Sortino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sicily, Italy
Is Airbnb profitable in Sortino in 2025? Explore comprehensive Airbnb analytics for Sortino, Sicily, Italy to uncover income potential. This 2025 STR market report for Sortino, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Sortino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sortino Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sortino Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sortino (2025)
Understanding the monthly revenue variations for Airbnb listings in Sortino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sortino is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sortino across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,670+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $711 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $273 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $161, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sortino
Sortino Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sortino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sortino:
- Best-in-class properties (Top 10%) achieve 45%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 23% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 7% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sortino
Average Daily Rate (ADR) Airbnb Trends in Sortino (2025)
Effective short term rental pricing strategy in Sortino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sortino typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $266+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $115 or more.
- Typical properties (Median) charge around $52 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Sortino
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Airbnb Seasonality Analysis & Trends in Sortino (2025)
Peak Season (August, September, October)
- Revenue averages $1,224 per month
- Occupancy rates average 35.1%
- Daily rates average $97
Shoulder Season
- Revenue averages $510 per month
- Occupancy maintains around 17.5%
- Daily rates hold near $108
Low Season (January, February, December)
- Revenue drops to average $162 per month
- Occupancy decreases to average 9.4%
- Daily rates adjust to average $90
Seasonality Insights for Sortino
- The Airbnb seasonality in Sortino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sortino's highest earning potential, with monthly revenues capable of climbing to $1,651, occupancy reaching a high of 36.2%, and ADRs peaking at $124.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $47, occupancy could drop to 3.6%, and ADRs may adjust down to $87.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sortino.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sortino seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sortino (2025)
Exploring the top neighborhoods for short-term rentals in Sortino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sortino Historic Center | Charming historical area with picturesque streets and buildings, offering a glimpse into local culture and history. Ideal for tourists looking to explore the cultural heritage of Sicily. | Chiesa Madre di Sortino, Castello di Sortino, Parco Archeologico della Neapolis, Piazza del Calvario |
| Mount Tabor | Known for its scenic views and tranquility, this area attracts nature lovers and those seeking peace away from bustling tourist spots. Perfect for eco-tourism and relaxation. | Mount Tabor, Natural reserves, Hiking trails, Scenic viewpoints |
| Contrada Cannizzara | This countryside area offers a rural Sicilian experience with beautiful landscapes. Great for those seeking a rustic and authentic experience. | Vineyards, Olive groves, Local farms, Scenic countryside roads |
| Sortino Vineyards | Famous for its locally produced wines, this area is perfect for wine tourists and enthusiasts. Visitors can enjoy wine tastings and vineyard tours. | Local wineries, Wine tasting events, Beautiful vineyards, Wine festivals |
| Ayala Beach | Close to the coast and beautiful beaches, this location is great for tourists looking to combine relaxation by the sea with cultural experiences. | Ayala Beach, Beaches, Water sports, Coastal restaurants |
| Nearby Syracuse | Just a short distance away, Syracuse offers a rich history and beautiful architecture. Many tourists visit Sortino to explore the nearby UNESCO World Heritage Site of Syracuse. | Ortygia, Syracuse Cathedral, Parco Archeologico della Neapolis, Greek Theatre of Syracuse |
| Cultural Festivals Venue | Sortino hosts various cultural festivals throughout the year, making it an attractive location for tourists seeking unique local experiences. | Sicilian festivals, Local craft markets, Food festivals, Cultural events |
| SoRito Natural Park | An outdoor area ideal for hiking, picnics, and enjoying Sicily's natural beauty. Perfect for active travelers and families. | Hiking trails, Picnic spots, Flora and fauna, Guided tours |
Understanding Airbnb License Requirements & STR Laws in Sortino (2025)
While Sortino, Sicily, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sortino to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sortino (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sortinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
"Elios" Vacation Home
Entire Place • 2 bedrooms
Wonderful villa with swimming pool in Syracuse
Entire Place • 2 bedrooms
Villa Pantalica – Sortino side
Entire Place • 2 bedrooms
Ranch Pantalica
Private Room • 2 bedrooms
Casa Ferula Loft
Entire Place • 3 bedrooms
Casa Orchidea Sortino
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sortino (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sortino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Salvatore | 1 | $17,269 | 79 | 4.84/5.0 |
| Concita Stefania | 1 | $15,716 | 48 | 4.98/5.0 |
| Enzo | 1 | $13,979 | 68 | 4.88/5.0 |
| Chiara | 4 | $10,120 | 17 | 4.79/5.0 |
| Andrea | 1 | $9,889 | 20 | 4.75/5.0 |
| Patrizio | 1 | $2,976 | 22 | 4.91/5.0 |
| Salvo | 1 | $1,978 | 4 | 5.00/5.0 |
| Samuela | 1 | $1,606 | 24 | 4.88/5.0 |
| Seastar | 1 | $1,540 | 3 | 4.67/5.0 |
| Pippo | 1 | $1,387 | 12 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sortino.
Dive Deeper: Advanced Sortino STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sortino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSortino Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sortino
- The Sortino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 35% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Sortino, House properties are the most common (65%), reflecting the local real estate landscape.
- Houses represent a significant 65% portion, catering likely to families or larger groups.
- The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
Sortino Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sortino
- The dominant room capacity in Sortino is 2 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 65.0% of the active Airbnb listings in Sortino, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sortino.
Sortino Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sortino
- The most common guest capacity trend in Sortino vacation rentals is listings accommodating 6 guests (20%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 3 guests dominate the Sortino STR market, accounting for 35.0% of listings.
- 35.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sortino.
- On average, properties in Sortino are equipped to host 3.9 guests.
Sortino Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sortino
- The most common availability pattern in Sortino falls within the 271-366 days range, representing 95% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Sortino (55%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sortino Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
50% of total
2 Nights
3 listings
15% of total
4-6 Nights
2 listings
10% of total
7-29 Nights
2 listings
10% of total
30+ Nights
3 listings
15% of total
Key Insights
- The most prevalent minimum stay requirement in Sortino is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the Sortino Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15%) caters to monthly stays (30+ nights) in Sortino, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Sortino hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sortino.
Sortino Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
50% of total
Moderate
8 listings
40% of total
Strict
2 listings
10% of total
Cancellation Policy Insights for Sortino
- The prevailing Airbnb cancellation policy trend in Sortino is Flexible, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 90.0% of listings offering Flexible or Moderate policies. This suggests guests in Sortino may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 50% market standard in Sortino.
- Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sortino.
Sortino STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sortino
- The overall average booking lead time for vacation rentals in Sortino is 45 days.
- Guests book furthest in advance for stays during September (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (63 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Sortino.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Sortino averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sortino (2025)
Amenity Prevalence
Amenity Insights for Sortino
- Essential amenities in Sortino that guests expect include: Hair dryer, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Dishes and silverware, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sortino: Hair dryer, TV, Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Cooking basics or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sortino to stay competitive.
Sortino Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sortino
- The typical guest profile for Airbnb in Sortino consists of predominantly international visitors (94%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 6.0% of guests.
- Key international markets include France (34%) and Germany (14%).
- Top languages spoken are English (36.9%) followed by French (21.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sortino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taormina | 1,018 | $2,445 | $233.13 | 46% |
| Santa Venerina | 53 | $2,032 | $241.16 | 40% |
| Għasri | 61 | $2,016 | $221.58 | 36% |
| Graniti | 21 | $1,964 | $162.25 | 45% |
| Viagrande | 37 | $1,946 | $259.33 | 35% |
| Castelmola | 58 | $1,930 | $196.29 | 47% |
| Kerċem | 41 | $1,839 | $214.20 | 35% |
| San Marco d'Alunzio | 12 | $1,770 | $178.53 | 38% |
| Saint Lawrence | 33 | $1,739 | $218.16 | 34% |
| Torregrotta | 13 | $1,705 | $292.75 | 36% |