Vercelli Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Piedmont, Italy
Is Airbnb profitable in Vercelli in 2025? Explore comprehensive Airbnb analytics for Vercelli, Piedmont, Italy to uncover income potential. This 2025 STR market report for Vercelli, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 58 active listings.
Whether you're considering an Airbnb investment in Vercelli, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vercelli Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vercelli Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vercelli (2025)
Understanding the monthly revenue variations for Airbnb listings in Vercelli is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vercelli is typically October, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vercelli across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,700+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,296 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $783 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $366, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vercelli
Vercelli Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vercelli STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vercelli:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vercelli
Average Daily Rate (ADR) Airbnb Trends in Vercelli (2025)
Effective short term rental pricing strategy in Vercelli involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vercelli typically peaks in May and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $56 per night.
Average Daily Rate (ADR) Trend by Month in Vercelli
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Airbnb Seasonality Analysis & Trends in Vercelli (2025)
Peak Season (October, April, September)
- Revenue averages $1,030 per month
- Occupancy rates average 42.4%
- Daily rates average $80
Shoulder Season
- Revenue averages $864 per month
- Occupancy maintains around 35.7%
- Daily rates hold near $81
Low Season (January, June, November)
- Revenue drops to average $767 per month
- Occupancy decreases to average 35.2%
- Daily rates adjust to average $79
Seasonality Insights for Vercelli
- The Airbnb seasonality in Vercelli shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vercelli's highest earning potential, with monthly revenues capable of climbing to $1,061, occupancy reaching a high of 45.4%, and ADRs peaking at $90.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $758, occupancy could drop to 30.7%, and ADRs may adjust down to $77.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vercelli.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vercelli seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vercelli (2025)
Exploring the top neighborhoods for short-term rentals in Vercelli? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | Vercelli's historic center, filled with charming architecture and cultural sites. It's the perfect location for tourists wanting to explore the city's rich history and enjoy local cuisine. | Vercelli Cathedral, Palazzo dei Priori, Basilica di Sant'Andrea, Museo Borgogna, Piazza Cavour |
| Corso Vittorio Emanuele II | The main street of Vercelli, known for shopping and dining. This area is popular among both locals and tourists, offering a vibrant atmosphere and easy access to city life. | Shopping boutiques, Restaurants and cafes, Local markets, Cafés with outdoor seating |
| Parco Vercelli | A large park area that provides a quiet escape from the city. Great for families and travelers who enjoy nature and outdoor activities, making it a unique Airbnb choice. | Walking trails, Picnic spots, Children's playground, Scenic views |
| San Maurizio | A residential neighborhood that offers a more authentic experience of Vercelli life. It's close to the city center while providing a local feel, ideal for longer stays. | Local restaurants, Community events, Vercelli sports facilities |
| Vercelli University Area | Near the university, this area attracts students and visiting academics. It's a lively neighborhood with affordable dining and cultural events, ideal for budget travelers and scholars. | University facilities, Student cafes, Cultural events, Libraries |
| La Cittadella | A modern area of Vercelli that mixes residential and commercial spaces. It's a growing neighborhood with new developments that appeal to younger travelers and families. | Modern amenities, Parks nearby, Shopping opportunities |
| Cascina Pizzigoni | A peaceful countryside location just outside of Vercelli, offering beautiful landscapes and tranquility. Great for guests looking to escape the hustle and bustle of city life. | Countryside views, Hiking and biking trails, Local farms and markets |
| Frazione Sant'Angela | An idyllic small village atmosphere not far from the city. It offers guests a rural Airbnb experience with rustic charm and proximity to natural attractions. | Traditional Italian scenery, Local artisan shops, Culinary experiences |
Understanding Airbnb License Requirements & STR Laws in Vercelli (2025)
Yes, Vercelli, Piedmont, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vercelli to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 55% licensed listings)
Top Performing Airbnb Properties in Vercelli (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vercellibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
BnB Il Bicciolano - walking distance from downtown
Entire Place • 1 bedroom
From those there, close to the center
Entire Place • 1 bedroom
Piazza Cavour Vercelli- Loft with Private Entry
Entire Place • 1 bedroom
Casa di Alice2
Entire Place • 1 bedroom
downtown alice
Entire Place • 1 bedroom
"BnB Il Bicciolano 2" - one-bedroom apartment in front of hospital
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vercelli (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vercelli based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Federico | 4 | $52,671 | 44 | 4.90/5.0 |
| Emiliano | 5 | $36,200 | 79 | 4.90/5.0 |
| Riccardo | 2 | $32,558 | 154 | 4.75/5.0 |
| Silviu | 4 | $27,359 | 8 | 5.00/5.0 |
| Gianluca | 1 | $17,935 | 11 | 5.00/5.0 |
| Giovanni | 1 | $17,125 | 9 | 5.00/5.0 |
| Massimo | 2 | $16,548 | 63 | 4.95/5.0 |
| Rossella | 4 | $15,319 | 11 | 4.88/5.0 |
| Marco | 1 | $12,675 | 40 | 4.78/5.0 |
| Host #443852511 | 1 | $12,580 | 0 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vercelli.
Dive Deeper: Advanced Vercelli STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vercelli. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVercelli Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vercelli
- The Vercelli Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 58 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vercelli, Apartment/Condo properties are the most common (87.9%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 3.4%) offer potential for unique stay experiences.
Vercelli Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vercelli
- The dominant room capacity in Vercelli is 1 bedroom listings, making up 77.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 87.9% of the active Airbnb listings in Vercelli, indicating a high concentration in these sizes.
- With over half the market (77.6%) consisting of studios or 1-bedroom units, Vercelli is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (1.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Vercelli.
Vercelli Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vercelli
- The most common guest capacity trend in Vercelli vacation rentals is listings accommodating 3 guests (32.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 3 guests and 2 guests dominate the Vercelli STR market, accounting for 63.8% of listings.
- On average, properties in Vercelli are equipped to host 2.8 guests.
Vercelli Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vercelli
- The most common availability pattern in Vercelli falls within the 271-366 days range, representing 63.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Vercelli (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vercelli Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
69% of total
2 Nights
7 listings
12.1% of total
3 Nights
1 listings
1.7% of total
4-6 Nights
3 listings
5.2% of total
7-29 Nights
2 listings
3.4% of total
30+ Nights
5 listings
8.6% of total
Key Insights
- The most prevalent minimum stay requirement in Vercelli is 1 Night, adopted by 69% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.1%) of the Vercelli Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 69% of Vercelli hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vercelli.
Vercelli Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
7.5% of total
Flexible
33 listings
62.3% of total
Moderate
12 listings
22.6% of total
Strict
4 listings
7.5% of total
Cancellation Policy Insights for Vercelli
- The prevailing Airbnb cancellation policy trend in Vercelli is Flexible, used by 62.3% of listings.
- The market strongly favors guest-friendly terms, with 84.9% of listings offering Flexible or Moderate policies. This suggests guests in Vercelli may expect booking flexibility.
- Strict cancellation policies are quite rare (7.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 62.3% market standard in Vercelli.
- Given the high prevalence of Flexible policies (62.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Vercelli.
Vercelli STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vercelli
- The overall average booking lead time for vacation rentals in Vercelli is 29 days.
- Guests book furthest in advance for stays during May (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (41 days avg.) sees the longest lead times, while Winter (22 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Vercelli.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Vercelli averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vercelli (2025)
Amenity Prevalence
Amenity Insights for Vercelli
- Essential amenities in Vercelli that guests expect include: Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vercelli: Heating, TV.
- Prioritize adding missing essentials: Heating, TV.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vercelli to stay competitive.
Vercelli Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vercelli
- The typical guest profile for Airbnb in Vercelli consists of a mix of domestic (45%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 44.9% of guests.
- Key international markets include Italy (44.9%) and France (17.9%).
- Top languages spoken are English (36.7%) followed by Italian (24.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vercelli Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 532 | $6,565 | $539.43 | 53% |
| Habkern | 13 | $5,060 | $351.78 | 46% |
| Zermatt | 745 | $4,917 | $483.84 | 47% |
| Grindelwald | 497 | $4,738 | $353.69 | 55% |
| Matten bei Interlaken | 57 | $4,695 | $307.57 | 58% |
| Interlaken | 303 | $4,480 | $314.40 | 54% |
| Iseltwald | 18 | $4,374 | $337.31 | 51% |
| Alpnach | 11 | $4,176 | $249.37 | 50% |
| Sala Comacina | 69 | $4,017 | $390.28 | 48% |
| Bönigen | 31 | $4,009 | $256.42 | 63% |