cultural landmarks, Outdoor activities
Colonnata
Known for its beautiful landscapes and historic sites, Colonnata attracts visitors interested in Tuscan history and outdoor activities.
Ancient churches, Scenic views, Walking trails, Local food experiences, Wine vineyards
San Lorenzo
This area features both historical significance and modern amenities, making it a great mix for tourists. It offers local charm with easy access to larger cities.
Historical sites, Shopping areas, Restaurants, Cultural events, Art galleries
Quinto Basso
A suburban area that offers a family-friendly environment with parks and recreation, suitable for visitors looking for a quieter stay with easy access to urban attractions.
Parks and playgrounds, Community centers, Shopping districts, Public transport access, Local dining options

Understanding Airbnb License Requirements & STR Laws in Sesto Fiorentino (2025)

While Sesto Fiorentino, Tuscany, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sesto Fiorentino to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Sesto Fiorentino (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sesto Fiorentinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa tenuta lonciano - luxury villa rental with s

Villa tenuta lonciano - luxury villa rental with s

Entire Place • 9 bedrooms

$145,840
Revenue
39.3%
Occupancy
$942.28
Daily Rate
Exclusive villa at few km from Florence

Exclusive villa at few km from Florence

Entire Place • 8 bedrooms

$65,549
Revenue
32.1%
Occupancy
$627.18
Daily Rate
Suite59 with private parking

Suite59 with private parking

Entire Place • 2 bedrooms

$44,954
Revenue
73.5%
Occupancy
$164.73
Daily Rate
Casa Leo: Florence View & Private Pool

Casa Leo: Florence View & Private Pool

Entire Place • 2 bedrooms

$40,734
Revenue
70.1%
Occupancy
$611.89
Daily Rate
Ginestra: Private Pool Overlooking Florence

Ginestra: Private Pool Overlooking Florence

Entire Place • 2 bedrooms

$34,729
Revenue
50.6%
Occupancy
$391.29
Daily Rate
I Cipressi by Interhome

I Cipressi by Interhome

Entire Place • 1 bedroom

$33,194
Revenue
62.8%
Occupancy
$127.46
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sesto Fiorentino (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sesto Fiorentino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Posarelli Villas1$145,840274.93/5.0
Raffaella3$82,6691474.94/5.0
Sandra - Interhome3$75,7351334.37/5.0
⁨E.M. Di Del Bianco Ernesto & 1$65,549624.52/5.0
Costanza5$60,381254.98/5.0
Andrea1$44,9541554.79/5.0
Marco1$28,6942024.93/5.0
Valentina1$27,275304.97/5.0
Giovandomenico1$24,656294.97/5.0
Riccardo And Judit1$24,5051714.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sesto Fiorentino.

Dive Deeper: Advanced Sesto Fiorentino STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sesto Fiorentino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sesto Fiorentino Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sesto Fiorentino

  • The Sesto Fiorentino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 49 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sesto Fiorentino, Apartment/Condo properties are the most common (63.3%), reflecting the local real estate landscape.
  • Houses represent a significant 28.6% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique (combined 8.2%) offer potential for unique stay experiences.

Sesto Fiorentino Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sesto Fiorentino

  • The dominant room capacity in Sesto Fiorentino is 1 bedroom listings, making up 53.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.7% of the active Airbnb listings in Sesto Fiorentino, indicating a high concentration in these sizes.
  • With over half the market (53.1%) consisting of studios or 1-bedroom units, Sesto Fiorentino is particularly well-suited for individuals or couples.

Sesto Fiorentino Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sesto Fiorentino

  • The most common guest capacity trend in Sesto Fiorentino vacation rentals is listings accommodating 4 guests (30.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Sesto Fiorentino STR market, accounting for 46.9% of listings.
  • 16.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sesto Fiorentino.
  • On average, properties in Sesto Fiorentino are equipped to host 3.7 guests.

Sesto Fiorentino Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sesto Fiorentino

  • The most common availability pattern in Sesto Fiorentino falls within the 271-366 days range, representing 46.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sesto Fiorentino (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sesto Fiorentino Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13%)

1 Night

6 listings

13% of total

2 Nights (23.9%)

2 Nights

11 listings

23.9% of total

3 Nights (17.4%)

3 Nights

8 listings

17.4% of total

4-6 Nights (4.3%)

4-6 Nights

2 listings

4.3% of total

7-29 Nights (8.7%)

7-29 Nights

4 listings

8.7% of total

30+ Nights (32.6%)

30+ Nights

15 listings

32.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sesto Fiorentino is 30+ Nights, adopted by 32.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.6%) caters to monthly stays (30+ nights) in Sesto Fiorentino, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.6% of Sesto Fiorentino hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sesto Fiorentino.

Sesto Fiorentino Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.2% of total

Super Strict 30 Days (10.9%)

Super Strict 30 Days

5 listings

10.9% of total

Flexible (30.4%)

Flexible

14 listings

30.4% of total

Moderate (23.9%)

Moderate

11 listings

23.9% of total

Strict (32.6%)

Strict

15 listings

32.6% of total

Cancellation Policy Insights for Sesto Fiorentino

  • The prevailing Airbnb cancellation policy trend in Sesto Fiorentino is Strict, used by 32.6% of listings.
  • There's a relatively balanced mix between guest-friendly (54.3%) and stricter (32.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.6% market standard in Sesto Fiorentino.
  • With 32.6% using Strict terms, this is a viable option in Sesto Fiorentino, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sesto Fiorentino.

Sesto Fiorentino STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sesto Fiorentino

  • The overall average booking lead time for vacation rentals in Sesto Fiorentino is 45 days.
  • Guests book furthest in advance for stays during June (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Sesto Fiorentino.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Sesto Fiorentino averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sesto Fiorentino (2025)

Amenity Prevalence

Amenity Insights for Sesto Fiorentino

  • Essential amenities in Sesto Fiorentino that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Refrigerator, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sesto Fiorentino: Wifi, Heating.
  • Prioritize adding missing essentials: Wifi, Heating.
  • Consider adding popular differentiators like TV or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sesto Fiorentino to stay competitive.

Sesto Fiorentino Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sesto Fiorentino

  • The typical guest profile for Airbnb in Sesto Fiorentino consists of predominantly international visitors (79%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 20.6% of guests.
  • Key international markets include Italy (20.6%) and France (14.5%).
  • Top languages spoken are English (39.2%) followed by French (14.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sesto Fiorentino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano10$3,870$376.2738%
Marciano della Chiana17$3,626$494.7834%
Castelfranco di Sotto50$3,092$330.8735%
Marcialla26$2,822$247.5851%
Celleno15$2,706$545.3324%
Florence10,267$2,691$215.5751%
Monte San Savino98$2,672$344.0239%
Impruneta144$2,644$276.3140%
Radda in Chianti101$2,506$331.3536%
Gaiole in Chianti232$2,489$383.1236%

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