Tolentino Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Marche, Italy

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Tolentino in 2025? Explore comprehensive Airbnb analytics for Tolentino, Marche, Italy to uncover income potential. This 2025 STR market report for Tolentino, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Tolentino, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tolentino Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tolentino Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$185
The average rental revenue earned for an occupied room per day in Tolentino.
Occupancy Rate(?)
31.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,397
Typical annual income for an Airbnb listing in Tolentino. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.6%
Significant decrease (-28.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Tolentino.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Tolentino.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tolentino (2025)

Understanding the monthly revenue variations for Airbnb listings in Tolentino is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tolentino is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tolentino across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,668+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,952 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,027 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $404, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tolentino

Tolentino Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tolentino STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tolentino:

  • Best-in-class properties (Top 10%) achieve 48%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tolentino

Average Daily Rate (ADR) Airbnb Trends in Tolentino (2025)

Effective short term rental pricing strategy in Tolentino involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tolentino typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $511+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $219 or more.
  • Typical properties (Median) charge around $125 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Tolentino

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Airbnb Seasonality Analysis & Trends in Tolentino (2025)

Peak Season (August, April, September)
  • Revenue averages $2,722 per month
  • Occupancy rates average 42.6%
  • Daily rates average $195
Shoulder Season
  • Revenue averages $1,087 per month
  • Occupancy maintains around 25.9%
  • Daily rates hold near $195
Low Season (January, February, June)
  • Revenue drops to average $405 per month
  • Occupancy decreases to average 9.0%
  • Daily rates adjust to average $195

Seasonality Insights for Tolentino

  • The Airbnb seasonality in Tolentino shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tolentino's highest earning potential, with monthly revenues capable of climbing to $4,053, occupancy reaching a high of 61.5%, and ADRs peaking at $210.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $153, occupancy could drop to 3.6%, and ADRs may adjust down to $186.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tolentino.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tolentino seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tolentino (2025)

Exploring the top neighborhoods for short-term rentals in Tolentino? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historical center of Tolentino is rich in culture and history, making it an attractive destination for tourists interested in art and architecture.
Basilica di San Nicola, Castello della Rancia, Piazza della Libertà, Museo diocesano, Teatro Vaccaj
Parco di San Paolo
A beautiful park area that offers recreational activities and is perfect for families. It provides a peaceful retreat within the city, appealing to those seeking outdoor experiences.
Parco di San Paolo, Local playgrounds, Walking paths, Picnic areas
Tolentino Hills
The scenic hills surrounding Tolentino provide breathtaking views and outdoor activities, attracting nature enthusiasts and those looking for a rural getaway.
Hiking trails, Wine tasting tours, Agriturismi, Scenic viewpoints
Via Roma
A bustling street with shops, cafes, and restaurants, perfect for visitors who want to experience local life and cuisine.
Local shops, Cafes, Restaurants, Street markets
Cottage Rentals near Fiastra
Close to the Fiastra lake, these rentals provide a perfect getaway for those who love water sports and nature activities.
Lago di Fiastra, Kayaking, Nature trails, Fishing
Cultural Festivals
Tolentino hosts various cultural festivals throughout the year, making it an interesting place for visitors during event seasons.
Various local festivals, Cultural events, Art exhibitions
Spiritual Retreats
The presence of monasteries and churches attracts those looking for spiritual retreats and peaceful experiences.
Monastero di San Lorenzo, Churches, Retreat programs
Local Markets
The various markets throughout Tolentino offer a taste of local produce and crafts, appealing to visitors interested in authentic local experiences.
Weekly markets, Handmade crafts, Local food stalls

Understanding Airbnb License Requirements & STR Laws in Tolentino (2025)

While Tolentino, Marche, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tolentino to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Tolentino (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tolentinobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Di Cristo - A Rustic Charm Oasis

Casa Di Cristo - A Rustic Charm Oasis

Entire Place • 3 bedrooms

$21,009
Revenue
25.7%
Occupancy
$209.50
Daily Rate
Casa Pace e Gioia - private pool & amazing views

Casa Pace e Gioia - private pool & amazing views

Entire Place • 4 bedrooms

$20,902
Revenue
39.8%
Occupancy
$365.58
Daily Rate
Villa Orrizonti - Enjoy the peace in a secure way

Villa Orrizonti - Enjoy the peace in a secure way

Entire Place • 4 bedrooms

$15,606
Revenue
42.4%
Occupancy
$287.24
Daily Rate
Superb lake view with two bedrooms and pool

Superb lake view with two bedrooms and pool

Entire Place • 2 bedrooms

$12,476
Revenue
47.1%
Occupancy
$131.47
Daily Rate
Lovely home in Tolentino with kitchen

Lovely home in Tolentino with kitchen

Entire Place • 6 bedrooms

$11,192
Revenue
73.4%
Occupancy
$250.19
Daily Rate
DOLF - Villa Elisa - Family Deluxe Room

DOLF - Villa Elisa - Family Deluxe Room

Private Room • 2 bedrooms

$11,091
Revenue
35.7%
Occupancy
$165.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tolentino (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tolentino based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Emanuele5$25,315364.90/5.0
Claudine1$21,00975.00/5.0
Heather1$20,902164.88/5.0
Rodolfo2$16,83045.00/5.0
Francis1$15,606274.74/5.0
Novasol1$11,1922Not Rated
Holidu1$7,90834.67/5.0
Graham1$6,028354.74/5.0
Paolo1$5,3562Not Rated
Kate1$4,53585.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tolentino.

Dive Deeper: Advanced Tolentino STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tolentino. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tolentino Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tolentino

  • The Tolentino Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.9% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tolentino, House properties are the most common (56.5%), reflecting the local real estate landscape.
  • Houses represent a significant 56.5% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, others (combined 8.6%) offer potential for unique stay experiences.

Tolentino Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tolentino

  • The dominant room capacity in Tolentino is 2 bedrooms listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.5% of the active Airbnb listings in Tolentino, indicating a high concentration in these sizes.
  • A significant 34.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tolentino.

Tolentino Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tolentino

  • The most common guest capacity trend in Tolentino vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Tolentino STR market, accounting for 52.1% of listings.
  • 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tolentino.
  • On average, properties in Tolentino are equipped to host 4.6 guests.

Tolentino Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tolentino

  • The most common availability pattern in Tolentino falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Tolentino (52.2%), reflecting common guest stay durations or potential owner blocking patterns.

Tolentino Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.1%)

1 Night

6 listings

26.1% of total

2 Nights (17.4%)

2 Nights

4 listings

17.4% of total

3 Nights (4.3%)

3 Nights

1 listings

4.3% of total

4-6 Nights (17.4%)

4-6 Nights

4 listings

17.4% of total

7-29 Nights (21.7%)

7-29 Nights

5 listings

21.7% of total

30+ Nights (13%)

30+ Nights

3 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Tolentino is 1 Night, adopted by 26.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Tolentino, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 26.1% of Tolentino hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tolentino.

Tolentino Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

4.5% of total

Flexible (18.2%)

Flexible

4 listings

18.2% of total

Moderate (22.7%)

Moderate

5 listings

22.7% of total

Strict (54.5%)

Strict

12 listings

54.5% of total

Cancellation Policy Insights for Tolentino

  • The prevailing Airbnb cancellation policy trend in Tolentino is Strict, used by 54.5% of listings.
  • A majority (54.5%) of hosts in Tolentino utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 54.5% market standard in Tolentino.
  • With 54.5% using Strict terms, this is a viable option in Tolentino, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tolentino.

Tolentino STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tolentino

  • The overall average booking lead time for vacation rentals in Tolentino is 62 days.
  • Guests book furthest in advance for stays during July (average 137 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Tolentino.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
  • Monitor your own booking lead times against these Tolentino averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tolentino (2025)

Amenity Prevalence

Amenity Insights for Tolentino

  • Essential amenities in Tolentino that guests expect include: Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Tolentino.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tolentino: Free parking on premises, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like TV or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tolentino to stay competitive.

Tolentino Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tolentino

  • The typical guest profile for Airbnb in Tolentino consists of a mix of domestic (39%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 39.3% of guests.
  • Key international markets include Italy (39.3%) and United Kingdom (17.9%).
  • Top languages spoken are English (43.3%) followed by French (13.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tolentino Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Celleno15$2,706$545.3324%
Parrano18$2,471$336.1632%
Collazzone29$2,386$347.7033%
Collevecchio15$2,349$292.6238%
Guardea15$2,342$379.6132%
Monteleone d'Orvieto35$2,142$322.9231%
Bertinoro20$2,063$339.5629%
San Leo23$1,966$243.6032%
Monte Castello di Vibio20$1,965$438.5636%
Sant'Angelo in Pontano10$1,952$233.3635%

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