Airbnb Market Analytics, Statistics and Data in Chiavari, Liguria, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Chiavari? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Chiavari:
How much do Airbnb hosts make on average per month in Chiavari?
The short-term rental market in Chiavari shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,513 per month
- Strong performing properties (top 25%) make $2,603 or more
- Best-in-class properties (top 10%) achieve $3,994+ monthly
- Entry-level properties (bottom 25%) typically earn around $812
Revenue Variations by Month
Occupancy Rates Throughout the Year in Chiavari
The market in Chiavari shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 35% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Chiavari
Daily rates in Chiavari vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $123 per night
- Strong performing properties (top 25%) secure $169 or more
- Best-in-class properties (top 10%) pull in $264+ per night
- Entry-level properties (bottom 25%) earn around $96
Daily Rate Variations by Month
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Seasonality patterns in Chiavari
Peak Season (August, July, June)
- Revenue peaks at $3920.34 per month
- Occupancy rates reach 66.01%
- Daily rates average $187.98
Shoulder Season
- Revenue averages $1994.34 per month
- Occupancy maintains 37.95%
- Daily rates hold at $169.66
Low Season (December, November, January)
- Revenue drops to $902.70 per month
- Occupancy decreases to 23.39%
- Daily rates adjust to $157.99
Is it still profitable to do Airbnb in Chiavari in 2025?
Yes! Chiavari demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and solid monthly revenue averaging $1994 and With 298 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Chiavari
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Storico | The historic center of Chiavari, featuring charming streets and ancient architecture. It's a prime location for tourists interested in culture and history, with a lively atmosphere and local shops. | Piazza Matteotti, Chiesa di San Giacomo, Museo Diocesano, Villa Rocca, Corso Garibaldi |
| Chiavari Beach | A beautiful sandy beach area that attracts tourists during summer. Ideal for families and sun-seekers looking for a relaxing beach experience with various water activities. | Spiaggia di Chiavari, Sailing club, Water sports rentals, Beachfront restaurants, Sunset views |
| Pieve di Santa Reparata | A picturesque district known for its stunning landscapes and peaceful environment. Perfect for tourists looking for a tranquil retreat close to nature and hiking trails. | Hiking trails, Scenic viewpoints, Nature parks, Local vineyards, Quiet spots for picnics |
| Riva Trigoso | A charming seaside village near Chiavari, known for its beautiful beaches and local eateries. Attracts visitors looking for an authentic Italian coastal experience. | Riva Trigoso beach, Fishing harbor, Authentic seafood restaurants, Walking trails by the sea, Local festivals |
| Zoagli | A stunning village known for its coastal views and picturesque landscapes. A great option for travelers seeking a quieter atmosphere with beautiful surroundings. | Beach promenade, Historic architecture, Hiking paths to Portofino, Local markets, Scenic photography spots |
| Lavagna | Located just next to Chiavari, this area offers beautiful shorelines and an accessible town vibe. It's perfect for families and groups looking for diverse activities and dining options. | Lavagna beach, Historic sites, Local shops, Water sports, Cafés and bars |
| The Chiavari Hills | An area characterized by hilltop villas and scenic views. Attracts visitors interested in rural tourism, hiking, and experiencing local culture away from the hustle. | Farm stays, Wine tasting tours, Hiking routes, Scenic vistas, Traditional restaurants |
| Portofino | Although slightly outside Chiavari, Portofino is a luxury destination known for its elegance and beauty. It draws in high-end tourists looking for shopping, fine dining, and stunning vistas. | Portofino harbor, Castello Brown, Famous luxury boutiques, Gorgeous hiking trails, Fine dining restaurants |
Do you need a license for Airbnb in Chiavari?
Yes, Chiavari requires a license for operating an Airbnb. Current market data shows 54% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Chiavari
5 bedroom stunning home in Chiavari
Entire Place • 5 bedrooms
Design by the sea - green
Entire Place • 2 bedrooms
Relais Rantegosa - casa intera in Villa Bombrini
Entire Place • 4 bedrooms
Exclusive with Jacuzzi between Portofino and 5 Terre
Entire Place • 2 bedrooms
OlivePress Lodge (010015-LT-0278)
Entire Place • 3 bedrooms
"House & Art" luxury design with 80m Terrace
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Chiavari
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gabriele | 4 | $168,238 | 179 | 4.86/5.0 |
| 363783442 | 8 | $129,758 | 1 | 0.00/5.0 |
| Novasol | 1 | $122,735 | 12 | 4.58/5.0 |
| Elisa | 2 | $112,435 | 85 | 4.99/5.0 |
| Adriana | 3 | $96,303 | 186 | 4.88/5.0 |
| Laura | 5 | $85,399 | 28 | 3.84/5.0 |
| Valentina | 2 | $84,012 | 32 | 4.96/5.0 |
| Riccardo | 3 | $70,666 | 169 | 4.94/5.0 |
| Holiday | 8 | $70,111 | 14 | 1.19/5.0 |
| Nicola | 2 | $65,808 | 25 | 4.72/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Chiavari
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94%), with apartment & condo and house properties comprising 97.0% of inventory
- Untapped potential in boutique & hotels segments (3.0% combined)
Room Capacity Distribution
Analysis of 298 properties in Chiavari shows that 2 bedrooms properties are most prevalent, making up 42.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 81.5% of all listings.
Key Insights
- Most common: 2 bedrooms (42.3%)
- Least common: 5+ bedrooms (0.7%)
- Market concentration: 81.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 298 properties in Chiavari reveals that 4 guests properties dominate the market, representing 38.3% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 57.7% of the market.
Key Insights
- Most common capacity: 4 guests (38.3% of market)
- Least common capacity: 7 guests (1.3% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 57.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 298 properties in Chiavari, the most common availability pattern is 271-366 days (54% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.6% of properties).
Key Insights
- Most common availability window: 271-366 days (54%)
- Most common booking duration: 91-180 days (35.6%)
- Properties with high availability (180+ days): 87.9%
- Properties with long-term bookings (180+ days): 13.8%
Minimum Stay Distributions
1 Night
42 listings
16.5% of total
2 Nights
88 listings
34.6% of total
3 Nights
48 listings
18.9% of total
4-6 Nights
45 listings
17.7% of total
7-29 Nights
7 listings
2.8% of total
30+ Nights
24 listings
9.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 51.1%
- Mid-length stays (4-6 nights) represent 17.7% of listings
- Monthly+ stays (9.4%) suggest a stable extended-stay market
- High market flexibility with 70.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
4 listings
1.9% of total
Super Strict 60 Days
6 listings
2.8% of total
Flexible
45 listings
21.1% of total
Moderate
114 listings
53.5% of total
Strict
44 listings
20.7% of total
Key Insights
- Moderate is the preferred policy at 53.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.6% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 1.9% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Aug, averaging 91 days
- Shortest booking windows are in Mar, Jan, Nov, averaging 39 days
- Summer shows the longest average booking window at 91 days, while Winter has the shortest at 44 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 91 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Nov when lead times are shortest
Popular Airbnb Amenities in Chiavari
Below is the distribution of amenities across listings in Chiavari:
Traveler Demographics
Key Insights
- Domestic travelers make up 31.1% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (21.2%) and France (15.5%)
- English is the top language at 42.6%, followed by Italian (18.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.1%
Recommendations
- Target marketing campaigns for Milan and Turin markets
- Develop localized content for Germany and France
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Chiavari. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Laglio | 65 | $4,569 | $444.62 | 46% |
| Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
| Portofino | 75 | $4,019 | $518.99 | 42% |
| Bellagio | 383 | $3,767 | $342.14 | 53% |
| Sala Comacina | 70 | $3,735 | $419.35 | 49% |
| Brienno | 41 | $3,581 | $341.62 | 45% |
| Oliveto Lario | 111 | $3,570 | $357.74 | 51% |
| Faggeto Lario | 96 | $3,557 | $341.81 | 45% |
| Carate Urio | 74 | $3,479 | $335.09 | 44% |
| Cossano Belbo | 12 | $3,196 | $241.13 | 39% |
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