Airbnb Market Analytics, Statistics and Data in Morciano di Leuca, Apulia, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Morciano di Leuca? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Morciano di Leuca:
How much do Airbnb hosts make on average per month in Morciano di Leuca?
The short-term rental market in Morciano di Leuca shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $905 per month
- Strong performing properties (top 25%) make $1,992 or more
- Best-in-class properties (top 10%) achieve $3,989+ monthly
- Entry-level properties (bottom 25%) typically earn around $368
Revenue Variations by Month
Occupancy Rates Throughout the Year in Morciano di Leuca
The market in Morciano di Leuca shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 23% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 11%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Morciano di Leuca
Daily rates in Morciano di Leuca vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $103 per night
- Strong performing properties (top 25%) secure $182 or more
- Best-in-class properties (top 10%) pull in $297+ per night
- Entry-level properties (bottom 25%) earn around $68
Daily Rate Variations by Month
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Seasonality patterns in Morciano di Leuca
Peak Season (August, July, April)
- Revenue peaks at $3200.32 per month
- Occupancy rates reach 46.66%
- Daily rates average $186.97
Shoulder Season
- Revenue averages $1799.11 per month
- Occupancy maintains 29.09%
- Daily rates hold at $149.55
Low Season (January, February, December)
- Revenue drops to $780.34 per month
- Occupancy decreases to 18.27%
- Daily rates adjust to $120.50
Is it still profitable to do Airbnb in Morciano di Leuca in 2025?
Yes! Morciano di Leuca demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 29% and solid monthly revenue averaging $1799 and With 240 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Morciano di Leuca
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Piazza del Sole | The main square in Morciano di Leuca, popular for its local markets and community events. Great for guests who want to experience the local culture of Apulia. | Local markets, Community events, Piazza cafes |
| Torre Vado | A picturesque seaside village close to Morciano di Leuca, known for its beautiful beaches and family-friendly atmosphere. Ideal for beach lovers and water sports enthusiasts. | Torre Vado Beach, Water sports activities, Seaside restaurants |
| Leuca Beach | Known for its stunning coastline and beautiful sunsets, this area is perfect for tourists looking to enjoy the sun and sea. An attraction for those wanting a relaxing beach vacation. | Leuca Beach, Sunset views, Local seafood restaurants |
| Santa Maria di Leuca | A historical coastal town at the southernmost tip of the Salento peninsula, famous for its lighthouse and beautiful landscapes. Attracts tourists interested in history and nature. | Santa Maria di Leuca Lighthouse, Caves of Leuca, Nature trails |
| Ciolo | A small coastal area known for its dramatic cliffs, clear waters, and beautiful scenery. Perfect for guests looking to explore nature and enjoy hiking. | Ciolo Arch, Scenic hiking trails, Natural swimming spots |
| Morciano Historic Center | The historical part of Morciano di Leuca, with charming old buildings and narrow streets. Offers an authentic Italian atmosphere for visitors wanting to dive into local history. | Historical churches, Local museums, Traditional Italian restaurants |
| Cicatela | A small and tranquil area known for its beautiful olive groves and rural countryside. Great for guests seeking a peaceful retreat and rural experience. | Olive groves, Rural landscapes, Local agriturismos |
| Porto di Leuca | The harbor of Santa Maria di Leuca, lively with boats and local seafood markets. Ideal for guests looking to experience the marine life and culinary specialties of the area. | Fishing trips, Seafood markets, Boat tours |
Do you need a license for Airbnb in Morciano di Leuca?
Most likely, Morciano di Leuca requires a license for Airbnb operations. With 32% of current listings showing licensing information, we recommend checking Morciano di Leuca's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Morciano di Leuca
Villa del Cedro
Entire Place • 4 bedrooms
Bosco degli Ulivi villa with swimming pool
Entire Place • 3 bedrooms
Trullo Leuca 2
Entire Place • 4 bedrooms
Villa Animesante
Entire Place • 2 bedrooms
3123 Villa Carmen by Perle di Puglia
Entire Place • 2 bedrooms
Casa Mameli
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Morciano di Leuca
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Buena Onda | 2 | $209,159 | 26 | 4.53/5.0 |
| Barbarhouse SRL | 9 | $155,053 | 24 | 1.04/5.0 |
| Carlo | 1 | $129,429 | 20 | 5.00/5.0 |
| Alessandro | 2 | $93,746 | 16 | 4.92/5.0 |
| Silvia | 2 | $67,641 | 7 | 2.50/5.0 |
| Olivier | 3 | $66,047 | 19 | 4.81/5.0 |
| Antonio | 2 | $65,039 | 22 | 5.00/5.0 |
| Giulia | 1 | $59,870 | 17 | 4.88/5.0 |
| Puglia Online S R L S | 20 | $59,190 | 32 | 1.11/5.0 |
| Raffaele | 2 | $53,235 | 47 | 4.98/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Morciano di Leuca
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with house and apartment & condo properties comprising 87.9% of inventory
- Untapped potential in others segments (0.4% combined)
Room Capacity Distribution
Analysis of 240 properties in Morciano di Leuca shows that 2 bedrooms properties are most prevalent, making up 42.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 75.4% of all listings.
Key Insights
- Most common: 2 bedrooms (42.1%)
- Least common: 5+ bedrooms (2.1%)
- Market concentration: 75.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 240 properties in Morciano di Leuca reveals that 4 guests properties dominate the market, representing 37.5% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 5 guests make up 51.2% of the market.
Key Insights
- Most common capacity: 4 guests (37.5% of market)
- Least common capacity: 7 guests (2.9% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 51.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 240 properties in Morciano di Leuca, the most common availability pattern is 271-366 days (87.5% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (53.3% of properties).
Key Insights
- Most common availability window: 271-366 days (87.5%)
- Most common booking duration: 1-30 days (53.3%)
- Properties with high availability (180+ days): 97.5%
- Properties with long-term bookings (180+ days): 2.5%
Minimum Stay Distributions
1 Night
62 listings
32.5% of total
2 Nights
18 listings
9.4% of total
3 Nights
33 listings
17.3% of total
4-6 Nights
50 listings
26.2% of total
7-29 Nights
26 listings
13.6% of total
30+ Nights
2 listings
1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 41.9%
- Mid-length stays (4-6 nights) represent 26.2% of listings
- Monthly+ stays (1%) suggest a stable extended-stay market
- High market flexibility with 59.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
6 listings
4.3% of total
Flexible
19 listings
13.6% of total
Moderate
45 listings
32.1% of total
Strict
70 listings
50% of total
Key Insights
- Strict is the preferred policy at 50.0% of listings
- The market shows a balanced distribution between guest-friendly (45.7%) and strict (50.0%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 4.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jun, Jul, averaging 82 days
- Shortest booking windows are in Nov, Dec, Jan, averaging 22 days
- Summer shows the longest average booking window at 82 days, while Winter has the shortest at 22 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 82 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Morciano di Leuca
Below is the distribution of amenities across listings in Morciano di Leuca:
Traveler Demographics
Key Insights
- Domestic travelers make up 33.9% of total guests, indicating a moderate local market presence.
- Primary international markets: Switzerland (18.1%) and Germany (15.3%)
- English is the top language at 37.8%, followed by Italian (23.9%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.7%
Recommendations
- Target marketing campaigns for Rome and Milan markets
- Develop localized content for Switzerland and Germany
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Morciano di Leuca. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 552 | $2,618 | $297.41 | 52% |
| San Pietro in Lama | 11 | $2,609 | $191.92 | 39% |
| Spartilas | 28 | $2,460 | $353.09 | 46% |
| Afra | 18 | $2,391 | $313.47 | 49% |
| Agios Markos | 17 | $2,285 | $228.39 | 44% |
| Perithia | 62 | $2,234 | $304.11 | 39% |
| Gastouri | 74 | $2,110 | $298.10 | 46% |
| Kira Chrisikou | 45 | $2,104 | $544.82 | 40% |
| Kokkini | 10 | $2,070 | $196.84 | 51% |
| San Michele Salentino | 77 | $2,067 | $251.72 | 38% |
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