Airbnb Market Analytics, Statistics and Data in Nardò, Apulia, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Nardò? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Nardò:
How much do Airbnb hosts make on average per month in Nardò?
The short-term rental market in Nardò shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $875 per month
- Strong performing properties (top 25%) make $1,930 or more
- Best-in-class properties (top 10%) achieve $3,619+ monthly
- Entry-level properties (bottom 25%) typically earn around $370
Revenue Variations by Month
Occupancy Rates Throughout the Year in Nardò
The market in Nardò shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 23% occupancy rates
- Strong performing properties (top 25%) achieve 43% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Nardò
Daily rates in Nardò vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $100 per night
- Strong performing properties (top 25%) secure $146 or more
- Best-in-class properties (top 10%) pull in $231+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
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Seasonality patterns in Nardò
Peak Season (August, July, May)
- Revenue peaks at $2911.46 per month
- Occupancy rates reach 51.24%
- Daily rates average $165.49
Shoulder Season
- Revenue averages $1610.12 per month
- Occupancy maintains 30.07%
- Daily rates hold at $140.06
Low Season (February, January, December)
- Revenue drops to $735.03 per month
- Occupancy decreases to 20.02%
- Daily rates adjust to $126.40
Is it still profitable to do Airbnb in Nardò in 2025?
Yes! Nardò demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 30% and monthly revenue averaging $1610 and As a mature market with 844 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Nardò
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Santa Maria al Bagno | A charming coastal village known for its beautiful beaches and crystal-clear waters. It attracts families and beachgoers looking for a relaxing getaway by the sea. | Beach of Santa Maria al Bagno, Lido Conchiglie, Parco Naturale Regionale di Porto Selvaggio, Aquarium of Santa Maria al Bagno, Old Town of Nardò |
| Gallipoli | Located a short drive from Nardò, Gallipoli is famous for its stunning coastline and vibrant nightlife, making it a popular destination for tourists. | Gallipoli Castle, Old Town, Baia Verde Beach, Lido San Giovanni, Spiaggia Punta della Suina |
| Nardò Old Town | The historic center of Nardò is rich in Baroque architecture and cultural heritage, attracting visitors interested in history and culture. | Nardò Cathedral, Palazzo Personè, Piazza Salandra, Porta di Federico II, Church of San Domenico |
| Porto Cesareo | A lively seaside town known for its sandy beaches and marine reserve, popular for water sports and family holidays. | Porto Cesareo Beach, Torre Lapillo, Marine Protected Area, Isle of the Rabbits, Lagoon of Porto Cesareo |
| Lecce | Just a short drive away, Lecce offers stunning Baroque architecture and a vibrant cultural scene, making it ideal for city breaks or cultural tourism. | Piazza del Duomo, Basilica di Santa Croce, Amphitheatre of Lecce, Castello Carlo V, Santa Chiara |
| Torre dell'Orso | A beautiful beach destination known for its clear waters and white sandy beaches, frequented by tourists during the summer. | Torre dell'Orso Beach, Li Duni Beach, The Two Sisters Rocks, Pine Forest of Torre dell'Orso, Night markets |
| Marina di Nardò | This beach area offers a mix of sandy beaches and rocky coasts, popular with those looking for a less crowded beach experience. | Cove of La Spiaggiola, Spiaggia di Torre Inserraglio, Rocky coast explorations, Local seafood restaurants, Nature trails |
| Ugento | Another nearby town with beautiful beaches and archaeological sites, making it attractive for both beach lovers and history buffs. | Ugento Castle, Beaches of Torre San Giovanni, Archaeological Museum of Ugento, Old Town, Pajara of Ugento |
Do you need a license for Airbnb in Nardò?
Most likely, Nardò requires a license for Airbnb operations. With 35% of current listings showing licensing information, we recommend checking Nardò's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Nardò
Villa Marea
Entire Place • 2 bedrooms
Historic '700s dwelling with pool.
Entire Place • 6 bedrooms
Newly Restored Palazzo in the Heart of Nardò
Entire Place • 3 bedrooms
Casale alle Vigne - Intera Villa
Entire Place • 5 bedrooms
Luxury villa pool Muse Salentine
Entire Place • 5 bedrooms
VILLA RIGGIA-MASSERIA 700 NEAR MARE-NARDÒ
Entire Place • 9 bedrooms
Top Performing Professional Hosts in Nardò
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Barbarhouse SRL | 49 | $358,989 | 169 | 1.93/5.0 |
| GB Holidays | 12 | $235,020 | 130 | 2.33/5.0 |
| 469067978 | 1 | $161,079 | 2 | 0.00/5.0 |
| Pierpaolo | 1 | $129,537 | 11 | 4.73/5.0 |
| Manuel | 1 | $128,384 | 8 | 5.00/5.0 |
| Monica Chiara | 5 | $100,577 | 98 | 4.83/5.0 |
| Antonello | 11 | $92,274 | 73 | 3.03/5.0 |
| Cava Li Santi | 8 | $90,727 | 35 | 2.40/5.0 |
| Alessandro | 1 | $87,140 | 27 | 4.85/5.0 |
| Claudio | 2 | $84,540 | 9 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Nardò
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.5%), with house and apartment & condo properties comprising 91.6% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (8.4% combined)
Room Capacity Distribution
Analysis of 844 properties in Nardò shows that 1 bedroom properties are most prevalent, making up 39.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 77.7% of all listings.
Key Insights
- Most common: 1 bedroom (39.1%)
- Least common: 5+ bedrooms (1.8%)
- Market concentration: 77.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 844 properties in Nardò reveals that 4 guests properties dominate the market, representing 29.9% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 46.7% of the market.
Key Insights
- Most common capacity: 4 guests (29.9% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 46.7% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 844 properties in Nardò, the most common availability pattern is 271-366 days (83.3% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (49.1% of properties).
Key Insights
- Most common availability window: 271-366 days (83.3%)
- Most common booking duration: 1-30 days (49.1%)
- Properties with high availability (180+ days): 97.2%
- Properties with long-term bookings (180+ days): 3.2%
Minimum Stay Distributions
1 Night
128 listings
19.3% of total
2 Nights
87 listings
13.1% of total
3 Nights
198 listings
29.9% of total
4-6 Nights
153 listings
23.1% of total
7-29 Nights
79 listings
11.9% of total
30+ Nights
17 listings
2.6% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 32.4%
- Mid-length stays (4-6 nights) represent 23.1% of listings
- Monthly+ stays (2.6%) suggest a stable extended-stay market
- High market flexibility with 62.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
16 listings
2.9% of total
Super Strict 30 Days
6 listings
1.1% of total
Flexible
115 listings
21% of total
Moderate
189 listings
34.6% of total
Strict
221 listings
40.4% of total
Key Insights
- Strict is the preferred policy at 40.4% of listings
- The market shows a balanced distribution between guest-friendly (55.6%) and strict (40.4%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 1.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Oct, averaging 79 days
- Shortest booking windows are in Dec, Feb, Jan, averaging 31 days
- Summer shows the longest average booking window at 78 days, while Winter has the shortest at 31 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 78 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Jan when lead times are shortest
Popular Airbnb Amenities in Nardò
Below is the distribution of amenities across listings in Nardò:
Traveler Demographics
Key Insights
- Domestic travelers make up 32.2% of total guests, indicating a moderate local market presence.
- Primary international markets: France (21.2%) and Germany (15.7%)
- English is the top language at 39.3%, followed by Italian (22%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.1%
Recommendations
- Target marketing campaigns for Rome and Paris markets
- Develop localized content for France and Germany
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Nardò. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Pietro in Lama | 11 | $2,609 | $191.92 | 39% |
| San Michele Salentino | 77 | $2,067 | $251.72 | 38% |
| Sanarica | 12 | $2,032 | $281.42 | 34% |
| Polignano a Mare | 680 | $1,958 | $208.10 | 43% |
| Castellana Grotte | 200 | $1,799 | $219.70 | 41% |
| Latiano | 27 | $1,785 | $241.61 | 40% |
| Ostuni | 1,736 | $1,767 | $267.25 | 37% |
| Martina Franca | 611 | $1,665 | $230.97 | 38% |
| Ceglie Messapica | 418 | $1,649 | $241.02 | 39% |
| Carovigno | 565 | $1,636 | $274.97 | 38% |
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