Vernole Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Apulia, Italy
Is Airbnb profitable in Vernole in 2025? Explore comprehensive Airbnb analytics for Vernole, Apulia, Italy to uncover income potential. This 2025 STR market report for Vernole, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Vernole, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vernole Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Vernole Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Vernole (2025)
Understanding the monthly revenue variations for Airbnb listings in Vernole is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vernole is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vernole across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,807+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,444 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $663 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $302, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Vernole
Vernole Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Vernole STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vernole:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Vernole
Average Daily Rate (ADR) Airbnb Trends in Vernole (2025)
Effective short term rental pricing strategy in Vernole involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vernole typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $172+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Vernole
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Airbnb Seasonality Analysis & Trends in Vernole (2025)
Peak Season (August, September, November)
- Revenue averages $1,927 per month
- Occupancy rates average 45.4%
- Daily rates average $106
Shoulder Season
- Revenue averages $1,032 per month
- Occupancy maintains around 30.7%
- Daily rates hold near $107
Low Season (January, February, December)
- Revenue drops to average $457 per month
- Occupancy decreases to average 13.6%
- Daily rates adjust to average $101
Seasonality Insights for Vernole
- The Airbnb seasonality in Vernole shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Vernole's highest earning potential, with monthly revenues capable of climbing to $2,675, occupancy reaching a high of 56.9%, and ADRs peaking at $124.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $311, occupancy could drop to 11.0%, and ADRs may adjust down to $99.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vernole.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Vernole seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Vernole (2025)
Exploring the top neighborhoods for short-term rentals in Vernole? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vernole Historic Center | Charming historic center with traditional stone architecture and a quaint atmosphere. Attracts visitors looking for authentic local experiences and proximity to cultural sites. | Church of Saint Mary of the Assumption, Historical landmarks, Local artisan shops, Traditional trattorias |
| Lido di Vernole | Beautiful beach area known for its sandy shores and crystal-clear waters. Ideal for families and beach lovers seeking relaxation and leisure activities. | Beaches, Water sports, Beach clubs, Sunset views |
| Torre Specchia Ruggeri | A picturesque coastal area with stunning views and secluded beaches. Perfect for romantic getaways and nature enthusiasts. | Secluded beaches, Natural reserves, Tranquil atmosphere |
| Acaya | Famous for its medieval castle and golf resort, Acaya offers a blend of history and luxury. Attracts both tourists and business travelers. | Acaya Castle, Golf courses, Restaurants, Nature trails |
| San Cataldo | Popular seaside resort with a lively atmosphere and vibrant nightlife. A hit among young travelers and families. | Beach parties, Restaurants, Water activities, Entertainment options |
| Masseria Le Carrube | Charming farmhouse accommodations that offer an authentic Apulian experience. Attracts those looking for agriturismo-style stays and local cuisine. | Natural landscapes, Farm tours, Cooking classes, Olive groves |
| Pietra Bianca beach | Known for its sandy beach and family-friendly amenities. Ideal for travelers looking for convenience and leisure. | Beaches, Family services, Restaurants nearby |
| Parco Naturale Regionale Costa Otranto | Stunning natural park featuring cliffs, flora, and fauna. Perfect for outdoor activities and eco-tourism. | Hiking trails, Natural beauty, Wildlife spotting, Seaside cliffs |
Understanding Airbnb License Requirements & STR Laws in Vernole (2025)
While Vernole, Apulia, Italy currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vernole to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Vernole (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Vernolebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Acaya ~ Salento e Relax ~
Entire Place • 3 bedrooms
Ancient house with courtyard in the village
Entire Place • 5 bedrooms
Deluxe Villa "Le Pajare"
Entire Place • 2 bedrooms
Barocco House
Entire Place • 1 bedroom
Civico 26
Entire Place • 1 bedroom
Palazzo with jacuzzi in the south of Puglia
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Vernole (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Vernole based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ruggiero | 1 | $40,649 | 50 | 4.94/5.0 |
| Maria Giovanna | 1 | $29,837 | 6 | 5.00/5.0 |
| Vito | 1 | $24,198 | 119 | 4.95/5.0 |
| Giulia | 1 | $17,365 | 17 | 4.88/5.0 |
| Leo | 1 | $15,900 | 106 | 5.00/5.0 |
| Ava Olympe | 1 | $12,836 | 3 | 5.00/5.0 |
| Francesco | 1 | $9,421 | 4 | 5.00/5.0 |
| Marco | 2 | $9,414 | 8 | 4.74/5.0 |
| Addolorata | 3 | $8,388 | 5 | 4.67/5.0 |
| Bernardetta | 2 | $7,531 | 48 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vernole.
Dive Deeper: Advanced Vernole STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vernole. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVernole Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Vernole
- The Vernole Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.7% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Vernole, House properties are the most common (65.8%), reflecting the local real estate landscape.
- Houses represent a significant 65.8% portion, catering likely to families or larger groups.
- The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 5.2%) offer potential for unique stay experiences.
Vernole Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Vernole
- The dominant room capacity in Vernole is 1 bedroom listings, making up 44.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.6% of the active Airbnb listings in Vernole, indicating a high concentration in these sizes.
Vernole Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Vernole
- The most common guest capacity trend in Vernole vacation rentals is listings accommodating 4 guests (31.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Vernole STR market, accounting for 47.4% of listings.
- 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vernole.
- On average, properties in Vernole are equipped to host 3.2 guests.
Vernole Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Vernole
- The most common availability pattern in Vernole falls within the 271-366 days range, representing 86.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Vernole (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Vernole Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
15.8% of total
2 Nights
1 listings
2.6% of total
3 Nights
7 listings
18.4% of total
4-6 Nights
7 listings
18.4% of total
7-29 Nights
9 listings
23.7% of total
30+ Nights
8 listings
21.1% of total
Key Insights
- The most prevalent minimum stay requirement in Vernole is 7-29 Nights, adopted by 23.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- Very short stays (1-2 nights) are less common (18.4%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (21.1%) caters to monthly stays (30+ nights) in Vernole, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 7-29 Nights minimum stay, as 23.7% of Vernole hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 21.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vernole.
Vernole Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
31.6% of total
Moderate
20 listings
52.6% of total
Strict
6 listings
15.8% of total
Cancellation Policy Insights for Vernole
- The prevailing Airbnb cancellation policy trend in Vernole is Moderate, used by 52.6% of listings.
- The market strongly favors guest-friendly terms, with 84.2% of listings offering Flexible or Moderate policies. This suggests guests in Vernole may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.6% market standard in Vernole.
- Regularly review your cancellation policy against competitors and market demand shifts in Vernole.
Vernole STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Vernole
- The overall average booking lead time for vacation rentals in Vernole is 47 days.
- Guests book furthest in advance for stays during February (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Spring (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Vernole.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Vernole averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Vernole (2025)
Amenity Prevalence
Amenity Insights for Vernole
- Essential amenities in Vernole that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hair dryer, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Vernole: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Hair dryer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Vernole to stay competitive.
Vernole Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Vernole
- The typical guest profile for Airbnb in Vernole consists of predominantly international visitors (70%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 29.6% of guests.
- Key international markets include Italy (29.6%) and France (19.8%).
- Top languages spoken are English (34.4%) followed by Italian (19.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Vernole Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 515 | $2,450 | $271.67 | 50% |
| Spartilas | 25 | $2,345 | $226.62 | 52% |
| San Michele Salentino | 75 | $2,096 | $292.55 | 41% |
| Afra | 20 | $2,063 | $309.60 | 40% |
| Agios Markos | 18 | $1,970 | $300.53 | 38% |
| Astrakeri | 27 | $1,855 | $165.16 | 55% |
| Perithia | 64 | $1,837 | $317.11 | 37% |
| Polignano a Mare | 652 | $1,817 | $199.04 | 42% |
| Castellana Grotte | 190 | $1,803 | $220.12 | 40% |
| Barbati | 169 | $1,741 | $230.47 | 45% |