Sesto San Giovanni Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lombardy, Italy
Is Airbnb profitable in Sesto San Giovanni in 2025? Explore comprehensive Airbnb analytics for Sesto San Giovanni, Lombardy, Italy to uncover income potential. This 2025 STR market report for Sesto San Giovanni, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 179 active listings.
Whether you're considering an Airbnb investment in Sesto San Giovanni, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sesto San Giovanni Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sesto San Giovanni Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sesto San Giovanni (2025)
Understanding the monthly revenue variations for Airbnb listings in Sesto San Giovanni is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sesto San Giovanni is typically April, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sesto San Giovanni across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,954+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,124 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,405 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $672, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sesto San Giovanni
Sesto San Giovanni Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sesto San Giovanni STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sesto San Giovanni:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sesto San Giovanni
Average Daily Rate (ADR) Airbnb Trends in Sesto San Giovanni (2025)
Effective short term rental pricing strategy in Sesto San Giovanni involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sesto San Giovanni typically peaks in April and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $195+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $122 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $66 per night.
Average Daily Rate (ADR) Trend by Month in Sesto San Giovanni
Get Live Sesto San Giovanni Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Sesto San Giovanni (2025)
Peak Season (April, May, October)
- Revenue averages $2,131 per month
- Occupancy rates average 54.1%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,513 per month
- Occupancy maintains around 47.5%
- Daily rates hold near $110
Low Season (January, June, December)
- Revenue drops to average $1,224 per month
- Occupancy decreases to average 42.4%
- Daily rates adjust to average $114
Seasonality Insights for Sesto San Giovanni
- The Airbnb seasonality in Sesto San Giovanni shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sesto San Giovanni's highest earning potential, with monthly revenues capable of climbing to $2,391, occupancy reaching a high of 56.0%, and ADRs peaking at $138.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,136, occupancy could drop to 36.8%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sesto San Giovanni.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sesto San Giovanni seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sesto San Giovanni (2025)
Exploring the top neighborhoods for short-term rentals in Sesto San Giovanni? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro di Sesto San Giovanni | The central area of Sesto San Giovanni, known for its blend of historic and modern architecture, vibrant atmosphere, and convenient public transport links. Ideal for travelers wanting to explore both Sesto and nearby Milan. | Piazza della Repubblica, Teatro della Luna, Cinemas and Shopping Malls, Sesto 1 Maggio FS Station, Municipal Park of Cavour |
| Viale Italia | Bustling avenue with a mix of shops, restaurants, and cafes, perfect for tourists wanting an urban experience with easy access to amenities and public transport. | Shopping along Viale Italia, Cafes and Restaurants, Proximity to Metro Stations, Nearby Parks and Green Spaces |
| Parco Nord | A large park area offering green spaces, outdoor activities, and a tranquil environment. Great for families and nature lovers looking for a peaceful stay within urban reach. | Parco Nord Milano, Walking and Biking Trails, Picnic Areas, Playgrounds |
| Via Giordano | A picturesque street lined with charming residential buildings, local eateries, and shops. A quieter area for those who prefer a more local experience while staying close to the city. | Local Cafes, Small Shops, Residential Architecture, Access to Public Transport |
| Sesto 1 Maggio FS | Key railway station connecting Sesto San Giovanni to Milan and beyond, making it a strategic location for business travelers and tourists alike. | Train Services to Milan, Nearby Restaurants and Services, Access to Local Buses |
| Cascina Selvaggia | A unique neighborhood that combines nature with urban living, offering a slice of rural Italian life close to the city, appealing for those wanting a tranquil yet connected environment. | Natural Reserves, Walking Trails, Local Farms and Countryside |
| Villa Campari | Home to the iconic Campari factory, the area combines culture and history, attracting visitors interested in local products and industrial heritage. | Campari Distillery Tours, Dining Options, Cultural Events |
| Sesto San Giovanni Historical Center | Rich in history and culture, this area features beautiful architecture and local traditions, providing an authentic Italian experience for guests. | Historic Churches, Cultural Institutions, Local Festivals |
Understanding Airbnb License Requirements & STR Laws in Sesto San Giovanni (2025)
Yes, Sesto San Giovanni, Lombardy, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sesto San Giovanni to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 44% licensed listings)
Top Performing Airbnb Properties in Sesto San Giovanni (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sesto San Giovannibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartment Sesto San Giovanni
Entire Place • 2 bedrooms
Dream House 20 minutes from Duomo MM1
Entire Place • 1 bedroom
![[20min. Duomo] Design, Wi-fi.](https://a0.muscache.com/im/pictures/miso/Hosting-796171241237762473/original/af7a3212-2776-4254-8e92-950cf5f054aa.jpeg?im_w=480&im_format=avif)
[20min. Duomo] Design, Wi-fi.
Entire Place • 1 bedroom
Family House - Mandala 20min to Duomo
Entire Place • 3 bedrooms
Luxury 4 bedroom apartment
Entire Place • 4 bedrooms
Downtown apartment | 5 min from Metro M1
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sesto San Giovanni (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sesto San Giovanni based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Simone | 2 | $96,899 | 58 | 4.74/5.0 |
| Sara & Marco | 2 | $71,475 | 123 | 4.88/5.0 |
| Host #484535538 | 9 | $55,544 | 0 | N/A/5.0 |
| Rossella | 1 | $50,254 | 63 | 4.94/5.0 |
| Diego Alberto | 1 | $50,084 | 71 | 4.92/5.0 |
| Simone | 2 | $49,992 | 35 | 4.75/5.0 |
| Marina | 3 | $44,569 | 59 | 4.45/5.0 |
| Its Home | 2 | $36,540 | 37 | 3.95/5.0 |
| Francesco | 1 | $35,511 | 8 | 5.00/5.0 |
| Alessia | 1 | $34,123 | 37 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sesto San Giovanni.
Dive Deeper: Advanced Sesto San Giovanni STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sesto San Giovanni. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSesto San Giovanni Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sesto San Giovanni
- The Sesto San Giovanni Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.3% of the 179 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sesto San Giovanni, Apartment/Condo properties are the most common (87.2%), reflecting the local real estate landscape.
- The presence of 8.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like house (combined 4.5%) offer potential for unique stay experiences.
Sesto San Giovanni Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sesto San Giovanni
- The dominant room capacity in Sesto San Giovanni is 1 bedroom listings, making up 73.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.8% of the active Airbnb listings in Sesto San Giovanni, indicating a high concentration in these sizes.
- With over half the market (73.7%) consisting of studios or 1-bedroom units, Sesto San Giovanni is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (2.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Sesto San Giovanni.
Sesto San Giovanni Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sesto San Giovanni
- The most common guest capacity trend in Sesto San Giovanni vacation rentals is listings accommodating 2 guests (35.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Sesto San Giovanni STR market, accounting for 65.4% of listings.
- Listings for large groups (6+ guests) are relatively rare (3.4%), potentially indicating an opportunity for hosts targeting this segment in Sesto San Giovanni.
- On average, properties in Sesto San Giovanni are equipped to host 2.8 guests.
Sesto San Giovanni Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sesto San Giovanni
- The most common availability pattern in Sesto San Giovanni falls within the 271-366 days range, representing 52.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sesto San Giovanni (27.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sesto San Giovanni Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
62 listings
39% of total
2 Nights
40 listings
25.2% of total
3 Nights
5 listings
3.1% of total
4-6 Nights
5 listings
3.1% of total
7-29 Nights
20 listings
12.6% of total
30+ Nights
27 listings
17% of total
Key Insights
- The most prevalent minimum stay requirement in Sesto San Giovanni is 1 Night, adopted by 39% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.2%) of the Sesto San Giovanni Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17%) caters to monthly stays (30+ nights) in Sesto San Giovanni, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39% of Sesto San Giovanni hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sesto San Giovanni.
Sesto San Giovanni Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
70 listings
51.1% of total
Moderate
52 listings
38% of total
Strict
15 listings
10.9% of total
Cancellation Policy Insights for Sesto San Giovanni
- The prevailing Airbnb cancellation policy trend in Sesto San Giovanni is Flexible, used by 51.1% of listings.
- The market strongly favors guest-friendly terms, with 89.1% of listings offering Flexible or Moderate policies. This suggests guests in Sesto San Giovanni may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 51.1% market standard in Sesto San Giovanni.
- Given the high prevalence of Flexible policies (51.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 10.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sesto San Giovanni.
Sesto San Giovanni STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sesto San Giovanni
- The overall average booking lead time for vacation rentals in Sesto San Giovanni is 50 days.
- Guests book furthest in advance for stays during April (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Sesto San Giovanni.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Sesto San Giovanni averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sesto San Giovanni (2025)
Amenity Prevalence
Amenity Insights for Sesto San Giovanni
- Essential amenities in Sesto San Giovanni that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sesto San Giovanni: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sesto San Giovanni to stay competitive.
Sesto San Giovanni Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sesto San Giovanni
- The typical guest profile for Airbnb in Sesto San Giovanni consists of predominantly international visitors (79%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 21.2% of guests.
- Key international markets include Italy (21.2%) and France (15.4%).
- Top languages spoken are English (38.2%) followed by Italian (11.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sesto San Giovanni Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 497 | $4,738 | $353.69 | 55% |
| Alpnach | 11 | $4,176 | $249.37 | 50% |
| Sala Comacina | 69 | $4,017 | $390.28 | 48% |
| Laglio | 63 | $3,984 | $459.63 | 43% |
| Brienz (BE) | 150 | $3,888 | $322.85 | 52% |
| Andermatt | 60 | $3,492 | $441.38 | 39% |
| Brenzone sul Garda | 20 | $3,425 | $328.41 | 46% |
| Cossano Belbo | 13 | $3,381 | $286.91 | 40% |
| Portofino | 72 | $3,339 | $483.34 | 41% |
| Oliveto Lario | 100 | $3,303 | $334.90 | 51% |