Licciana Nardi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Licciana Nardi in 2025? Explore comprehensive Airbnb analytics for Licciana Nardi, Tuscany, Italy to uncover income potential. This 2025 STR market report for Licciana Nardi, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 39 active listings.

Whether you're considering an Airbnb investment in Licciana Nardi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Licciana Nardi Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Licciana Nardi Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$249
The average rental revenue earned for an occupied room per day in Licciana Nardi.
Occupancy Rate(?)
39.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,097
Typical annual income for an Airbnb listing in Licciana Nardi. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.6%
Slight decrease (-3.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Licciana Nardi.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Licciana Nardi.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
39
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Licciana Nardi (2025)

Understanding the monthly revenue variations for Airbnb listings in Licciana Nardi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Licciana Nardi is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Licciana Nardi across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,596+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,869 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,299 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $734, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Licciana Nardi

Licciana Nardi Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Licciana Nardi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Licciana Nardi:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Licciana Nardi

Average Daily Rate (ADR) Airbnb Trends in Licciana Nardi (2025)

Effective short term rental pricing strategy in Licciana Nardi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Licciana Nardi typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $600+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $371 or more.
  • Typical properties (Median) charge around $145 per night.
  • Entry-level properties (Bottom 25%) earn around $87 per night.

Average Daily Rate (ADR) Trend by Month in Licciana Nardi

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Airbnb Seasonality Analysis & Trends in Licciana Nardi (2025)

Peak Season (August, July, June)
  • Revenue averages $4,096 per month
  • Occupancy rates average 46.9%
  • Daily rates average $254
Shoulder Season
  • Revenue averages $1,599 per month
  • Occupancy maintains around 29.8%
  • Daily rates hold near $245
Low Season (February, March, November)
  • Revenue drops to average $914 per month
  • Occupancy decreases to average 24.5%
  • Daily rates adjust to average $243

Seasonality Insights for Licciana Nardi

  • The Airbnb seasonality in Licciana Nardi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Licciana Nardi's highest earning potential, with monthly revenues capable of climbing to $4,998, occupancy reaching a high of 63.5%, and ADRs peaking at $255.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $735, occupancy could drop to 17.3%, and ADRs may adjust down to $232.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Licciana Nardi.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Licciana Nardi seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Licciana Nardi (2025)

Exploring the top neighborhoods for short-term rentals in Licciana Nardi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Licciana Nardi Town Center
The heart of Licciana Nardi, featuring local shops, cafes, and a charming atmosphere. It’s a great base for visitors wanting to explore the village and experience local culture.
Castello di Licciana Nardi, local trattorias, scenic hiking trails, historical architecture
Casola in Lunigiana
A nearby quaint village known for its stunning landscapes and proximity to nature. Attractive for those seeking a peaceful retreat with outdoor activities available.
Castello di Casola, hiking in the Apuan Alps, local vineyards, peaceful village life
Villafranca in Lunigiana
This larger town is popular for its accessibility and offerings, with shops, restaurants, and local history, making it suitable for various types of guests.
Castello Malaspina, local markets, historic churches, nearby natural parks
Fivizzano
Known for its rich history and beautiful landscapes, Fivizzano attracts tourists interested in medieval architecture and cultural experiences.
Piazza Medicea, Museo della Storia della Fisica, nature trails, local festivals
Bagnone
A picturesque village featuring stone houses and a river, offering a rustic Italian experience. Great for guests looking to unwind in nature.
Castello di Bagnone, natural swimming spots, local artisan shops, historical sites
Monzone
Known for its stunning views and tranquil environment, Monzone is perfect for guests looking to relax and enjoy nature, with plenty of outdoor activities available.
hiking routes, beautiful landscapes, local olive oil production, small artisan producers
Taverne
A small fraction of Licciana Nardi that grants access to rural living and traditional Italian lifestyle, ideal for guests who appreciate authenticity and quietude.
scenic walks, local agricultural experiences, regional food specialties
Camerlata
This small hamlet offers a unique experience with its cultural and historical significance, making it a hidden gem for intrepid travelers.
empirical views, cultural landmarks, local cuisine experiences, historical architecture

Understanding Airbnb License Requirements & STR Laws in Licciana Nardi (2025)

Yes, Licciana Nardi, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Licciana Nardi to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 51% licensed listings)

Top Performing Airbnb Properties in Licciana Nardi (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Licciana Nardibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Podere del Angelo- Pool/ Garden

Podere del Angelo- Pool/ Garden

Entire Place • 10 bedrooms

$62,349
Revenue
38.4%
Occupancy
$538.97
Daily Rate
La Lupa 12 pax country home w/ private pool

La Lupa 12 pax country home w/ private pool

Entire Place • 6 bedrooms

$47,964
Revenue
50.0%
Occupancy
$569.85
Daily Rate
Luxury villa with infinity and plunge pool

Luxury villa with infinity and plunge pool

Entire Place • 6 bedrooms

$46,311
Revenue
52.6%
Occupancy
$659.84
Daily Rate
Villa Il Nido, A/C Pool BBQ WiFi near to 5Terre

Villa Il Nido, A/C Pool BBQ WiFi near to 5Terre

Entire Place • 4 bedrooms

$32,627
Revenue
39.2%
Occupancy
$466.05
Daily Rate
Tuscan villa with stunning views and private pool

Tuscan villa with stunning views and private pool

Entire Place • 6 bedrooms

$29,886
Revenue
34.7%
Occupancy
$671.71
Daily Rate
Villa La Loggia

Villa La Loggia

Entire Place • 5 bedrooms

$28,047
Revenue
63.8%
Occupancy
$508.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Licciana Nardi (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Licciana Nardi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Elena6$110,939494.56/5.0
Serena2$76,197254.83/5.0
The Land Of The Moon2$67,314654.59/5.0
Massimo1$32,62784.38/5.0
Simona1$27,69035.00/5.0
Francesca1$26,68234.67/5.0
Host #4618081271$25,1290N/A/5.0
Marianna2$22,364964.99/5.0
Colin1$17,43394.56/5.0
Antonella1$16,56134.33/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Licciana Nardi.

Dive Deeper: Advanced Licciana Nardi STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Licciana Nardi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Licciana Nardi Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Licciana Nardi

  • The Licciana Nardi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.9% of the 39 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Licciana Nardi, House properties are the most common (84.6%), reflecting the local real estate landscape.
  • Houses represent a significant 84.6% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 5.2%) offer potential for unique stay experiences.

Licciana Nardi Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Licciana Nardi

  • The dominant room capacity in Licciana Nardi is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 51.2% of the active Airbnb listings in Licciana Nardi, indicating a high concentration in these sizes.
  • A significant 48.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Licciana Nardi.

Licciana Nardi Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Licciana Nardi

  • The most common guest capacity trend in Licciana Nardi vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Licciana Nardi STR market, accounting for 53.8% of listings.
  • 58.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Licciana Nardi.
  • On average, properties in Licciana Nardi are equipped to host 5.7 guests.

Licciana Nardi Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Licciana Nardi

  • The most common availability pattern in Licciana Nardi falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Licciana Nardi (43.6%), reflecting common guest stay durations or potential owner blocking patterns.

Licciana Nardi Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.2%)

1 Night

6 listings

16.2% of total

2 Nights (10.8%)

2 Nights

4 listings

10.8% of total

4-6 Nights (35.1%)

4-6 Nights

13 listings

35.1% of total

7-29 Nights (32.4%)

7-29 Nights

12 listings

32.4% of total

30+ Nights (5.4%)

30+ Nights

2 listings

5.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Licciana Nardi is 4-6 Nights, adopted by 35.1% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 35.1% of Licciana Nardi hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Licciana Nardi.

Licciana Nardi Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

3% of total

Flexible (24.2%)

Flexible

8 listings

24.2% of total

Moderate (15.2%)

Moderate

5 listings

15.2% of total

Strict (57.6%)

Strict

19 listings

57.6% of total

Cancellation Policy Insights for Licciana Nardi

  • The prevailing Airbnb cancellation policy trend in Licciana Nardi is Strict, used by 57.6% of listings.
  • A majority (57.6%) of hosts in Licciana Nardi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 57.6% market standard in Licciana Nardi.
  • With 57.6% using Strict terms, this is a viable option in Licciana Nardi, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Licciana Nardi.

Licciana Nardi STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Licciana Nardi

  • The overall average booking lead time for vacation rentals in Licciana Nardi is 62 days.
  • Guests book furthest in advance for stays during June (average 117 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Spring (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Licciana Nardi.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Licciana Nardi averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Licciana Nardi (2025)

Amenity Prevalence

Amenity Insights for Licciana Nardi

  • Essential amenities in Licciana Nardi that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Licciana Nardi: Kitchen, Wifi.
  • Prioritize adding missing essentials: Kitchen, Wifi.
  • Consider adding popular differentiators like Washer or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Licciana Nardi to stay competitive.

Licciana Nardi Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Licciana Nardi

  • The typical guest profile for Airbnb in Licciana Nardi consists of predominantly international visitors (88%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 11.7% of guests.
  • Key international markets include France (19.5%) and Germany (16.2%).
  • Top languages spoken are English (41.9%) followed by French (15%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Licciana Nardi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sala Comacina69$4,017$390.2848%
Laglio63$3,984$459.6343%
Brenzone sul Garda20$3,425$328.4146%
Portofino72$3,339$483.3441%
Oliveto Lario100$3,303$334.9051%
Tignano11$3,281$560.3234%
Marciano della Chiana16$3,107$395.8437%
Bellagio426$3,082$323.9149%
Castelfranco di Sotto48$3,001$328.9037%
Carate Urio74$2,952$332.5244%

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