Nocera Terinese Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Calabria, Italy

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Nocera Terinese in 2025? Explore comprehensive Airbnb analytics for Nocera Terinese, Calabria, Italy to uncover income potential. This 2025 STR market report for Nocera Terinese, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Nocera Terinese, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nocera Terinese Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nocera Terinese Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$98
The average rental revenue earned for an occupied room per day in Nocera Terinese.
Occupancy Rate(?)
29.6%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,043
Typical annual income for an Airbnb listing in Nocera Terinese. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
50.4%
Strong growth (50.4%) vs. last year.
Peak Revenue Month(?)
March
The month with the highest average earnings, indicating peak season in Nocera Terinese.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Nocera Terinese.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nocera Terinese (2025)

Understanding the monthly revenue variations for Airbnb listings in Nocera Terinese is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nocera Terinese is typically March, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nocera Terinese across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,372+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,245 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $585 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $373, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nocera Terinese

Nocera Terinese Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nocera Terinese STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nocera Terinese:

  • Best-in-class properties (Top 10%) achieve 44%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 29% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nocera Terinese

Average Daily Rate (ADR) Airbnb Trends in Nocera Terinese (2025)

Effective short term rental pricing strategy in Nocera Terinese involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nocera Terinese typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $184+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $74 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Nocera Terinese

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Airbnb Seasonality Analysis & Trends in Nocera Terinese (2025)

Peak Season (March, August, February)
  • Revenue averages $1,528 per month
  • Occupancy rates average 32.3%
  • Daily rates average $102
Shoulder Season
  • Revenue averages $1,069 per month
  • Occupancy maintains around 25.3%
  • Daily rates hold near $104
Low Season (May, November, December)
  • Revenue drops to average $721 per month
  • Occupancy decreases to average 17.8%
  • Daily rates adjust to average $107

Seasonality Insights for Nocera Terinese

  • The Airbnb seasonality in Nocera Terinese shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nocera Terinese's highest earning potential, with monthly revenues capable of climbing to $1,678, occupancy reaching a high of 37.3%, and ADRs peaking at $109.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $675, occupancy could drop to 13.4%, and ADRs may adjust down to $96.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nocera Terinese.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nocera Terinese seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nocera Terinese (2025)

Exploring the top neighborhoods for short-term rentals in Nocera Terinese? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Nocera Terinese Beach
Beautiful coastline perfect for beachgoers and families, known for its golden sand and clear Mediterranean waters. Ideal for summer tourists seeking relaxation and sun.
Nocera Terinese Beach, Lido Resort, Porto di Nocera Terinese, Scuba diving opportunities, Beachfront restaurants
Historic Center of Nocera Terinese
Charming old town filled with historical sites, narrow cobblestone streets, and local cuisine. Attracts tourists interested in culture and history.
Chiesa di San Giovanni Battista, Castello di Nocera, Piazza della Repubblica, Local markets, Traditional Calabrian restaurants
Gargano National Park
A short drive from Nocera Terinese, this national park offers stunning natural beauty, hiking trails, and wildlife. Perfect for nature lovers and adventure seekers.
Hiking trails, Nature walks, Scenic views, Camping grounds, Wildlife spotting
Tropea
Famous coastal town 30 minutes away known for its stunning cliffs and beautiful beaches. Ideal for attracting tourists looking for picturesque views and local culture.
Tropea Beach, Santa Maria dell'Isola, Historic center, Gelato shops, Local artisan boutiques
Pizzo Calabro
Famous for its Tartufo ice cream and beautiful coastal views, this town is a popular destination for tourists looking for a sweet treat and the charm of Italian coastal towns.
Pizzo Beach, Castello Murat, Pizzo's historic center, Gelato shops, Water sports
Capo Vaticano
Known for its breathtaking beaches and crystal-clear waters, it's a great spot for beach lovers and has excellent diving opportunities.
Capo Vaticano Beach, Scuba diving, Nature reserves, Beachside cafes, Hiking trails
Dramming Valley
A serene valley with rustic scenery, perfect for those looking to escape the tourist crowd and enjoy the tranquil countryside of Calabria.
Scenic landscapes, Hiking and biking, Local wineries, Organic farms, Traditional festivals
Catanzaro Lido
A nearby popular beach destination with a variety of beach clubs and summer activities, ideal for tourists seeking lively beach experiences.
Catanzaro Lido Beach, Beach clubs, Water parks, Restaurants and bars, Marina

Understanding Airbnb License Requirements & STR Laws in Nocera Terinese (2025)

With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Nocera Terinese. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nocera Terinese to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 16% licensed listings)

Top Performing Airbnb Properties in Nocera Terinese (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nocera Terinesebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Awesome home in Nocera Terinese with kitchen

Awesome home in Nocera Terinese with kitchen

Entire Place • 2 bedrooms

$21,890
Revenue
40.4%
Occupancy
$299.17
Daily Rate
Villa Edvige

Villa Edvige

Entire Place • 4 bedrooms

$19,989
Revenue
46.7%
Occupancy
$260.57
Daily Rate
Nice home in Nocera Terinese with WiFi

Nice home in Nocera Terinese with WiFi

Entire Place • 2 bedrooms

$18,595
Revenue
26.0%
Occupancy
$312.03
Daily Rate
Mediterranean villa on the beach. insta: ourvilla

Mediterranean villa on the beach. insta: ourvilla

Entire Place • 3 bedrooms

$17,939
Revenue
47.2%
Occupancy
$182.71
Daily Rate
Nocera Beach apartment N° 2

Nocera Beach apartment N° 2

Entire Place • 2 bedrooms

$7,667
Revenue
25.4%
Occupancy
$101.50
Daily Rate
2 bedroom lovely apartment in Nocera Terinese

2 bedroom lovely apartment in Nocera Terinese

Entire Place • 2 bedrooms

$6,862
Revenue
36.9%
Occupancy
$80.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nocera Terinese (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nocera Terinese based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Novasol2$40,4850N/A/5.0
Host #146769355$21,8021N/A/5.0
Host #3777528241$19,9891N/A/5.0
Mario1$17,939254.56/5.0
Host #4102209201$6,8620N/A/5.0
Host #208240251$6,6030N/A/5.0
Dan Ionut2$5,39983.88/5.0
Domenico1$5,377125.00/5.0
Riccardo1$5,109324.88/5.0
Host #1415145483$4,9570N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nocera Terinese.

Dive Deeper: Advanced Nocera Terinese STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nocera Terinese. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nocera Terinese Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nocera Terinese

  • The Nocera Terinese Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nocera Terinese, Apartment/Condo properties are the most common (77.4%), reflecting the local real estate landscape.
  • Houses represent a significant 19.4% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique (combined 3.2%) offer potential for unique stay experiences.

Nocera Terinese Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nocera Terinese

  • The dominant room capacity in Nocera Terinese is 2 bedrooms listings, making up 61.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 90.3% of the active Airbnb listings in Nocera Terinese, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Nocera Terinese.

Nocera Terinese Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nocera Terinese

  • The most common guest capacity trend in Nocera Terinese vacation rentals is listings accommodating 6 guests (35.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Nocera Terinese STR market, accounting for 64.5% of listings.
  • 38.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nocera Terinese.
  • On average, properties in Nocera Terinese are equipped to host 4.8 guests.

Nocera Terinese Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nocera Terinese

  • The most common availability pattern in Nocera Terinese falls within the 271-366 days range, representing 93.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Nocera Terinese (48.4%), reflecting common guest stay durations or potential owner blocking patterns.

Nocera Terinese Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10%)

1 Night

3 listings

10% of total

2 Nights (3.3%)

2 Nights

1 listings

3.3% of total

3 Nights (6.7%)

3 Nights

2 listings

6.7% of total

4-6 Nights (13.3%)

4-6 Nights

4 listings

13.3% of total

7-29 Nights (33.3%)

7-29 Nights

10 listings

33.3% of total

30+ Nights (33.3%)

30+ Nights

10 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Nocera Terinese is 7-29 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • Very short stays (1-2 nights) are less common (13.3%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Nocera Terinese, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 33.3% of Nocera Terinese hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nocera Terinese.

Nocera Terinese Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (14.3%)

Super Strict 60 Days

2 listings

14.3% of total

Flexible (42.9%)

Flexible

6 listings

42.9% of total

Moderate (21.4%)

Moderate

3 listings

21.4% of total

Strict (21.4%)

Strict

3 listings

21.4% of total

Cancellation Policy Insights for Nocera Terinese

  • The prevailing Airbnb cancellation policy trend in Nocera Terinese is Flexible, used by 42.9% of listings.
  • There's a relatively balanced mix between guest-friendly (64.3%) and stricter (21.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42.9% market standard in Nocera Terinese.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nocera Terinese.

Nocera Terinese STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nocera Terinese

  • The overall average booking lead time for vacation rentals in Nocera Terinese is 19 days.
  • Guests book furthest in advance for stays during August (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (42 days avg.) sees the longest lead times, while Winter (9 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Nocera Terinese.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Nocera Terinese averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nocera Terinese (2025)

Amenity Prevalence

Amenity Insights for Nocera Terinese

  • Essential amenities in Nocera Terinese that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Essentials, Washer, Air conditioning are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Nocera Terinese: Kitchen.
  • Consider adding popular differentiators like Essentials or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Nocera Terinese to stay competitive.

Nocera Terinese Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nocera Terinese

  • The typical guest profile for Airbnb in Nocera Terinese consists of predominantly international visitors (71%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 29.4% of guests.
  • Key international markets include Italy (29.4%) and Germany (17.6%).
  • Top languages spoken are English (37%) followed by German (22.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nocera Terinese Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Michele Salentino75$1,922$251.8741%
Torregrotta15$1,784$263.4537%
Polignano a Mare674$1,716$205.2542%
Torchiara23$1,689$271.1226%
Castellana Grotte191$1,680$216.2739%
Ostuni1,623$1,493$251.0837%
Carovigno511$1,483$265.1438%
Monopoli1,206$1,428$193.5340%
Martina Franca619$1,415$217.6437%
San Vito dei Normanni173$1,412$223.5041%

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