Airbnb Market Analytics, Statistics and Data in Monza, Lombardy, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Monza? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Monza:
How much do Airbnb hosts make on average per month in Monza?
The short-term rental market in Monza shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,655 per month
- Strong performing properties (top 25%) make $2,618 or more
- Best-in-class properties (top 10%) achieve $3,934+ monthly
- Entry-level properties (bottom 25%) typically earn around $805
Revenue Variations by Month
Occupancy Rates Throughout the Year in Monza
The market in Monza shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Monza
Daily rates in Monza vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $103 per night
- Strong performing properties (top 25%) secure $153 or more
- Best-in-class properties (top 10%) pull in $302+ per night
- Entry-level properties (bottom 25%) earn around $75
Daily Rate Variations by Month
Get Live Monza Market Intelligence 👇
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Explore Real-time Analytics
Seasonality patterns in Monza
Peak Season (October, June, May)
- Revenue peaks at $2694.28 per month
- Occupancy rates reach 49.90%
- Daily rates average $180.99
Shoulder Season
- Revenue averages $2109.44 per month
- Occupancy maintains 41.06%
- Daily rates hold at $159.72
Low Season (July, February, January)
- Revenue drops to $1422.85 per month
- Occupancy decreases to 33.55%
- Daily rates adjust to $145.01
Is it still profitable to do Airbnb in Monza in 2025?
Yes! Monza demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and solid monthly revenue averaging $2109 and With 224 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Monza
Area | Why Choose This Area | Key Attractions |
---|---|---|
Centro Storico | The historic center of Monza is rich in culture and history, featuring beautiful architecture, museums, and close to the Monza Cathedral. It's a prime location for tourists wanting to explore Monza's heritage. | Monza Cathedral, Royal Villa of Monza, Monza Park, Palazzo della Ragione, Museo e Real Bosco di Monza |
Monza Park | This area offers a beautiful natural setting with extensive green spaces and recreational activities. It's ideal for visitors looking to enjoy nature and the outdoors, making it appealing for families and nature lovers. | Monza Park, Royal Villa of Monza, Autodromo Nazionale Monza, Cycle and walking paths, Picnic areas |
San Fruttuoso | A vibrant residential area known for its local markets and authentic Italian lifestyle. Attracts visitors looking for a more local experience away from tourist crowds. | San Fruttuoso Church, Markets and local shops, Parco di Monza, Local cafes and restaurants |
Ringhiera | A charming neighborhood that blends modern living with historical elements. Ideal for visitors who want a quiet stay with easy access to the city center. | Strolling paths, Garden areas, Near public transport, Local shops and cafes |
Sandro Pertini District | This area has seen recent development and is attracting young professionals and families. It's a growing community with modern amenities and good transport links. | Modern residential areas, Shopping centers, Parks and playgrounds |
Città Studi | A vibrant area due to its proximity to educational institutions. It attracts students and young people, making it lively and full of activities. | Universities and colleges, Cafes and restaurants, Student events and activities |
Via Vittorio Emanuele II | A bustling street in Monza filled with shops, restaurants, and cafes. It's perfect for tourists who want to experience city life and shopping. | Shops and boutiques, Restaurants, Cafes, Near public transport |
Cascinagrosso | This area is known for its more tranquil residential atmosphere, appealing to visitors looking for a peaceful stay with easy access to nature and parks. | Nearby parks, Local amenities, Quiet residential area |
Do you need a license for Airbnb in Monza?
Yes, Monza requires a license for operating an Airbnb. Current market data shows 53% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Monza
![[Monza]Luxury house with private garden and garage](https://a0.muscache.com/im/pictures/miso/Hosting-1185923903026881267/original/44333361-f698-4a71-92b3-6e58ab4c7c9b.jpeg)
[Monza]Luxury house with private garden and garage
Entire Place • 1 bedroom
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MONZA Center-MILAN | New, Front Station + Wifi
Entire Place • 1 bedroom
![[Monza]Luxury house with private garden and garage](https://a0.muscache.com/im/pictures/miso/Hosting-1185938521545280421/original/1e560897-8893-4dac-95d7-9a2843cbd9a7.jpeg)
[Monza]Luxury house with private garden and garage
Entire Place • 1 bedroom
![[Monza Centro + Vista Duomo] Casa del Borgo](https://a0.muscache.com/im/pictures/miso/Hosting-844760505910540232/original/7b034897-4a5c-41e3-b0d4-b99c2aca9ede.jpeg)
[Monza Centro + Vista Duomo] Casa del Borgo
Entire Place • 2 bedrooms
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luxury apartment near Autodromo and center
Entire Place • 3 bedrooms
![[Luxury Duplex with Private Spa]Free Parking-Monza](https://a0.muscache.com/im/pictures/miso/Hosting-1192076476155869487/original/00be94d6-92de-446b-aa5c-810804b1154a.jpeg?aki_policy=medium)
[Luxury Duplex with Private Spa]Free Parking-Monza
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Monza
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Alberto | 2 | $177,327 | 11 | 5.00/5.0 |
Angela Federica | 10 | $136,192 | 128 | 4.26/5.0 |
Massimo | 8 | $103,459 | 291 | 4.91/5.0 |
454213784 | 1 | $87,650 | 10 | 4.80/5.0 |
Martin | 2 | $79,401 | 41 | 4.95/5.0 |
482890825 | 2 | $76,471 | 1 | 0.00/5.0 |
Alex | 1 | $71,969 | 94 | 4.91/5.0 |
Alberto | 1 | $68,169 | 54 | 4.96/5.0 |
Matteo | 1 | $59,459 | 77 | 4.92/5.0 |
Paolo | 1 | $57,909 | 99 | 4.89/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Monza
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.5%), with apartment & condo and house properties comprising 96.4% of inventory
- Untapped potential in boutique & hotels, others segments (3.6% combined)
Room Capacity Distribution
Analysis of 224 properties in Monza shows that 1 bedroom properties are most prevalent, making up 64.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 81.3% of all listings.
Key Insights
- Most common: 1 bedroom (64.3%)
- Least common: 5+ bedrooms (0.4%)
- Market concentration: 81.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 224 properties in Monza reveals that 4 guests properties dominate the market, representing 34.4% of all listings. The average property accommodates 3.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 64.3% of the market.
Key Insights
- Most common capacity: 4 guests (34.4% of market)
- Least common capacity: 7 guests (0.4% of market)
- Average guest capacity: 3.2 guests per property
- Market concentration: 64.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 224 properties in Monza, the most common availability pattern is 271-366 days (46.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29% of properties).
Key Insights
- Most common availability window: 271-366 days (46.9%)
- Most common booking duration: 91-180 days (29%)
- Properties with high availability (180+ days): 76.8%
- Properties with long-term bookings (180+ days): 25.4%
Minimum Stay Distributions
1 Night
63 listings
35% of total
2 Nights
68 listings
37.8% of total
3 Nights
16 listings
8.9% of total
4-6 Nights
8 listings
4.4% of total
7-29 Nights
7 listings
3.9% of total
30+ Nights
18 listings
10% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 72.8%
- Mid-length stays (4-6 nights) represent 4.4% of listings
- Monthly+ stays (10%) suggest a stable extended-stay market
- High market flexibility with 81.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
77 listings
48.7% of total
Moderate
65 listings
41.1% of total
Strict
16 listings
10.1% of total
Key Insights
- Flexible is the preferred policy at 48.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 89.8% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 10.1% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jul, Oct, averaging 64 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 30 days
- Summer shows the longest average booking window at 59 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 59 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Monza
Below is the distribution of amenities across listings in Monza:
Traveler Demographics
Key Insights
- Domestic travelers make up 35.2% of total guests, indicating a moderate local market presence.
- Primary international markets: France (15.9%) and Germany (10.6%)
- English is the top language at 45.6%, followed by Italian (21%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.4%
Recommendations
- Target marketing campaigns for Milan and Rome markets
- Develop localized content for France and Germany
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Monza. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Grindelwald | 479 | $4,897 | $340.21 | 57% |
Alpnach | 11 | $4,805 | $237.14 | 51% |
Laglio | 65 | $4,569 | $444.62 | 46% |
Brienz (BE) | 139 | $4,412 | $273.02 | 55% |
Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
Portofino | 75 | $4,019 | $518.99 | 42% |
Bellagio | 383 | $3,767 | $342.14 | 53% |
Sala Comacina | 70 | $3,735 | $419.35 | 49% |
Meiringen | 61 | $3,665 | $255.05 | 53% |
Brienno | 41 | $3,581 | $341.62 | 45% |
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