Airbnb Market Analytics, Statistics and Data in Sperlonga, Lazio, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sperlonga? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sperlonga:
How much do Airbnb hosts make on average per month in Sperlonga?
The short-term rental market in Sperlonga shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,158 per month
- Strong performing properties (top 25%) make $2,258 or more
- Best-in-class properties (top 10%) achieve $4,179+ monthly
- Entry-level properties (bottom 25%) typically earn around $520
Revenue Variations by Month
Occupancy Rates Throughout the Year in Sperlonga
The market in Sperlonga shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 20% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 62%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Sperlonga
Daily rates in Sperlonga vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $152 per night
- Strong performing properties (top 25%) secure $219 or more
- Best-in-class properties (top 10%) pull in $309+ per night
- Entry-level properties (bottom 25%) earn around $106
Daily Rate Variations by Month
Get Live Sperlonga Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Sperlonga
Peak Season (August, July, June)
- Revenue peaks at $3956.49 per month
- Occupancy rates reach 50.05%
- Daily rates average $227.42
Shoulder Season
- Revenue averages $1754.28 per month
- Occupancy maintains 27.82%
- Daily rates hold at $181.39
Low Season (February, November, December)
- Revenue drops to $668.39 per month
- Occupancy decreases to 16.25%
- Daily rates adjust to $154.53
Is it still profitable to do Airbnb in Sperlonga in 2025?
Yes! Sperlonga demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 28% and solid monthly revenue averaging $1754 and With 235 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Sperlonga
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Sperlonga Historic Center | Charming medieval center with narrow alleyways and stunning views of the sea. It's rich in history and attracts visitors looking for culture and local experiences. | Temple of Jupiter, Sperlonga Beach, Historic Caves, Museo Archeologico, Lido di Sperlonga |
| Levante Beach | Famous for its beautiful sandy beaches and clear waters, this area is perfect for families and beach lovers looking for relaxation and fun in the sun. | Levante Beach, Beach Clubs, Water Sports, Restaurants on the Beach, Sunset Views |
| Montalto | A quieter residential area known for its scenic countryside and stunning views of the coastline. Ideal for those seeking tranquility away from the more crowded areas. | Countryside Trails, Scenic Viewpoints, Local Wineries, Stargazing, Nature Walks |
| Baia di Grotta Perfetta | A hidden gem for those who enjoy natural beauty and secluded spots. Great for adventurous travelers who want to explore nature and local beaches. | Grotta Perfetta, Secluded Beach Spots, Hiking Trails, Picnic Areas, Snorkeling Spots |
| Via del Mare | A vibrant street known for its dining and shopping options, attracting both tourists and locals alike. Offers an authentic Italian experience with modern conveniences. | Restaurants and Cafes, Local Shops, Concerts and Events, Artisan Markets, Evening Strolls |
| Capo del Circeo | A beautiful natural park that attracts nature lovers and outdoor enthusiasts. Offers stunning views and plenty of activities for thrill-seekers. | Hiking Trails, Wildlife Watching, Stunning Coastline, Campgrounds, Historical Ruins |
| Casciani Beach | Popular beach area known for its warm waters and family-friendly atmosphere. Ideal for vacationers looking to enjoy the sun and sand. | Casciani Beach, Lifeguard Services, Free Beach Access, Family Activities, Sunbathing |
| Sperlonga Marina | The marina area is vibrant and busy, providing access to boat rentals and water activities. Ideal for travelers looking for adventure on the sea. | Boat Rentals, Hydrofoil Trips, Marina Restaurants, Fishing Spots, Sea View Restaurants |
Do you need a license for Airbnb in Sperlonga?
Most likely, Sperlonga requires a license for Airbnb operations. With 37% of current listings showing licensing information, we recommend checking Sperlonga's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Sperlonga
Living Sperlonga
Entire Place • 3 bedrooms
Casa Celeste Sperlongaresort
Entire Place • 2 bedrooms
Vento Verde Apartments - Apt.3
Entire Place • 2 bedrooms
Beautiful Villa Clara Sperlonga-10 meters from the sea.
Entire Place • 5 bedrooms
Lovely 3 Bedrooms Apartment
Entire Place • 3 bedrooms
Sperlonga Villa Cinzia
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Sperlonga
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paolo | 27 | $397,557 | 322 | 3.77/5.0 |
| Sperlongaresort Apartments And | 13 | $388,332 | 282 | 4.44/5.0 |
| Holdaycasa | 19 | $241,142 | 214 | 3.98/5.0 |
| Muna | 4 | $87,076 | 424 | 4.91/5.0 |
| Daniel | 9 | $85,124 | 72 | 4.42/5.0 |
| Alberto | 2 | $78,992 | 47 | 4.33/5.0 |
| Vento Verde | 5 | $76,156 | 87 | 3.93/5.0 |
| Alessandro | 1 | $71,376 | 64 | 4.94/5.0 |
| Emiliana | 4 | $52,666 | 17 | 2.41/5.0 |
| Almedio | 1 | $52,118 | 12 | 4.75/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Sperlonga
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.8%), with apartment & condo and house properties comprising 94.1% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (6.0% combined)
Room Capacity Distribution
Analysis of 235 properties in Sperlonga shows that 1 bedroom properties are most prevalent, making up 42.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.2% of all listings.
Key Insights
- Most common: 1 bedroom (42.1%)
- Least common: 5+ bedrooms (1.3%)
- Market concentration: 76.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 235 properties in Sperlonga reveals that 4 guests properties dominate the market, representing 31.5% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 53.6% of the market.
Key Insights
- Most common capacity: 4 guests (31.5% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 53.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 235 properties in Sperlonga, the most common availability pattern is 271-366 days (78.3% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (38.7% of properties).
Key Insights
- Most common availability window: 271-366 days (78.3%)
- Most common booking duration: 1-30 days (38.7%)
- Properties with high availability (180+ days): 97.0%
- Properties with long-term bookings (180+ days): 3.4%
Minimum Stay Distributions
1 Night
36 listings
19.6% of total
2 Nights
82 listings
44.6% of total
3 Nights
33 listings
17.9% of total
4-6 Nights
15 listings
8.2% of total
7-29 Nights
11 listings
6% of total
30+ Nights
7 listings
3.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 64.2%
- Mid-length stays (4-6 nights) represent 8.2% of listings
- Monthly+ stays (3.8%) suggest a stable extended-stay market
- High market flexibility with 82.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
2 listings
1.1% of total
Super Strict 30 Days
12 listings
6.6% of total
Flexible
22 listings
12% of total
Moderate
61 listings
33.3% of total
Strict
86 listings
47% of total
Key Insights
- Strict is the preferred policy at 47.0% of listings
- The market shows a balanced distribution between guest-friendly (45.3%) and strict (47.0%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 1.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jul, May, averaging 81 days
- Shortest booking windows are in Nov, Feb, Jan, averaging 34 days
- Summer shows the longest average booking window at 80 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 80 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Sperlonga
Below is the distribution of amenities across listings in Sperlonga:
Traveler Demographics
Key Insights
- Domestic travelers make up 38.3% of total guests, indicating a moderate local market presence.
- Primary international markets: United States (17%) and United Kingdom (12.2%)
- English is the top language at 46.2%, followed by Italian (22.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.8%
Recommendations
- Target marketing campaigns for Rome and London markets
- Develop localized content for United States and United Kingdom
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Sperlonga. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Positano | 729 | $6,939 | $651.59 | 51% |
| Praiano | 356 | $4,396 | $450.00 | 52% |
| Conca dei Marini | 122 | $4,327 | $397.30 | 50% |
| Capri | 453 | $4,103 | $614.96 | 40% |
| Sorrento | 1,543 | $3,744 | $339.50 | 49% |
| Massa Lubrense | 904 | $3,401 | $446.37 | 43% |
| Ravello | 277 | $3,343 | $326.07 | 47% |
| Furore | 139 | $3,266 | $359.47 | 51% |
| Amalfi | 492 | $3,262 | $321.50 | 46% |
| Parrano | 19 | $2,951 | $341.44 | 34% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights