Airbnb Market Analytics, Statistics and Data in Imola, Emilia-Romagna, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Imola? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Imola:
How much do Airbnb hosts make on average per month in Imola?
The short-term rental market in Imola shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,253 per month
- Strong performing properties (top 25%) make $2,176 or more
- Best-in-class properties (top 10%) achieve $3,857+ monthly
- Entry-level properties (bottom 25%) typically earn around $619
Revenue Variations by Month
Occupancy Rates Throughout the Year in Imola
The market in Imola shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 18%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Imola
Daily rates in Imola vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $104 per night
- Strong performing properties (top 25%) secure $213 or more
- Best-in-class properties (top 10%) pull in $453+ per night
- Entry-level properties (bottom 25%) earn around $74
Daily Rate Variations by Month
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Seasonality patterns in Imola
Peak Season (May, June, April)
- Revenue peaks at $3021.17 per month
- Occupancy rates reach 54.22%
- Daily rates average $194.85
Shoulder Season
- Revenue averages $1788.78 per month
- Occupancy maintains 38.15%
- Daily rates hold at $184.73
Low Season (February, December, January)
- Revenue drops to $1039.47 per month
- Occupancy decreases to 25.72%
- Daily rates adjust to $171.33
Is it still profitable to do Airbnb in Imola in 2025?
Yes! Imola demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and solid monthly revenue averaging $1789 and The market's 143 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Imola
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Storico | The historic center of Imola, featuring charming medieval architecture and vibrant local life. It attracts tourists interested in history and culture, with plenty of shops, cafes, and restaurants. | Piazza Matteotti, Imola Castle, Cathedral of San Cassiano, Palazzo Tozzoni, Museo Scarabelli |
| Autodromo Enzo e Dino Ferrari | Famous racetrack that hosts motorsport events and attracts fans from around the world. Great for short-term rentals during race weekends and events. | Formula 1 racing events, Track tours, Motorsport museums |
| Piazza Matteotti | A lively square with restaurants and shops, perfect for tourists looking for entertainment and dining options. It serves as a gathering point for events and local markets. | Local markets, Outdoor cafes, Festivals |
| Parco dell'Osservanza | A beautiful park offering green space and leisure activities, appealing to families and nature lovers. Great for visitors looking to relax away from the city buzz. | Walking trails, Picnic areas, Children's playground |
| Imola Outlet | Popular shopping destination for tourists looking for discounts on brands. Ideal for accommodation that caters to shoppers and weekend travelers. | Outlet shopping, Dining options, Seasonal events |
| Rocca Sforzesca | A historic fortress that offers stunning views of the city and surrounding area. Attracts history buffs and tourists interested in architecture and photography. | Historical tours, Great viewpoints, Cultural events |
| Santerno River Park | Offers scenic views and outdoor activities along the river. Ideal for visitors who enjoy cycling, walking, or picnicking in nature. | Cycling paths, Fishing spots, Nature walks |
| Local vineyards and wineries | The area surrounding Imola is known for its wine production. Attracts tourists interested in wine-tasting experiences and rural tourism. | Wine tours, Tastings, Cultural experiences in rural settings |
Do you need a license for Airbnb in Imola?
Most likely, Imola requires a license for Airbnb operations. With 34% of current listings showing licensing information, we recommend checking Imola's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Imola
Apartment in the historic center "L&L house"
Entire Place • N/A
Little gem close to the circuit
Entire Place • 1 bedroom
Country House in Exclusive use with Private Pool
Entire Place • 1 bedroom
Appartamento ampio per F1
Entire Place • 1 bedroom
S5/ Superior Suite Exclusive
Private Room • 3 bedrooms
The home of colors
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Imola
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Valentina | 1 | $86,046 | 38 | 4.87/5.0 |
| 489876585 | 9 | $85,705 | 5 | 0.56/5.0 |
| 150555282 | 1 | $56,041 | 0 | 0.00/5.0 |
| Elisa | 1 | $52,161 | 47 | 5.00/5.0 |
| Giuliana | 6 | $44,233 | 140 | 4.17/5.0 |
| Alex | 2 | $38,566 | 127 | 4.78/5.0 |
| 74628182 | 1 | $38,111 | 2 | 0.00/5.0 |
| Susanna | 1 | $36,534 | 4 | 4.75/5.0 |
| 138109584 | 1 | $34,262 | 2 | 0.00/5.0 |
| Francesco | 1 | $33,841 | 3 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Imola
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (62.2%), with apartment & condo and house properties comprising 88.8% of inventory
- Untapped potential in others segments (0.7% combined)
Room Capacity Distribution
Analysis of 143 properties in Imola shows that 1 bedroom properties are most prevalent, making up 51% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 78.3% of all listings.
Key Insights
- Most common: 1 bedroom (51%)
- Least common: 4 bedrooms (0.7%)
- Market concentration: 78.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 143 properties in Imola reveals that 2 guests properties dominate the market, representing 31.5% of all listings. The average property accommodates 2.8 guests, with a clear trend towards smaller guest capacities. Properties accommodating 2 guests and 4 guests make up 58.7% of the market.
Key Insights
- Most common capacity: 2 guests (31.5% of market)
- Least common capacity: 7 guests (0.7% of market)
- Average guest capacity: 2.8 guests per property
- Market concentration: 58.7% in top 2 capacity sizes
- Market segmentation: Predominantly smaller guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 143 properties in Imola, the most common availability pattern is 271-366 days (67.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (43.4% of properties).
Key Insights
- Most common availability window: 271-366 days (67.1%)
- Most common booking duration: 31-90 days (43.4%)
- Properties with high availability (180+ days): 85.3%
- Properties with long-term bookings (180+ days): 16.8%
Minimum Stay Distributions
1 Night
68 listings
56.2% of total
2 Nights
34 listings
28.1% of total
3 Nights
7 listings
5.8% of total
4-6 Nights
5 listings
4.1% of total
30+ Nights
7 listings
5.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 84.3%
- Mid-length stays (4-6 nights) represent 4.1% of listings
- Monthly+ stays (5.8%) suggest a stable extended-stay market
- High market flexibility with 90.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
30 listings
39% of total
Moderate
36 listings
46.8% of total
Strict
11 listings
14.3% of total
Key Insights
- Moderate is the preferred policy at 46.8% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 85.8% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 14.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Apr, Jun, averaging 100 days
- Shortest booking windows are in Nov, Aug, Dec, averaging 34 days
- Spring shows the longest average booking window at 89 days, while Fall has the shortest at 38 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 89 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Dec when lead times are shortest
Popular Airbnb Amenities in Imola
Below is the distribution of amenities across listings in Imola:
Traveler Demographics
Key Insights
- Domestic travelers make up 48.7% of total guests, indicating a significant local market share.
- Primary international markets: France (10.2%) and Germany (9.5%)
- English is the top language at 39.5%, followed by Italian (27.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%
Recommendations
- Target marketing campaigns for Milan and Rome markets
- Develop localized content for France and Germany
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Imola. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Brenzone sul Garda | 21 | $4,325 | $349.88 | 51% |
| Romano d'Ezzelino | 10 | $4,052 | $217.21 | 47% |
| Venice | 6,505 | $3,478 | $235.66 | 53% |
| Tignano | 12 | $3,464 | $504.45 | 34% |
| Crespina | 20 | $3,189 | $556.27 | 42% |
| Cazzago San Martino | 14 | $2,894 | $467.69 | 27% |
| Buonconvento | 70 | $2,882 | $528.86 | 40% |
| Castelfranco di Sotto | 49 | $2,857 | $302.30 | 37% |
| Florence | 9,738 | $2,845 | $205.30 | 53% |
| Marcialla | 24 | $2,839 | $257.39 | 55% |
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