Airbnb Market Analytics, Statistics and Data in Pomezia, Lazio, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Pomezia? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Pomezia:
How much do Airbnb hosts make on average per month in Pomezia?
The short-term rental market in Pomezia shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,350 per month
- Strong performing properties (top 25%) make $2,270 or more
- Best-in-class properties (top 10%) achieve $3,665+ monthly
- Entry-level properties (bottom 25%) typically earn around $631
Revenue Variations by Month
Occupancy Rates Throughout the Year in Pomezia
The market in Pomezia shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 58% or higher
- Best-in-class properties (top 10%) reach 75%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Pomezia
Daily rates in Pomezia vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $100 per night
- Strong performing properties (top 25%) secure $138 or more
- Best-in-class properties (top 10%) pull in $184+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
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Seasonality patterns in Pomezia
Peak Season (August, July, June)
- Revenue peaks at $2985.32 per month
- Occupancy rates reach 64.13%
- Daily rates average $126.58
Shoulder Season
- Revenue averages $1737.24 per month
- Occupancy maintains 39.43%
- Daily rates hold at $118.71
Low Season (January, December, February)
- Revenue drops to $999.89 per month
- Occupancy decreases to 23.87%
- Daily rates adjust to $111.73
Is it still profitable to do Airbnb in Pomezia in 2025?
Yes! Pomezia demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and solid monthly revenue averaging $1737 and The market's 131 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Pomezia
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro di Pomezia | The heart of Pomezia, with a rich history and local attractions. It is ideal for tourists who want to explore the town and enjoy local cuisine and shopping. | Piazza Indipendenza, Museo Archeologico, Teatro Comunale, Local restaurants, Shops and boutiques |
| Zoomarine | A major theme park and marine zoo that attracts families and tourists, making it a prime location for vacation rentals. | Zoomarine Theme Park, Aquatic shows, Beach area, Restaurants and cafes around, Family entertainment |
| Torvaianica | A coastal locality near Pomezia, famous for its beaches and summer resorts. Great for beach lovers and families looking for seaside fun. | Torvaianica Beach, Lido di Torvaianica, Local seafood restaurants, Water sports, Walking along the promenade |
| Castelli Romani | Nearby wine country and beautiful hill towns that are perfect for day trips, attracting tourists interested in nature and culinary experiences. | Lake Albano, Frascati vineyards, De supreme vino tours, Historical towns like Castel Gandolfo, Local food markets |
| Ostia Antica | An ancient site with incredible ruins near Pomezia, attracting history buffs and tourists interested in archaeology. | Ostia Antica archaeological site, Ancient Roman theatres, Guided tours, Local eateries, Proximity to the sea |
| Ciampino | Close to Rome’s Ciampino Airport, this area attracts travelers looking for convenient and affordable airport access as well as local sights. | Ciampino Airport, Local parks, Restaurants, Shopping centers, Easy transport to Rome |
| Fiumicino | Home to Rome's main airport, Fiumicino is a great spot for those needing quick access while also offering beach resorts. | Fiumicino beaches, Local seafood restaurants, Porto di Traiano, Fiumicino Airport, Fishing village charm |
| Lanuvio | A small town known for its historical features and vineyard landscapes, perfect for those wanting a quiet stay not far from Rome's attractions. | Basilica di San Giovanni Battista, Ancient Roman ruins, Lanuvio countryside, Local wineries, Scenic hiking trails |
Do you need a license for Airbnb in Pomezia?
Most likely, Pomezia requires a license for Airbnb operations. With 34% of current listings showing licensing information, we recommend checking Pomezia's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Pomezia
Villa sul mare
Entire Place • 5 bedrooms
Relaxation five minutes from the sea
Entire Place • 3 bedrooms
The Enchanting Spa Suite in Torvaianica
Entire Place • 1 bedroom
Beach Castle
Entire Place • 7 bedrooms
Studio with private beach access
Entire Place • N/A
Windows Studio with Private Beach Access
Entire Place • 1 bedroom
Top Performing Professional Hosts in Pomezia
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Fabiana | 1 | $94,278 | 39 | 4.97/5.0 |
| Luca | 3 | $90,652 | 54 | 4.64/5.0 |
| Francesco | 6 | $60,031 | 235 | 4.69/5.0 |
| Victor | 2 | $53,502 | 37 | 4.33/5.0 |
| L'Incanto | 2 | $49,863 | 21 | 2.40/5.0 |
| Micaela | 3 | $48,293 | 68 | 4.87/5.0 |
| Andrea | 1 | $43,919 | 14 | 5.00/5.0 |
| Novasol | 2 | $43,617 | 8 | 4.00/5.0 |
| Matteo | 3 | $36,116 | 20 | 4.83/5.0 |
| Matteo | 1 | $31,287 | 40 | 4.80/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Pomezia
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.1%), with apartment & condo and house properties comprising 96.9% of inventory
- Untapped potential in boutique & hotels, others segments (3.1% combined)
Room Capacity Distribution
Analysis of 131 properties in Pomezia shows that 1 bedroom properties are most prevalent, making up 46.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 80.9% of all listings.
Key Insights
- Most common: 1 bedroom (46.6%)
- Least common: 4 bedrooms (1.5%)
- Market concentration: 80.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 131 properties in Pomezia reveals that 4 guests properties dominate the market, representing 41.2% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 5 guests make up 57.3% of the market.
Key Insights
- Most common capacity: 4 guests (41.2% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 57.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 131 properties in Pomezia, the most common availability pattern is 271-366 days (58% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (36.6% of properties).
Key Insights
- Most common availability window: 271-366 days (58%)
- Most common booking duration: 31-90 days (36.6%)
- Properties with high availability (180+ days): 84.7%
- Properties with long-term bookings (180+ days): 16.0%
Minimum Stay Distributions
1 Night
28 listings
26.9% of total
2 Nights
25 listings
24% of total
3 Nights
25 listings
24% of total
4-6 Nights
13 listings
12.5% of total
7-29 Nights
5 listings
4.8% of total
30+ Nights
8 listings
7.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 50.9%
- Mid-length stays (4-6 nights) represent 12.5% of listings
- Monthly+ stays (7.7%) suggest a stable extended-stay market
- High market flexibility with 74.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
1.1% of total
Super Strict 60 Days
4 listings
4.5% of total
Flexible
17 listings
19.3% of total
Moderate
35 listings
39.8% of total
Strict
31 listings
35.2% of total
Key Insights
- Moderate is the preferred policy at 39.8% of listings
- The market shows a balanced distribution between guest-friendly (59.1%) and strict (35.2%) policies
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 1.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 77 days
- Shortest booking windows are in Nov, Dec, Feb, averaging 23 days
- Summer shows the longest average booking window at 77 days, while Winter has the shortest at 23 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 77 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Feb when lead times are shortest
Popular Airbnb Amenities in Pomezia
Below is the distribution of amenities across listings in Pomezia:
Traveler Demographics
Key Insights
- Domestic travelers make up 29.1% of total guests, indicating a moderate local market presence.
- Primary international markets: Germany (20.3%) and France (15.3%)
- English is the top language at 46.9%, followed by Italian (18.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.0%
Recommendations
- Target marketing campaigns for Rome and Berlin markets
- Develop localized content for Germany and France
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Pomezia. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Parrano | 19 | $2,951 | $341.44 | 34% |
| Rome | 23,488 | $2,907 | $204.86 | 52% |
| Monte Castello di Vibio | 24 | $2,872 | $787.06 | 36% |
| Guardea | 15 | $2,863 | $327.45 | 36% |
| Collazzone | 37 | $2,521 | $396.83 | 31% |
| San Casciano dei Bagni | 72 | $2,410 | $560.21 | 32% |
| Lugnano in Teverina | 22 | $2,316 | $284.65 | 34% |
| Monteleone d'Orvieto | 37 | $2,269 | $323.88 | 35% |
| Palombara Sabina | 17 | $2,111 | $347.03 | 35% |
| Deruta | 16 | $2,033 | $242.83 | 34% |
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