Airbnb Market Analytics, Statistics and Data in Zoagli, Liguria, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Zoagli? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Zoagli:
How much do Airbnb hosts make on average per month in Zoagli?
The short-term rental market in Zoagli shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,164 per month
- Strong performing properties (top 25%) make $3,946 or more
- Best-in-class properties (top 10%) achieve $6,427+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,151
Revenue Variations by Month
Occupancy Rates Throughout the Year in Zoagli
The market in Zoagli shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 38% occupancy rates
- Strong performing properties (top 25%) achieve 59% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 22%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Zoagli
Daily rates in Zoagli vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $166 per night
- Strong performing properties (top 25%) secure $252 or more
- Best-in-class properties (top 10%) pull in $413+ per night
- Entry-level properties (bottom 25%) earn around $125
Daily Rate Variations by Month
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Seasonality patterns in Zoagli
Peak Season (August, July, September)
- Revenue peaks at $6521.48 per month
- Occupancy rates reach 71.63%
- Daily rates average $266.62
Shoulder Season
- Revenue averages $3007.63 per month
- Occupancy maintains 40.73%
- Daily rates hold at $230.03
Low Season (January, December, February)
- Revenue drops to $1169.38 per month
- Occupancy decreases to 20.69%
- Daily rates adjust to $197.23
Is it still profitable to do Airbnb in Zoagli in 2025?
Yes! Zoagli demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 41% and strong monthly revenue averaging $3008 and The market's 137 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Zoagli
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Zoagli Center | The heart of Zoagli, offering easy access to local shops, restaurants, and the beautiful coastline. This area is perfect for tourists looking to experience the local culture and charm of Liguria. | Beachfront promenade, Church of St. Andrew, Local seafood restaurants, Parks and gardens, Historical architecture |
| San Giorgio | A picturesque area known for its scenic views of the sea and the surrounding hills. Ideal for those seeking a tranquil retreat away from the hustle and bustle, yet close to major attractions. | San Giorgio Beach, Hiking trails, Cultural heritage sites, Panoramic viewpoints, Local vineyards |
| Corte del Molo | This area offers stunning coastal views and romantic sunsets, attracting couples and families looking for relaxation. It's close to the beach and ideal for summer vacations. | Corte del Molo Beach, Beach clubs, Water sports, Scenic walking paths, Family-friendly parks |
| Chiavari | Just a short distance from Zoagli, Chiavari is a vibrant town with a rich historical background and beautiful beaches, perfect for those wanting to explore the region further. | Historical center, Chiavari Beach, Local markets, Piazza Mazzini, Nearby hiking trails |
| Rapallo | A popular tourist destination known for its lively waterfront and abundance of activities. A great choice for those who want to offer a varied experience to travelers. | Rapallo Castle, Promenade, Boat trips to Portofino, Local shops, Culinary experiences |
| Portofino | Famous for its stunning harbor and upscale atmosphere, Portofino attracts luxury travelers and those looking for a high-end experience by the Italian coast. | Portofino Harbor, Castello Brown, Hiking trails to San Fruttuoso, Trendy boutiques, Fine dining restaurants |
| Tigullio Gulf | This larger area encompasses beautiful coastal towns and is ideal for hosting visitors looking to discover the entirety of the Italian Riviera. | Golfo del Tigullio beaches, Coastal hiking trails, Boat tours, Local festivals, Cultural landmarks |
| Montallegro | A more secluded area that offers stunning hilltop views and tranquility. It is perfect for travelers seeking peace and nature, away from busier tourist spots. | Sanctuary of Montallegro, Nature trails, Panoramic viewpoints, Wine tasting, Local flora and fauna |
Do you need a license for Airbnb in Zoagli?
Yes, Zoagli requires a license for operating an Airbnb. Current market data shows 66% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Zoagli
Seaview Villa with swimming pool & private beach
Entire Place • 4 bedrooms
Villa Bianca Zoagli CITRA 010067-LT-0048
Entire Place • 5 bedrooms
Portofino Sea View Villa • Garden • Free Parking
Entire Place • 4 bedrooms
![The Terrace Overlooking the Sea[1 private parking]](https://a0.muscache.com/im/pictures/miso/Hosting-43578924/original/50207d46-e51f-4d6e-9d9b-307c0d3381f0.jpeg)
The Terrace Overlooking the Sea[1 private parking]
Entire Place • 1 bedroom
Villa Nettuno- Bluchalet
Entire Place • 6 bedrooms
Penthouse Marina di Bardi
Entire Place • 1 bedroom
Top Performing Professional Hosts in Zoagli
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Valentina | 6 | $183,757 | 118 | 3.72/5.0 |
| Solomon Emanuele | 7 | $175,547 | 252 | 4.84/5.0 |
| Luca | 2 | $139,393 | 296 | 4.91/5.0 |
| Valentina | 3 | $135,220 | 25 | 4.29/5.0 |
| Anastasiia | 1 | $105,077 | 11 | 4.45/5.0 |
| Paolo | 1 | $93,175 | 69 | 4.96/5.0 |
| Lorraine | 3 | $82,448 | 235 | 4.88/5.0 |
| Houseforyou | 1 | $79,422 | 20 | 4.80/5.0 |
| 18593362 | 2 | $77,431 | 17 | 4.64/5.0 |
| Bianca | 3 | $75,798 | 72 | 4.53/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Zoagli
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.5%), with apartment & condo and house properties comprising 89.8% of inventory
- Untapped potential in boutique & hotels, others, unique stays segments (10.2% combined)
Room Capacity Distribution
Analysis of 137 properties in Zoagli shows that 2 bedrooms properties are most prevalent, making up 32.8% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 58.4% of all listings.
Key Insights
- Most common: 2 bedrooms (32.8%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 58.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 137 properties in Zoagli reveals that 4 guests properties dominate the market, representing 26.3% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 50.4% of the market.
Key Insights
- Most common capacity: 4 guests (26.3% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 50.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 137 properties in Zoagli, the most common availability pattern is 271-366 days (48.9% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (40.1% of properties).
Key Insights
- Most common availability window: 271-366 days (48.9%)
- Most common booking duration: 91-180 days (40.1%)
- Properties with high availability (180+ days): 87.6%
- Properties with long-term bookings (180+ days): 13.1%
Minimum Stay Distributions
1 Night
16 listings
13.3% of total
2 Nights
34 listings
28.3% of total
3 Nights
22 listings
18.3% of total
4-6 Nights
26 listings
21.7% of total
7-29 Nights
8 listings
6.7% of total
30+ Nights
14 listings
11.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 41.6%
- Mid-length stays (4-6 nights) represent 21.7% of listings
- Monthly+ stays (11.7%) suggest a stable extended-stay market
- High market flexibility with 59.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
6 listings
5.3% of total
Super Strict 30 Days
2 listings
1.8% of total
Flexible
29 listings
25.4% of total
Moderate
51 listings
44.7% of total
Strict
26 listings
22.8% of total
Key Insights
- Moderate is the preferred policy at 44.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 70.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 1.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 95 days
- Shortest booking windows are in Nov, Feb, Jan, averaging 28 days
- Summer shows the longest average booking window at 95 days, while Winter has the shortest at 29 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 95 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Zoagli
Below is the distribution of amenities across listings in Zoagli:
Traveler Demographics
Key Insights
- Domestic travelers make up 11.9% of total guests, indicating a mostly international-driven market.
- Primary international markets: Italy (19.1%) and Switzerland (18.4%)
- English is the top language at 45.8%, followed by German (18.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.7%
Recommendations
- Target marketing campaigns for Milan and London markets
- Develop localized content for Italy and Switzerland
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Zoagli. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
| Portofino | 75 | $4,019 | $518.99 | 42% |
| Bellagio | 383 | $3,767 | $342.14 | 53% |
| Sala Comacina | 70 | $3,735 | $419.35 | 49% |
| Brienno | 41 | $3,581 | $341.62 | 45% |
| Oliveto Lario | 111 | $3,570 | $357.74 | 51% |
| Faggeto Lario | 96 | $3,557 | $341.81 | 45% |
| Carate Urio | 74 | $3,479 | $335.09 | 44% |
| Cossano Belbo | 12 | $3,196 | $241.13 | 39% |
| Laglio | 65 | $4,569 | $444.62 | 46% |
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