Airbnb Market Analytics, Statistics and Data in Casarano, Apulia, Italy
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Casarano? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Casarano:
How much do Airbnb hosts make on average per month in Casarano?
The short-term rental market in Casarano shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $619 per month
- Strong performing properties (top 25%) make $1,629 or more
- Best-in-class properties (top 10%) achieve $3,746+ monthly
- Entry-level properties (bottom 25%) typically earn around $270
Revenue Variations by Month
Occupancy Rates Throughout the Year in Casarano
The market in Casarano shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 20% occupancy rates
- Strong performing properties (top 25%) achieve 38% or higher
- Best-in-class properties (top 10%) reach 65%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Casarano
Daily rates in Casarano vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $87 per night
- Strong performing properties (top 25%) secure $156 or more
- Best-in-class properties (top 10%) pull in $307+ per night
- Entry-level properties (bottom 25%) earn around $60
Daily Rate Variations by Month
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Seasonality patterns in Casarano
Peak Season (August, July, May)
- Revenue peaks at $2466.82 per month
- Occupancy rates reach 40.57%
- Daily rates average $177.12
Shoulder Season
- Revenue averages $1467.51 per month
- Occupancy maintains 27.35%
- Daily rates hold at $147.07
Low Season (February, January, December)
- Revenue drops to $694.88 per month
- Occupancy decreases to 20.69%
- Daily rates adjust to $132.01
Is it still profitable to do Airbnb in Casarano in 2025?
Yes! Casarano demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 27% and monthly revenue averaging $1468 and The market's 108 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Casarano
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Historic Center of Casarano | The heart of Casarano, known for its picturesque streets and rich history. Ideal for tourists wanting to immerse themselves in local culture and heritage. | Church of Santa Maria della Strada, Palazzo de Donno, Castello di Casarano, Piazza San Giovanni, Local markets |
| Riviera Adriatica | A beautiful coastal area offering stunning beaches and seaside activities. Perfect for families and beachgoers looking for a summer getaway. | Torre San Giovanni Beach, Gallipoli Beach, Beaches of Ugento National Park, Lido Marini, Local seafood restaurants |
| Salento Wine Region | Famous for its vineyards and wineries, this area attracts wine enthusiasts and tourists interested in tasting local wines and culinary delights. | Tasting tours at local vineyards, Vineyard walks, Events and festivals, Culinary experiences, Olive oil tasting |
| Otranto | A nearby historical town known for its beautiful old town and stunning coastline, drawing tourists who appreciate history and natural beauty. | Otranto Cathedral, Castello Aragonese, Baia dei Turchi Beach, Cape Otranto Lighthouse, Local artisanal shops |
| Santa Maria di Leuca | The southernmost point of the Salento peninsula, famous for its stunning cliffs and beaches, well-loved by both tourists and local vacationers. | Santa Maria di Leuca Lighthouse, Grotta del Diavolo, Beaches and cliff diving spots, Local boat tours, Walking trails |
| Lecce | Known as the Florence of the South, Lecce boasts Baroque architecture and vibrant cultural scene. A must-visit for art and history lovers. | Piazza del Duomo, Basilica di Santa Croce, Roman Amphitheater, Local artisan shops, Vibrant nightlife |
| Pizzo | Gorgeous coastal town enjoying a lovely atmosphere, perfect for those seeking a relaxing holiday with great food and stunning views. | Pizzo Beach, Castello Murat, Gelato from famous Pizzo gelateria, Local restaurants, Scenic coastal views |
| Tricase | A charming town with a picturesque old town, close to the coast, perfect for hosting travelers looking for authentic experiences away from the crowds. | Castello di Tricase, Local farms and markets, Beaches nearby, Walking paths, Cultural festivals |
Do you need a license for Airbnb in Casarano?
Most likely, Casarano requires a license for Airbnb operations. With 38% of current listings showing licensing information, we recommend checking Casarano's short-term rental regulations and starting the licensing process before listing your property.
Top Performing Airbnb Properties in Casarano
Essential Suite
Entire Place • 2 bedrooms
1173 Villa Satis
Entire Place • 3 bedrooms
Villa Modigliani
Entire Place • 4 bedrooms
VillaAnciletta
Entire Place • 4 bedrooms
3239 Domina 55 by Perle di Puglia
Entire Place • 4 bedrooms
Villa Capozza 18+2, Emma Villas
Entire Place • 9 bedrooms
Top Performing Professional Hosts in Casarano
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Barbarhouse SRL | 7 | $140,720 | 45 | 1.98/5.0 |
| Donatello | 8 | $102,341 | 64 | 4.17/5.0 |
| Simone Antonello | 1 | $68,538 | 39 | 4.77/5.0 |
| Buena Onda | 3 | $54,528 | 17 | 4.68/5.0 |
| 223814216 | 2 | $46,003 | 1 | 0.00/5.0 |
| AM Energy Service Soc. Coop. | 1 | $38,353 | 3 | 5.00/5.0 |
| Gabriele | 1 | $22,972 | 7 | 4.71/5.0 |
| ~ Buena Onda | 4 | $22,465 | 14 | 2.13/5.0 |
| Apulia Home | 9 | $19,443 | 9 | 1.07/5.0 |
| Angela | 2 | $18,183 | 30 | 2.50/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Casarano
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (74.1%), with house and apartment & condo properties comprising 81.5% of inventory
- Strong specialty sector (17.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, others, outdoor & mobile segments (5.5% combined)
Room Capacity Distribution
Analysis of 108 properties in Casarano shows that 1 bedroom properties are most prevalent, making up 44.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.9% of all listings.
Key Insights
- Most common: 1 bedroom (44.4%)
- Least common: 5+ bedrooms (3.7%)
- Market concentration: 76.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 108 properties in Casarano reveals that 4 guests properties dominate the market, representing 27.8% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.0% of the market.
Key Insights
- Most common capacity: 4 guests (27.8% of market)
- Least common capacity: 7 guests (2.8% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 50.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 108 properties in Casarano, the most common availability pattern is 271-366 days (92.6% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (65.7% of properties).
Key Insights
- Most common availability window: 271-366 days (92.6%)
- Most common booking duration: 1-30 days (65.7%)
- Properties with high availability (180+ days): 97.2%
- Properties with long-term bookings (180+ days): 2.8%
Minimum Stay Distributions
1 Night
27 listings
30.3% of total
2 Nights
16 listings
18% of total
3 Nights
15 listings
16.9% of total
4-6 Nights
21 listings
23.6% of total
7-29 Nights
10 listings
11.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 48.3%
- Mid-length stays (4-6 nights) represent 23.6% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 65.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
4.9% of total
Flexible
11 listings
18% of total
Moderate
15 listings
24.6% of total
Strict
32 listings
52.5% of total
Key Insights
- Strict is the preferred policy at 52.5% of listings
- The market shows a balanced distribution between guest-friendly (42.6%) and strict (52.5%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 4.9% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Apr, Sep, averaging 90 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 13 days
- Spring shows the longest average booking window at 69 days, while Winter has the shortest at 19 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 69 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Casarano
Below is the distribution of amenities across listings in Casarano:
Traveler Demographics
Key Insights
- Domestic travelers make up 35.2% of total guests, indicating a moderate local market presence.
- Primary international markets: France (20.9%) and Germany (17.6%)
- English is the top language at 37.2%, followed by Italian (23.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.9%
Recommendations
- Target marketing campaigns for Munich and Rome markets
- Develop localized content for France and Germany
- Prioritize English and Italian language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Casarano. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kassopaia Municipal Unit | 552 | $2,618 | $297.41 | 52% |
| San Pietro in Lama | 11 | $2,609 | $191.92 | 39% |
| Spartilas | 28 | $2,460 | $353.09 | 46% |
| Afra | 18 | $2,391 | $313.47 | 49% |
| Agios Markos | 17 | $2,285 | $228.39 | 44% |
| Perithia | 62 | $2,234 | $304.11 | 39% |
| Gastouri | 74 | $2,110 | $298.10 | 46% |
| Kira Chrisikou | 45 | $2,104 | $544.82 | 40% |
| Kokkini | 10 | $2,070 | $196.84 | 51% |
| San Michele Salentino | 77 | $2,067 | $251.72 | 38% |
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