Airbnb Market Analytics, Statistics and Data in Cuneo, Piedmont, Italy

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Cuneo? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Cuneo:

Average Daily Rate
$103
Occupancy Rate
39.11%
Annual Revenue
$10,103
Revenue Growth YoY
26.35%
Best Month
September
Worst Month
January
Regulation
High
Active Listings
108

How much do Airbnb hosts make on average per month in Cuneo?

The short-term rental market in Cuneo shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,016 per month
  • Strong performing properties (top 25%) make $1,731 or more
  • Best-in-class properties (top 10%) achieve $2,343+ monthly
  • Entry-level properties (bottom 25%) typically earn around $502

Revenue Variations by Month

Occupancy Rates Throughout the Year in Cuneo

The market in Cuneo shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 36% occupancy rates
  • Strong performing properties (top 25%) achieve 60% or higher
  • Best-in-class properties (top 10%) reach 76%+occupancy
  • Entry-level properties (bottom 25%) average around 20%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Cuneo

Daily rates in Cuneo vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $73 per night
  • Strong performing properties (top 25%) secure $93 or more
  • Best-in-class properties (top 10%) pull in $120+ per night
  • Entry-level properties (bottom 25%) earn around $59

Daily Rate Variations by Month

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Seasonality patterns in Cuneo

Peak Season (September, July, August)
  • Revenue peaks at $1655.66 per month
  • Occupancy rates reach 53.66%
  • Daily rates average $107.73
Shoulder Season
  • Revenue averages $1289.46 per month
  • Occupancy maintains 40.31%
  • Daily rates hold at $95.43
Low Season (February, December, January)
  • Revenue drops to $734.83 per month
  • Occupancy decreases to 28.72%
  • Daily rates adjust to $83.20

Is it still profitable to do Airbnb in Cuneo in 2025?

Yes! Cuneo demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and monthly revenue averaging $1289 and The market's 108 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Cuneo

AreaWhy Choose This AreaKey Attractions
Cuneo City Center
The vibrant heart of Cuneo, offering historical architecture and a variety of shops, restaurants, and cultural sites. Ideal for visitors wanting to explore the local lifestyle and attractions.
Piazza Galimberti, Museo Diocesano, Cattedrale di Cuneo, Castello di Cuneo, Via Roma
Valle Stura
A picturesque valley renowned for its natural beauty and outdoor activities. Popular with nature lovers and adventure tourists seeking hiking, skiing, and scenic views.
Parco Naturale delle Alpi Marittime, Sentiero degli Alpini, Ski resorts, Local villages, Wildlife watching
Dogliani
A charming village in the Langhe region known for its wine production and stunning landscapes. Attractive to wine enthusiasts and those looking for a serene getaway.
Dogliani Wine Cellars, Castello di Dogliani, Local Vineyards, Trattoria di Dogliani, Langhe Hills
Mondovì
A historic town featuring a beautiful old town and panoramic views. Perfect for visitors interested in history and local culture, with vibrant festivals and events.
Piazza Maggiore, Funicolare di Mondovì, Museo della Ceramica, Sanctuary of Vicoforte, Giardini di Villa Giulia
Saluzzo
Rich in history and medieval architecture, Saluzzo provides a unique cultural experience. Ideal for travelers interested in history and art.
Castello della Manta, Museo Civico, Palazzo Maffei, Historic churches, Outdoor markets
Savigliano
Known for its beautiful parks and cultural festivals, Savigliano is a pleasant town for family visitors and those seeking a local experience with a friendly atmosphere.
Parco del Castello, Savigliano Railway Museum, Local festivals, Historic center, Piazza Santorre
Boves
A serene locality surrounded by nature, making it perfect for quiet retreats and outdoor activities. Attracts nature lovers and those looking to unwind.
Nature trails, Hiking paths, Local farms, Historic sites, Community events
Rocca de Baldi
A small village steeped in tradition and local craftsmanship. Great for tourists wanting to experience authentic Italian village life and artisanal products.
Historic workshops, Countryside views, Local festivals, Traditional cuisine, Artisan shops

Do you need a license for Airbnb in Cuneo?

Yes, Cuneo requires a license for operating an Airbnb. Current market data shows 66% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Cuneo

The perfect gathering with pool and Barolo

The perfect gathering with pool and Barolo

Private Room • 7 bedrooms

$94,214
Revenue
28.6%
Occupancy
$2585.52
Daily Rate
Matteotti Residence

Matteotti Residence

Entire Place • 1 bedroom

$50,513
Revenue
80.0%
Occupancy
$228.38
Daily Rate
Suite Apartment PERLA - Cuneo

Suite Apartment PERLA - Cuneo

Entire Place • 1 bedroom

$36,494
Revenue
37.5%
Occupancy
$158.99
Daily Rate
L'Attico

L'Attico

Entire Place • 1 bedroom

$27,379
Revenue
49.0%
Occupancy
$122.10
Daily Rate
La Loggia dei Mercanti

La Loggia dei Mercanti

Entire Place • 1 bedroom

$27,113
Revenue
45.4%
Occupancy
$109.40
Daily Rate
UnoDue - Cuneo centro - House

UnoDue - Cuneo centro - House

Entire Place • 2 bedrooms

$26,360
Revenue
52.4%
Occupancy
$126.04
Daily Rate

Top Performing Professional Hosts in Cuneo

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Luca1$94,214254.76/5.0
Davide2$53,244434.96/5.0
Ivan1$50,513124.25/5.0
Luca3$49,638304.95/5.0
Eleonora2$39,499724.61/5.0
Paolo5$39,147111.93/5.0
Elisa3$36,1471784.87/5.0
Guido2$35,4621024.98/5.0
Maria Antonietta2$27,6892124.79/5.0
Erika1$27,37964.83/5.0

Additional analytics on vacation rental, real estate, short term rental data in Cuneo

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (83.3%), with apartment & condo and boutique & hotels properties comprising 96.3% of inventory
  • Untapped potential in house segments (3.7% combined)

Room Capacity Distribution

Analysis of 108 properties in Cuneo shows that 1 bedroom properties are most prevalent, making up 72.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 87.0% of all listings.

Key Insights

  • Most common: 1 bedroom (72.2%)
  • Least common: 5+ bedrooms (0.9%)
  • Market concentration: 87.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 108 properties in Cuneo reveals that 4 guests properties dominate the market, representing 44.4% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 67.6% of the market.

Key Insights

  • Most common capacity: 4 guests (44.4% of market)
  • Least common capacity: 8+ guests (0.9% of market)
  • Average guest capacity: 3.2 guests per property
  • Market concentration: 67.6% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 108 properties in Cuneo, the most common availability pattern is 271-366 days (49.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (25% of properties).

Key Insights

  • Most common availability window: 271-366 days (49.1%)
  • Most common booking duration: 91-180 days (25%)
  • Properties with high availability (180+ days): 74.1%
  • Properties with long-term bookings (180+ days): 26.9%

Minimum Stay Distributions

1 Night (49%)

1 Night

49 listings

49% of total

2 Nights (42%)

2 Nights

42 listings

42% of total

3 Nights (2%)

3 Nights

2 listings

2% of total

7-29 Nights (2%)

7-29 Nights

2 listings

2% of total

30+ Nights (5%)

30+ Nights

5 listings

5% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 91.0%
  • Mid-length stays (4-6 nights) represent 0% of listings
  • Monthly+ stays (5%) suggest a stable extended-stay market
  • High market flexibility with 93.0% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (52.8%)

Flexible

47 listings

52.8% of total

Moderate (43.8%)

Moderate

39 listings

43.8% of total

Strict (3.4%)

Strict

3 listings

3.4% of total

Key Insights

  • Flexible is the preferred policy at 52.8% of listings
  • Guest-friendly policies (Flexible & Moderate) dominate at 96.6% of the market
  • Strong market consensus around Flexible policies
  • Strict policies are least common at 3.4% of listings

Recommendations

  • Consider starting with a Flexible policy to align with market preferences
  • Strong market preference for Flexible policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage
  • Strict policies are rare - carefully consider the impact on bookings before implementing

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jun, Jul, Aug, averaging 65 days
  • Shortest booking windows are in Dec, Jan, Mar, averaging 24 days
  • Summer shows the longest average booking window at 65 days, while Spring has the shortest at 30 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 65 days in advance
  • Consider early bird discounts during Spring to encourage longer lead times
  • Focus on last-minute booking promotions during Dec-Mar when lead times are shortest

Popular Airbnb Amenities in Cuneo

Below is the distribution of amenities across listings in Cuneo:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 43.3% of total guests, indicating a significant local market share.
  • Primary international markets: France (34.7%) and Germany (6.6%)
  • English is the top language at 34.8%, followed by Italian (25.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%

Recommendations

  • Target marketing campaigns for Turin and Cuneo markets
  • Develop localized content for France and Germany
  • Prioritize English and Italian language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Cuneo. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Monteu Roero14$5,880$652.0234%
Les Clefs31$4,559$306.1743%
Manigod199$4,049$440.3841%
Ramatuelle226$3,775$673.8138%
Saint-Jean-Cap-Ferrat104$3,741$449.3845%
Saint-Tropez782$3,659$526.8440%
Alex29$3,329$215.7249%
Èze158$3,265$356.8547%
Veyrier-du-Lac129$3,246$438.5043%
Charvonnex12$3,196$235.7855%

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