Airbnb Market Analytics, Statistics and Data in Brixen - Bressanone, Trentino – Alto Adige/Südtirol, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Brixen - Bressanone? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Brixen - Bressanone:
How much do Airbnb hosts make on average per month in Brixen - Bressanone?
The short-term rental market in Brixen - Bressanone shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,033 per month
- Strong performing properties (top 25%) make $3,205 or more
- Best-in-class properties (top 10%) achieve $5,222+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,212
Revenue Variations by Month
Occupancy Rates Throughout the Year in Brixen - Bressanone
The market in Brixen - Bressanone shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 43% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 21%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Brixen - Bressanone
Daily rates in Brixen - Bressanone vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $167 per night
- Strong performing properties (top 25%) secure $243 or more
- Best-in-class properties (top 10%) pull in $459+ per night
- Entry-level properties (bottom 25%) earn around $125
Daily Rate Variations by Month
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Seasonality patterns in Brixen - Bressanone
Peak Season (August, July, June)
- Revenue peaks at $4646.22 per month
- Occupancy rates reach 64.51%
- Daily rates average $258.07
Shoulder Season
- Revenue averages $2818.13 per month
- Occupancy maintains 44.19%
- Daily rates hold at $231.20
Low Season (March, November, January)
- Revenue drops to $1680.50 per month
- Occupancy decreases to 27.97%
- Daily rates adjust to $208.85
Is it still profitable to do Airbnb in Brixen - Bressanone in 2025?
Yes! Brixen - Bressanone demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $2818 and The market's 146 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Brixen - Bressanone
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town Brixen | A charming historic area with picturesque streets, stunning architecture, and rich cultural heritage. Perfect for tourists seeking authentic experiences and proximity to local attractions. | Brixen Cathedral, Pharmacy Museum, Palazzo Vescovile, Historical Archive, Plose Mountain |
| Plose Ski Resort | A popular ski resort area offering stunning mountain views and excellent skiing opportunities. Ideal for winter sports enthusiasts and nature lovers year-round. | Plose Ski Area, Brixen to Plose Cable Car, Natural Park Puez-Odle, Hiking Trails, Alpine Lakes |
| Fortezza | A small village with a rich history and beautiful landscapes. It's a great spot for those interested in history and tranquility, offering easy access to nearby attractions. | Fortezza Fortress, Church of St. John, Scenic Hiking Trails, Historical Sites, Local Festivals |
| Rencio | A residential area located close to the center of Brixen, ideal for families and guests looking for a quieter stay while still being near the buzz of the town. | Brixen Botanical Garden, Restaurants and Cafés, Walking Trails, Local Parks, Shopping Centers |
| Abbazia di Novacella | Home to a famous monastery and vineyards, this area attracts tourists interested in wine tourism and cultural experiences. Beautiful scenery and a calm atmosphere. | Abbey of Novacella, Wine Tasting Tours, Historical Library, Vineyards, Scenic Views |
| Vahrn | A picturesque village close to Brixen, known for its stunning views and rich agriculture. Attracts visitors seeking nature and tranquility. | Vahrn Castle, Church of St. Peter, Walking Trails, Local Farms, Breathtaking Views |
| St. Andrä | An attractive residential area with a serene environment, ideal for families and those looking for a peaceful retreat while having easy access to Brixen. | St. Andrä Church, Scenic Walks, Community Events, Local Food Markets, Nature Trails |
| Natz-Schabs | A unique blend of agriculture and tourism, offering visitors the chance to experience local farming, festivals, and beautiful mountain landscapes. | Natz-Schabs Castle, Local Markets, Hiking Paths, Cultural Festivals, Stunning Mountain Views |
Do you need a license for Airbnb in Brixen - Bressanone?
Yes, Brixen - Bressanone requires a license for operating an Airbnb. Current market data shows 68% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Brixen - Bressanone
anders mountain suites 6
Entire Place • 1 bedroom
Spacious MidCentury villa with views over Bressanone
Entire Place • 4 bedrooms
App. num. 4 (Michi) - Agriturismo Loechlerhof
Entire Place • 1 bedroom
App. num. 5 (Roman) - Agriturismo Loechlerhof
Entire Place • 3 bedrooms
App # 3 - Attic with La Terazza (Timea)
Entire Place • 2 bedrooms
app. num. 1 (Anna) - agriturismo Loechlerhof
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Brixen - Bressanone
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Roman E Michaela | 5 | $463,831 | 245 | 4.95/5.0 |
| Benno | 10 | $209,821 | 78 | 4.22/5.0 |
| Holidu | 2 | $182,058 | 18 | 5.00/5.0 |
| Felix | 1 | $146,003 | 63 | 4.98/5.0 |
| Holidu | 3 | $95,441 | 35 | 3.32/5.0 |
| Alex | 5 | $93,494 | 300 | 4.92/5.0 |
| 114216027 | 1 | $83,603 | 16 | 5.00/5.0 |
| Bernadetta | 2 | $78,938 | 195 | 4.86/5.0 |
| 472240404 | 3 | $78,773 | 2 | 0.00/5.0 |
| Silvia | 2 | $76,690 | 10 | 4.88/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Brixen - Bressanone
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.5%), with apartment & condo and house properties comprising 92.5% of inventory
- Untapped potential in unique stays, boutique & hotels, others, outdoor & mobile segments (7.6% combined)
Room Capacity Distribution
Analysis of 146 properties in Brixen - Bressanone shows that 1 bedroom properties are most prevalent, making up 53.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 84.2% of all listings.
Key Insights
- Most common: 1 bedroom (53.4%)
- Least common: 4 bedrooms (0.7%)
- Market concentration: 84.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 146 properties in Brixen - Bressanone reveals that 4 guests properties dominate the market, representing 45.2% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 64.4% of the market.
Key Insights
- Most common capacity: 4 guests (45.2% of market)
- Least common capacity: 3 guests (5.5% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 64.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 146 properties in Brixen - Bressanone, the most common availability pattern is 271-366 days (37% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.9% of properties).
Key Insights
- Most common availability window: 271-366 days (37%)
- Most common booking duration: 91-180 days (34.9%)
- Properties with high availability (180+ days): 72.6%
- Properties with long-term bookings (180+ days): 30.1%
Minimum Stay Distributions
1 Night
19 listings
13.9% of total
2 Nights
34 listings
24.8% of total
3 Nights
38 listings
27.7% of total
4-6 Nights
35 listings
25.5% of total
7-29 Nights
3 listings
2.2% of total
30+ Nights
8 listings
5.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 38.7%
- Mid-length stays (4-6 nights) represent 25.5% of listings
- Monthly+ stays (5.8%) suggest a stable extended-stay market
- High market flexibility with 66.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
4 listings
3.1% of total
Flexible
21 listings
16.3% of total
Moderate
63 listings
48.8% of total
Strict
41 listings
31.8% of total
Key Insights
- Moderate is the preferred policy at 48.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 65.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 3.1% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 111 days
- Shortest booking windows are in Feb, Apr, Nov, averaging 61 days
- Summer shows the longest average booking window at 111 days, while Spring has the shortest at 70 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 111 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Nov when lead times are shortest
Popular Airbnb Amenities in Brixen - Bressanone
Below is the distribution of amenities across listings in Brixen - Bressanone:
Traveler Demographics
Key Insights
- Domestic travelers make up 15.5% of total guests, indicating a mostly international-driven market.
- Primary international markets: Italy (24.7%) and United States (17.3%)
- English is the top language at 49.1%, followed by German (22.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.9%
Recommendations
- Target marketing campaigns for Munich and Berlin markets
- Develop localized content for Italy and United States
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Brixen - Bressanone. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Urtijëi - St. Ulrich in Gröden - Ortisei | 165 | $4,895 | $628.37 | 40% |
| Bayrischzell | 34 | $4,391 | $357.19 | 41% |
| Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
| Moos in Passeier - Moso in Passiria | 13 | $4,259 | $550.43 | 24% |
| Romano d'Ezzelino | 10 | $4,052 | $217.21 | 47% |
| Steinberg am Rofan | 13 | $4,035 | $292.96 | 37% |
| Steeg | 22 | $3,740 | $544.69 | 34% |
| Venice | 6,505 | $3,478 | $235.66 | 53% |
| Reith bei Kitzbühel | 45 | $3,454 | $305.95 | 44% |
| Welsberg-Taisten - Monguelfo-Tesido | 21 | $3,448 | $315.52 | 47% |
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