Voghera Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Voghera in 2025? Explore comprehensive Airbnb analytics for Voghera, Lombardy, Italy to uncover income potential. This 2025 STR market report for Voghera, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Voghera, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Voghera Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Voghera Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$77
The average rental revenue earned for an occupied room per day in Voghera.
Occupancy Rate(?)
40.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,173
Typical annual income for an Airbnb listing in Voghera. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
83.0%
Strong growth (83.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Voghera.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Voghera.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Voghera (2025)

Understanding the monthly revenue variations for Airbnb listings in Voghera is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Voghera is typically May, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Voghera across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,830+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,199 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $801 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $406, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Voghera

Voghera Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Voghera STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Voghera:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Voghera

Average Daily Rate (ADR) Airbnb Trends in Voghera (2025)

Effective short term rental pricing strategy in Voghera involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Voghera typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $119+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
  • Typical properties (Median) charge around $72 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Voghera

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Airbnb Seasonality Analysis & Trends in Voghera (2025)

Peak Season (May, July, October)
  • Revenue averages $1,122 per month
  • Occupancy rates average 45.3%
  • Daily rates average $89
Shoulder Season
  • Revenue averages $907 per month
  • Occupancy maintains around 38.2%
  • Daily rates hold near $85
Low Season (January, September, November)
  • Revenue drops to average $741 per month
  • Occupancy decreases to average 35.6%
  • Daily rates adjust to average $80

Seasonality Insights for Voghera

  • The Airbnb seasonality in Voghera shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Voghera's highest earning potential, with monthly revenues capable of climbing to $1,229, occupancy reaching a high of 50.8%, and ADRs peaking at $98.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $686, occupancy could drop to 28.6%, and ADRs may adjust down to $76.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Voghera.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Voghera seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Voghera (2025)

Exploring the top neighborhoods for short-term rentals in Voghera? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Voghera, with beautiful architecture and charming streets. It attracts tourists interested in culture, history, and local cuisine.
Castello Visconteo, Piazza Meardi, Museo di Storia Naturale, Church of San Lorenzo, Voghera Cathedral
Parco della Rimembranza
A green park providing a peaceful retreat in the city. Ideal for those looking to enjoy nature and local outdoor activities.
Walking paths, Children's playground, Picnic areas, Scenic views
Voghera Railway Station
Main transport hub for the city, making it convenient for travelers. Close proximity to shops, restaurants, and services.
Shopping centers, Cafés, Transport links to Milan and other cities
Local Wine Regions
Surrounding areas of Voghera feature vineyards and wine production. Attracts wine enthusiasts and tourists looking for culinary experiences.
Wine tastings, Vineyard tours, Local agriturismo experiences
Piazza del Duomo
Central square where locals gather, surrounded by cafés and shops. Great for people-watching and experiencing local life.
Cafés, Shops, Local events, Seasonal markets
Scuola Calcio Voghera
A local sports complex that attracts families and sports enthusiasts. Ideal for guests interested in community events and sports.
Football matches, Youth sports events, Community activities
Villaggio dei Fiori
Residential area known for tranquility and greenery, appealing to families and long-term stays.
Parks, Community centers, Local shops
Voghera Fairgrounds
Hosts various local events and fairs, making it a hotspot during event seasons. Good for short-term rentals during busy periods.
Local fairs, Concerts, Food festivals

Understanding Airbnb License Requirements & STR Laws in Voghera (2025)

While Voghera, Lombardy, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Voghera to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Voghera (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vogherabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Granella Apartment

Granella Apartment

Entire Place • 2 bedrooms

$22,386
Revenue
73.3%
Occupancy
$75.06
Daily Rate
Apartment

Apartment

Private Room • 2 bedrooms

$20,347
Revenue
32.6%
Occupancy
$220.93
Daily Rate
Garden view apartment, convenient station

Garden view apartment, convenient station

Entire Place • 2 bedrooms

$14,727
Revenue
73.8%
Occupancy
$53.00
Daily Rate
Room&Board 2 Bedrooms up to 7 beds 1 Bathroom

Room&Board 2 Bedrooms up to 7 beds 1 Bathroom

Entire Place • 2 bedrooms

$14,074
Revenue
50.9%
Occupancy
$74.60
Daily Rate
Apartment with 2 bedrooms and 1 bathroom

Apartment with 2 bedrooms and 1 bathroom

Entire Place • 2 bedrooms

$13,722
Revenue
51.2%
Occupancy
$73.91
Daily Rate
the villa

the villa

Entire Place • 1 bedroom

$10,482
Revenue
40.6%
Occupancy
$70.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Voghera (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Voghera based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Massimo4$37,043464.90/5.0
Cristina1$22,386384.92/5.0
Roberto3$20,5832164.65/5.0
Camilla1$20,3472Not Rated
Laura C1$14,727534.58/5.0
Claudia1$7,09334.67/5.0
Elza1$7,05094.78/5.0
Barbara1$6,977824.83/5.0
Mirella1$6,7463084.86/5.0
Brice1$6,143264.73/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Voghera.

Dive Deeper: Advanced Voghera STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Voghera. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Voghera Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Voghera

  • The Voghera Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.8% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Voghera, Apartment/Condo properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 16.7% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.

Voghera Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Voghera

  • The dominant room capacity in Voghera is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 83.3% of the active Airbnb listings in Voghera, indicating a high concentration in these sizes.

Voghera Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Voghera

  • The most common guest capacity trend in Voghera vacation rentals is listings accommodating 2 guests (22.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Voghera STR market, accounting for 38.9% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Voghera.
  • On average, properties in Voghera are equipped to host 3.3 guests.

Voghera Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Voghera

  • The most common availability pattern in Voghera falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Voghera (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Voghera Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.4%)

1 Night

8 listings

44.4% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

4-6 Nights (5.6%)

4-6 Nights

1 listings

5.6% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (27.8%)

30+ Nights

5 listings

27.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Voghera is 1 Night, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.1%) of the Voghera Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (27.8%) caters to monthly stays (30+ nights) in Voghera, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.4% of Voghera hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 27.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Voghera.

Voghera Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (66.7%)

Flexible

12 listings

66.7% of total

Moderate (27.8%)

Moderate

5 listings

27.8% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for Voghera

  • The prevailing Airbnb cancellation policy trend in Voghera is Flexible, used by 66.7% of listings.
  • The market strongly favors guest-friendly terms, with 94.5% of listings offering Flexible or Moderate policies. This suggests guests in Voghera may expect booking flexibility.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 66.7% market standard in Voghera.
  • Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Voghera.

Voghera STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Voghera

  • The overall average booking lead time for vacation rentals in Voghera is 22 days.
  • Guests book furthest in advance for stays during June (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (37 days avg.) sees the longest lead times, while Winter (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Voghera.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Voghera averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Voghera (2025)

Amenity Prevalence

Amenity Insights for Voghera

  • Essential amenities in Voghera that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Voghera: Wifi.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Voghera to stay competitive.

Voghera Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Voghera

  • The typical guest profile for Airbnb in Voghera consists of a mix of domestic (36%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 35.5% of guests.
  • Key international markets include Italy (35.5%) and France (18.7%).
  • Top languages spoken are English (33%) followed by Italian (17.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Voghera Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Laglio62$4,308$523.8242%
Cossano Belbo12$4,172$324.7540%
Sala Comacina71$3,968$436.1846%
Ranco13$3,656$435.6738%
Brenzone sul Garda21$3,526$327.8543%
Carate Urio71$3,457$371.2542%
Portofino74$3,321$499.0739%
Oliveto Lario107$3,198$375.9548%
Bellagio439$3,138$308.1248%
Castelfranco di Sotto50$3,092$330.8735%

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