Airbnb Market Analytics, Statistics and Data in Sesto San Giovanni, Lombardy, Italy

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sesto San Giovanni? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sesto San Giovanni:

Average Daily Rate

$117

Occupancy Rate

47.03%

Annual Revenue

$15,554

Revenue Growth YoY

4.65%

Best Month

June

Worst Month

January

Regulation

High

Active Listings

148

How much do Airbnb hosts make on average per month in Sesto San Giovanni?

The short-term rental market in Sesto San Giovanni shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

Typical properties (median) earn $1,587 per month
Strong performing properties (top 25%) make $2,428 or more
Best-in-class properties (top 10%) achieve $3,215+ monthly
Entry-level properties (bottom 25%) typically earn around $823

Revenue Variations by Month

Occupancy Rates Throughout the Year in Sesto San Giovanni

The market in Sesto San Giovanni shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

Typical properties (median) maintain 47% occupancy rates
Strong performing properties (top 25%) achieve 71% or higher
Best-in-class properties (top 10%) reach 86%+occupancy
Entry-level properties (bottom 25%) average around 23%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Sesto San Giovanni

Daily rates in Sesto San Giovanni vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

Typical properties (median) generate $86 per night
Strong performing properties (top 25%) secure $111 or more
Best-in-class properties (top 10%) pull in $154+ per night
Entry-level properties (bottom 25%) earn around $63

Daily Rate Variations by Month

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Seasonality patterns in Sesto San Giovanni

Peak Season (June, October, May)

Revenue peaks at $2406.86 per month
Occupancy rates reach 57.50%
Daily rates average $147.73

Shoulder Season

Revenue averages $1907.17 per month
Occupancy maintains 47.63%
Daily rates hold at $109.05

Low Season (December, August, January)

Revenue drops to $1318.68 per month
Occupancy decreases to 36.57%
Daily rates adjust to $86.84

Is it still profitable to do Airbnb in Sesto San Giovanni in 2025?

Yes! Sesto San Giovanni demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and solid monthly revenue averaging $1907 and The market's 148 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy

Implement premium seasonal pricing strategies
Set longer minimum stay requirements during high-demand periods
Enforce stricter cancellation policies

Shoulder Season Strategy

Maintain competitive market-based pricing
Offer moderate-length stay incentives
Target a mix of leisure and business travelers with flexible booking terms
Focus on weekend getaway packages and mid-week business traveler promotions

Low Season Strategy

Adjust pricing to remain competitive in the market
Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Sesto San Giovanni

Area	Why Choose This Area	Key Attractions
Centro Sesto	The downtown area of Sesto San Giovanni, known for its bustling streets and proximity to public transport. Ideal for visitors wanting to explore the city and easy access to Milan.	Piazza Marconi, Parco delle Groane, Villa Torretta, Sesto 1 Maggio, Teatro della Luna
Piazza della Repubblica	A central square frequently visited by tourists, surrounded by shops and restaurants. Great for Airbnb hosts looking for high foot traffic and visibility.	The iconic fountain, Restaurants and cafes, Shopping streets nearby, Public transport hubs
Sesto 1 Maggio FS	A prime location near the metro station, making it easy for guests to travel to Milan and other nearby attractions. Popular among business travelers.	Metro access to Milan, Local eateries, Public services, Transportation links
Via Milanese	A commercial street filled with shops and cafes, perfect for guests looking for local life. Affordable accommodations attract budget travelers.	Shopping areas, Cafés and restaurants, Local markets, Proximity to parks
Parco Nord Milano	Urban park that's perfect for families and nature lovers, providing green spaces and recreational activities. Attractive for those seeking a relaxing environment.	Walking trails, Playgrounds, Sports facilities, Nature spots
Sesto San Giovanni railway station	Major transit hub linking Sesto with Milan and surrounding regions. Ideal for short stays and commuters.	Access to Milan, Local transit connections, Nearby attractions, Restaurants and shopping
Cascina Ghezzi	A quieter residential area that offers a more local experience, appealing to guests looking for tranquility away from the city buzz.	Residential parks, Local Italian eateries, Community atmosphere, Nearby Basilica
Via Lecco	An upcoming area that is becoming more popular with tourists and locals alike, offering a vibrant nightlife and dining scene.	Restaurants, Bars, Local shops, Proximity to cultural sites

Do you need a license for Airbnb in Sesto San Giovanni?

$152.36

Daily Rate

Top Performing Professional Hosts in Sesto San Giovanni

Host Name	Properties	Grossing Revenue	Stay Reviews	Avg Rating
Federico	1	$136,813	69	4.86/5.0
Francesco	1	$100,742	8	5.00/5.0
14743308	2	$84,595	79	4.20/5.0
39622019	1	$58,030	55	4.91/5.0
Sara & Marco	2	$55,341	115	4.84/5.0
Its Home	2	$49,639	37	3.95/5.0
Diego Alberto	1	$47,524	71	4.92/5.0
Francesco	3	$47,050	33	4.39/5.0
Rossella	1	$46,453	63	4.94/5.0
Simone	3	$44,579	31	2.84/5.0

Additional analytics on vacation rental, real estate, short term rental data in Sesto San Giovanni

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Show Advanced Metrics

Room Type Distribution

Property Type Distribution

Key Insights

Market dominated by entire home listings (78.4%), with apartment & condo and boutique & hotels properties comprising 96.0% of inventory
Untapped potential in boutique & hotels, house segments (8.2% combined)

Room Capacity Distribution

Analysis of 148 properties in Sesto San Giovanni shows that 1 bedroom properties are most prevalent, making up 70.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 83.8% of all listings.

Key Insights

Most common: 1 bedroom (70.9%)
Least common: 4 bedrooms (1.4%)
Market concentration: 83.8% in top 2 sizes
Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 148 properties in Sesto San Giovanni reveals that 4 guests properties dominate the market, representing 32.4% of all listings. The average property accommodates 3.0 guests, with a clear trend towards smaller guest capacities. Properties accommodating 4 guests and 2 guests make up 61.5% of the market.

Key Insights

Most common capacity: 4 guests (32.4% of market)
Least common capacity: 7 guests (0.7% of market)
Average guest capacity: 3.0 guests per property
Market concentration: 61.5% in top 2 capacity sizes
Market segmentation: Predominantly smaller guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 148 properties in Sesto San Giovanni, the most common availability pattern is 271-366 days (33.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.1% of properties).

Key Insights

Most common availability window: 271-366 days (33.8%)
Most common booking duration: 91-180 days (33.1%)
Properties with high availability (180+ days): 64.9%
Properties with long-term bookings (180+ days): 35.1%

Minimum Stay Distributions

1 Night (46.6%)

1 Night

55 listings

46.6% of total

2 Nights (30.5%)

2 Nights

36 listings

30.5% of total

3 Nights (6.8%)

3 Nights

8 listings

6.8% of total

4-6 Nights (7.6%)

4-6 Nights

9 listings

7.6% of total

7-29 Nights (3.4%)

7-29 Nights

4 listings

3.4% of total

30+ Nights (5.1%)

30+ Nights

6 listings

5.1% of total

Key Insights

Short stays (1-2 nights) dominate the market at 77.1%
Mid-length stays (4-6 nights) represent 7.6% of listings
Monthly+ stays (5.1%) suggest a stable extended-stay market
High market flexibility with 83.9% accepting 3 nights or less

Recommendations

Set minimum stays between 2-3 nights to align with market standards
Adjust minimum stays seasonally based on demand patterns
Consider monthly stay discounts to capture the growing extended-stay market
Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Flexible (47.1%)

Flexible

48 listings

47.1% of total

Moderate (38.2%)

Moderate

39 listings

38.2% of total

Strict (14.7%)

Strict

15 listings

14.7% of total

Key Insights

Flexible is the preferred policy at 47.1% of listings
Guest-friendly policies (Flexible & Moderate) dominate at 85.3% of the market
Strong market consensus around Flexible policies
Strict policies are least common at 14.7% of listings

Recommendations

Consider starting with a Flexible policy to align with market preferences
Strong market preference for Flexible policies suggests this should be your baseline
Consider generous cancellation terms as a competitive advantage
Strict policies are rare - carefully consider the impact on bookings before implementing

Booking Lead Time Trends

Key Insights

Peak booking lead times occur in Aug, Apr, Jul, averaging 64 days
Shortest booking windows are in Oct, Nov, Jan, averaging 31 days
Summer shows the longest average booking window at 60 days, while Fall has the shortest at 32 days

Recommendations

Implement dynamic pricing strategies for Summer bookings at least 60 days in advance
Consider early bird discounts during Fall to encourage longer lead times
Focus on last-minute booking promotions during Oct-Jan when lead times are shortest

Popular Airbnb Amenities in Sesto San Giovanni

Below is the distribution of amenities across listings in Sesto San Giovanni:

Traveler Demographics

Guest Origin Distribution

Top 5 Cities of Origin

Top 5 Countries of Origin

Top 5 Languages Spoken

Age Distribution

Key Insights

Domestic travelers make up 22.5% of total guests, indicating a moderate local market presence.
Primary international markets: France (23.7%) and Germany (16.2%)
English is the top language at 49%, followed by Italian (16.5%)
Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 10.2%

Recommendations

Target marketing campaigns for Milan and Rome markets
Develop localized content for France and Germany
Prioritize English and Italian language support
Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Sesto San Giovanni. These nearby markets offer diverse opportunities for property investors and hosts:

Market	Properties	Monthly Revenue	Daily Rate	Occupancy
Alpnach	11	$4,805	$237.14	51%
Laglio	65	$4,569	$444.62	46%
Brienz (BE)	139	$4,412	$273.02	55%
Brenzone sul Garda	21	$4,325	$349.88	51%
Portofino	75	$4,019	$518.99	42%
Bellagio	383	$3,767	$342.14	53%
Sala Comacina	70	$3,735	$419.35	49%
Meiringen	61	$3,665	$255.05	53%
Brienno	41	$3,581	$341.62	45%
Grindelwald	479	$4,897	$340.21	57%

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